#1 for Career Coaching on LinkedIn. I help senior-level ICs & people leaders grow their salaries and land fulfilling $200K-$500K jobs —​> 300+ placed at top companies.

Ranked The Top Career Coach Worldwide On LinkedIn | Helping Senior ICs & People Leaders Land $200K-$500K Dream Jobs

Ready to grow your salary and land a role you actually love?

I've helped over 300 professionals break through salary ceilings and land life-changing positions at Google, OpenAI, Microsoft, LinkedIn, Apple, Nvidia, Amazon, and other top companies.

Here's what makes my approach different:

Most job seekers waste months applying to hundreds of jobs with no results. My clients land multiple offers in 6-12 weeks using "The Simple Success Method" - my distilled 5-step system that focuses only on what gets you hired. After 300+ successful placements, I've learned that executive-level results come from doing the RIGHT 5 things perfectly, not overwhelming yourself with complicated processes.

My track record speaks for itself:
✓ 300+ clients placed at dream companies  
✓ Average salary increase: 40-80%  
✓ 300M+ content views helping job seekers  
✓ Featured in Forbes, Fast Company, Business Insider  
✓ Built my own 7-figure business using these exact strategies
✓ Ranked the top job search coach on LinkedIn (#1 in the U.S. and Worldwide by Favikon)  

What you get in Career Leap:
→ The Simple Success Method™ (my battle-tested 5-step system)  
→ 1:1 coaching sessions with me personally  
→ Exclusive access to proprietary AI job search tool  
→ Group coaching with other high-performers  
→ Private community of ambitious professionals  
→ Complete confidentiality throughout your search  

This isn't for everyone. I only work with senior-level individual contributors and people leaders who are serious about making a major career move and ready to invest in themselves.

My guarantee: If you don't land a $200K-$500K role within 90 days, we'll keep working with you until you do. That's how confident I am in this system.

More about me: Currently living in Chicago. I worked at LinkedIn for 4 years helping Fortune 500 companies hire top talent, then founded my own 7-figure recruiting start-up. Now I use that complete 360° perspective - platform insider knowledge + hiring expertise + entrepreneurial success - to help people land jobs they actually love.

Ready to transform your career?
  
Send me a DM with "CAREER LEAP" or book a free job search strategy call: https://lwspuk8wil4.typeform.com/to/LeHkspKC

P.S. - Spots are limited. I only take on a select group of professionals each month to ensure everyone gets the attention they deserve.

Reno Perry

My biggest hiring mistake taught me everything.

I passed on someone because they didn't fit the mold.

She had passion. 
She had drive.

But no industry experience.

So I hired the "safe" choice instead.

9 months later, they were gone. 
I was just a stepping stone. 

The person I rejected?

She's now embedded and thriving at another company. 
With no plans to move on. 

That's when it clicked:

People never forget the leader who took a chance on them.

And leaders who don't take chances?

They miss out on incredible talent.

What I’ve learned:

↳ Drive beats degrees
↳ Potential beats pedigree
↳ Character beats credentials

But most of all: 

Attitude beats everything. 

The intern we promoted over more senior candidates.
The career changer who became our top performer.
The self-taught developer who built our best systems.

They all had one thing in common:

Someone believed in them before they proved it.

Now that's how I lead.

I look for hunger, not just qualifications.
I bet on people, not just resumes.
I build futures, not just teams.

Because when you give someone their shot?

They don't just remember. They deliver.

Who's someone who gave you a shot? 

Tag them in the comments below.

I've helped 100s of candidates land 6-figure roles.

The best offers don’t always go to the best candidates.

They go to the most prepared ones.

Save this for your prep.
Share it with someone who needs a win.

12 tough interview questions with A+ answers
(from someone who’s seen what works):

1. “Tell me about yourself.”
↳ Share your value, impact, and what you’re building next.

2. “Walk me through your resume.”
↳ Show how each step made you stronger and more strategic.

3. “Why are you leaving your current role?”
↳ Don’t trash the past—focus on what’s ahead.

4. “I see a gap in your resume. Why did you take time off?”
↳ Be real. Keep it brief. Then move forward.

5. “How do you lead without authority?”
↳ Show how you align people and drive results anyway.

6. “Have you ever disagreed with your boss?”
↳ Prove your maturity: challenge with logic, solve with impact.

7. “What’s a decision you regret?”
↳ Pick one. Own it. Share what changed because of it.

8. “What’s something you’d do differently if you could?”
↳ Point to one thing that would’ve made a big difference.

9. “If I called your boss, what would they say about you?”
↳ Share real feedback that shows clarity, trust, and leadership.

10. “What’s your biggest weakness?”
↳ Be honest. Keep it small. Explain how you manage it now.

11. “What’s the biggest risk you’ve taken?”
↳ Walk through the bold move and the payoff.

12. “Tell me about a project that failed and what you did.”
↳ Own the mess. Show how you fixed it and rebuilt trust.

Great answers don’t just sound good.
They show you’re already thinking at the next level.

So if this helped you rethink how you prep...

Save it.
Remember it. 
Use it. 

Because your next big opportunity could come down
to just 1 question.

But you’d better be ready for all 12.

—

📌 P.S. Ready to land a stronger role in 2026?

I'm hosting a free masterclass where I'll walk you through exactly how senior-level candidates engineer the offers they want.

Grab your spot here: https://lnkd.in/g8fyNm7g

Your LinkedIn profile is costing you opportunities.

(And you don't even know it.)

I've reviewed 1000+ profiles.

Most make the same 7 mistakes.

The good news?

They're all fixable today.

Here's what separates profiles that get ignored
from profiles that get interviews:

1. Your Photo

Blurry selfie → Professional headshot
Dark lighting → Natural light
Busy background → Clean, simple backdrop

2. Your Headline

"Marketing Manager" → "Helping B2B SaaS Companies 
Triple Pipeline Through Data-Driven Campaigns"
Job title only → Keywords + impact + value

Try these headline formulas ↓
[Title] | [Keyword 1] | [Keyword 2] | [Keyword 3] | [Value Statement]
[Title] | [Industry/Expertise] | [Value Statement or Achievement]

3. Your About Section

Resume copy → Your actual story
Third person → First person, conversational
List of duties → Problems you solve

4. Your Skills

23 random skills → Up to 100 strategic ones
Old terminology → Current industry keywords
Set and forget → Update every quarter

5. Your Recommendations

2 generic ones → 3+ specific ones
Old colleagues → Recent success stories
Vague praise → Measurable outcomes

6. Your Custom URL

in/12345abc → in/yourname
Hidden profile → Easy to share and find

7. Your Activity

Ghost mode → Weekly engagement
Broadcasting → Conversations
Silent scrolling → Strategic commenting

The reality?

Recruiters spend 6 seconds on your profile.

Make them count.

I've helped 100s land 6-figure roles.

Every single one started here.

Your competition isn't just sleeping.
Their profiles are working 24/7.
Yours should be too.

Pick one section.
Fix it today.
Then move to the next.

Small changes. Big results.

—

📌 P.S. If you’re serious about making a move and want help positioning yourself for $200K–$500K roles, I work with a small number of clients inside my Job Search Accelerator. You can fill out the short form in my Featured section and, if it’s a fit, book a strategy call.

I stopped asking "What's the culture like?" in interviews.

Not because culture doesn't matter. It determines everything…your growth, confidence, stress, and well-being.

I stopped asking it because it never reveals the truth.

Ask any hiring manager and you'll hear the same three lines:

"Collaborative." "Innovative." And dare they say "Like family."

Vague. Rehearsed. Meaningless.

If you want real insight, you need questions that force specifics, not slogans. Questions that uncover actual behavior, not branding.

The 12 on this cheat sheet do exactly that.

Pay attention to how leaders respond, not just what they say. 

Do they lean forward or get guarded? Do they name real people and real examples or speak in theory? Do they admit where they're still improving or pretend everything is great?

Those moments tell you everything.

Because you're not just interviewing for a job. 

You're interviewing for the next 2,000 hours of your life.

Ask the questions most people are too afraid to ask. 

You deserve real answers.

📌 Want help landing a better role and a healthier team environment? Visit the featured section on my profile to learn more and book a free strategy call.

6-figure offers don't go to the best candidates.

They go to the ones who follow a system, not luck.

Applying to jobs feels like shouting into a void.
Recruiters get 250+ applications for every role.

I’ve seen many get 1000+

Your resume has a few seconds to make an impact.
But there's a better way to stand out.

After helping hundreds land amazing roles, 
I've noticed a pattern:

The most successful job seekers aren't 
using the same LinkedIn as everyone else.

They're using these 5 essentials that most people miss:

1️⃣ Your profile is your sales page, not your resume

Headline: Role + industry Focus + your Impact
About: Tell us who you are, what you do, why it matters
Featured: Showcase wins with real evidence

2️⃣ One good comment can outperform ten average posts

Comment on executives' content (they notice)
Add genuine insight to show your credibility.
Ask a thoughtful question to build a relationship

3️⃣ Consistency beats viral content every time

LinkedIn rewards weekly posters with 5x more 
profile views and 7x more connections. 

Your formula:

Start with a valuable insight
Add a quick personal example
End with a simple call-to-action

4️⃣ The DM template that gets 50%+ response rates:

"Hey [Name], I saw your post on [topic]. 
Really resonated with your take. 
I've worked on something similar, 
curious how your team is approaching [X] right now?"

5️⃣ The hidden "Open to Work" hack

Set your status to "Recruiters Only" - 
you'll get the algorithm boost 
without broadcasting to your network.

The job market has SERIOUSLY changed.
Most recruiters find talent on LinkedIn, not job boards.

Most still apply the old way and remain invisible.
While others wait for luck to strike, you need to be creating your own opportunities.

These 5 essentials are your system for standing out in 2026.
→ Your strategy beats talent every time.

—

📌 If you're spending more time applying than positioning, then we need to fix that. Visit my Featured section to learn how my Job Search Accelerator (Career Leap) can help and book a free strategy call.

10 phrases that quietly kill interviews.

Most candidates don't realize they're saying them.

"I'm open to any role here." 
"I'm considering a career change." 
"I just really need to get back to work." 
"My greatest weakness is working too hard." 
"What's the work-life balance like?"

And it isn't just these exact phrases.

It's anything that sounds like them.

Anything that signals uncertainty, desperation, or lack of direction 
(even when that's not what you mean)

Hiring leaders at the senior level are reading between the lines on every answer.
 
One unguarded moment can quietly close a door you didn't even know was closing.

After coaching hundreds of professionals through this process, I've learned that interviews aren't lost on qualifications.

They're lost in the moments that candidates don't even know are happening.

The full cheat sheet breaks down phrases to avoid and what to say instead.

If you're a mid to senior-level professional targeting your next big move and want to know exactly how your words, positioning, and story are landing with hiring leaders, Career Leap was built for this.

Visit my featured section to apply and book a free strategy call.

Everyone's chasing the next AI productivity tool.

Meanwhile, the rules that actually work have been around for decades.

No prompts. 
No subscriptions. 
No learning curve.

Just clear frameworks built by people who figured out how to do more without burning out.

Warren Buffett built one to protect his focus. 

Cal Newport built one to protect his attention. 

Tim Ferriss built one to protect his time.

None of them needed an app to do it.

The problem most people have isn't that they lack the right tools. 

It's that they never built the right habits in the first place. 

A better app won't necessarily fix that. 
A better system will.

I put 9 of the best ones in the playbook below.

Some you've probably heard of. A few might surprise you.

But all of them work. And none of them require anything except a decision to start.

Pick the one that fits where you are right now and build from there.

The best companies don't have to beg people to stay.

I talk to hiring leaders every week.

The ones with great retention aren't doing anything complicated.

Their people feel challenged. Trusted. Recognized. Like their career is actually moving somewhere.

These are exactly the things you should be testing for in your interviews.

Most candidates never ask the right questions to find out if a company actually operates this way.

Or just says it does.

The difference between a role that energizes you and one that burns you out in 18 months usually comes down to how well you interviewed them.

Jake Ward

Rank #1 in ChatGPT and AI Search: My next LIVE SEO session on 8th April. Co-Founder at Contact (and 3x SaaS companies).

I've spent 10 years in SEO and 8 years working with SaaS companies, from high-growth startups like beehiiv to billion-dollar platforms like Kajabi. Launched multiple SEO products like Byword.ai (2 weeks before ChatGPT) to scale SEO programmatically, and Mentions.so to win AI visibility. Ran high-profile experiments like the world's largest AI SEO case study, SEO speedruns, and the infamous SEO heist.

I'm leading product and SEO innovation at Contact.so across 25+ active clients and a 20-person SEO and content team. And building and growing Kleo.so to help entrepreneurs scale their personal brand and turn LinkedIn into a lead generation machine (like I have).

Most of my work today focuses on one question:

"How can SaaS companies win marketing (and SEO) in this AI era?"

Founder

We help software companies get more qualified traffic, sales and revenue through conversion-focused SEO and content marketing. Turn your blog into a 6 figure sales channel.

SEO has been dying since 1997.

Some notable "deaths" include:

- Web 3.0
- Google Ads
- Social media
- TikTok search
- Voice assistants
- Featured snippets
- Zero-click searches
- Every Google update
- AI Overviews in Google
- GEO/AEO as the new SEO
- ChatGPT replacing Google

And now... AI agents?

Here’s the reality:

- SEO will always evolve
- People will always use search
- Search habits take time to change
- Google handles 14B+ daily searches
- Sends 190x more traffic than ChatGPT
- SEO is a $100B+ industry (growing ~12% YoY)

Even the newest "SEO killer" (GEO/AEO) is literally built on SEO fundamentals.

Richard Hoy said this in 1997:

"I’m beginning to believe that search engines are a dead-end technology and fretting over where your site comes up is a big waste of time."

Don’t be him in 2026.

SEO is very much alive.

Rank #1 in ChatGPT and AI Search: My next LIVE AI SEO session on 8th April. Co-Founder at Contact (and 3x SaaS companies).

"I don't know how to do SEO in 2026"

Start from level 1 in The New SEO Game:

SEO isn't just Google rankings anymore.

It's now "Search Everywhere Optimisation".

Reframe your “New SEO” project as a game, and you'll become addicted to levelling up.

Level 1: Traditional SEO

- Fix technical problems killing your rankings
- Research keywords and target quick wins
- Optimise on-page elements (titles, content)
- Earn quality backlinks through outreach and PR

Level 2: AI Search Optimisation

- Format content so AI can parse it easily
- Build pages that AI platforms want to cite
- Structure information for machine consumption
- Test how your brand appears in AI search results

Level 3: Paid Search Visibility

- Run Google Ads for high-intent keywords
- Target competitor terms with YouTube Search Ads
- Capture Bing traffic through Microsoft Ads
- Measure paid performance across every platform

Level 4: LLM Answer SEO

- Produce authoritative content LLMs trust
- Build a knowledge base for AI training data
- Position your brand as the definitive source
- Monitor brand mentions in LLMs with Mentions

Level 5: Brand Authority SEO

- Get unlinked brand mentions across the web
- Feature in industry roundups and expert lists
- Build brand recognition without traditional backlinks
- Track brand mention volume and sentiment

Level 6: Community SEO

- Provide value in relevant Reddit threads
- Share expertise on Quora in your space
- Engage in Slack communities and Discord servers
- Build reputation in industry forums and groups

Level 7: Parasite SEO

- Repurpose content on Medium and LinkedIn Pulse
- Publish beehiiv newsletters to rank in Google
- Guest post on high-authority platforms/websites
- Leverage existing domain authority for quick rankings

Level 8: Platform-Specific SEO

- Optimise for Amazon search if selling products
- Focus on YouTube SEO for video content
- Master TikTok's algorithm for short-form content
- Optimise App Store listings for apps/extensions

Level 9: Topic Domination

- Own conversations across ALL channels
- Create content ecosystems to reinforce each platform
- Become the go-to expert mentioned everywhere
- Monitor and maintain authority across all channels

Completed all levels?

SEO is constantly evolving in 2026.

Stay ahead or get left behind.

PS. Need help levelling up? We'll help build and execute your “New SEO” domination strategy.

Book a call: https://www.contact.so/

I can’t stop thinking about this Tweet.

ChatGPT now handles over 2.5 billion queries per day and Google is eventually defaulting to "AI Mode."

This is the future of SEO.

6 tips you need to rank in AI platforms:

1. Win brand mentions

- Get your brand mentioned on high-authority websites
- Contribute to industry publications
- Be featured in news outlets
- Engage in forums and community discussions
- Encourage authentic UGC and word-of-mouth mentions

2. Build brand equity

- Monitor online reviews and brand sentiment
- Respond to feedback and address complaints
- Build a consistent, trustworthy public image
- Use tools like Mentions.so to track visibility, sentiment, and competitors

3. Be the source

- Publish authoritative, reference-style content
- Use neutral, factual, data-backed tone
- Avoid excessive personal takes or fluff
- Regularly update key content for accuracy
- Include credible citations and external data sources

4. Embrace passage-level SEO

- Structure content into short, focused paragraphs
- Use clear subheadings for logical segmentation
- Include concise, standalone answers
- Avoid burying insights in long text block
- Add structured data (e.g. schema markup)
- Make each paragraph extractable and cite-ready

5. Cover the conversation

- Use tools like Semrush for question research
- Monitor forums/socials for emerging questions
- Identify and answer sub-questions users ask
- Add relevant FAQs and support content
- Internally link related topic clusters

6. Optimise for crawlability

- Ensure AI crawlers are allowed in robots.txt
- Verify CDN settings aren't blocking crawlers
- Submit up-to-date XML sitemaps in GSC
- Optimise for fast page speed and clean HTML
- Review server logs for GPTBot, BingBot, etc. behaviour

But first, start with an audit:

- Your current visibility across all LLMs
- Prompt and content gaps vs your competitors
- Technical issues preventing AI from citing your site

Use a tool like Mentions.so to find this information.

Don’t regret not starting AI SEO sooner.

SaaS SEO in 2026: Join my (free) LIVE session on 4th March. Co-Founder and Head of Strategy & Innovation at Contact (and 3x SaaS companies).

A single "Competitor Alternatives" blog post made $1M+ in revenue for my SaaS client over 3 years.

They are ALWAYS the highest converting articles.

Alternative articles help users discover a better alternative (i.e. your product) to what they're currently using or considering buying.

For example:

You might target the following keywords if you're a team communication platform.

- Microsoft Teams Alternatives
- Discord Alternatives
- Slack Alternatives

= 16.5K/mo Google searches

These searchers are the most ready-to-buy AND they’re highly cited by LLMs once ranking in Google.

Here’s how to write your own:

PS. I’m hosting my very first SaaS SEO in 2026 LIVE session on March 4th. Register for free: https://lnkd.in/eherWr2a

I built 13,000+ pages with AI in 3 hours and grew my SEO traffic by +466% 60 days later.

- No template spam
- No city-name swaps
- No thin AI content

Instead, I built a system where content isn’t written page by page...

It’s built like software.

13,000+ useful pages generated in under 3 hours.

Weekly organic clicks went from 971 to 5,500 (~50% of pages aren't even indexed yet).

And the curve is still going up.

Read my LinkedIn article below:

60 days ago, the pages driving most of our SEO traffic didn't exist. Today: 13,000+ programmatic pages live Weekly organic clicks went from 971 to 5,5

Open article: Programmatic SEO in 2026: How I built 13,000+ pages in 3 hours and grew SEO traffic +466% in 60 days by Jake Ward • 9 min read

Programmatic SEO in 2026: How I built 13,000+ pages in 3 hours and grew SEO traffic +466% in 60 days

I just built SEO strategies for beehiiv and Kleo.

A ~$300M newsletter platform and my own 7-figure SaaS we launched 43 days ago.

(Sadly I didn't make this pic with Tyler Denk)

Completely different products, audiences, and business stages. But I'm using the same playbook.

SaaS SEO in 2026 isn't what it was 2-3 years ago.

The old playbook:

- Target high volume keywords
- Build comparison pages
- Rank in Google and get clicks

But in 2026:

1. Search is as fragmented as ever across Google, LLMs, socials, and other platforms.

2. Even if you rank, SERPs are busy with AI Overviews and ads making position 1 less valuable.

3. Zero-click searches mean AI is answering queries before any clicks to your website.

4. AI has commoditised average content and the quality bar is much higher.

I'm breaking down how I built the strategies for beehiiv and Kleo in a live session tomorrow at 12PM EST.

You'll see:

- What 20% of SEO to focus on in 2026
- How to rank across Google AND AI platforms
- The exact playbook for turning SEO into revenue

Register for free: https://lnkd.in/eherWr2a

PS. The next 20 SaaS companies that register and comment below get a free AI visibility report from my team (normally only for our clients like beehiiv).

I've been doing SEO for 10 years and AI search is making me rethink everything I know, here are 10 changes I’m seeing:

PS. Join my (free) SaaS SEO in 2026 live session on Wednesday, March 4th @ 12pm EST.

Add it to your calendar: https://lnkd.in/eherWr2a

SEO vs AI SEO/AEO/GEO...

Is AEO even a thing? Or is it just SEO?

Here's how LLMs actually work:

An LLM is not a search engine. It's a next-token predictor. It guesses the statistically likely next word based on patterns baked in during training.

During that training, it processed billions of web pages. But it didn't log URLs. Didn't store sources. Didn't remember where anything came from.

What's left is a frozen statistical snapshot. Not an index or database.

So where does real-time retrieval come from?

The search engine layer bolted on top via RAG. That's the actual information retrieval part. Because the “base” LLM can't do it alone.

Which means there are only two things you can actually influence:

1. Rank in search so retrieval-based AI can cite you. Traditional, boring SEO.

2. Earn third-party coverage so the model already knows you before the prompt is typed.

And that's pretty much the whole game.

So stop optimising for some vague idea of 'AI.' Optimise for search engines with owned content and build brand authority for earned mentions.

Are you actually doing AEO? Or just SEO?

taplio

The Battle

Reno Perry

Jake Ward

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taplio

The Battle

Reno Perry

Jake Ward

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Reno Perry's LinkedIn Performance

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