Pulling Off Strategies

'Pulling Off Strategies' is a result-driven marketing agency specializing in SEO. Our focus is on building effective strategies that generate tangible results for our clients. We optimize websites to improve organic search rankings and drive targeted traffic. 

Although we haven't worked with every client imaginable, but we do have specialized in certain niches and can offer our expertise to boost your traffic by simply focusing on these three things:-

1) Website
2) Content
3) Backlinks

Agency Owner

Timewatch. Specialists in Professional Services Solutions

Right now, I am trying to help Time Watch generate quality backlinks using guest posts, editorial links, and HARO.

Freelance Link Builder

Page One Power

-> Helping clients with their content strategy
-> Was able help clients from 'SaaS' and 'Finance' to come up with content which is easier to compete with
-> Part of a link building team who were responsible for generating 30 to 50+ backlinks per client each month
-> Optimizied the existing and new content pieces of the client websites

Freelance Link Builder & Content Strategist

LinkBuilder.io

-> Handling outreach campaigns for multiple clients
-> Analyzed the existing strategies of my clients and compared them with their competitors strategies. To finally come up with backlinks which moved the needle
-> I was part of HARO writing team for couple of clients 
-> Acquired dozens of DR70+ quality backlinks each month for clients

Freelance Link Building Expert

Siege Media

-> Developed a strategy and worked with a team who were responsible for creating linkable value assets (OTT Blog Posts) for the client
-> Helped clients in the Real Estate and SaaS space to rank on Top of Google using leveraging my link building strategies

Freelance Content Strategist & Outreach Specialist

Running Shoes Guru

I helped RunningShoesGuru.com build DR70+ backlinks through HARO and Guest Posting. The blog generates 500K+ website clicks per month through search engines.

Outreach Specialist

◯ accelerate agency

Worked with Accelerate Agency for 8+ months and helped their clients drive over 1M+ traffic per month leveraging my content marketing abilities and link building skills.

Freelance Content Marketer

Acuwin Solutions Private Limited 

Digital Marketing Executive

Helping Businesses Reach 100k+🚀 Organic Visitors Per Month Within 8-10 Months Through Content Marketing

SEO | Content Marketing | Link Building

Experienced SEO specialist with a proven track record growing websites traffic through content marketing and link building strategies. I am passionate about optimizing websites to drive organic traffic and improve search engine rankings.

🔹 Search Engine Optimization: Skilled in on-page and off-page optimization techniques, keyword research, and competitor analysis to improve website visibility and organic rankings.

🔹 Content Marketing: Adept at creating high-quality, engaging content that attracts and engages target audiences, while aligning with SEO best practices to enhance online visibility and brand authority.

🔹 Link Building: Proven ability to develop effective link building strategies, build relationships with influential websites. Ability to acquire high-quality backlinks using advance strategies like HARO.

🔹 WordPress Management:- Complimenory to my SEO Skills, I can offer WordPress Designs and Content Management System (CMS) expertise. 

As an SEO specialist, I am dedicated to helping businesses achieve their digital goals by enhancing their online visibility and driving organic traffic.

Rahul Thakur

Copart

Description: Managing member facing products and driving strategic direction for a company that offers online car auction services through their website and mobile apps. Copart is currently part of S&P 500, Nasdaq 100 and Fortune 1000

Key Responsibilities:
1. Prioritize features and enhancements on Copart's web app to provide best in class user experience and drive growth for Copart's B2B salvage business 
2. Build MVP, drive alignment and manage the release for Copart's latest buyer facing initiative 
3. Manage refreshed experience on Copart's web app which would allows us to be more competitive 
4. Responsible for the personalization, speed impact and ADA compliance on the web platform
5. Perform market research, competitor analysis and analyze buyer trends to stay updated and launch new features as neccesary
6. Responsible for planning and executing AB tests on web platform
7. Incorporate customer feedback into building products and reach out to them in case of complaints or concerns
8. Perform UAT testing as necessary

Product Manager

Southern Methodist University - Cox School of Business

MBA Candidate

PositiveHire

Description: 
Managed a job platform geared towards the needs of underrepresented women in STEM.

Key responsibilities/Achievements:

• Designed a Minimum Viable Product (MVP) within 30 days by conducting market research and analyzing consumer data; discovered insights about product features, bundling options and competitors.
• Rolled out beta test for a new product in a record time of 9 weeks by building product roadmap, prioritizing features and ensuring buy-in from stakeholders; developed a release plan for the internal teams.

Product Manager - Summer Intern

Southern Methodist University

• Helped OIT with phone migration project and provided support for the tech issues found during the deployment.

Student Assistant, Office of Information Technology

VAAYUJA Info Solutions Pvt. Ltd.

Description:
Managed multiple products for a firm which offers software solutions for SME customers.

Key responsibilities/Achievements:

• Accelerated user adoption for a GPS based navigation app and eliminated last mile problems by refocusing product features towards end users to cut an estimated $800k in distribution costs.
• Improved checkout process for a grocery app to drive $200k in incremental revenue; implemented checkout features that suggest multi product discounts, brand promotions and eligible items for free shipping.
• Provided strategic guidance on quarterly budgets for a retail chain by forecasting online sales, assessing risks, and predicting cannibalization rates to achieve target objective of $2.5M in yearly revenue.
• Integrated Search Engine Optimization (SEO) tools into an eCommerce platform by collaborating with subject matter experts and engineering teams to improve organic visibility for digital businesses by 2-5 pages.
• Enhanced customer engagement on eCommerce platform through A/B testing and iterated on design elements to reduce setup time by 15%; performed data analysis and created dashboards to visualize results.
• Owned notifications module for a personal finance app and collaborated with cross-functional finance and business teams to capture unmet needs of the customer; increased the frequency of app usage by 3x.

Associate Product Manager

ACS Solutions

Description:
Managed agile projects for a firm which offers IT consulting services for fortune 1000 companies.

Key responsibilities/Achievements:

• Spearheaded project backlogs, daily scrums, and retrospective meetings by tracking sprint burndown charts and control charts to improve team velocity by 10%; delegated client communications and resolved blockers.
• Secured a high investment project of $600k by demonstrating the prior knowledge of healthcare; convinced stakeholders to expand the resource pool from 2 to 6 members.

Software Engineer

Description:
Developed healthcare related software for Fortune 1000 companies

Key responsibilities/Achievements:

• Reduced inventory buildup, automated workflows and enforced quality control by developing a lean management software for a blood testing lab; decreased the turnaround time from 6 to 4 days.
• Resolved issues in pre-authorization requests, billing, and prescription refills by auditing database transactions; achieved savings of $100k in potential down-time costs for client.
• Refined customer experience and decision making by implementing reporting tools for a web application.

Associate Software Engineer

𝐂𝐡𝐚𝐩𝐭𝐞𝐫 𝟏:  𝐎𝐛𝐬𝐞𝐬𝐬𝐢𝐨𝐧 𝐰𝐢𝐭𝐡 𝐜𝐨𝐝𝐢𝐧𝐠 & 𝐭𝐞𝐜𝐡 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞

I have always been passionate about engineering and technology but my appetite for solving business problems developed over time. Despite having a bachelor’s degree in electrical engineering, I decided to start my career as a software engineer because of the ongoing innovation within tech industry. At ACS, I worked with several clients in healthcare and developed software solutions for laboratory management and patient engagement. I also actively contributed to project planning, people management and  agile workflow.

𝐂𝐡𝐚𝐩𝐭𝐞𝐫 𝟐: 𝐃𝐢𝐬𝐜𝐨𝐯𝐞𝐫𝐢𝐧𝐠 𝐭𝐫𝐮𝐞 𝐩𝐚𝐬𝐬𝐢𝐨𝐧 𝐟𝐨𝐫 𝐛𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐩𝐫𝐨𝐝𝐮𝐜𝐭𝐬

I always look for new ways to improve and expand my expertise, which motivated me to join a tech startup Vaayuja. I worked as a associate product manager(APM) at this firm and collaborated with marketing, design and engineering teams to build apps/software for B2B customers. Using the power of technology & analytics, I was able to come up with creative ways to engage the client, proposed solutions for their business needs and rolled out apps/software to generate positive impact on their bottom	 line.

𝐂𝐡𝐚𝐩𝐭𝐞𝐫 𝟑:  𝐌𝐁𝐀 𝐞𝐱𝐩𝐞𝐫𝐢𝐞𝐧𝐜𝐞 𝐚𝐧𝐝 𝐩𝐨𝐬𝐭 𝐌𝐁𝐀 𝐠𝐨𝐚𝐥𝐬

Once I realized my true passion for building new products & services, I decided to pursue MBA to get a better understanding of real-time business challenges and learn different frameworks to address them. As part of my MBA program, I interned as a Product Manager for PositiveHire and rolled out their job platform into beta-testing phase. I recently graduated from my MBA program at SMU Cox and joined Copart as a Product Manager in their Product/Marketing department.


𝗦𝗼𝗳𝘁 𝗦𝗸𝗶𝗹𝗹𝘀:

•	Product Management
•	Project Management
•	People Management
•	Stakeholder Management
•	Product Strategy & Strategic Planning
•	Customer Relations
•	Customer Success
•	Market Research
•	Data Analysis

𝗧𝗲𝗰𝗵𝗻𝗶𝗰𝗮𝗹 𝗦𝗸𝗶𝗹𝗹𝘀:

•	Jira
•	SQL
•	Python
• R language
•	Machine Learning
•	Tableau Desktop
•	Alteryx Designer
•	Databricks
•	Apache Spark
•	Salesforce - Sales cloud
•	Salesforce - Commerce cloud

𝗜𝗻𝗱𝘂𝘀𝘁𝗿𝗶𝗲𝘀:

•	Internet / Software
•	Healthcare
•	Insurance
•	Trucking / Transportation
•	B2C eCommerce
•	B2B eCommerce
•	Personal Finance

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Rahul Thakur

Rohit Thakur

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