Helping companies dig up the real "Why Us" for results. Enterprise, Sales-led Growth ($10M-$150M) for AI / Data / Analytics / Martech | Leading GTM & Product Marketing with Grit, Passion, Action | Follow for PMM insights

Chief Fixer Officer to 10x your Go-To-Market. 

** Provoke your positioning with the free AI agent: http://www.10xgtm/positioning-agent 

- Revenue patchy? Sharpen ICP, sales playbooks and channels.
- Building the foundation before spending marketing $$$? 
- It's competitive out there, do customers know why you? Nail your differentiation. 
- Targeting enterprise buyers? strategy and playbooks for sales-led growth.

DM me to accelerate GTM from vision to repeatable revenue. 

I partner with founder-led and VC/PE-backed startups, founders, executives, and product leaders to build and execute a GTM roadmap, landing real buyers and growing repeatable revenue. Typically founder conviction is rooted in a problem, and a unique solution. I breakthrough to the real buyer truth that makes your solution the inevitable choice, then systemize a GTM that aligns product / sales / marketing to make revenue repeatable.  

From category repositioning, product launches, and scaling revenue engines, I've doubled revenue ($30M-$150M) within 18 months for technology SaaS. Known as a force multiplier in rapidly changing environments, when thinking differently and executing with rigor achieve repeatable revenue streams. Veeva System (NYSE: VEEV), Treasure Data, SAP, TheXPlace, Docusign, Bearing.AI, Wrike.

2X unicorn PMM leader with 15+ years driving growth across complex business-technical buying cycles in AI, CX, MarTech, Data, and Life Sciences. 
- Messaging for product / portfolio that sales and marketing can actually use
- Launch traction: clear positioning, compelling core GTM assets, target lists and action plan 
- Market category play: differentiation, Point-of-view, analyst / influencer playbook, consistent drumbeat
- Land and Expand: moving up-market, enterprise sales, SLG and PLG salesplays and enablement
- Platform play: shift from point solution to platform play to increase deal size
- Amplify and Scale what works: Align product, sales, and marketing with best-practice GTM execution

Beyond skills: I'm known for taking ownership, critical thinking, finding creative solutions, and building strong relationships through authentic collaboration and a can-do attitude.CORE SKILLS:Go-to-market Strategy &amp; Positioning | Portfolio &amp; Product Messaging | Content by Segment &amp; Persona | Product Launch Excellence | Category leadership &amp; AR | Competitive &amp; Customer Research | Sales Enablement &amp; Training | Team Leadership &amp; Mentoring

Renat Gersch

𝐆𝐓𝐌 𝐒𝐭𝐚𝐫𝐭𝐬 𝐁𝐞𝐟𝐨𝐫𝐞 𝐘𝐨𝐮 𝐒𝐡𝐢𝐩

Just before the holidays, Hila Lauterbach and I met a founder building their MVP, their Minimum Lovable Product.

They were clear on the use case. 
Clear on the value. 

The buyer? Their instinct was familiar: 
“Let’s sell to the enterprise.”

That's the critical GTM decision.
As they described the product, my mind kept circling one thing
𝐅𝐫𝐢𝐜𝐭𝐢𝐨𝐧.

Enterprise meant influencing a PM 
↳ Who then has to convince engineering.
↳ Who then needs to find a sprint.
↳ Who then will evaluate
And so on, you know what it’s like

That’s not early traction. 
That’s a traffic jam ⛔.

So I asked a different question. 
“What if your first users weren’t enterprise at all?”
What if you started with “vibe coders”?  
↳ Those who already experiment
↳ Builders shipping fast
↳ Testing AI workflows
↳ Giving unfiltered feedback 

Smaller accounts, yes. 

But faster learning loops
real usage 
real signals.

You could feel the shift in the room. 

That’s the kind of early signal GTM fit exploration surfaces.
Before the roadmap hardens.

Because that choice quietly determines
✅ what you learn
✅ what you build
✅ and how fast you find buyer pull

So an honest question:
​​Who did you design your GTM roadmap around first? 
Do they accelerate learning, or slow it down?

#GTM ##enterprisesales

The 10x Go-To-Marketer | Tech & Life sciences | Helping founder-led startups accelerate GTM from vision to repeatable revenue -​> Strategy, Execution, Traction | 2 x Unicorn GTM & PMM Leader | Co-founder @ 10xGTM

Pure Storage

Marketing Programs Specialist

Anvilogic

Lead end to end execution of 10 tradeshow/field marketing/virtual events. Managed deliverables and timelines by partnering with cross-functional stakeholders in Marketing, Sales, Product, and Executive team. Identified and managed new vendors, venue selection and preparation, and all event contract negotiations.

Event Marketing Specialist

Wrike

Continued contribution to the execution and management of Wrike’s events strategy, including the Wrike Collaborate user conference and Demand Generation events. Owned end to end management of Demand Generation events which included working with both internal and external stakeholders. Owned managing promotions and speaker management for breakout sessions for Collaborate 2023. Collaborated with Content, Marketing Operations, and Design daily on event execution deliverables. Managed event deliverables for all in-person and virtual Demand Generation trade shows and Wrike Collaborate within the Wrike platform.

Event Marketing Manager

Contributed to the execution and management of Wrike’s corporate events strategy, including the Wrike Collaborate user conferences, customer advisory board meetings, and Demand Generation and Corporate trade shows. During the 2020 pandemic, assisted in quickly transforming our entire events strategy to virtual events. Assisted in managing the virtual vendor platform, communication across internal and external stakeholders, and event registration and attendee demographics analytics. Managed end to end speaker engagement for Wrike Collaborate 2020-2022 and assisted for Corporate trade shows such as Adobe MAX and SaaStr. Collaborated with Content, Marketing Operations, and Design daily on event execution deliverables and monthly account management newsletter. Responsible for updating the Wrike Events webpage through WordPress and Figma. Managed event deliverables for all in-person and virtual Demand Generation trade shows, Corporate trade shows, and Wrike Collaborate within the Wrike platform.

Event Marketing Associate

St. Mary Parish (Gilroy)

Coordinated events for entire Parish staff via phone, email, and in-person. Organized the day-to-day calendars for the Office Manager and Priests. Performed administrative duties as required to support the Parish staff. Attended to in-person customer requests and on sites. Provided administrative support to the 200+ student Confirmation program by processing payments, filing paperwork, and making sure the program ran smoothly.

Office Coordinator

Neptune Systems

Assisted with the administrative needs of the Executive team. Processed payments for orders and followed up on declined credit card issues. Sent tracking numbers to customers. Inputted the financials of the company into the Sage Accounting program. Assisted HR department with maintaining employee files.

Executive Administrator/HR Assistant

St. Mary School Gilroy

Coordinated tutoring hours, yard duty, and recess time. Tutored children grades 2nd in math, reading, and writing. Performed administrative tasks as required to support the teaching staff. Reported directly to teaching staff and principal on 2nd grade behavior. Previously tutored children grades 4th and 5th in pre-algebra, reading, and writing.

Instructional Aid

Managed billing and achieved 100% payment collection from outstanding dues. Executed a tutoring program that has seen steady increases in student grades. Implemented a stretching program that decreased nap times by 15 minutes.

Extended Care Faciltator/Billing

Newmark Cornish & Carey

Created legal contracts per agent request. Content creation for floor plans and flyers for property listings. Performed clerical duties such as answering phones, emails, in-person greets. Created PowerPoints and brochures for agent presentations.

Administrative Assistant

Bed Bath & Beyond

My primary job duties included taking care of customer needs, stock replenishment, and zoning the store. I have experience recommending a wide array of products including cookware, kitchen appliances, cleaning products, and home decor products.

Sales Associate

I enjoy helping people. It's cliche. It's simple. But it's honest. I have spent almost half of my life working in jobs that have put me in a position where I can support other's success. 

But in addition to helping people, I also enjoy traveling (check out my Pinterest!), hitting golf balls (I have a pretty mean swing if I do say so myself), and visiting new restaurants around the bay area.

Thank you for stopping by! Feel free to contact me.

taplio

The Battle

Renat Gersch

Laura Vong

Followers

Posts

Engagements

Likes

Performance ScoreRenat Gersch's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Renat Gersch

Laura Vong

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Renat Gersch's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRenat Gersch's LinkedIn Performance