The curious content marketer who cares ✨ Partnering with purpose-led small businesses, startups, and entrepreneurs to connect through storytelling and collaboration.

My ability to spot a good story is what landed me my first job in journalism. But it was my decade of profiling startups, small businesses, nonprofits and some of San Francisco’s most influential people that taught me how to tell one. 

A move into marketing and another decade dabbling in the creator economy—first with a food blog, then a motherhood magazine—taught me how to use those stories to build communities through content and collaborations.  

Now my mission is to help purpose-driven people and brands build loyal audiences who don't just want what you offer, but love what you stand for.  

Founders and business owners come to me when they need a strategic storyteller and networked creator. 

The results?

1. A clear brand narrative.
2. A simple, sustainable plan and process for consistently sharing that narrative through content across all channels. 
3. A bank of differentiated ideas pulled from stories and experiences to use everywhere. 
4. A shorter sales cycle. 
5. A community of collaborators.
6. An overall less time-consuming (and more enjoyable) way to do content marketing. 

In short: I help you figure out what you need to say and where you need to say it to develop your brand, find a community of collaborators, and connect with the right people.

Because with so much noise and competition, we all need a reason to care—we need to feel a connection. 

If you can do that, not only will you stand out, you will find exactly where you fit in. 

Ready to get started?

Renee Lynn Frojo ✨

Success Coach for leadership, career, business, and life | Are you ready to reclaim your confidence, freedom, & future? | Formerly at Apple, IBM, eBay, Yahoo | Psychologist | Solopreneur | Powerlifter | Trail runner

Is this you? ➡️ You’ve led teams, shipped products, and built a solid career with decades of hard work.
But lately? You're experiencing friction and your progress has stalled…

You’re stuck in endless meetings. Your ideas aren't received as well as before. The work that once energized you now drains you. You're underused, overextended, and feeling invisible. And whether you admit it out loud, a hard truth is settling in:

You’re questioning whether you’ve already peaked in your career, and you're not sure what comes next. 

I coach senior tech folks — VPs, directors, senior ICs — who’ve hit a mid-career wall. They’re feeling burned out, overlooked, and frustrated. But they’re not ready to give up. They want to find purpose, regain control, and feel excited about work again. 

My clients come to me when:

* Promotions have stopped, and feedback from above has gone silent. 

* They feel like they’ve outgrown an identity they spent decades building. 

* They feel too old to get hired for something new, but they're way too young to retire.

As a former tech exec and founder, I’ve been there. I burned out, too. I drifted for a while. And then I fought my way back to something more rewarding — not by chasing a new job title, but by redesigning my career and life on my terms. Finding ways to make a good living while recovering my health, relationships, and happiness. 

Now, I help others do the same!

With 1:1 confidential coaching, private retreats, and strategic career programs, I help experienced professionals:

* Escape burnout and get clear on what’s next — before someone else decides it for them. 

* Rebuild confidence, executive presence, and momentum in their careers. 

* Reinvent their career path without starting over completely.

But this goes beyond a new job… 

Many people I work with aren’t just looking for a new job with any old company. They’re looking for a new life. One with time for health, family, personal projects, and maybe even that lifestyle business they’ve dreamed about for years.

That’s why I also coach clients through midlife reinvention:

* Designing 2nd-act careers that are meaningful and financially viable.

* Launching consulting or coaching businesses that leverage their valuable experience.

* Creating location-flexible lives with more autonomy, freedom, and joy.

If you’ve been successful but now feel restless in life, I get it! You spent years playing the game. But the game changed. And you’ve changed, too.

Let’s build a better future for you!

➡️ Message me to explore coaching, retreats, or just to talk about what’s next.

taplio

The Battle

Renee Lynn Frojo ✨

Larry Cornett 🌲

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