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I'm an operator documenting what I've learned building revenue engines over the past decade.

CEO @ MSP Sales Partners. Managing Partner @ Repeatable Revenue. Former PE-backed CEO. Former Managing Director at the U.S. Chamber of Commerce. Spent six years building sales systems for Robin Robins (TMT, sold to PE). Built revenue engines for 100+ service businesses.

I write about what I've learned: how sales systems actually scale, the difference between activity and productivity, why hard choices matter more than hard hours, building a business without burning out.

This isn't guru content. It's lessons from the work... what I got wrong, what finally clicked, patterns I see across businesses, frameworks that actually held up under pressure.

I write for three types of people: Strategists thinking about exits and scale. business owners stuck at a plateau trying to break through. Thinkers who want to build intentional lives, not just businesses.

If you're one of those (or all 3), follow along.

Ray J. Green

"I do have to tell you, Ray, there is a small chance of sudden death."

My cardiologist. 

About a year-and-half-ago following a chance diagnosis of hypertrophic cardiomyopathy (HCM). 

I initially reacted the way you'd expect. 

"WTF am I supposed to do with that?!?!"

And, "Why in the hell is this happening to me?"

After all, I do 2 hours of cardio a day. 

In fact, my last echocardiogram shows I have 'athlete's heart.' My heart has literally grown because I've exercised it so much--in a good way. 

So how do I end up with a heart condition? 

But I had it wrong. This wasn't happening TO me. 
It was happening FOR me. 

That reframe changed how I look at this. Even with a couple ER visits in recent weeks. (Which ended up perfectly fine and just more awareness.) 

And it's reframed how I see every hardship in general. 

I break it all down in 10 min podcast here: https://lnkd.in/e3FKQD-m

CEO @ MSP Sales Partners | Man. Partner @ Repeatable Revenue | Ex-PE Backed CEO | Former U.S. Chamber Man. Director

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6 years ago I started posting on LinkedIn because I actually enjoyed creating content. 

I also had a decent amount experience turning around sales teams & businesses using some unorthodox practices. 

So, I wrote about it. 

And wrote about leaving the C-Suite, moving my family to Cabo, and figuring out how to generate income from a Mexican beach. 

My wife and a couple friends were the only people who liked my posts. Sometimes not even them. 

But I actually enjoyed the process. And I wrote just about every day. It was easy. It was light. It was enjoyable. 

With just 3 or 4 likes per post (I don't have many friends), I even managed to get a couple clients from content. They saw a post, looked at my half-assed "optimized" profile, and hired me to give them advice. 

Shortly after that, creating content became a task. Something I had to do every day to be seen and known. To generate some business. 

Sit down. 
Think of something to write. 
Hammer out a post. 
Make it look pretty with descending lines. 
Post. 
Every day at the same time. 

It started to consume every morning. 

Then I learned that commenting on everyone else's posts helped my posts get more reach. So I'd block time every day to "engage" with people's content. A couple hours a day... on a slow day. 

Then I decided to start "batching" content, sitting down and hammering out 6 or 7 posts in one setting and scheduling them all out in advance. 

Then I started recycling content, taking old stuff, refreshing it, and adding it to a second publishing slot for the day. 

Before long, I was cranking out 21 posts a week and racking up who knows how many hours of commenting. 

For all intents and purposes, I was a machine. 

And that's before AI got added to the mix. 

But along the way, I stopped enjoying the process. 

I managed to systematize the joy out of writing. 

Content was forced. Engagement was forced. 

I wasn't sharing a viewpoint I felt strongly about. I wasn't enjoying the process. I was just "building an audience" and generating leads. 

And to some extent, that's perfectly fine. It's LinkedIn. We're all here to do business in one way or another. Myself included. We all gotta eat. 

But today I made a decision: I'm going to start spending more time doing things I genuinely love doing. And one of those things is writing for the sake of writing. 

Not for leads. Not to check a box. Not at a specific time. Not on a schedule. Not in conjunction with 7 hours of commenting on other people's posts. 

But for the joy of it. 

And hoping it adds value in one way or another to someone else here. Even if it's back to 3 or 4 likes per post. 

This post is the first stab at that. And I'm already enjoying this process a hell of a lot more. 

If you want to follow along, comment "WRITING" to receive my.... kidding. 

You'll never see another handraiser post like that from me again. But that's a post for anther day. Maybe tomorrow. But then again, maybe not. 

See you around.

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OCAS 2.0

It took me 40 months to break $40k/month as an independent consultant. If I started again, I'd do it in a fraction of the time. I created this course - and share it for FREE - to help others do exactly that: https://www.rayjgreen.com/digital-course

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Join my email list for practical advice on sales, strategy, and self-mastery from an operator, not a guru: https://rayjgreen.beehiiv.com 

Chief Executive Officer

Managing Partner

Writer & Podcaster 

Expert In Residence: Sales & Sales Management

When people say, “just stay consistent” or “it’s about volume,” what I hear is: work hard, cross your fingers, and hope you get lucky. 

Just read a post from a popular ghostwriter on how to go viral. His hack? Just have to keep posting. 

Over the weekend watched a YouTube video from a popular business guru on how to find the right growth strategy. Solution? You just have to keep trying new things until it works. 

But if you take this advice literally, and completely, you’re essentially saying “Just keep doing shit until you get lucky.”

And if you’re wired anything like me, that’s not going to fly. Not is it going to be sustainable. 

Volume does matter. Consistency does matter. 

But just like driving to the office everyday doesn’t train you to be an F1 race car driver, volume and consistency aren’t enough. 

It’s intentional volume. Combined with focused reflection and aggressive iteration. 

A critical mass of effort done on purpose. Then regularly reflected on to discern what’s working and what isn’t. And adjusting accordingly. 

Volume without intentionality and iteration is wasted energy. Or lottery ticket-type betting. 

And a good way to burn out.

The thing you're most certain about in your business is probably the exact thing keeping you capped.

Just took my kids to a Museum of Illusions in Utah. Your brain swears things are true that aren't—by design.

Same thing happens in business. 

I've spent a lot of time this past year with founders of $200M businesses. And founders of $2M businesses. 

Biggest difference between them? 

A few simple beliefs. 

I break down what this looks like in a 10 min podcast. 

Tune in to listen here: https://lnkd.in/eCpt5-i7

My inner critic is a loud SOB.

Good workout? 
You could've gone harder. 

Eating okay? 
Could be cleaner. 

Time with your kids? 
Could be more present. 

Productive at work? 
Could've done more.

It never stops.

I used to fight it. Try to quiet it. Tell myself that I should be easier on myself, like everyone says you should.

And you know what happened?

It made things worse.

Because then I had the critic AND a voice criticizing the critic. 

Layering noise on top of noise.

So I stopped fighting.

I realized my inner critic is a feature. Not a bug.

That voice... the one constantly pushing me... is what I credit for jumping literal generations for my family.

Growing up with divorce. Absent father. Broken homes. In a foster home at one point. Not a lot of money. Or formal education. And layers of other challenges. 

Today? Happily married. Two healthy boys who know nothing of that instability. MBA from a top school. Living in Cabo. Traveling the world.

That tough critic that pushed me said "This is not for you. You can do better. You will do better."

And I did.

Here's the nuance though.

I've learned to allow the critic to push my actions. My habits. My standards.

Without allowing it to define my worth.

I can accept that my actions will never be "enough" while also knowing that I am enough as a person.

And that's a big effing difference.

One keeps you sharp. 

The other keeps you whole.

Dropped a podcast expanding on this a bit if you're interested: https://lnkd.in/eAm7GyPn

Most salespeople treat discovery like a podcast interview.

"Tell me about your business. How many users? What's your current setup? Walk me through your IT history."

Like you're only there to gather information and collect facts.

And I promise you it's costing you deals. 

Something that's helped the hundreds of consultative sellers I've coached: 

Discovery isn't information gathering.
It's the first step of a strategic close. 

Run a bad discovery and the rest of the process is going to pay the price. 

Example for IT companies:

Bad discovery: "How many servers do you have?"

Good discovery: "How is IT accelerating your growth or holding it back right now?"

One gets you data. The other gets you business impact—the ammunition you need when you're actually trying to close the deal 3 weeks later.

The same thing happens in assessments.

Example for IT companies: 

You find cracked passwords. You find too many O365 admins. You document the vulnerabilities.

Then you present them like a checklist: "You have X problems."

But the MSPs who close? They explain why that matters: "You have cracked passwords on essential systems. Let me tell you what happened to a company last month when a disgruntled employee knew they were leaving…"

Every step in your process—from first call to final proposal—has one job: move the deal forward.

Not educate. Not inform. Not "let them think about it."

Move. The deal. Forward.

I shared a podcast on this, and why despite the stigma attached to it, it really is Always Be Closing. 

I explain why and how here: https://lnkd.in/e7SVFiVx

I wish there were more 'right' and 'wrong' calls in business. But what I've learned from 20 years of leading teams, divisions, and businesses? 

It's a lot more "good bet vs bad bet' and a lot less 'right decision vs wrong decision.' 

Regardless of whether you're running $500K business or a $500M business, when you're making high level decisions about where the business should go, you're operating with uncertainty. 

You may be 55% sure on some days. 90% sure on a good day. But that's the job description. 

The problem is, I see this crush a lot of founders. 

They go this direction. Then that direction, Start this project. Change to that project. Pick this priority. Then that priority. 

It's exhausting just to watch. 

Even more exhausting to do. I know from experience. 

I recorded a 10 min podcast for any founder or business leader that's felt overwhelmed by uncertainty. And anyone that's let that uncertainty lead to perpetual pivots and indecision. 

You can tun in here: https://lnkd.in/eVNUZDuY

One of the biggest challenges with digital marketing is remembering that the people in your feed aren’t the people buying your stuff. 

(Unless you sell products and services to online creators.) 

I’m guilty of forgetting this myself. 

I scroll here and see a bunch of people using AI in really cool, new ways. 

That gets baked into my head when creating a podcast or YouTube video on AI. 

Then I go to an event and talk to my actual customers and prospects and realize, they’re not using AI in their sales process in some of the simplest ways. 

But it’s not just with AI. It’s with all our messaging. 

We have what’s called “the curse of knowledge.” 

When we forget what it’s like to not know what we know so well. It’s a trap a lot of experts fall into. 

So, reminder (to myself as much as anyone) to spend a little more time creating for the people we want to listen. 

Not other creators.

Years ago I gave my wife terrible business advice.

Not because it didn't work.

But because it did.

She had a custom baby bedding business doing $25K/month on Etsy. Six-month waiting list. Countless 5-star reviews. People literally begging her to make "just one more."

She asked for my input.

I looked at all the indicators and told her what any business advisor would say: "It's time to scale."

She had some resistance. "Yeah, but I love sewing."

But she pushed on.

She hired people. Built systems. Went from spending her days doing what she loved—talking to customers, designing patterns, creating with her hands—to managing quality control and dealing with employee issues.

The advice worked. The business scaled.

And she fucking hated it.

Her initial resistance? That gut instinct she had?

Spot on.

She didn't want to build a business. She wanted to do the thing she loved and get paid well for it. Those are two completely different games.

My advice was biased by what I believed a business should be. Not what her business could be for her.

I see this happen quite a bit. And I'm more aware of it having gone through my wife's experience with her. 

I recorded a podcast breaking down: 

→ Why you should pick advisors carefully (even if you love them)
→ Why product-market pull doesn't mean you should scale
→ How to filter advice so you build the right thing (for you, not for them)

Listen in here: https://lnkd.in/eCtMPwpn

Our 4th graders were begging for cell phones. 

Parents made a pact: rewind the clock & meet 'em halfway. 

No smartphones... 

But they were genuinely thrilled to get these retro beauties instead. 📞✨

You know why so many salespeople waste 10 minutes talking about the weather?

Because they think being liked is the same as being trusted.

It's not.

Here's how I think about it:

If I needed brain surgery, I wouldn't pick the surgeon who makes great small talk.

I'd pick the one who asked questions that prove they've seen my exact condition 50 times before.

Likability gets you in the door. Credibility gets you the deal.

(If you are selling anything of high importance.) 

But there's the psychological trap a lot of reps fall into:

Small talk feels safer. It's comfortable. It doesn't require you to demonstrate expertise or challenge assumptions or risk saying something that might make the prospect uncomfortable.

So you hide behind it.

You talk about dogs and football teams instead of asking the question that might make them think: "Wait, maybe our current IT setup isn't as solid as we thought."

Real rapport is built on confidence, not comfort. 

Confidence that you know their industry. That you've done your homework. That you're not afraid to respectfully push back when they tell you something that's not accurate.

I recorded a podcast breaking down: 

→ Why people confuse likability with trust (and how to fix it)
→ The preparation work that builds real credibility
→ How to show up as an expert, not an order taker

Listen to the whole thing here: https://lnkd.in/eDs2mfSZ

There's a name for what happens in a business when leaders have no spine. 

You know what I'm talking about. When the people responsible for making the tough calls... just don't. 

They ignore underperformance. 
Avoid difficult conversations. 
Procrastinate making hard decisions. 
Or just never make them at all. 

From a business standpoint, it's called 'management debt.' 

'Management debt' compounds just like financial debt. 

It destroys cultures. And it can stunt growth just as much as irresponsible financial debt can. 

I recorded a quick podcast breaking down: 

→ What management debt is (vs. real leadership)

→ The compounding impact it has on companies 

→ How to keep it from accumulating in yours 

Tune in here: https://lnkd.in/eT3aBrt2

We all have beliefs that aren’t true. Every single one of us. 

The question is: How much are those beliefs holding us (or our business) back? 

Last week we took our beach kids on a ski trip to Utah for a few days. 

(“Dad, is that real SNOW?!?!) 

We had an unexpected delay in Salt Lake City and stopped by the Museum of Illusions—which is basically an hour and a half of mind bending experiences. 

It’s display after display of, “How in the hell is that happening?” 

And what it comes down to is your brain creates shortcuts with limited data. It stitches information together in a way that makes sense… but isn’t true. 

Like this picture. 

The tops of both of these boxes are the same size. Hard to see. But they even give you a block to hold over it to confirm. 

It’s harmless in this controlled environment. 

But what if the tops of these boxes represented a critical belief you held about something of importance that was holding you back. 

You know, the belief that: 

— “This business just doesn’t have the potential.”

— “That idea will never work.”

— “I’ve got to have [money, experience, connections, etc]  before I can do that.”

— “I’m too [young, old] to do this.” 

— “That channel doesn’t work anymore.” 

And what if it was just completely… wrong? 

An illusion that was holding you back from a monumental shift and achieving what you wanted. 

I've spent a lot of time this past year with entrepreneurs who've built $50M, $100M, $200M businesses.

I've also spent a lot of time with entrepreneurs who are struggling to get there. 

And the biggest difference I see is their belief systems. 

Founders who struggle to get to the next level typically have a belief that’s holding them back. Something they know to be true… that simply isn’t.  

A common one being that they are more essential to day-to-day operations than they really are. 

The question I’m asking myself today: What am I dead certain is true… that isn’t?

How about you?

I'm on Facebook the other day and see an ad: "Every sales expert is telling you the same lie—you need to build rapport before you sell."

The pitch? Buy my $37 course to learn how to sell without rapport.

If you read on, you'll see this supposed sales expert was making a common mistake: 

Confusing rapport with small talk. 

Rapport = trust & credibility. 

Small talk = likability. 

Talking about the weather. The local football team. The family pictures on the desk.

That might make you likable. But it doesn't make you credible.

And if you're selling anything of real importance to someone, likability only goes so far.

Think of it this way: If you need brain surgery, are you going with the doctor you like most, or the one you trust to get the job done? 

I recorded a podcast breaking down the common misconception. 

In it, I break down:

→ Why small talk doesn't equal rapport (and what does)

→ How to establish credibility in the first 5 minutes

→ The questions that prove you're an expert, not just likable

→ Why rapport is an ongoing process, not a one-time event

Listen now: https://lnkd.in/eDs2mfSZ

We glorify the benefits of entrepreneurship like independence, ownership, optionality. 

But those are the very things that crush entrepreneurs once they get going. 

Having an infinite number of options. 
Virtually no certainty while making huge decisions. 
But owning the outcome entirely. 

It's the freedom people think they want. 

But it drives a lot of entrepreneurs crazy once they get it. 

They can't make decisions. And when they do, the immediately doubt themselves and change directions. 

Which basically makes only one thing certain: they won't move forward.

I watched an entrepreneur change their mind on lead gen strategies 8 times recently. 

And I recorded a 10 min podcast breaking down why this happens (from experience). And how we can flip the script on uncertainty. 

Listen in here: https://lnkd.in/eujidhhV

The MSP owner on the phone with me sounded defeated.

His sales rep had just spent three weeks and 20+ hours on what looked like a perfect fit.

Discovery had uncovered real pain points. The assessment was thorough. The proposal meeting went well—good questions, engagement, positive energy.

Then... nothing.

Not a “no thanks.”
Not a “we’re going with someone else.”
Not even a “we need more time.”

Just complete radio silence after weeks of investment.

“This keeps happening,” he told me. “How do we stop bleeding time on deals that were never going to close?”

This was my response:

Open article: Stop Chasing Dead Deals: How to Read Your MSP Prospects Before They Ghost You by mspsuccess.com

Stop Chasing Dead Deals: How to Read Your MSP Prospects Before They Ghost You

The #1 Done-For-You LinkedIn Growth System for Execs & Visionaries | We Don’t Just Advise, We Execute | Clients Gained 1M+ Followers in 2024 & 6-7 Figure Deals with Nike, NASA, US Army & More | Book Your Strategy Call 👇

After 10+ years building 15+ award-winning brands, and fueling 8-figure exits, I realized I was playing too small..

I craved a bigger impact.

So I launched Brain Apes to serve visionary founders and execs who want real traction and more influence, without endless trial and error.

What we do:

→ We blend real-world business development and social media expertise, no “copy/paste” course nonsense here.

→ We live in the trenches, delivering presence, strategy, and results that speak for themselves:

🥇 Scaled an org to 200+ employees
🥇 Got a franchise acquired for 8 figures
🥇 Built 37 award-winning brands in 2024
🥇 Added 1M+ followers to clients in 2024 alone
🥇 Fundraised $300K+ in wellness tech pre-seed
🥇 Built a portfolio of award-winning cannabis brands
🥇 Elevated 20+ coaches to 4-5-figure offers that sell
🥇 Managed and monetized 6, 7 and 8-figure audiences
🥇 Helped a local biz win 85+ awards (most in the state)
🥇 Scaled multiple retail & service-based businesses to 7/8+ figures and win awards 

What clients say:

“Working with you in 2024 was so helpful for account growth for my co-founder and me. In total, we added over 40,000 followers and generated millions of impressions. It also helped us raise funds for Prescribe Life—we’re over halfway through our $500K pre-seed raise. You and your team were awesome!”
– Oli J., Co-Founder of Prescribe Health

“Thanks to the offer stack you helped me build, I’ve been closing $20K offers. Also, I can’t believe how quickly you grew my LinkedIn: 0 to 8K in just a few months! You seriously delivered.”
– XK, Founder & Master Coach

“One of THE BEST decisions for my business and life! It’s only been seven days and my LinkedIn is exploding: at least 10X reach, more high-quality interactions, and tons more calls booked for my publishing services!”
– Ben Gioa, Founder of Leadership Awake LLC

Our formula:

1. Nail your positioning and offer
2. Boost content performance
3. Go on offense and get attention

You could spend 120+ hours a week to figure it all out…

Or let us handle everything for you.

(Our Strategy + Your Expertise) x Our Team = Audience Growth & Revenue.

→ We don’t work with everyone.
→ We always have a waitlist.
→ We’re not cheap, but we deliver on our promises (and then some).

Ready for massive results and unstoppable growth?

Book a free executive strategy call with me. 
I’ll give you clarity, no punches pulled.. 

And if we’re a good fit, we’ll craft an offer to work together.

Ready to see what’s possible for your brand in the next 90 days?

Claim your spot here:
brainapes.com/strategy

Jordan Murphy 🧠🦍

Stop. You're Solving the Wrong Problem.

A guy moving a cone behind someone's car.

The driver backs up. Sees the cone. Gets out. Moves it.

Gets back in. Backs up. The cone's back.

Gets out. Moves it again. Gets back in.

The cone's back. Again.

Back and forth. Over and over. Confused.

He can't solve what he can't see.

This is what solving the wrong problem looks like.

You fix it. You check. It's still there.

You fix it again. You check. Still there.

Because you're solving the symptom, not the constraint.

I see this with executives constantly:

Can't hire top talent. So they improve the job posting. Offer more money. Refine the interview process.

Check back. Still can't hire top talent.

Can't close deals. So they improve the pitch. Refine the product. Lower the price.

Check back. Still can't close deals.

Can't get funding. So they polish the deck. Add more traction. Improve the numbers.

Check back. Still can't get funding.

They keep solving it. It keeps coming back.

Because they're moving the cone.

But the cone isn't the problem.

The problem is invisible.

Here's how to identify the right constraint:

Ask: What's the one thing that, if solved, would make everything else easier or unnecessary?

Not "what's the most obvious problem?"

Not "what's the loudest problem?"

What's the constraint that's creating all the other problems?

For most executives, the constraint is invisible:

Executive visibility.

You can't hire top talent because they don't know who you are.

You can't close deals because buyers don't trust you.

You can't get funding because investors haven't been watching you.

The cone keeps coming back because you're not solving the real constraint.

Here's how weak executive visibility shows up:

You post job ads but top talent doesn't apply. They don't know you exist.

You reach out to buyers but they don't respond. They don't trust you.

You pitch investors but they pass. They haven't been following your journey.

You keep solving the hiring problem, the sales problem, the funding problem.

But the real problem is visibility.

Showing up as pipeline issues.

And here's why it keeps coming back:

Because you're not addressing the constraint.

So here's the question:

What problem keeps coming back no matter how many times you solve it?

Are you moving the cone? Or are you identifying the real constraint?

Because you can't solve what you can't see.

Stop moving the cone. Solve the constraint.

Ready to identify your real constraint?

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527 - free while spots are available)

シ

📹 woodyandkleiny

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💬 What problem keeps coming back for you?

LinkedIn executive visibility for impact‑driven founders & execs who want steady, warm, high‑value pipeline and real authority in their market | 40+ award‑winning brands & 2M+ followers | Book your strategy call ↓

He Doesn't Know Every Detail. He Knows the Next Step.

A kid builds a trick shot.

But he's not planning the whole thing upfront.

He sets up one piece. Tests it. Watches what happens.

Then uses that information to set up the next piece guiding toward the end goal.

Each attempt tells him what to do next.

He's not guessing. He's building step by step.

This is how you actually build something.

Not with a perfect plan.

Not with a five-year roadmap that accounts for every variable.

Not by figuring out the entire thing before you start.

You build by knowing the next step.

Most founders waste months (at best) trying to see the whole path.

They want to know exactly how the product will scale before they build v1.

They want to map out year three before they've closed their first customer.

They want certainty about the end before they're willing to start.

And while they're planning, someone else is testing.

Someone else is setting up the first piece, watching what happens, and adjusting.

Someone else is building step by step.

And by the time the planners are ready to start, the builders are already three steps ahead.

Here's what that kid understands that most people don't:

You can't know the end until you start.

The trick shot reveals itself as you build it.

Each attempt gives you information you didn't have before.

The path forward only becomes clear when you take the step.

This is iterative strategy.

You don't need to see the whole staircase. You just need to see the next step.

You don't need perfect information. You need enough information to move forward.

You don't need certainty about the outcome. You need clarity about the next move.

And then you move.

You test. You learn. You adjust. You build the next piece based on what the last piece taught you.

The best companies I know were built this way.

They didn't start with the master plan.

They started with a hypothesis and a first step.

They shipped. They watched. They learned.

And then they built the next step based on what they learned.

The strategy emerged through building, not before it.

Because what you learn is:

The market will teach you things no amount of planning can predict.

Your customers will show you paths you never saw coming.

Your product will evolve in ways you didn't expect.

You can't plan for that. You can only respond to it.

And the only way to respond is to be in motion.

To be testing. To be building. To be learning from each step.

So here's the question:

What are you waiting to have figured out before you start?

What's the next step you already know, but you're not taking because you can't see the whole path?

Because you don't need to know the end.

You just need to know the next step.

And then take it.

シ

📹 littlebroslegit

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💬 What's one thing you're overplanning that you could just start testing?

You see someone crushing it with their brand.

Consistent posts. Engaged audience. Deals closing.

And you think: "They just showed up and it worked."

Wrong.

What you're watching is the final stretch.

The 6,000th patio block being laid.

You don't see the foundation that was poured months ago. You don't see the vision they held when no one was watching. You don't see the strategy sessions at 11 PM. You don't see the phases.. the intentional action, day after day, bringing it all to reality.

You see the shine. You miss the grind.

Here's what I know about playing the long game:

Consistency isn't sexy.

It's not the viral post. It's not the big launch.

It's showing up when you don't feel like it. It's being present with your audience, aware of your state, grounded in the moment. It's smiling through the doubt, relaxing into the process, trusting the foundation you're building.

Every curve. Every angle. Every block.

Most people quit before they see the track take shape.

They want the result without the reps. The visibility without the foundation. The brand without the consistency.

Truth is..

The executives who dominate their space?

They didn't get there by accident.

They built systems. They stayed consistent. They played the long game while everyone else chased quick wins.

And they didn't do it alone.

We make consistency simple.

Our systems and fractional full marketing team handle the foundation - so you can focus on being the visionary while we lay every block.

Strategy. Execution. Phases of intentional action.

You bring the vision. We build the track.

Ready to stop chasing and start building?

Let's talk.

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527 - free while spots are available)

シ

📹 mattjonesmtb

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💬 Name one executive’s personal brand you admire?

He Slows It Down to See What Everyone Else Misses.

An artist named Gaosu Sheying. High-speed photography turned into slow-motion visual art.

Splashing water. Shattering glass. Cause and effect mastered.

He visualizes. Executes based on hypothesis. Tests. Adapts to feedback.

He slows it down to see what everyone else misses.

This is what most executives miss about building visibility.

They're moving too fast.

Executing. Shipping. Solving. Building.

But they're not capturing it..

Here's what happens when you slow down:

You see the micro considerations. The small decisions. The process.

You see the beauty in how you think. How you execute. How your team works.

How you build for your clients.

You see the moments that work out better than expected.

And those moments? That's your content.

Most executives think content is:

A polished announcement. A big win. A final result.

But the best content is in the process.

The hypothesis you're testing. The feedback you're adapting to. The way you think through problems.

The small decisions that compound. The moments that reveal how you operate.

That's what builds trust. That's what creates visibility.

Because truth is..
People don't just want to see your results.

They want to see how you think. How you execute. How you handle the unexpected.

They want to see the process.

When you slow down and capture it:

↳ You document the micro considerations that show your expertise.

↳ You capture the moments that showcase how your team thinks.

↳ You reveal the process that makes people trust you.

And that becomes the content that builds your visibility.

This is what we do with executives:

We help them slow down enough to capture what they're already doing.

Not create content from scratch. Not manufacture stories.

Capture the process. Document the execution. Share how they think.

Because the beauty is in the process, not just the outcome.

The way you approached the problem. The hypothesis you tested. The feedback you adapted to.

The moment it worked better than expected. The decision that made the difference.

That's the content that builds trust and visibility.

Most executives are moving too fast to capture it.

They execute brilliantly. But they don't document it.
They solve problems. But they don't share how.
They create value. But they don't show the process.

And they wonder why no one sees their expertise.

So here's the question:

What are you missing by moving too fast?

What moments in your process could become content?

What micro considerations could showcase how you think?

Slow down. Capture it. Share it.

Your process is your content.
Your execution is your visibility.
Your thinking is what builds trust.

But only if you slow down enough to capture it.

シ

📹 artistsuniversum

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↓

💬 What's one moment from your process this week that you didn't capture?

Everyone Has the Recipe. Not Everyone Has the Right Tools.

These guys made a massive lasagna using only construction tools and equipment.

Cement mixer. Power tools. Heavy machinery.

It's crazy. It looks delicious.

But would you eat it?

Here's the problem:

The equipment can't be perfectly clean. The tools aren't made for food.

They got it done. But not done right.

Because the wrong tools affect the quality.

Executive visibility works the same way.

Everyone has a general recipe.

Post consistently. Share your expertise. Build your presence.

But not everyone has the right tools.

Most executives are using construction equipment to make lasagna.

Generic scheduling tools. Basic content platforms. Duct-taped solutions.

They're getting content out. It looks like it's working.

But the quality is off.

Because truth is:
You can make content with any tools.

But without the right tools, it won't build real trust. It won't attract the right people. It won't sound like you.

The tools determine the quality.

That's why we built the EVOS Stack™.

The right tools. Built specifically for executive visibility.

Three components:

1. Beacon™

The physical device you plug in at home or office.

So your team can safely run your LinkedIn as if they're sitting at your desk.

No sketchy VPNs. No weird IP flags. No security issues.

Your team operates your account. Safely. Seamlessly.

No one has anything like this.

2. Content Studio

Your digital clone. Interview workflows. Planning. Media generation. Trend tracking.

We train a digital version of you so your EA or marketer can create posts, threads, and assets that actually sound like you and say what you mean.

Your nuances. Your values. Your perspective. Never lost.

Quality content without needing your time.

3. Outreach Hub

Sales Nav imports. Connection requests. Drip DMs. Inbox tags. CRM integrations. Distribution and community.

The place your operator runs outreach, replies, and relationship-building in one spot.

Instead of duct-taping tools together.

Everything in one place. Built for executive visibility.

Even if you know the recipe for executive visibility..

Without the right tools, you're making lasagna with a cement mixer.

It gets done. But not done right.

↓

Our Stack is built specifically for executives who want quality visibility.

Not just content. Quality content that builds trust and attracts the right people.

Not just presence. Strategic presence that sounds like you and works without your time.

The right tools for the right job.

So..
Are you duct-taping generic tools together and hoping for quality?

Or are you ready for the right systems + right tools?

Hit my profile and book your Executive Visibility Strategy Call now. 

(normally $527 - free while spots are available)

シ

📹 haus.plans

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↓

💬 Are you making quality content, or are you using construction equipment?

The Gold Was Always There. He Could See It.

A guy standing in a river. Precisely strikes a rock with his tool.

A few precise hits. It breaks open.

He pulls it away. Reveals gold.

The gold was always there. He could see it.

This is what most people don't understand about opportunities.

They're always there.

The talent. The deals. The partnerships.

But your state determines whether you can see them.

When you're scattered, anxious, operating from lack, you can't see the gold.

You're looking at the same river everyone else sees. The same rocks. The same opportunities.

You can't see where to strike.

When you're present, aware, operating from abundance, the gold reveals itself.

You know exactly where to strike.

A few precise actions. The breakthrough happens.

Executive visibility works the same way.

The opportunities are always there.

Top talent is looking for leaders to follow.
Buyers are looking for experts to trust.
Partners are looking for people to work with.

The gold is always there.

But if you're invisible, if you're not present on LinkedIn, if you're not showing up with awareness and intention, you can't see the opportunities.

And they can't see you.

When you build visibility from the right state:

You're present. You're aware. You're operating from abundance.

And suddenly, you see the opportunities that were always there.

→ The comment from someone who becomes your next hire.

→ The DM from someone who becomes your next client.

→ The connection request from someone who becomes your next partner.

The gold was always there. Now you can see it.

Most executives know they should be visible.

They know they should be on LinkedIn.

But they're not in the right state to do it effectively.

They're scattered. They're inconsistent. They're operating from "I should post" but push it off.

And the opportunities stay hidden.

This is what we do:

We build your executive visibility from the right state.

Not scattered posting. Not anxious content. Not "I hope this works."

Strategic, intentional, abundant visibility that reveals the opportunities.

Our fractional marketing team handles the execution.

You stay present. You stay in the right state.

We make sure you're visible, consistent, and positioned to see the gold on LinkedIn and beyond.

The opportunities are always there.

The right talent. The right business. The right partnerships.

But your state determines whether you can see them.

And your visibility determines whether they can see you.

↓

Ready to see the gold that's always been there?

Hit my profile and book your Executive Visibility Strategy Call.

We'll build your visibility. Our fractional marketing team handles the execution.

You stay present. We make sure the opportunities can find you.

(normally $527 - free while spots are available)

シ

📹 goldrinn.prospector

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↓

💬 What opportunities are you missing because you're not in the right state?

Same Problem. Better Packaging.

A lady doing dishes. A man adds another dirty dish to the sink.

She looks disappointed.

He taps her. She turns reluctantly.

A Louis Vuitton box.
She gets excited. Opens it.
Another dirty dish inside.

She snaps.

This is what hiring feels like right now.

You're drowning in work. You need help.
You hire someone. Great resume. Strong interview.
You're excited. Finally, someone who can execute.

Then they start..

Same problem. Better packaging.

Here's what's happening:

AI is making everyone look more capable on paper than they actually are.

Resumes are polished. Cover letters are perfect. Interview answers are rehearsed.

They look like the Louis V box.

But when you open it? Another dirty dish.

The pattern:

..Can't execute without hand-holding.
..Create more work than they solve.
..Need constant direction. Can't think strategically.

You thought this one was different.
It's more of the same.

Because you're solving the wrong problem.

The problem isn't finding better hires.

The problem is that the best talent doesn't know who you are.

Top talent isn't on job boards.
They're not actively looking.

They're being recruited by leaders they already know and trust.

Leaders who are visible. Who share their thinking. Who've built credibility publicly.

The best talent goes to the best known leaders.

So you're left with:

- People who need a job. People who are great at interviewing.

- Not people who are great at executing.

And now with AI, everyone looks impressive on paper.

But execution? That's where the Louis box opens.

You can keep hiring. Keep hoping this one is different. Keep opening boxes.

Or you can solve the actual problem.

The actual problem: Top talent doesn't know who you are.

Executive visibility solves this.

When you're visible, top talent sees how you think. They see your leadership. They see the problems you're solving.

They want to work with you. They come to you.

This is what we do:

Executive Visibility Advisory 
+ Fractional Marketing Team.

We build your visibility so top talent finds you.

We handle the execution so you're not drowning.

You get the talent and the team that makes it work.

Stop opening Louis V boxes and finding dirty dishes.

Build your visibility. Attract the talent.

Make yourself the obvious choice for the best talent.

Ready to stop the cycle?

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527 - free while spots are available)

シ

📹 ponyatowskiy

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↓

💬 How many disappointing boxes have you opened?

High performers earn more because they work smarter and own their impact zone.

It’s like using a magnifying glass and the sun..

→ Same energy.
→ 100× more powerful when focused.

Here’s the 3-step strategy that unlocked massive leverage in my business and life:

1. 𝗭𝗲𝗿𝗼 𝗜𝗻 𝗼𝗻 𝗪𝗵𝗮𝘁 𝗠𝗮𝘁𝘁𝗲𝗿𝘀

Ever felt like you're juggling too much, only to realize half of it doesn't really move the needle? It hit me hard one day. It's about nailing down where you truly shine.. your real impact zone.

Think about what you love, what you're really good at, and where you can make the biggest waves. That's your sweet spot.

➠ Take a beat to reflect on your skills and what lights you up.

➠ Evaluate how each project or task contributes to your big picture.

➠ Focus fiercely on what aligns with your impact zone.

This is about maximizing impact to create leverage over your time.

2. 𝗕𝘂𝗶𝗹𝗱 𝗦𝘆𝘀𝘁𝗲𝗺𝘀 𝘁𝗵𝗮𝘁 𝗦𝗰𝗮𝗹𝗲

I learned the hard way you can't do it all. Embracing systems and automation was a game-changer for me. It's about freeing up your headspace to focus on the big plays only you can make.

➠ Automate the mundane. Trust me, it's liberating.

➠ Outsource like a boss. There are people who can do things better and faster.

➠ Systemize your operations. This was my aha moment for real growth.

It's about working smarter, not harder.

3. 𝗘𝗺𝗯𝗿𝗮𝗰𝗲 𝘁𝗵𝗲 𝗛𝘂𝘀𝘁𝗹𝗲... 𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰𝗮𝗹𝗹𝘆

Balance? It's more like juggling. But here's the thing.. sometimes, you gotta throw all your balls in one direction. That's what I did with Brain Apes. We went all-in, and it was nuts.. but it paid off big time.

➠ There's a time for sprinting, and a time for chilling. Know when to hit the gas.

➠ Proven systems (info + tools) and live expert support? Lifesavers. They help you build the engine that runs while you’re executing the next big move.

➠ It's about making bold moves, but also knowing when to take a step back and recharge.

I’ve been on a SPRINT building out something special that’s getting -[ANNOUNCED]- tomorrow,, after getting back from some travel and having some family visiting through the new year! 

And I’ll be slowing down and savoring some family time this weekend.❤

Find your tactical imbalance and go beyond limits!

↓

P.S. Tell me (really, drop a comment):

Where do you make the biggest waves? 💬

What’s your impact zone? 💬

シ

📹 Robert C.K.

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If you want to break free, you need a strong skill stack.

The problem is you don't know what you don't know.

But I've got your back.

Here's how to build a skill stack around your core skill:

𝟭. 𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘇𝗲 𝗬𝗼𝘂𝗿 𝗖𝗼𝗿𝗲:

Flashback to my first career → At Sprint, I started from the bottom, rapidly climbing to head of training and development.

My core skill? Connecting with people and simplifying complex problems.

𝟮. 𝗖𝗼𝗺𝗽𝗹𝗲𝗺𝗲𝗻𝘁𝗮𝗿𝘆 𝗦𝗸𝗶𝗹𝗹𝘀:

As I grew, I didn't just focus on one aspect.

I built a wide foundation, learning everything from operational management to strategic planning, all complementing my core.

𝟯. 𝗠𝗮𝘀𝘁𝗲𝗿𝘆 𝗮𝗻𝗱 𝗔𝗱𝗮𝗽𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆:

Mastery of natural talents is crucial, but so is adaptability.

I piloted new roles, embraced the unknown, and honed a range of skills that made me versatile and resilient.

𝟰. 𝗚𝗲𝘁 𝗖𝗼𝗺𝗳𝗼𝗿𝘁𝗮𝗯𝗹𝗲 𝗕𝗲𝗶𝗻𝗴 𝗨𝗻𝗰𝗼𝗺𝗳𝗼𝗿𝘁𝗮𝗯𝗹𝗲:

Adopting this mantra changed everything.

It pushed me to keep learning, keep improving, and never settle.

This mindset is key to expanding your skill stack.

𝟱. 𝗖𝗼𝗺𝗺𝘂𝗻𝗶𝗰𝗮𝘁𝗶𝗼𝗻 𝗮𝘀 𝗮 𝗞𝗲𝘆𝘀𝘁𝗼𝗻𝗲:

Effective communication amplified my impact.

It's a skill that connects all others, turning a group of skills into a cohesive, powerful stack.

𝟲. 𝗣𝗿𝗼𝗯𝗹𝗲𝗺-𝗦𝗼𝗹𝘃𝗶𝗻𝗴 𝗣𝗼𝘄𝗲𝗿:

With a solid base in communication, I deepened my problem-solving abilities.

Each challenge became an opportunity to add another layer to my skill pyramid.

𝟳. 𝗧𝗵𝗲 𝗦𝘆𝗻𝗲𝗿𝗴𝘆 𝗘𝗳𝗳𝗲𝗰𝘁:

Each new skill didn't just add, it multiplied the effectiveness of existing ones.

This is the power of building a skill stack - the whole becomes much greater than the sum of its parts.

𝟴. 𝗦𝘁𝗮𝗿𝘁 𝗕𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗧𝗼𝗱𝗮𝘆:

Identify your core skill, then start layering complementary skills.

Stay curious, embrace discomfort, and continually seek ways to combine and refine your abilities.

But don’t get distracted trying to learn and do everything.

The next level is about leveraging other people’s skill stacks..

If you're building an audience on LinkedIn and want to go faster (without having to develop and manage a team) I'll be opening up one new spot soon.

We’ll run our proven playbook.

(And do all the hard work for you)

Or we can install our playbook with your team and give you access to our internal platforms.

Grab Your Executive Visibility Strategy Call.

Hit my profile and book an appointment.

(normally $527)

シ

📹 _ryan.bean_

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↓

💬 Do you prefer to manage a team or work with an agency?

He's recording every step and you should be too.. I’ll explain.

Every step. Every shift in momentum. Every decision is captured and visible.

He's not just completing the course.

He's documenting the journey.

You see how he thinks. How he responds when balance shifts. What he does when the next platform isn't where he expected.

He gets an abundance of data to improve from and leverage..

His values show up in real-time. His beliefs drive every move. His energy either pulls you in.. or pushes you away.

And that's the point.

This is what executive visibility actually looks like.

You're not hiding behind the company logo. You're not letting the brand do the talking.

You're showing up. Sharing your experience. Your lessons. Your energy.

Every step of the journey.

People don't buy what you do.

They buy why you do it.

Simon Sinek nailed that.

But here's what most executives miss..

Your "why" doesn't live in a mission statement on your website.

It lives in how you show up. What you share. How you think through problems. The values you demonstrate when no one's watching.. except everyone is watching.

That's how you attract the right partners. The right talent. The right business.

And just as importantly.. that's how you repel the ones who would never resonate.

Your executive personal brand isn't about being liked by everyone.

It's about building connection and trust with the right ones.

The ones who see your journey and think: "That's someone I want to work with."

For me, it's all about being a compounder of impact.

Helping impact-driven leaders attract more of the right business, talent, and partners through their executive visibility.

Because when you document the journey.. when you share how you think, what you value, and why you do what you do..

You're not just building a brand.

You're building a magnet.

Ready to turn your executive presence into a compounding asset?

Let's talk.

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527, free while spots are available)

シ

📹 parkourtangqi

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↓

💬 What's one lesson you learned by documenting your journey?

The Right Setup Changes Everything.

A bunch of friends. Crazy slip and slide.

Thick plastic sheets in a huge loop. Lathered up.

An excavator in the middle. Ropes strapped to the end.

They're grabbing the ropes. Getting swung around. Jumping each other. Creating ramps. Launching each other.

Pure chaos. But it works.

Because they built the right setup.

This is what an unfair advantage looks like.

Not just effort. Not just commitment.

The right setup. The right tools. The advantage no one else has.

Most people trying to build executive visibility?

They're doing it with basic tools. Generic advice. Trial and error.

Figuring it out as they go. Wasting time on what doesn't work.

They don't have the setup.

The Executive Visibility OS™ is the setup.

20,000+ hours of experience baked in.

From scaling startups. Leveraging social media for brand and business visibility. Running some of the biggest personal brands on social.

That's the setup.

But it's not just experience.

It's the processes that work on first principles.

The advantages we've built over time.

And the combined tool stack that no one has public access to.

This is what brings the resources of a whole team to one person.

You're not figuring it out alone.

You're not using generic tools everyone else has.

You're getting the setup that creates an unfair advantage.

Because the harsh reality is:

You can work hard with the wrong setup and get nowhere.

Or you can work smart with the right setup and get ahead faster.

The setup changes everything.

The Executive Visibility OS™ gives you:

The frameworks from 20,000+ hours of experience.

The processes built on first principles.

The proprietary tool stack no one else has access to.

The setup that makes executive visibility actually work.

This is the unfair advantage.

Not just information. Not just strategy.

The complete setup that gets you ahead faster.

Ready for the right setup?

DM me "OS" and let's give you the advantage.

シ

📹 lukesowby

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↓

💬 Are you building with the right setup, or are you figuring it out alone?

Balance. Momentum. Control. In That Order.

A dude on a longboard. Finesse footwork. Flips and tricks.

Making it look easy. Natural flow.

Balance. Momentum. Control. In that order.

Here's how this actually works.

It's not random. It's not just talent.

It's three principles. In a specific sequence.

→ First: Balance

Before he does anything fancy, he's balanced on the board.

Centered. Stable. Grounded.

Without balance, nothing else works.

You can't build momentum if you're not balanced first.

→ Second: Momentum

Once he's balanced, he creates forward motion.

Not jerky. Not forced. Smooth and continuous.

The momentum makes the tricks possible.

You can't have control without momentum.

→ Third: Control

With balance and momentum, now he can control the board.

The flips. The tricks. The finesse.

It looks effortless because the foundation is solid.

Control is the result of balance and momentum.

Executive visibility works the same way.

Three principles. Same sequence.

Balance. Momentum. Control.

↳ First: Balance (your message)

Before you build visibility, you need balance.

What are you known for? What's your positioning? What's your unique perspective?

Not everything. Not random topics. Balanced and clear.

Without message balance, visibility is just noise.

↳ Second: Momentum (your consistency)

Once your message is balanced, you create momentum.

Showing up. Sharing consistently. Building presence.

Not sporadic. Not forced. Smooth and continuous.

Momentum makes everything else easier.

↳ Third: Control (your results)

With balanced message and consistent momentum, now you have control.

The right people find you. The opportunities come to you. The results compound.

It looks effortless because the foundation is solid.

Control is the result of balance and momentum.

Most executives skip the sequence.

They want control (results) without momentum (consistency).

They want momentum without balance (clear message).

And they wonder why it feels hard.

But when you follow the sequence:

Balance your message first. Get clear on what you're known for.

Build momentum through consistency. Show up. Share. Be present. Nail distribution.

Control follows naturally. The right people find you. The results compound.

It looks effortless because you built the foundation.

This is the system.

Not random. Not hoping. Not guessing.

Balance. Momentum. Control. In that order.

So here's the question:

Where are you in the sequence?
Do you have balance (clear message)?
Do you have momentum (consistent presence)?
Are you trying to force control without the foundation?

Follow the sequence. The results follow.

Balance. Momentum. Control.

That's how executive visibility actually works.

シ

📹 jeff__corsi

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↓

💬 Which principle do you need to focus on right now?

You Built a Prison. Here's How to Escape.

A guy in a prison cell. Draws on the wall. Materializes what he draws.

Removes a can of black paint. Throws it on the wall. Creates an escape path.

Climbs through.

The guard sees it. Runs in. Confronts the black hole.

It's just wet paint.

The prisoner appears on the other side. Slams the door. Traps the guard.

He's free.

You built a prison. Here's how to escape.

This is what success feels like for most executives.

You built a business. It's making money. Revenue's good.

But you're trapped.

The business that was supposed to give you freedom became your prison.

You can't step away. You can't scale. You can't grow past the plateau.

You need better talent to run better systems.

But the talent you need doesn't know you exist.

The money's great. The freedom's not.

And here's what most executives do:

They try to escape by working harder.

Hiring more. Building more systems. Optimizing operations.

But that's the guard running into the wet paint.

It looks like the escape. But it just traps you more.

Because here’s the harsh reality:

You can't hire your way out of a growth plateau if top talent doesn't know who you are.

You can't build better systems if you can't attract the people who build them.

You can't scale if the market doesn't see you as the obvious choice.

The escape isn't more operations. It's visibility.

Executive visibility is how you escape.

Not by working harder in the prison.

By becoming visible enough that the right people find you.

When you have executive visibility:

Top talent sees how you think and wants to work with you.

They come to you. You're not chasing them.

Better talent means better systems. Better systems mean you can step away.

That's the escape.

But most executives are looking in the wrong place.

They think the escape is hiring another person.

Building another process.

Fixing another operational issue.

That's the wet paint. It looks like the exit. But it traps you more.

The real escape?

Build your visibility. Attract the talent. Let them build the systems.

Then you're free.

Because here's what happens when you have visibility:

1. The talent you need finds you.

2. The systems you need get built by people who know how.

3. The business runs without you being the bottleneck.

You're on the other side of the door. The prison is behind you.

So here's the question:

Are you trapped in the business you built?

Is the money great but the freedom's not?

Are you stuck at a growth plateau needing better talent and systems?

The escape isn't where you're looking.

Stop running into the wet paint.

Stop thinking more operations will free you.

Build your executive visibility. Attract the talent. Escape the prison.

Ready to escape?

DM me "ESCAPE" and let's get you out.

シ

📹 zachking

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↓

💬 Are you trapped in what you built, or are you free?

Alexandra Murphy

Here's How This Actually Works.

A guy with a soccer ball. Kicking it off the wall with precision.

Ball comes back. Complete control. Every time.

Looks effortless.

Here's how this actually works.

Three things make this possible:

1. The angle

He's not just kicking randomly. He's choosing the exact angle that brings the ball back to him.

Cause and effect. Predictable. Repeatable.

The angle determines the return.

2. The force

Too hard and the ball flies past him. Too soft and it doesn't come back.

He's calibrated the exact force needed.

Consistent force creates consistent results.

3. The position

He's standing exactly where the ball will return.

Not guessing. Not chasing. Already there.

He knows where it's going before it gets there.

That's the system.

Angle. Force. Position.

Master those three things and it looks effortless.

But it takes practice to make it look this easy.

Executive visibility works the same way.

There's a system. Three core principles.

Get them right and it looks effortless.

But most executives are guessing.

Here's the system for executive visibility:

1. The angle (your positioning)

What you're known for. Your niche. Your unique perspective.

Not random topics. Strategic positioning that brings the right people back to you.

Your angle determines who finds you.

2. The force (your consistency)

Too much and you burn out. Too little and nothing happens.

The right cadence. The right effort. Sustainable momentum.

Consistent force creates consistent visibility.

3. The position (where you show up)

You're not chasing opportunities. You're already where they'll find you.

LinkedIn. Your network. Your presence.

You're there before they need you.

That's the system.

Angle. Force. Position.

But here's the problem:

Most executives don't know the system.

They're kicking randomly. Hoping something works. Chasing the ball.

And it looks hard because they don't have the system.

The Executive Visibility OS™ gives you the system.

The exact angle to position yourself.

The exact force to maintain momentum without burning out.

The exact position to be where opportunities find you.

Plus some unfair advantages only for insiders.

Not guessing. Not trial and error. The system that works.

Because truth is:

Executive visibility looks effortless when you have the system.

But without it, you're just kicking balls and hoping they come back.

The system makes it repeatable. Predictable. Effortless.

Ready for the system?

DM me "OS" and let's give you the angle, force, and position that makes executive visibility work.

Or hit my profile and book your executive strategy call.

シ

📹 thesoccersamurai

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💬 Are you guessing, or do you have the system?

He Committed Before He Knew Where He'd Land.

Rolling on his onewheel. Right to the curb.

Finesse launch. The onewheel stops. He flies.

Hands in his pockets. Into the water.

He committed before he knew where he'd land.

This is what leadership actually requires.

Commitment before certainty.

Taking the leap before you see the landing. Moving forward when you don't have all the answers.

Most executives wait for certainty before they commit.

They wait to see the full plan. The guaranteed outcome. The safe landing.

And while they're waiting, the moment passes.

Your competition gains ground while you’re indecisive..

The leaders who actually break through?

They commit before they know where they'll land.

They launch the product before it's perfect.
They hire the person before they're 100% sure.
They make the pivot before they have all the data.

They commit. Then they figure it out.

Because typically..

You never have full certainty.
You never see the complete picture.
You never know exactly where you'll land.

But you have to commit anyway.

I see this with executive visibility constantly.

Executives waiting for the perfect time to start.

"I'll build visibility when I have more clarity on my message."

"I'll start posting when I know exactly what to say."

"I'll get visible when I'm sure it will work."

And they never start.

Because they're waiting for certainty that doesn't exist.

You don't know how the market will respond until you show up. You don't know what will resonate until you share it.

You don't know where you'll land until you commit.

But you have to commit first.

The executives who build visibility that attracts top talent, funding, buyers, and partners?

They committed before they knew where they'd land. They started posting before they had it all figured out.

They showed up before they felt ready.
They built momentum before they saw the results.
They committed. Then they figured it out.

And here's what happens when you commit:

You learn faster. You adapt quicker. You build momentum.

The landing becomes clear as you're in the air.

But only if you jump.

So here's the question:

What are you waiting for certainty on before you commit?

What leap are you not taking because you can't see the landing?

What would change if you committed first and figured it out in the air?

Because the leaders who win aren't the ones with the most certainty.

They're the ones with the most commitment.

They commit before they know where they'll land.

Hands in their pockets. Full confidence. No hesitation.

シ

📹 colbe891.edits

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💬 Are you waiting for certainty, or are you ready to commit?

The safe approach wasn't working.

Guy's trying to cut and clear a downed tree that’s blocking his boat from passing through..

He jumps on it from the safe side. Nothing happens.

Keeps jumping. Still hanging by a thread.

So he walks out onto the risky side.. the part that's about to fall.

Jumps once. Keeps jumping..

It snaps. He drops with it into the water.

As execs, we do this all the time.

Most always try the safe play first.

Test the market. Run the pilot. Stay conservative.

But when it doesn't work, most executives just.. stay there.

They keep trying the same safe approach, hoping something changes.

The best ones? They read the signals. They move to the risky side when it's time.

Not reckless. Calculated.

They test first. Then they commit.

Here's what nobody tells you..

Not having your personal brand dialed in? That's actually the risky side.

You just don't see it until it's too late.

The cost of weak visibility is always compounding, same as the value that compounds for you with strong visibility.

When the market shifts. When your role changes. When you need options.

If nobody knows who you are, you're already falling.

Executive visibility is the safe play.

It's building your platform before you need it. Testing the market while you're still stable. Creating options before you're forced to choose.

So when the moment comes to pivot or double down..

You're not scrambling. You're ready.

We help impact-driven leaders build that foundation.

Systems. Strategy. Execution.

You bring the vision. We build the visibility.

Ready to stop playing it risky by staying invisible?

Let's talk.

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527, free while spots are available)

シ

📹 will_mcadam

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💬 What's one decision where you had to move from safe to risky?

Science confirms your nervous system's immediate impact.

Your state transfers to others in under 200 milliseconds.

Before you speak a word, your nervous system broadcasts. Calm or chaos. Confidence or doubt. People feel it before they hear it.

This is why some leaders walk into a room and the energy shifts.

Research from universities across the globe shows mirror neurons fire faster than conscious thought. Your team reads your tension, your presence, your groundedness.

The best leaders I work with understand this.

They manage their internal state first. They know a rushed, restless energy creates rushed, restless teams. A grounded presence creates space for clear thinking.

You can't fake it. Your physiology speaks louder than your words.

When you enter a meeting stressed, your team's heart rates sync to yours. When you pause before responding, you give everyone permission to think.

This is leadership at the biological level.

Most people focus on what they say. The real work happens in the 30 to 90 seconds before you open your mouth.

Breathe. Ground yourself. Let your nervous system settle.

Then speak.

In high pressure moments, I smile and relax. Sounds simple, but it works.

If my mind won't quiet, I use 4-7-8 breathing. Inhale through my nose for 4 seconds. Hold it for 7 seconds. Exhale for 8 seconds.

It slows my heart rate, calms my nervous system. Paired with smiling and relaxing, it brings me back to center.

Try it before your next big moment.

Heck, try it any time just to chill out..

シ

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💬 What’s one thing you do to reset your energy?

The Goalie Knew It Was Over.

A soccer player juggling the ball through the air. Complete control.

Making progress down the field.

Slows down in the goal box. Teammate ready.

Draws the goalie out. Finesses around him.

The goalie knows he's beat. His face says it all.

The goalie knew it was over.

This is what mastery looks like.

Not just winning. Making the outcome inevitable.

The goalie knew before the ball hit the net.

Because when you have complete control, the result isn't in question.

Executive visibility creates this.

When you're visible, when you've built trust, when the market knows how you think, the outcome becomes inevitable.

Top talent knows they want to work with you before they apply.

Buyers know they're choosing you before the pitch.

Investors know they're funding you before the meeting.

The goalie knows he's beat before you score.

Here's what creates inevitability:

Control. You're not scrambling. You're not chasing. You're in complete command.

Patience. You slow down at the critical moment. You don't rush. You let them come to you.

Execution. When the moment comes, you finesse. No force. Just precision.

And they know. Before it's over, they know.

Most executives are chasing.

Chasing talent. Chasing deals. Chasing funding.

Scrambling. Hoping. Pushing.

And the outcome’s always uncertain.

But when you have executive visibility:

You're not chasing. You're drawing them out.
You're not hoping. You're executing with precision.
You're not uncertain. The outcome is inevitable.

Because they already know. They've been watching you. They've been learning from you. They trust you.

This is the difference..

Without visibility, every deal is a fight. Every hire is a gamble. Every pitch is uncertain.

With visibility, the outcome is inevitable. They know they're choosing you. You're just finishing what's already decided.

That soccer player didn't hope he'd score.

He knew. The goalie knew. Everyone watching knew.

Because mastery creates inevitability.
Executive visibility shows your mastery.

Build it. watch outcomes become inevitable.

Top talent knows they want to work with you.
Buyers know they're choosing you.
Investors know they're funding you.

Ready to make your outcomes inevitable?

Hit my profile and book your Executive Visibility Strategy Call.

(normally $527 - free while spots are available)

シ

📹 kingofpov80

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💬 Are you chasing outcomes, or are they inevitable?

A few years ago, it wasn’t obvious who would win in AI video.
The market was noisy and early.
Today, it’s clear.

Synthesia's $200M Series E at a $4B valuation isn’t about being early anymore.

It’s about being ahead.

When investors like Google and Nvidia back a round like this, they’re usually confirming what the market is already showing.

The signals are hard to miss:

- adoption across 90% of the Fortune 100
- a product teams rely on, not just experiment with
- visible customer advocacy, showing up organically
- a team building with long-term category ownership in mind

This is what leadership looks like as a category matures.

Not loud.

Just increasingly obvious.

Congrats team, excited to see what you build next! 

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💬 Have you tried Synthesia yet?

Yesterday I shared an offer I’ve never made public before:

HALF-off internal access to our Executive Visibility Operating System + Platform Stack (Internal Edition) as my way of saying THANK YOU for being part of this ecosystem as we passed 80K followers on LinkedIn.

In case you missed it:

Until midnight Wednesday (1/21), you can get the same OS and platform stack we use behind our fully managed $40K setup / $15K per month services - at a special HALF-off “thank you” rate.

Just a $3,000 setup + $800/mo.

That includes:

The Executive Visibility OS (strategy + workflows), and

Our proprietary content platform + outreach hub + Digital Twin, all securely routed through your Beacon™ - so your team is literally using the same internal tools and infrastructure we use.

Here’s where you can grab your access:

👉 https://lnkd.in/eVFJx-QE 

I’m holding this as a way to say THANK YOU to everyone who reads these posts, books calls, joins Apex, or shares the work.

Get Executive Visibility OS + Platform Stack (Internal Edition) for HALF-off
AND Receive FIVE Premium THANK YOU Gifts

If the special internal‑access pricing isn’t enough to have you heading to the page, these FIVE free gifts will surely do the trick:

• Gift 1: Super Twin Command Console

Your Digital Twin, running inside our content platform, becomes a “Super You” that can ideate, draft, and refine content and DMs in your voice on command.
($2,000 value)

• Gift 2: Executive Visibility OS Implementation Program

We don’t just hand you logins. We jump on 6 live sessions and install the OS and platform stack with you, step‑by‑step.
($3,000 value)

• Gift 3: 90‑Day Executive Support Line

For 90 days you get live calls to troubleshoot content, pipeline, outreach hub workflows, and operator issues as they show up in the wild.
($2,000 value)

• Gift 4: Operator & Infrastructure Launch Kit

Everything you need to drop an operator in - JD, scorecard, ramp plan, weekly checklist - plus Beacon™ device and LinkedIn safety guidance so your content and outreach platforms can run at full speed without putting accounts at risk.
($3,000 value)

• Gift 5: 90‑Day Growth & Trust Sprints + Scale‑Ready Expansion Plan

Three 90‑day campaign blueprints (Growth, Trust, Conversion) that plug directly into our content platform and outreach hub, plus the exact plan to add capacity and protect executive time when the system starts filling your calendar.
($3,500 value)

WHEW.

That’s a lot of goodies… and you get it all included when you get Executive Visibility OS + Platform Stack (Internal Edition) at the special HALF-off rate.

Go here now and claim your access before it’s gone:

👉 https://lnkd.in/eVFJx-QE 

シ

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The Battle

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Jordan Murphy 🧠🦍

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taplio

The Battle

Ray J. Green

Jordan Murphy 🧠🦍

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Ray J. Green's LinkedIn Performance

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