Uplifted Consulting

👉🏻 upliftedconsulting.com - Grow your company thanks to experimentation, research and data

Founder

Helping my clients increase the conversion rate and lifetime value through constant optimization

Main focus: Ecommerce, SaaS

- Managing CRO Projects (Establishing Objectives, Deadlines, Project Management)
- Analytics Analysis (Getting Insights out of current data for testing purposes)
- A/B Testing (Google Optimize and VWO)

If you are looking for someone to help with increasing your conversion results, please drop me a message on your project, I'm really happy and curious to help you our in the best way possible

Conversion Optimization Consultant

Attention Fox

Conversion Rate Optimization Specialist

Vanguard Hub

Marketing Consultant

Xingu

Digital Consultant

Coctel Estudio

• Content creation and social media management
• Brainstorming and execution of different marketing strategies
• Discussion across different meetings on how we could set up processes for workflows and client acquisition in order to grow the startup
• Took part in the early creation of Cowork Vilamarxant

Digital Marketing Specialist

We build AI-powered sales systems that deliver 3-5x ROI within 90 days for B2B founders handling their own sales and companies with established sales teams.

Our systems are designed for two specific scenarios:

For founders handling sales themselves:

- Automate prospecting so you can focus on delivery and growth
- Create intelligent follow-up systems that work while you sleep
- Build qualification frameworks that bring only the best leads to your calendar

For companies with sales teams:

- Transform how your reps spend their time (from 28% selling to 70%+)
- Implement analytics that show exactly what's working and what isn't
- Create systems that scale your best performers' tactics across the entire team

This is for you if:

- You're a founder who needs to optimize your personal sales efforts
- You manage a team that's drowning in administrative sales tasks
- You want systems that deliver predictable results, not just more activity

Ready to build a sales system that actually works? Message "SALES SYSTEM" or email me at riccardo@upliftedconsulting.com

Riccardo Vandra

GuessTheTest

GuessTheTest is the go-to resource for objective, inspiring A/B test case studies.

Get free, bi-weekly gamified A/B case studies – where you can guess which test version you think won, learn about the results, and apply the findings to optimize your own work.

Pro Members also have access to a wealth of practical articles, interviews, guides, and tutorials on A/B testing and optimization strategy best practices.

Checkout www.GuessTheTest.com and sign-up for free to receive valuable digital marketing content.

Queen's University

Teaching Product Analytics for Queen's University's Master of Digital Product Management (MDPM) an interdisciplinary program between the Smith School of Business and the School of Computing.

Awarded the Distinguished Faculty Teaching Award (2024) for having an outstanding impact on the students' learning experience.

Adjunct Professor

Convert Experts

Conduct and implement data-driven Conversion Rate Optimization (CRO) and A/B testing programs to improve clients' web performance, increasing conversions, leads, revenue, and profit.

Specialized in white label optimization consulting, Convert Experts' unique approach involves testing, measuring, and analyzing all the important elements of your site, then suggesting changes -- backed by data -- to help you generate more leads, and make more money.

Various Companies

Provide hands-on, customized training to organizations and seminar participants on the topics of business writing (www.businesswritingforresults.ca), writing for the web, conversion copywriting, and web optimization best practices.

Have a popular LinkedIn Learning course on marketing analytics and funnel optimization: https://www.linkedin.com/learning/marketing-analytics-decoding-the-conversion-funnel-for-revenue-growth

Workshop Facilitator and Corporate Trainer

BEHAVE.org (Formerly WhichTestWon.com)

Developed and analyzed hundreds of client A/B test case studies, creating exceptional educational web content to explain digital marketing, Conversion Rate Optimization (CRO) and A/B testing – detailing what works well through every step of the conversion funnel.

Director, Digital Development

StreetAuthority LLC

Specialized in eCommerce and business writing; produced well-researched articles about profitable stocks to invest or trade; used a unique combination of technical and fundamental analysis to generate a strong portfolio of winning picks.

eCommerce & Business Writer

Insite

Undertook a wide variety of marketing communications roles for various government, NGO and private industry clients, including carrying out UX studies, generating research reports, and developing social media strategies.

Marketing Communications Consultant

Engineers Canada

Produced high-level communications materials for the body that represents the Canadian engineering profession.

Communications Officer

City of Ottawa

Took complex IT concepts and produced clear, plain language IT reports and presentations, delivered to senior management.

Communication Analyst & IT Writer

Hydro Ottawa

Developed internal and external marketing communications and worked with the customer support team to communicate key activities and events.

Communications Advisor

Top A/B Testing Influencer

* Top A/B testing influencer and leading women Conversion Rate Optimization specialist; awarded the Kameleoon top optimization influencer award 3 years in a row (2022, 2023, 2024)

* Founder of GuessTheTest (www.GuessTheTest.com), the go-to experimentation resource dedicated to sharing A/B test case study knowledge and insights

* CEO of the award-winning optimization agency, ConvertExperts (www.ConvertExperts.com); adeptly analyze websites and shrewdly suggest ways to optimize them, bringing clients more conversions, leads, and money

* Speaker, trainer, teacher, webinar facilitator, and LinkedIn Learning course creator (https://www.linkedin.com/learning/marketing-analytics-decoding-the-conversion-funnel-for-revenue-growth); facilitate dynamic conversion copywriting workshops (www.businesswritingforresults.ca)

* Master's of Science (M.Sc.) degree with a focus in eye tracking technology, plus a certificate in graphic design 

* Published author of six peer-reviewed journal articles and hundreds of online pieces

* Sweet tooth who justifies making homemade fudge (https://www.etsy.com/shop/FudgeFaceFudge) by burning it off at the gym

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Riccardo Vandra

Deborah O'Malley

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