Rajeev Mudumba

Co-Founder & CEO

22nd Century Technologies Inc.

I spearhead strategic growth and innovation in Health & Human/ Social Services technology. Leading cross-functional teams, I deliver cutting-edge solutions for government programs, focusing on Medicare/Medicaid, patient care analytics, care delivery and social welfare. My passion for transforming healthcare and social services through emerging technologies and strategic partnerships drives delivery excellence and regulatory compliance across Federal and State portfolios.

Senior Vice President & Global Practice Leader, Health & Human/ Social Services

Plan B Success

I have been responsible for leading discussions on business, personal and professional growth, technology, and innovation. I create engaging content to enhance audience knowledge and manage the podcast and YouTube channel to reach a wider audience and promote growth.

Founder & Host

Cooey Health

I lead the development and growth of an AI-enabled care management platform. Spearheading strategic initiatives, I drove innovation in healthcare technology to meet evolving needs and expanded the platform's reach through key partnerships in the industry.

Chief Executive Officer

Hollabak Inc

I helmed the creation of an on-demand stylist platform, revolutionizing the beauty industry by empowering stylists to provide services beyond traditional boundaries. By leveraging technology and strategic partnerships, we successfully increased customer engagement and satisfaction.

Chief Operating Officer

Collude

I helped with the creation and launch of an AI-enabled branded private social network for employers. By leveraging innovative technology solutions, we successfully preserved and fostered unique company cultures, enhanced productivity, and influenced client loyalty and prospects.

Co-Founder, President & COO

Incepteo

Technology services company headquartered in London, with offices in the US, and India, and customers across the world.

Board Member

Conduent

I lead sales and business development efforts for state and local government entities, driving process efficiencies and cost savings. I oversaw sales and innovations for critical programs including ACA, HIX, MMIS, PBM, and COVID-19 response management. Collaborating cross-functionally, I developed strategies for business growth and service optimization.

Sr. Director/VP, Payment, Eligibility & Government Healthcare Services

Intelli Healthcare Solutions, Inc.

I lead the growth of a leading healthcare consulting and staffing company in Newark, NJ. Through strategic leadership and innovative solutions, achieved over 40% YOY growth from 2013 to 2022, culminating in a successful exit in 2022. Our dedication to excellence and commitment to delivering high-quality services led to the company being awarded the 2014 Small Business of the Year by Greater Newark Enterprises Corporation.

Kepro

I provided operational and financial leadership, managing P&L responsibility multimillion dollars in revenue and delivering consistent margins. Spearheaded the turnaround of underperforming Medicaid contractual operations across four states, improving operational efficiency and client satisfaction. Partnered with sales and marketing to assess market opportunities and successfully lead RFP wins, securing multimillion dollars in annual revenue and generating additional services revenues from existing clients.

Senior Vice President Operations

Zipari

I lead the development of innovative digital consumer experiences tailored to the healthcare payer market. By guiding product strategy and building a strong team, we successfully launched the InsureCX CRM and a user-focused member engagement platform, driving value for our clients and improving service delivery.

Vice President of Product Management

Entrepreneurial Operations & Growth Strategist | Healthcare Executive | Startup Advisor | Podcast Host

I came to the US with $100 in my pocket. 
I self-funded my way through grad school.

Over the last 20 years, I helped build, nurture and grow four companies in 
- Benefits Administration
- Human Capital Management
- InsureTech
- HealthTech and Healthcare Services 

All of them culminated in lucrative exits after stellar growth 
- 2 from scratch to $10M+ in ARR
- 1 from $600K to $60M+ in ARR
- and another from $60M to $300M+ ARR 

I've helped raise and deploy millions in venture capital, and played a pivotal role in ensuring productivity focused operations, efficient P&L management, strategic organic and inorganic growth, and subsequent exits for these companies. 

I have also founded, invested in, and/or mentored several ventures, some modestly successful and others that did very well. 

I consult with startups and mid size firms in a board, executive or advisory role specializing in strategy, operations, turnaround and growth expertise.

I am the founder of Plan B Success, through which I help young and mid career professionals, entrepreneurs, and students become life and business ready by imparting them personal, professional and business growth skills. 

I am a content creator with a passion for sharing my insights, stories, and tips on personal, professional and business growth, finance, entrepreneurship, startups, career and education. I have a community of followers across various social media platforms, where I post engaging and informative content regularly. 

Attention is the new currency and awareness is key to success.  
My mission is to help people make their decisions in life and business from a point of awareness.

👉Want to engage? Send me a DM.

I talk about business & personal growth, technology, and reducing your stress by enhancing your freedom🤵 📚🎙️ 

Checkout, SUBSCRIBE & Share🔔👈👂👇
HTTPS://PLANB.LIVE
HTTPS://PLANBSUCCESS.LIVE
https://www.youtube.com/@PlanBSuccess/

SUBSCRIBE and REVIEW this award-winning (one of the top 40 business podcasts in the world) podcast on your favorite platform! 

Available on all your favorite platforms, or www.planbsuccess.live

Apple Podcast: https://lnkd.in/d6vFqWb
Spotify: https://spoti.fi/2LueJmU
Stitcher: http://bit.ly/2YeYqQQ
Google Play or Google Music: http://bit.ly/2SrbZr9

Want to design a life of your dreams and a career that supports it? Plan B Success is a podcast and YouTube channel where I share intriguing and thought-provoking business and personal growth content, strategies, and interviews with inspiring Entrepreneurs and Professionals who have found success through a change, a pivot from what they were doing initially. The show is full of value nuggets for entrepreneurs, professionals, students, and you! Are you geared up to learn and absorb from the BEST in the business and apply to achieve success in your own life? My mission is to get you there!! Changemakers, It's time YOU blaze your Trail!!!

One day, you stop chasing intensity.
And start choosing consistency.

🔥 The thrill fades. But discipline builds empires.

🔁 Repost if you’re choosing the quiet grind over loud goals.
👣 Follow Rajeev Mudumba for clarity-driven performance and leadership growth.

Entrepreneurial Growth Strategist | HealthTech Executive | Startup Advisor | Podcast Host

While the metrics of AI - efficiency gains, speed, and optimized performance dominate the headlines, a deeper, more subtle shift is occurring beneath the surface of professional life. We are celebrating the power of algorithms, but we must urgently ask: What is the true, invisible cost when AI provides a level of certainty that undermines the need for human intuition? The success of the next generation of leaders and entrepreneurs hinges on their ability to cultivate a powerful, contrarian judgment that can withstand the overwhelming consensus of data-driven automation. Let's explore how the erosion of professional "gut feeling" could become the greatest hidden challenge of the AI era.

#PlanB #PlanBSuccess #Professionals #Entrepreneurs #Gut #Instincts #Skill

Welcome to my LinkedIn newsletter! In each issue of Plan B Success, I'll be sharing my thoughts on personal, career and business growth with your succ

Open article: The Erosion of Intuition: What Happens When AI Knows Better Than You? by Rajeev Mudumba • 4 min read

The Erosion of Intuition: What Happens When AI Knows Better Than You?

This past year has tested many in ways we never anticipated, reshaping our routines, our expectations, and even our definitions of resilience. As we reflect on the months behind us, it’s clear that the challenges were real; often heavy, often unrelenting but so were the moments of clarity, connection, and unexpected strength that emerged along the way. Let's step back and look at the year not just through the lens of what was difficult, but through the quiet, powerful things we can still be thankful for. Because even in the hardest seasons, gratitude has a way of revealing what truly sustains us.

#PlanB #PlanBSuccess #Gratitude #HappyThanksgiving #Thankful #Hope

Open article: Finding Gratitude in a Rough Year: A Deep Dive Into What Still Holds Us Together by Rajeev Mudumba • 5 min read

Finding Gratitude in a Rough Year: A Deep Dive Into What Still Holds Us Together

AI is everywhere! In our phones, our workplaces, our public institutions, but confusion surrounds what it can actually do. AI is changing everything, but not always in the ways people think. As the technology races ahead, myths multiply just as fast. Dive in to cut through the noise, tracing how AI evolved, what makes it powerful, and what misconceptions still cloud our understanding in 2025.

#PlanB #PlanBSuccess #ArtificialIntelligence #AI #LLM #Technology #2025

Open article: The Evolution of AI: Intricacies, Fallacies, and Truths in Today’s Intelligence Revolution (2025) by Rajeev Mudumba • 5 min read

The Evolution of AI: Intricacies, Fallacies, and Truths in Today’s Intelligence Revolution (2025)

You don’t need a new plan.
You need a new level of presence.

🌤️ When you show up fully, the path reveals itself.

🔁 Repost if you’re done chasing clarity and ready to live it.
👣 Follow Rajeev Mudumba for clarity-led mindset and purpose-driven growth.

The economy never sleeps, and neither do our minds. But here’s the secret no one tells you; the real power players know when to unplug. Because clarity, creativity, and courage don’t come from being constantly connected. They come from stillness.

#PlanBSuccess #PlanB #Unplugged #Amibition #Growth #Pause #Slowdown

Open article: Unplugged Ambition: Finding Peace and Power in a World That Never Sleeps by Rajeev Mudumba • 3 min read

Unplugged Ambition: Finding Peace and Power in a World That Never Sleeps

The real upgrade isn’t in your title.
It’s in your tolerance; for drama, doubt, and distraction.

⚙️ Growth is when peace feels more rewarding than validation.

🔁 Repost if your definition of success is evolving.
👣 Follow Rajeev Mudumba for grounded growth and clarity insights.

Most people spend their lives chasing balance, playing defense, and avoiding risk. But the real breakthroughs in wealth, career, and life come from bets that are anything but balanced. Every once in a while, you come across an idea that flips how you see risk, reward, and decision-making. Asymmetric bets do exactly that. They challenge the belief that big outcomes require big risks. Instead, they show that the smartest moves often come from risking little for a chance at something extraordinary. This isn’t just about money or investing; it’s about how you make choices in every area of life. Whether it’s starting a project, learning a new skill, or backing an unconventional idea, the right asymmetric bet can change your trajectory forever.

#PlanB #PlanBSuccess #AssymetricBets #GrowthStrategy #Risk #Reward

Open article: Asymmetric Bets: The Art of Playing Life on Tilted Odds by Rajeev Mudumba • 4 min read

Asymmetric Bets: The Art of Playing Life on Tilted Odds

The moment you stop explaining yourself —
is the moment your energy returns home.

⚡ Alignment is louder than approval.

🔁 Repost if you’re choosing self-trust over permission.
👣 Follow Rajeev Mudumba for clarity, alignment, and purpose-driven growth.

You’re not tired.
You’re uninspired.

✨ Energy doesn’t fade; it just refuses to serve what no longer aligns.

🔁 Repost if you’re ready to trade burnout for purpose.
👣 Follow Rajeev Mudumba for clarity-driven growth insights.

You’re not behind.
You’re being refined.

🌱 Growth is silent, slow, and often misunderstood, until it isn’t.

🔁 Repost if you’re trusting your timing.
👣 Follow Rajeev Mudumba for grounded, clarity-driven leadership growth.

You’re not stuck.
You’re resisting the next version of you.

⚡ Growth always asks for something the old you isn’t ready to give up.

🔁 Repost if you’re ready to evolve.
👣 Follow Rajeev Mudumba for clarity-driven personal transformation.

Staying kind in chaos.
That’s mastery.

💭 Anyone can react. Few can remain rooted.

🔁 Repost if you believe power and peace can coexist.
👣 Follow Rajeev Mudumba for clarity-based mindset and leadership growth.

Confidence isn’t built by proving others wrong.
It’s built by no longer needing to.

🧘♂️ Real growth is when peace replaces performance.

🔁 Repost if you’re done competing for validation.
👣 Follow Rajeev Mudumba for grounded insights on growth and mindset mastery.

You’re not lacking time.
You’re leaking focus.

🧭 Success isn’t about doing more; it’s about doing what matters most with intention.

🔁 Repost if you’re reclaiming your attention.
👣 Follow Rajeev Mudumba for purpose-based performance strategies.

You’re not procrastinating.
You’re protecting your potential from the wrong pursuit.

💡 Sometimes delay isn’t laziness, it’s your intuition asking for alignment.

🔁 Repost if you’re learning to pause with purpose.
👣 Follow Rajeev Mudumba for clarity-led growth and mindset mastery.

You don’t need louder goals.
You need cleaner priorities.

🎯 Clarity beats hustle, every single time.

🔁 Repost if you’re done confusing movement with momentum.
👣 Follow Rajeev Mudumba for clarity-driven leadership and life strategies.

Kanban University 

Certified Accredited Kanban Trainer (AKT) by Kanban University.
▶ Expert in Kanban principles, practices, and methodologies.
▶ Skilled in conducting interactive and effective Kanban training sessions.
▶ Focus on enhancing team productivity, efficiency, and agility through Kanban.
▶ Experienced in guiding organizations on Kanban adoption for workflow and project management improvement.
▶ Committed to fostering a culture of continuous improvement and learning.

Kanban University Trainer

EPAM Systems

Agile Transformation
▶ Championed agile transformation across multiple levels including Agile Teams, Portfolio, and Program Managers, delivering a cohesive strategy, roadmap, and operational model.
▶ Custom-designed and executed agile training programs, tailored to align with organizational best practices and goals.
▶ Conducted comprehensive organizational assessments to identify agility maturity and areas for growth.

Team Agile Coaching
▶ Orchestrated continuous improvement initiatives, working closely with teams and Scrum Masters to enhance Agile maturity.
▶ Implemented Agile metrics and assessments, enabling teams to measure and accelerate their Agile journey.
▶ Facilitated team success through comprehensive kickoff, training, coaching, and ongoing support.

Agile Trainer
▶ Delivered Executive Leadership training, focusing on Agile principles and practices.
▶ Advanced training programs for Scrum Masters and Agile Coaches, enhancing their skills and competencies.
▶ Provided certification training in the Scaled Agile Framework, Scrum.org, and Kanban University.

Delivery Management
▶ Oversaw end-to-end delivery of complex software development projects, maintaining accountability for project success.
▶ Led large-scale projects with team sizes exceeding 150 FTEs, demonstrating exceptional project and people management skills.
▶ Managed project status reporting and KPI monitoring, ensuring project health and alignment with strategic objectives.

Agile Community of Practice
▶ Spearheaded the Agile Latam community of practice, driving collaboration and sharing of best practices across the region

Relevant Frameworks and Tools
▶ Proficient in Scrum, Kanban Method, Kanban Maturity Model, Spotify Model, and Scaled Agile Framework (SAFe).
▶ Extensive experience with Jira, Azure DevOps, and Rally.

Industries
▶ Finance, Streaming, Entertainment, Healthcare, Retail, Oil and Gas, Tax & Accounting, Startup

Technical Context
▶ Salesforce, Azure, AWS, Java, .Net, Google Cloud.

Senior Agile Coach | SPC | RTE | AKT

Core Activities
    ▶ Train Internal & External training
    ▶ +1,000 Individuals trained
    ▶ Mentor and Coach Leadership
    ▶ Establish LACE and Transformation Strategy

Certification Training Provided
    ▶ Leading SAFe
    ▶ Release Train Engineer
    ▶ SAFe Product Owner / Product Manager
    ▶ SAFe Scrum Master
    ▶ SAFe Advanced Scrum Master
    ▶ SAFe for Teams

SAFe Practice Consultant | SPC | RTE

Core Activities
▶ End-to-end solution delivery. From product conception to release.
▶ Cross-team coordination and dependency management
▶ Scrum Master and Agile Coaching for 3+ Teams
▶ Support Agile Adoption
▶ Backlog generation.
▶ Product management and feature negotiation.
▶ Communication with Stakeholders.
▶ Forecasting and Planning

Technical Context
▶ Azure DevOps, VS Code, Microsoft Teams, Git
▶ Angular 6, Java 8, Javascript, MS SQL Server, Oracle, PCF, Kubernates
▶ Oracle, MS SQL Server, MongoDB

Senior Scrum Master

Core Activities
▶ Managed customer expectations and interactions with other contractors.
▶ EngX (Engineering Excellence) implementation.
▶ Define product roadmap.
▶ Develop new capabilities using AngularJS and MarkLogic.
▶ Project coordination and integration with external teams.
▶ Release Management
▶ Scrum Implementation


Technology Context
▶ AngularJS, MarkLogic, Server Side Javascript, XQuery, SPARQL, Gulp, Gradle, MarkLogic Data Hub Framework, Azure Data Factory, Azure SQL Server, Azure Logic Apps.

Solution Architect

Roles Played in Project
▶ Project Manager
▶ Scrum Master
▶ Agile Coach
▶ Lead Software Engineer (.Net)

Professional Experience
▶ Focus on applying agile practice for new projects and across the organization.
▶ Provide advise based on personal experience in agile project governance, communication with client, team and people.
▶ Directing agile workshop sessions in order to help to spread agile thinking.
▶ Responsible for several agile teams.

Team Performance
▶ Implement measures to increase employee morale, motivation, and satisfaction.
▶ Servant leader, scrum master, events, and artifacts facilitator.
▶ Responsible for identifying cases when a certain technical practice can help the team.
▶ Implement the right methodologies, artifacts, and training that allows the team to perform at their highest level.
▶ Keep team motivated and high morale on high-pressure projects.

Coaching
▶ Active Listener.
▶ Run complex tasks within a team, providing expertise and mentoring in challenging & brand new teams that are using agile practices for the first time.
▶ Coach people on different roles on a team.
▶ Analyze of the current situation and identify areas for improvement.
▶ Out of the box thinking in order to consider different options.

Customer Relations
▶ Identify team stakeholders an understand their interests and priorities.
▶ Work with product owners to generate backlog items.


Technical Context
▶ C#, ASP, SQL Server, SSRS and SSIS, Angular 4, Web API 2, Azure, MongoDb

Scrum Master

Main activities and responsibilities
▶ Help and support .Net developers to have a successful career on EPAM Guadalajara.
▶ Accountable for the career development and promotion opportunities.
▶ Accountable for staffing and hiring process aligning the strategy between the .Net competency and company.
▶ Ensure team performance, reliability, and results.
▶ Risk management (Prevention, detection, and mitigation)
▶ Evaluate and take advantage of project opportunities.

How do I achieve it?
▶ Weekly one on ones with each team member
▶ Organizing and leading staff meetings
▶ Have awareness of company needs and provide strategy.
▶ Direct coaching with. Net competency meetings.
▶ Promote agile mindset and principles
▶ Promote continuous improvement on a daily basis.

Resource Manager

Delivery Lead and Management
▶ Coordinate and lead software engineering team working with international customers.
▶ Coordinate people and resources
▶ Stakeholder management.
▶ Risk management
▶ Scrum Implementation.
▶ Manage engineering workload.
▶ Coach / Solve any blockers during the sprint.
▶ Software development using Microsoft related technologies (ASP .Net, Web API, Web Forms, SQL Server, C#, Team Foundation Server).

Lead Software Engineer

Tiempo Development

▶ Project evaluation, analysis, planning, and development.
▶ Process Definition.
▶ In charge of SCRUM implementation on a new development team for a new customer.
▶ Product owner activities.
▶ Backlog negotiation and project estimations.
▶ Software development using .Net technologies (C#, ASP MVC 5, SQL Server, Web
API 2).
▶ Guide and promote best practices between developers.

Safran

▶ Program Manager and Software Development Lead
	- Accountable for support the production continuity from IS perspective.
	- In charge of software development and support teams.
		- Perform workload capacity management for the team.
		- Evaluate and approve customer project requests.
		- Risk evaluation.
		- Root cause analysis.
		- Lean software development. 
			- Ichikawa, 5 Whys, Value Stream mapping.  
		- Software development with .Net Technologies (WPF, C#, SQL Server, ASP MVC, SSIS, SSRS).

Software Engineering Manager

▶ Providing software solutions across all the company
▶ Promoted from intern to software developer two months before the France
residence ends.
▶ Several travels to France for project implementation and customer feedback.
▶ Analysis design and development of software solutions using .Net technologies
(Windows Forms, WPF, Silverlight, SQL Server, Java)

Lead Software Developer

▶ Providing application support contacting directly users in remote sites.
▶ Analyze and improving web application using java in WebSphere server.
▶ Process mappings and documentation.
▶ Direct support of 1st and 2nd level.

Software Developer

Alsuper

▶ Analyze, design and develop software with focus on the finance department
▶ Analysis of business requirement.
▶ Developing software development that manages sensitive data connecting to
banking accounts.
▶ Development in VB.NET and ASP.Net.
▶ Improve performance of existing applications.

Just a happy human, passionate about Agile, common sense, and feel good productivity.

As a Lean-Agile leader with over 12 years of professional experience, I have a proven track record of helping organizations of various sizes and industries successfully adopt and transform with Agile methodologies. My recent experience includes Agile training, coaching, and transformation, and I am certified as an Agile professional by leading Agile authorities like Scaled Agile, Scrum.org, and Kanban University.

In addition to my Agile expertise, I also have a strong technical background with recent experience in Software Development using technologies like .Net, Salesforce, Javascript, SQL Server, and Azure. I have taken on various roles in projects, including Scrum Master, Agile Coach, Kanban Coach, Solution Architect, Key Developer, and Delivery Manager.

I am dedicated to helping organizations improve their processes and achieve their goals through Agile methodologies. With my broad range of experience and certifications, I can provide tailored guidance and coaching to support your organization's Agile journey.

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rajeev Mudumba's LinkedIn Performance

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