#1 for Career Coaching on LinkedIn. I help senior-level ICs & people leaders grow their salaries and land fulfilling $200K-$500K jobs —> 300+ placed at top companies.

Ranked #1 Career Coach Worldwide | Helping Senior ICs & People Leaders Land $200K-$500K Dream Jobs

Ready to grow your salary and land a role you actually love?

I've helped over 300 professionals break through salary ceilings and land life-changing positions at Google, OpenAI, Microsoft, LinkedIn, Apple, Nvidia, Amazon, and other top companies.

Here's what makes my approach different:

Most job seekers waste months applying to hundreds of jobs with no results. My clients land multiple offers in 6-12 weeks using "The Simple Success Method" - my distilled 5-step system that focuses only on what gets you hired. After 300+ successful placements, I've learned that executive-level results come from doing the RIGHT 5 things perfectly, not overwhelming yourself with complicated processes.

My track record speaks for itself:
✓ 300+ clients placed at dream companies  
✓ Average salary increase: 40-80%  
✓ 220M+ content views helping job seekers  
✓ Featured in Forbes, Fast Company, Business Insider  
✓ Built my own 7-figure business using these exact strategies  

What you get in Career Leap:
→ The Simple Success Method™ (my battle-tested 5-step system)  
→ 1:1 coaching sessions with me personally  
→ Exclusive access to proprietary AI job search tool  
→ Group coaching with other high-performers  
→ Private community of ambitious professionals  
→ Complete confidentiality throughout your search  

This isn't for everyone. I only work with senior-level individual contributors and people leaders who are serious about making a major career move and ready to invest in themselves.

My guarantee: If you don't land a $200K-$500K role within 90 days, we'll keep working with you until you do. That's how confident I am in this system.

More about me: Currently living in Chicago. I worked at LinkedIn for 4 years helping Fortune 500 companies hire top talent, then founded my own 7-figure recruiting start-up. Now I use that complete 360° perspective - platform insider knowledge + hiring expertise + entrepreneurial success - to help people land jobs they actually love.

Ready to transform your career?
  
Send me a DM with "CAREER LEAP" or book a free job search strategy call: https://lwspuk8wil4.typeform.com/to/LeHkspKC

P.S. - Spots are limited. I only take on a select group of professionals each month to ensure everyone gets the attention they deserve.

Reno Perry

The best career advice President Obama ever gave?

“Just learn how to get things done.”

Not “be the smartest in the room.”
Not “get another certification.”
Not “grind 80-hour weeks.”

Just get things done.

It sounds obvious.
But it’s rare.

Most people:
→ Overthink
→ Over-plan
→ Wait for permission
→ Get stuck in “polish mode”
→ Confuse motion with progress

And while they’re spinning, someone else executes.

That’s who moves up.
That’s who earns trust.
That’s who gets remembered.

Getting things done isn’t about being a robot.

It’s about being reliable.
It’s about following through.
It’s about making things happen.

Because perfection doesn’t build careers.
Progress does.

If you want to lead at any level…

Start with action.
Stay consistent.
Ship the work.

Be known as the person who gets it done.

The rest will follow.

Agree? disagree? 
Drop it in the comments below. 

Reshare ♻️ to help someone in your network.
And give me a follow for more posts like this.

(Video from LinkedIn News)

#1 for Career Coaching on LinkedIn. I help senior-level ICs & people leaders grow their salaries and land fulfilling $200K-$500K jobs —​> 300+ placed at top companies.

I see people spend 20 hours perfecting their resume.

Then blow the interview in 20 seconds.

After coaching 300+ professionals into $200K+ roles, I've seen the same pattern:

They know WHAT to say.
They don't know HOW to say it.

Here's the truth:
AI is a huge advantage for jobseekers.
It's replacing outdated interview prep.
Making it way better.

The people landing dream roles aren't smarter.
They're using AI to practice scenarios you'll actually face.

Take this prompt that helped a client land a VP role at Microsoft:

"My potential weakness is [X]. Create an authentic response that shows self-awareness, growth mindset, and proactive improvement. Include specific actions I've taken."

Or this one that generated a $40K higher offer:

"I'm interviewing for [role] at [company]. Market rate is $[X]. Generate 3 counter-offer data points and negotiation phrases that maintain the relationship while maximizing value."

These aren't generic templates.
They're precision tools for high-stakes conversations.

While others memorize canned answers, you're building dynamic responses.

While they hope for easy questions, you're ready for curveballs.

While they accept first offers, you're negotiating with data.

The gap between good and great isn't talent.
It's preparation.

And preparation is now 10x easier with AI.

Your competition is still using 2010 strategies for 2025 opportunities.

That's your advantage.

Every interview has predictable moments:
• The weakness question
• The salary discussion  
• The "why should we hire you"
• The cultural fit probe

Master these moments and you'll dramatically increase your chances of landing the offer.

That's exactly what we do in my Career Leap program.

I'm taking on 5 people this month who are serious about landing $200K-$500K roles using AI-driven prep that actually works.

If that's you: https://lnkd.in/gCKpEsYg

Googling the company name isn’t enough anymore.

Here’s how the candidates who get offers prepare.

Having coached 100s of people into $200k–$500k jobs, 
I see a pattern.

Some clients show up knowing basic facts about their 
target company.

Others understand the business like they’ve been 
working there for years.

It’s the latter who usually receives the offer. 

They do it by researching at 3 levels:

1. BEGINNER RESEARCH
- Company wins and growth moments
- Leadership team backgrounds and styles
- Product demos to see what they actually do
- Recent news to know what's happening

2. INTERMEDIATE RESEARCH
- Money trends from earnings reports
- Employee chats through LinkedIn messages
- Customer reviews to understand reputation
- Culture insights from Glassdoor

3. ADVANCED RESEARCH
- Competitors and where they struggle
- Partnerships and what they mean
- Industry problems they're likely discussing
- Executive interviews about future plans

Why spend the time? 

To stand out, you can’t just answer questions well.

You have to ask better questions.

Discuss challenges like an insider.

Sound confident because you understand the business.

This preparation may take hours.

But it's what separates a "good candidate" from a 
"must-have hire."

Reshare ♻️ to help someone in your network.
And give me a follow for more posts like this.

You don’t get what you deserve.
You get what you negotiate.
And most people negotiate poorly.

Staying silent can cost you up to $1.5 million over your career.

After coaching hundreds of professionals into $200k+ roles, here’s what I’ve learned:

Most people don’t get underpaid because they lack experience.
They get underpaid because they use language that weakens their leverage.

One weak phrase can cost you $50k+ instantly…and that compounds over time.

❌ Lower raises
❌ Smaller bonuses
❌ Less equity

Your negotiation language sets the baseline for everything that follows.

If you catch yourself saying things like “I’m flexible on compensation,” stop right there.

Here are 3 powerful phrase swaps that changed the game for my clients:

❌ Never: “I just really need this job.”
✅ Instead: “I’m excited about the opportunity and want to ensure compensation aligns with the value I bring.”

❌ Never: “I’m currently making X at my job.”
✅ Instead: “Based on market data for similar roles, I’m seeing a range of X–Y. How does that align with your budget?”

❌ Never: “I’d be willing to take less to get started.”
✅ Instead: “I’m very interested in this position and would like to work together to finalize the compensation.”

See the difference?

You’re not being difficult.
You’re being clear.

You’re not demanding more.
You’re defining your worth.

Weak phrases cost you for decades.
Strong language changes everything.

Reshare ♻️ to help someone avoid leaving money on the table.
Follow me for proven scripts, templates, and negotiation strategies.

($1.5M stat source: Forbes & Business Insider)

You're one interview away from changing your life.

But here's what nobody tells you about landing
a great job:

It's not about having all the right experience.
It's about telling the right story.

I just watched a client (who was laid off) beat out
7 other candidates for a $300k role.

His secret?

He had answers that made the hiring manager
lean in and say “tell me more.”

Today, I’m giving you those exact
kinds of answers. For free.

After helping 300+ professionals land roles
they love (many with 40%-80% salary jumps)...

I’ve decoded what separates forgettable candidates
from unforgettable ones.

The truth is:
You already have what it takes.
You just need to package it right.

Companies aren’t looking for perfection.

They're looking for someone who can articulate
their value with confidence and clarity.

That someone can be you.
Starting today.

📌 P.S. I’m opening a few December spots for professionals who want to land a stronger role in early 2026. If you’re aiming for a $200K–$500K role and want support, fill out the short form in my Featured section. If it’s a fit, we’ll talk.

33 Tough Job Interview_Questions (With A Answers) 

I stopped asking “What’s the culture like?” in job interviews.

Not because culture doesn’t matter.
It determines everything — your growth, confidence, stress, performance, and well-being.

I stopped asking it because it never reveals the truth.

Ask any hiring manager and you’ll hear the same three lines:

“Collaborative.”
“Innovative.”
“Like family.”

Vague. Rehearsed. Meaningless.

If you want real insight, you need questions that force specifics — not slogans.
Questions that uncover actual behavior, not branding.

Here are 12 that expose what it’s really like to work somewhere:

“What surprised new hires in their first 3 months?”
 ↳ Hesitation or generic answers = hidden chaos.

“Can you give me an example of someone who grew here?”
 ↳ They should name names, not speak in theory.

“What employee feedback turned into real changes?”
 ↳ No examples means your voice won’t matter.

“How are achievements celebrated here?”
 ↳ Only sales wins = limited recognition.

“How does the team encourage different viewpoints?”
 ↳ Buzzwords without action = fake inclusivity.

“What does professional development look like in practice?”
 ↳ Ask for budgets and examples, not promises.

“How does information flow between leadership and teams?”
 ↳ One-way communication kills trust.

“When did your values guide a tough decision?”
 ↳ If they can’t recall one, the values don’t matter.

“What’s changed since you started working here?”
 ↳ No change = stagnation.

“How can I understand how people think here?”
 ↳ Being caught off guard = culture isn’t intentional.

“What happens when someone makes a mistake?”
 ↳ Fear-based answers reveal toxicity instantly.

“What would your team say about you?”
 ↳ Discomfort here is a major red flag.

The best companies don’t have perfect answers.
But they do have leaders who:

- Lean forward when you ask
- Share specifics, not slogans
- Name real people and real examples
- Admit where they’re improving
- Aren’t threatened by honest conversations

The worst companies?

They hide behind mission statements.
They dodge specifics.
They get defensive.
They try to sound “fine.”

Remember: You’re not just interviewing for a job.
You’re interviewing for the next 2,000 hours of your life.

Ask the questions most people are too afraid to ask.
You deserve real answers.

What question would you add?

–

📌 P.S. If you’re interviewing right now and want help landing a better role and a healthier team environment, my Job Search Accelerator walks you through the exact system my clients use to get more interviews, evaluate companies clearly, and secure stronger offers.

If you want support, fill this out before we talk → https://lnkd.in/gHdjzb4d

6-figure offers don't go to the best candidates.

They go to the ones who follow a system, not luck.

Applying to jobs feels like shouting into a void.
Recruiters get 250+ applications for every role.

Your resume has 6 seconds to make an impact.
But there's a better way to stand out.

After helping 300+ professionals land amazing roles, 
I've noticed a pattern:

The most successful job seekers aren't 
using the same LinkedIn as everyone else.

They're using these 5 proven hacks that most people miss:

1️⃣ Your profile is your sales page, not your resume

Headline: Role + industry Focus + your Impact
About: Tell us who you are, what you do, why it matters
Featured: Showcase wins with real evidence

2️⃣ One good comment can outperform ten average posts

Comment on executives' content (they notice)
Add genuine insight to show your credibility.
Ask a thoughtful question to build a relationship

3️⃣ Consistency beats viral content every time

LinkedIn rewards weekly posters with 5X more 
profile views and 7X more connections. 

Your formula:

Start with a valuable insight
Add a quick personal example
End with a simple call-to-action

4️⃣ The DM template that gets 50%+ response rates:

"Hey [Name], I saw your post on [topic]. 
Really resonated with your take. 
I've worked on something similar, 
curious how your team is approaching [X] right now?"

5️⃣ The hidden "Open to Work" hack

Set your status to "Recruiters Only" - 
you'll get the algorithm boost 
without broadcasting to your network.

The job market has SERIOUSLY changed.
97% of recruiters find talent on LinkedIn, not job boards.

Most still apply the old way and remain invisible.
While others wait for luck to strike, you need to be creating your own opportunities.

These 5 hacks are your system for standing out.
→ Your strategy beats talent every time.

Reshare ♻️ to help someone in your network.
And give me a follow for more posts like this.

This right here is why I tell my coaching clients to spend as much time interviewing the manager as they do interviewing for the role.

The quality of your manager directly impacts your growth trajectory.

In my career, I've seen all three types:

1. Bad bosses who held me back, refusing to acknowledge my potential.

2. Good bosses who helped me grow within their organization, creating paths for me to learn new skills.

3. And great bosses who supported me even when my growth meant moving on. One even helped me network for my next role because she knew it was the right step for me.

When interviewing, ask these revealing questions:

↳ "How many people on your team have been promoted in the last year?"
↳ "Can you share an example of someone who left your team for a better opportunity?"
↳ "What's your philosophy on developing people who might eventually outgrow their roles?"

Their answers will tell you everything.

Remember: You're not just choosing a job, you're choosing a boss who will either accelerate or stall your career.

Who's had a great boss who encouraged their growth, even when it meant leaving?

——

Reshare ♻️ if you've been fortunate enough to work for a leader like this.
And follow me for more career advice like this.

Your next job isn't coming from your best friend.

It's coming from that person you barely know.

LinkedIn did a massive study with 20 million users to test this theory.

What it revealed:

↳ You're 2x more likely to land a job through weak connections vs. strong ones.

↳ Weak ties = people you aren't close with (e.g. former colleagues, acquaintances)

↳ LinkedIn's definition of a weak tie: less than 10 mutual connections

Why weak ties are powerful:

- Access to new information
- Connections to new people
- Exposure to fresh opportunities

Strong ties play in the same circles you do, limiting access to new opportunities. 

Your action plan this week:
Reach out to 3 people you don't know well or haven't spoken to in years.

Your next big opportunity might be just one weak connection away.

---

♻ Repost to help your network with their job search.
And follow me for more posts like this.

Andy Mewborn

Distribute

🔥 NEW: AI SALES TOOL TRAINED ON 10,000+ CLOSED DEALS 🔥

Generate 1-Pagers From Any Sales Call in 30 Seconds

Turn your sales calls into 1-page business cases, proposals, and account plans that help close deals faster. One trackable link replaces 55 slides and 27 attachments.

Founder & Customer Support

Taplio

Co-Founder

Outreach

Enterprise Sales

Sales Engineering Lead

Scaled the early success team to 14 people.

Manager - Customer Success

Early Employee.
Specialties: Data Sync, API, Onboarding, Platform Integrations, Partner Ecosystem

Product 

Start-Up Chile

Our team was selected for Generation 11 of Start-Up Chile (the YC of South America). We provided solar energy services and installed solar power systems.

Gridlee - Co-founder & Sales

Progress Chef

Sales Development Representative

Muhuru Bay Community Microgrid Project

Designed 3kW off-grid power system
Modeled renewable energy resources at remote site
Implemented system in Kenya
Tested and installed 11-channel GSM telemetry system

Electrical Engineer

Seattle City Light

Power Systems Engineer

Distribute.so

I use to be young & cool. Now I do b2b SaaS. 

Husband. Dad. Ironman. Pilot. Taco lover. 

Founder of Distribute // Co-founder of Taplio (acq. by Lemlist) // Early @ Outreach.io.

Creator

A community of over 4,000+ B2B professionals growing together on Linkedin.

• "Brand30 absolutely did wonders for my business." -Maritha Koortzen

• "Brand30 changed the trajectory of my life...To say it’s opening doors for me is an understatement" - Amanda Stern

• "Brand30 provided the group accountability and expert advice I needed to more than double my LinkedIn engagement in just one month" 

🚀 Start Building An Audience Of Potential Buyers On LinkedIn In 30 Days👇

• https://www.brand30.io/

8 months ago, we had 0 users. Today, Distribute.so has 15,000+ users. I’ve helped build a $250M company before, but this feels different.

Building a startup is glamorized on social media. But the reality is messy. Here are the 7 ugly truths about building fast in 2025 that nobody talks about:

1. Hitting a wall is normal 
I've been stuck at revenue plateaus multiple times. It feels terrible. But you can get moving again if you don't freeze.

2. You will mess up 
I've hired the wrong people. I've built the wrong features. I've spent money on things I didn't need. It's part of the game.

3. People will copy you 
We just beat 4 competitors for a deal. They are going to look at our product and copy it. Let them. By the time they copy us, we will be onto the next thing.

4. Saying "No" is painful 
To close those 18 killer logos, we had to say "no" to hundreds of other ideas. It hurts to say no to customers. But if you try to please everyone, you please no one.

5. Cash flow is everything 
It doesn't matter how cool your idea is. If you run out of money, you die. We watch every dollar.

6. It takes longer than you think 
People overestimate what they can do in a year. And underestimate what they can do in a decade. We are playing the long game.

7. Just start 
Every successful founder started with nothing. No revenue. No customers. No audience. The only difference is they didn't quit.

I’m documenting the whole ride here. The wins. The losses. And the lessons.

Follow along if you want to see how we get to the next level. Just keep building.

Andrew Mewborn

7 ugly truths about building fast in 2025

head honcho @ distribute.so / building the PowerPoint killer

Everyone told me I was crazy. "You can't sell to Enterprise logos without a massive sales team." "You can't be Product-Led and Sales-Led at the same time."

I disagreed. We have 15,000+ users on our self-serve app. But we also just closed 18 massive killer logos in 3 months.

Here is the 7-step playbook we used to move upmarket without losing our soul:

1. We stayed lean intentionally 
Most founders hire 10 reps the moment they get traction. We didn't. We used our own product to handle the volume.

2. We looked at our own backyard 
We didn't buy cold lists. We looked at our 15,000 free users. We found the ones who were using the product every day. Then we asked them: "Who is your boss?"

3. We sold the Result, not the Method killer 
Buyers don't care how your tech works. They care about the problem disappearing. We showed them exactly how Distribute would solve their problem in week 1.

4. We gave before we asked 
We didn't try to trap them in long contracts immediately. We let them use the product. We let them see the value. Trust is built by giving, not taking.

5. We stopped chasing shortcuts 
We didn't use clever tricks. We just focused on making the product 1% better every day. Word of mouth is the only growth strategy that lasts.

6. We kept the team tiny 
We are doing millions in revenue potential with a team that fits in a minivan. This keeps us profitable. And it keeps us hungry.

7. We worked in public 
I shared the wins and the losses on LinkedIn. This built trust with buyers before we ever spoke to them. They felt like they knew us.

TAKEAWAY: You don't need to follow the Silicon Valley rules. You don't need to raise $100M. You don't need a fancy office. You just need a product that people love. And the guts to do it your way.

They said you can't sell Enterprise without a suit.

I helped build Outreach to $250M in revenue. I helped over 4,000 people grow on LinkedIn. Now, I have 15,000+ users on my new company, Distribute.so

I have seen the movie before. And I can tell you that the sequel is very different from the original.

Back in 2015, the playbook was simple: Force the sale. Hire an army of BDRs. Buy a massive list of emails. Send thousands of messages a day. It worked then. It doesn't work now.

Here are the 6 things that have changed in the last 10 years:

1. Buyers ignore the noise 
Email open rates have tanked. Sending more messages doesn't work anymore. You have to earn their attention, not demand it.

2. Don't push, attract 
You can't force a sale anymore. You have to create interest through content and brand. Then you capture that interest when they are ready.

3. Small teams are winning 
We closed 18 killer deals with a tiny team. You don't need 50 reps. You need a few seniors who know what they are doing.

4. Reputation is the new advantage 
Features get copied in a week. But they can't copy who you are. Your personal brand is the most efficient sales channel that exists.

5. Easy beats Powerful 
killer software used to be clunky and expensive. Now, the best tools feel like consumer apps. If it feels like work, they won't use it.

6. Speed over Forecasts 
We don't try to predict every dollar. We try to move fast. We launch, we test, we fix. Speed is the only advantage a startup really has.

TAKEAWAY: If you are still running the 2015 playbook, you are working too hard. The game has changed. You can either complain about it, or you can adapt. We chose to adapt. And it's working.

I helped build Outreach.io to $250M in revenue

I canceled my gym membership this month.

People ask how I stay lean while running a SaaS. It’s simple: I talk.

Stop wasting 45 minutes on a treadmill. Just book 8 back-to-back demos. If you pitch with enough intensity, your BMR skyrockets.

If you aren't sweating during your discovery call, you aren't closing.

Follow me for more fitness secrets.

I just beat 4 competitors to win a killer contract. We didn't have the most features. We didn't have the biggest sales team. But we have 15,000+ users and just closed our 18th killer logo in 3 months.

How did we do it? We realized that the old way of selling software is broken. Most founders try to build everything for everyone. They add buttons, settings, and complex workflows. They think "more features" equals "more value."

They are wrong. In 2025, buyers are overwhelmed. They don't want another tool they have to learn. They want something that just works.

Here is the 7-step playbook we used to win on Simplicity:

1. Go where the big fish swim 
We didn't wait for them to come to us. We found where they were hanging out and showed up.

2. Prove it, don't pitch it 
Our competitors sent 40-page slide decks. We sent a link to the product. If you have to explain how it works, it's too complicated.

3. The "Zero-Training" Standard 
We built Distribute so a 5th grader could use it. If a user needs a certification to use your tool, you have already lost. Simplicity is the ultimate sophistication.

4. Escape the "Feature Trap" 
Customers will ask for a million things. We said "no" to 90% of them. We only built the things that made the core product faster and easier.

5. Sell it yourself 
I didn't hire a VP of Sales to figure this out. I did it myself. Founders should sell until at least $500K ARR because nobody knows the product like you do.

6. Find the "Aha!" instantly 
We found the one specific thing that made users say "wow." Then we made that experience happen in under 60 seconds.

7. Let the product drive the deal 
When the product is simple, the champion can sell it internally for you. They don't need you to fly in for a demo. They just show their boss, and the boss gets it.

TAKEAWAY: Startups are hard. But in 2025, complex startups are impossible. Stop building more. Start building simpler. That is how you win.

I just beat 4 competitors to win a killer contract

intern: "should I add my phone number to my email signature?"

CEO: "absolutely, we're accessible"

intern: "what about my LinkedIn?"

CEO: "yes, we're modern"

intern: "calendar booking link?"

CEO: "of course, we're efficient"

intern: "headshot?"

CEO: "why not, we're human"

intern sends first email

signature is 47 lines long

includes:

• 3 phone numbers
• 4 social media links
• calendar link
• company tagline
• legal disclaimer
• "Sent from my iPhone"
• sustainability notice about not printing emails
• AI-generated motivational quote

the actual email says "sounds good"

we promoted them to Head of Email Excellence

55 slides.

That's what a rep sent as a follow-up.

Fifty-five.

I asked him how long it took.

"About a week."

I asked if the prospect responded.

"Not yet."


Here's the truth:

No one is reading your 55-slide deck.
They're not reading your 30-slide deck either.
Or your 15-slide deck.

They're skimming. 
They're scrolling. 
They're forwarding it to their boss with zero context.


Your follow-up isn't a book report.

It's a decision document.

The buyer has one question:

"Should I keep talking to this person or not?"

Answer that.

Nothing more.


That's why I built Distribute.so

One link. 
Everything they need. 
Nothing they don't.

Agree?

I spent 3 hours on a crap ton of follow-ups at Outreach while we scaled to $250M. Now our 15,000+ Distribute users do better follow-ups in 30 seconds. After closing 18 deals in the past few months, I learned something most founders miss: complexity kills deals, simplicity closes them.

Here's why the best salespeople are deleting tools, not adding them:

1// YOUR BUYERS DON’T WANT YOUR 55-SLIDE DECK

They want one page with what you discussed, the ROI, and next steps.

We tracked 10,000+ deals.

Average time on slide decks? 47 seconds.

Average time on simple deal pages? 8 minutes.


2// YOUR CHAMPION CAN’T SELL INTERNALLY WITH MEETING NOTES

They need a business case, ROI calculator, and executive summary.

Not a transcript.

When we switched from sending 27 attachments to one link, deal velocity increased MUCHO.


3// EVERY TOOL YOU ADD CREATES ANOTHER PLACE TO LOSE

The average rep uses 10+ tools for follow-ups.

Fathom for notes. Loom for demos. Google Docs for emails. Canva for slides.

The winners? They use one tool that does it all.


4// SIMPLICITY SPREADS FASTER THAN FEATURES

When we made Distribute dead simple, word-of-mouth exploded.

No training needed. No change management.

Just send your follow-up in 30 seconds and move on.


TAKEAWAY:

I watched Outreach grow because it simplified prospecting.

Now I'm watching Distribute grow because it simplifies follow-ups.

The pattern is clear.

Simplicity isn't just a feature.

It's a moat.

We beat 4 competitors  with 90% fewer features

Last week I asked 4,000+ sellers how long they spend on follow-ups. 73% said 2-3 hours. That's 750 hours per year writing emails nobody reads. I helped build Outreach to $250M, and even we were wasting time on follow-ups.

Here's the math that'll make you sick:

Let's say you close 20 deals per year. Each deal takes 5 calls. Each call needs a 3-hour follow-up. That's 300 hours. Or 37.5 work days. You're spending 2 months per year on admin work.

**screams at sky***

While you write follow-ups, your competitors are on their next call.

Here's what actually works in 2025:

1// Stop crafting. Start automating.

AI can write better follow-ups than you.
It remembers everything. Never forgets the ROI discussion.
Includes the right case studies.
Our 15,000 users proved this.

2// Stop sending files. Send experiences.

PDFs get lost.
Attachments get ignored.
But a personalized page? That gets shared with the CFO.
We see 3x higher engagement on deal pages vs traditional follow-ups.

3// Stop hoping. Start tracking.

You need to know when the CFO views pricing. When legal downloads the contract. When your deal goes cold.

Email can't tell you this. 

The sellers crushing quota aren't working harder.

They're working different.

They turned 3-hour follow-ups into 30 seconds.

And their buyers actually engage.

Holy sh*t, right?

You waste 37.5 days per year on follow-ups

Step by step ↓

Let me tell you what's really going on…

When a prospect says "we don't have budget"…

They're not broke.

They just spent $47 on DoorDash last night. They've got budget for a new CRM. Budget for that conference in Miami.

What they DON'T have?

A reason to fight for YOUR deal.

See… right now, they're sitting in some internal meeting. Your proposal is open on their screen. And their CFO asks:

"Why do we need this?"

And your prospect?

They freeze.

They fumble.

They can't remember what you said. Can't articulate the ROI. Can't justify the spend.

So the deal dies. Not because of "budget." Because you made THEM do the selling.

That's on you.

Here's the fix:

Send them a Deal Summary BEFORE they go dark.

One page. One link. Everything they need to sell this deal internally:

→ The bleeding-neck problem you're solving 
→ The cost of doing NOTHING (this is the killer) 
→ Exactly what you're proposing 
→ What happens next

You do the selling. They just forward the link.

Takes 2 minutes. Saves you from chasing ghosts for 3 weeks.

💬 Comment "TACO"

I'll send you the exact Deal Summary template I use to close deals without begging for follow-ups.

💬 Comment "TACO"

I helped scale Outreach to $250M. Then I started my own company and made every mistake I swore I never would. Here are the 6 dumbest things I did building Distribute to 15,000 users:

1// I spent 3 months building features nobody asked for

We had a roadmap. It was beautiful. Customers wanted something else entirely. I should have talked to 50 more people before writing a single line of code.


2// I chased logos instead of problems

Early on, I got excited when big names showed interest. I bent the product to fit them. They churned anyway. The customers who stayed were the ones whose problem we actually solved.


3// I wrote follow-up copy like a robot

I'm embarrassed to show you our early emails. Corporate garbage. The moment I started writing like a human, reply rates doubled.


4// I ignored my own LinkedIn audience for 6 months

I had built a following. I knew how to create content. But I thought "real companies" needed paid ads and SDR teams. Wrong. My posts still drive more pipeline than anything else.


5// I hired before I had a repeatable process

Brought on help too early. They failed. It wasn't their fault. I didn't have a playbook to hand them yet.


6// I thought the product would sell itself

It doesn't. Nothing does. Even great products need someone to explain why they matter.


TAKEAWAY:

Building a startup is just a series of mistakes.

The winners aren't the ones who avoid them.

They're the ones who make them faster and don't repeat them.

I'm still making mistakes every week.

But at least they're new ones.

I made every mistake I swore I never would

15,000 users. Zero salespeople. After building at Outreach for 8 years and helping 1000s of sales teams, I learned something: word-of-mouth only happens when your product creates "holy sh*t" moments. Here's how to engineer them.

Our "holy sh*t" moment for Distribute.so:

Seller hangs up from call.

30 seconds later, follow-up is done.

Not notes. The actual follow-up email and deal page.

With recordings, ROI calculator, next steps.

One click.

***chef's kiss***

That's when they Slack their team.

Most founders think word-of-mouth is random.

It's not.

It's engineered.

Here's the formula that actually works:

1>> Time to value: Under 60 seconds

If it takes an hour to see value, nobody talks about you.
Our users see their first follow-up created in 30 seconds.
That's when they message their sales buddies.


2>> The result must be 10x better

Not 2x. Not 3x.
Has to be 10x.
Our follow-ups get 2x higher engagement than traditional ones.
Deals close 40% faster.
That's worth talking about.


3>> Make them look good to others

Your users become heroes when they share your tool.
"Check out what I just sent to that enterprise deal" beats "look at this cool software."


4>> Remove ALL friction

No IT approval.
No integration project.
No training.
Chrome extension. Click. Magic happens.
The end.
7 months ago, we had zero users.
Now we have 15,000.
Not from ads. Not from SDRs.
From one seller telling another: "Dude, you have to see this."


TAKEAWAY:

Stop trying to convince people your product is good.

Build something so simple and powerful they can't shut up about it.

Word-of-mouth isn't a growth channel.

It's the only growth channel that matters.

And if you don't have it?

You're just another tool in the stack yall.

word of mouth

We just won a deal against 4 established competitors. They had 10X the funding, bigger brands, and fancier demos. But we won all 4 times. After helping 4,000+ people grow on LinkedIn and scaling Outreach to $250M, I knew exactly why: buyers don't want more tools, they want less work.

Here's how we beat everyone:

Competitor 1: 55 features, 3-hour onboarding
Us: 3 features that actually matter, 5-minute setup

Competitor 2: "AI-powered intelligence platform"
Us: "Your follow-up in 30 seconds"

Competitor 3: 47-page implementation guide
Us: Chrome extension. Click. Done.

Competitor 4: $500/month per user
Us: $49/month. Everything included.

**drops mic**

Here's what I learned closing our first big deals:

1// FEATURES ARE A TAX ON YOUR BUYERS

Every feature needs explaining.
Every option needs deciding.
Every setting needs configuring.
We do one thing perfect instead of 50 things okay.

2// COMPLEXITY IS WHERE DEALS GO TO DIE

The moment a buyer says "let me check with IT," you lost.
The moment they need training, you lost.
Make it so simple they can start now.

3// YOUR CHAMPION NEEDS TO LOOK SMART

They don't win by showing a complex tool.
They win by solving a problem fast.
Give them a quick win, not a science project.

We have 15,000+ users not because we're the best.

But because we're the simplest.

And in 2025, simple beats everything.

Every. Single. Time. YALL.

"Just wanted to follow up…"
"Circling back on this…"
"Do you have 15 minutes this week?"

Trash. Trash. Trash.

Your hottest prospect isn't ghosting you because they're "busy."

They're ghosting you because your follow-up looks EXACTLY like the 47 other desperate emails rotting in their inbox.

Same template. Same energy. Same trash folder.

Here's what nobody tells you:

That prospect DOES remember you. They're just not compelled to respond.
Because you're making it about YOU.

They don't care about your calendar. They care about their PROBLEMS.

So flip it.

Send them a personalized page that says:

"I remember what you told me. Here's why it matters. Here's exactly how I can help."

→ Their name on it 
→ Their problem front and center 
→ The cost of ignoring it 
→ A clear next step

One link. Takes 10 minutes to build.

Lands completely different than everything else in their inbox.

High effort signal = high response rate.

Especially for enterprise prospects who've gone dark.

💬 Comment "FOLLOWUP"

I'll send you the exact template I use to resurrect dead deals and get responses from prospects who've been ghosting for weeks.

💬 Comment "FOLLOWUP"

muchas gracias,
Andrew

3 days.

That's how long it took me to build a follow-up for one deal.

Customized deck. 
Pricing breakdown. 
Case studies. 
ROI calculator. 
Recording of the call.

Packaged it all up. 
Sent the email.

Never heard back.

3 days of work. 
0 response.


Here's what I learned:

The problem wasn't the content.

It was the process.

If it takes you 3 days to follow up, you've already lost.

The buyer's moved on. 
Their boss has new priorities. 
Your competitor replied in 30 minutes.


Speed wins deals.

Not perfection.

That's why I built Distribute.so

Agree?

brand30

limeliteapp

digital-sales-collective

(4) LinkedIn

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Talks about #saas, #marketing, and #contentmarketing

Sellers 

Your pipeline is thin. What do you do?

A) Outbound blitz
B) Revisit closed-lost
C) Ask for marketing help
D) Work referrals harder

P.S. - 15,000 sellers stopped writing follow-ups. Take the 2-min quiz to see what they switched to: https://lnkd.in/eNYQ3DeQ

"We don't have budget."
Translation: "I can't justify this to my boss."
Bigger translation: "I forgot what you do and I'm too embarrassed to ask."

Here's what's actually killing your deals:

Silence.

Prospect goes dark. You follow up. Nothing. Another email. Crickets.

Meanwhile they're sitting in a meeting trying to remember why they even talked to you.

And you're over here:

Sending "just checking in" emails.

Refreshing your inbox like a psycho.

Rewriting follow-ups at 11pm.

Wondering if your product even works.

***Long sigh***

Here's the fix:

Stop making them remember.

Send them a single page that sells when you're not in the room.

We call it a Deal Summary.

One link. Everything they need to say yes (or get their boss to say yes):

→ The problem you solve 
→ What you're proposing 
→ What happens if they do nothing 
→ What it costs 
→ What to do next

Takes 2 minutes to build.

Saves you from the follow-up abyss.

Don't believe me?

Here's the stats:

💰 $100M+ in deals closed using Distribute 
📄 5,000+ deal pages created per month 
👀 1,000+ people already stole this template 
🚀 15,000+ users and counting

We made you a free template. Steal it:

👉 https://lnkd.in/gNbZ_Ts6

Copy it. Customize it. Send it before your next deal ghosts you.

muchas gracias,
Andrew

P.S. The "no budget" objection? Usually means "I can't justify this internally." This page fixes that.

👉 https://lnkd.in/gNbZ_Ts6

Year 1: "we're pre-product-market fit, iterating rapidly"
Translation: nobody wants this

Year 2: "we're finding early signals of PMF"
Translation: 2 customers didn't churn

Year 3: "we've achieved strong product-market fit"
Translation: we stopped pivoting because we're tired

Year 4: "we're scaling past PMF into market domination"
Translation: we hired a VP of Sales who convinced us we're doing great

Year 5: "we're exploring strategic alternatives"
Translation: acquisition talks because we never actually found PMF

Year 6: got acquired for $8M by a company that will shut us down in 9 months

called it a "successful exit"

changed LinkedIn title to "Founder & CEO (Exited)"

already working on the next one

Sellers

What’s more dangerous for sales teams: bad managers or bad AI tools?

A) Bad managers – morale killer
B) Bad AI – data chaos
C) Both – one demotivates, the other misleads
D) Neither – blame the process, not the tools

P.S. - My AI handles 90% of my sales process now—prospecting, follow-ups, closing. Set it up in 90 seconds: https://lnkd.in/eNYQ3DeQ

Sellers

Biggest time waster for sellers?

A) Internal meetings
B) CRM updates
C) Chasing bad-fit deals
D) Waiting on legal/procurement

P.S. - If your follow-ups take longer than 60 seconds, you're doing it wrong. Take the quiz: https://lnkd.in/eNYQ3DeQ

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The Battle

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