Richard van der Blom

Tired of LinkedIn™️ not delivering the leads you need? Struggling to stand out in all the noise? Too much advice, not enough results? Running out of time to land new clients? Wondering how to turn connections into paying customers? I’ve got exactly what you need!  ☎️ 𝘁𝗲𝗹. +𝟯𝟭 𝟲 𝟱𝟱𝟭𝟭 𝟳𝟮𝟴𝟮

𝗪𝗵𝗼 𝗔𝗺 𝗜?
I'm Richard van der Blom, born in the Netherlands 🇳🇱, currently living the Spanish 🇪🇸 life. My world revolves around my partner Evelina 🇦🇷, our delightful doodle Siena 🇩🇪, and an undying love for international cuisine 🍲 , travel, Pearl Jam 🎶 , and yes, a Gin-Tonic 🍸 . Once a technical wizard on the football ⚽️  field, now I get my kicks from steering businesses towards success on LinkedIn™️.

𝗪𝗵𝗮𝘁 𝗪𝗲 𝗗𝗼
We specialize in leveraging comprehensive, evidence-based strategies to enhance LinkedIn™️ engagement and effectiveness for B2B clients. Our partnerships with a diverse clientele of over 900 companies and the mentorship of more than 300,000 professionals have enabled us to develop a robust repository of best practices and actionable insights. Our commitment to ongoing research in social selling, content optimization, and staying ahead of LinkedIn’s algorithmic updates ensures that our consultancy and training services are at the forefront of the industry, delivering customized solutions that drive tangible business outcomes.

𝗛𝗼𝘄 𝗖𝗮𝗻 𝗬𝗼𝘂 𝗕𝗲𝗻𝗲𝗳𝗶𝘁?

𝗝𝘂𝘀𝘁 𝗖𝗼𝗻𝗻𝗲𝗰𝘁𝗶𝗻𝗴 𝗛𝗨𝗕
An independent 100% dedicated LinkedIn™️ training and consultancy agency. Founded in 2009, we empower our clients with insights-based LinkedIn™️ training for sales, marketing and recruitment professionals as executives and consultants. In 7 native languages, online and on-site.

𝗧𝗵𝗲 𝗧𝗥𝗜𝗕𝗘
Join my vibrant online community of 150+ members. We're all about leveraging social selling to amplify your online presence through continuous training, community events, and masterclasses. Learn from industry leaders and become part of a groundbreaking training community.

𝗞𝗲𝘆𝗻𝗼𝘁𝗲 𝗦𝗽𝗲𝗮𝗸𝗶𝗻𝗴 
I bring the stage to life – either live or virtually – with insights that 99.9% of LinkedIn™️ experts can't match. Rated as the Best Keynote Speaker in over 80% of my engagements, I'm here to deliver strategies that truly make a difference and inspire business growth

𝗦𝗼...
Dive into the transformative world of insights-based LinkedIn™️ strategies and training – to see more results, with a more efficient and less time-consuming approach

📞 +31 6 5511 7282
✉ Or share your ambition with me via richardvanderblom@justconnecting.nl

Public Speaker / Keynote Speaker

Renowned international keynote speaker, deeply passionate and knowledgeable about a range of topics including LinkedIn, Social Selling, Content Strategy, and the evolving landscape of Sales. My expertise is in delivering insights-based, engaging, and impactful keynotes.

With a track record of delivering 60+ keynotes across cosmopolitan cities such as Buenos Aires, Marrakech, Austin, Paris, Copenhagen, Athens, Vienna, and Dubai, my global experience enables me to bring unique perspectives and insights to every event.

I'm proud to have been rated as the best speaker at 80% of all events I've attended, with an impressive average rating of 9.1 out of 10. As a speaker, I am dedicated to not just sharing knowledge, but also inspiring change and action. My talks are a blend of current trends, practical strategies, and forward-thinking ideas, designed to empower professionals to thrive in today's dynamic sales environment.

Dannos Tsakalos (CEO)
Richard was one of the 10+ international speakers who took the stage at our annual Social Media & Influencer Marketing Conference (Athens October 2023). He was the last who took the stage, yet he managed to captivate the audience and received an impressive rate of 9,5/10. Why? Because, in a nutshell, he is a gifted presenter, a true expert who delivers tons of actionable insights and useful tips around LinkedIn and how to stand out on it.

Michael Geary (CEO - SMPS)
I have had the pleasure of witnessing Richard in action at our annual marketing conference, Amplify A|E|C, and I am was impressed by his ability to captivate and engage audiences. He's a true master of a stage presentation and communication skills. Richard possesses the talent for making complex ideas accessible and compelling. He has the the ability to distill intricate concepts into clear, concise messages that resonate with our audience.

5 ways LinkedIn silently kills your post. 
No warning. No explanation. Just... gone.

Analyzed 600,000+ posts, found algorithm behaviors that LinkedIn will never publicly acknowledge. Some are brutal. Some are bizarre. All are real.

1.     The 60-Minute Cliff

Your post gets 50+ engagements in the first hour. Comments flowing. Likes stacking. You're thinking "this one's going viral."

Then... nothing. Complete flatline at minute 61.

We've tracked posts where 50%+ of ALL lifetime engagement came from that first hour — then the algorithm just... stopped distributing. No second wave. No extended reach. Dead.

Why? Our theory: LinkedIn's "quality gate" triggers at the 60-minute mark. If engagement velocity doesn't hit a specific threshold relative to your follower count, the algorithm assumes the content peaked. Distribution stops.


2.     The “See More” Shadow Ban

This one's eerie. Post something critical about LinkedIn, gender issues, religion, or politics. Get decent engagement. Someone clicks "see more" to expand your post and...

It vanishes. Not scrolls down. VANISHES. Gone from their feed entirely.

We've replicated this dozens of times. The post still exists on your profile. But it's been quietly removed from active distribution. No notification. No policy violation. Just algorithmic erasure.

3.     The Ambassador Penalty

This one breaks my heart. You have 15-20 loyal supporters. Real people. Genuine fans of your content. They comment on everything you post — manually, thoughtfully, because they actually care.

And LinkedIn punishes you for it.

When the same accounts engage with your content repeatedly, the algorithm flags it as "artificial engagement patterns." Your reach gets throttled. Sometimes immediately. Your biggest fans are accidentally killing your distribution.

4.     The Ghost Follower Drain

You have 10,000 followers. But only 2,000 are "active" (logged in within 30 days).
LinkedIn doesn't care about your total count. It calculates engagement rate against your 𝘦𝘯𝘵𝘪𝘳𝘦 follower base — including the ghosts.

So your 200 likes on a post? 
LinkedIn sees that as 2% engagement on 10K followers. Mediocre. Distribution slows.

Meanwhile, someone with 2,000 active followers gets 200 likes and LinkedIn sees 10% engagement. Exceptional. 


5.     The Hashtag Trap

Using hashtags should expand your reach, right? Not anymore.
Posts with 3+ hashtags now consistently underperform posts with 0-2 hashtags. But here's the strange part: it's not gradual. At exactly 3 hashtags, we see a 15-20% reach drop. At 5+, it's 35%+.

LinkedIn's spam detection now treats hashtag stacking as a manipulation signal. The very feature designed to help discovery is now triggering suppression.

The algorithm isn't evil. It's just optimizing for metrics we can't see. Understanding these hidden rules won't guarantee virality. But ignoring them guarantees suppression.

Which of these surprises you the most? Drop a number (1-5) in the comments

Helping B2B Sales & Marketing Teams Turn LinkedIn into a Lead Generation & Business Growth Engine | Social Selling Expert | International Keynote Speaker| 4x Investor

Your 2024 LinkedIn tactics are killing your 2026 reach.
Lifespan of posts have changed, and this is how you can extend them

Please understand this. The algorithm didn't just update. 
It fundamentally shifted — from network-based to interest-based.

Here's what that means for your post lifespan:

𝟮𝟬𝟮𝟰 𝗣𝗼𝘀𝘁 𝗟𝗶𝗳𝗲𝘀𝗽𝗮𝗻:
• 20% of total reach in first hour
• 65% in first 24 hours
• 85% in first 48 hours
• Post dies around 84 hours

How to extend it? Likes, comments, engagement from your connections and followers. Being relevant to your inner-circle.

Boost tactics? Pods. Replying to every comment.

𝟮𝟬𝟮𝟲 𝗣𝗼𝘀𝘁 𝗟𝗶𝗳𝗲𝘀𝗽𝗮𝗻:
• 40% of total reach in first hour (2x faster!)
• 55% in first 24 hours
• 65% in first 48 hours
• Last 5% often comes after 6-8 days

How to extend it? Saves, reposts, comments from 2nd and 3rd degree connections. Being relevant to your Interest Cluster.

Boost tactics? Paid promotion. Getting into Suggested Posts.

See the shift?

In 2024, your network decided your reach.
In 2026, your topic relevance decides your reach.

Your connections don't matter as much anymore.
Your content's fit to interest clusters matters more.

Pods? Mostly useless now — the algorithm sees through same-network engagement patterns.

The new currency? 
Strangers saving and reposting your content.

𝟰 𝗧𝗶𝗽𝘀 𝘁𝗼 𝗘𝘅𝘁𝗲𝗻𝗱 𝗬𝗼𝘂𝗿 𝗣𝗼𝘀𝘁 𝗟𝗶𝗳𝗲𝘀𝗽𝗮𝗻 𝗶𝗻 𝟮𝟬𝟮𝟲:

1. Write for saves, not just likes. Ask yourself: "Would someone bookmark this to reference later?"

2. Create repost-worthy content. Give people something they want to share with their audience — not just react to.

3. Target interest clusters, not your network. Your ICP might be a 3rd-degree connection who's never heard of you.

4. Front-load value in the first hour. 40% of your reach happens there — make those first 60 minutes count.

The algorithm isn't broken.
It just stopped caring about who you know.

Now it only cares about what you know — and who needs to hear it.

Still optimizing for 2024? 
You're already behind.

Which shift surprises you most — the speed (40% in first hour) or the extended tail (6-8 days)?

Narify

The first ever all-in-one LinkedIn tool for teams

Chief Operational Officer (COO) & Head of Narify Academy™️

Just Connecting B.V. - LinkedIn & Social Selling Training

Since 2011, I've empowered 25,000+ professionals and 1,000+ teams with game-changing strategies in personal branding, content creation, networking, and social selling on LinkedIn. Let's ignite your success story too! 🚀

With the rapidly evolving professional landscape, it's time to embrace new techniques and strategies to help you effectively connect and engage with your target audience.

Ready to take your LinkedIn game to the next level? By working with me, you'll benefit from:
🎯 Expert guidance on creating a standout LinkedIn profile
📈 Proven strategies to increase your visibility and influence on the platform
🌐 Cutting-edge tips for expanding your network and fostering meaningful connections
🚀 Time-saving tools and techniques to enhance your overall LinkedIn productivity
🎓 Hands-on training sessions to make the most of LinkedIn's features and resources

Let's join forces to revolutionize your LinkedIn presence, increase your productivity, and make a lasting impact on your professional network! 

Proudly trained a diverse range of organizations, including:
‣ABN AMRO bank
‣ING bank
‣Post NL
‣Mercedes Benz
‣Nestle 
‣Siemens 
‣Panasonic 
‣AKD Advocaten 
‣NIMA

And many more....

Connect with me today and let's start unlocking your full potential on LinkedIn.

LinkedIn Training | Social Selling Programs | Business Partner Netherlands

MartijnHoltes.com

Do you want to become more effective and gain clarity?
Then you need the following:

𝗙𝗼𝗰𝘂𝘀
Without direction, there are no results. Focus ensures that you direct all your energy towards a specific goal, which is crucial to being productive and successful in your work.

𝗦𝘁𝗿𝘂𝗰𝘁𝘂𝗿𝗲
The right tools in the right place, in the right environment, with the right workflow. Combine these three and nothing can stop you!

𝗣𝗲𝗿𝘀𝗽𝗲𝗰𝘁𝗶𝘃𝗲
Artificial Intelligence will have a huge impact on your work in the coming years. How do you ensure that you remain relevant with your knowledge and expertise?

𝗪𝗮𝗻𝘁 𝘁𝗼 𝗹𝗲𝗮𝗿𝗻 𝗺𝗼𝗿𝗲? 𝗚𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵.

Trainer and consultant focused on your personal productivity and leadership

Odyssee Training & Adviesbureau

Odyssee is een landelijk opererende aanbieder van trainingen en advies op het gebied van Pensioen in Zicht cursussen, Vitaliteit & Arbeidsmotivatie.

Mijn werkzaamheden omvatten alle marketing activiteiten rondom de re-branding van het merk Odyssee.

Daarnaast en ik mede verantwoorldelijk voor de commerciele doelstellingen en de dagelijkse social media en online marketing activiteiten.

Marketingmanager

Berg Care® medical and esthetic technologies

CYSRO (Control Your Social Reputation Online)

Als zelfstandig social media adviseur heb ik diverse organisaties geholpen met het bepalen en uitvoeren van hun social media strategie en internetmarketing.

Door middel van een grondige analyse van de doelstellingen van een organisatie kon ik advies geven over de te volgen strategie met betrekking tot met name sociale media.

Daarnaast bood ik ondersteuning aan in de uitvoer van deze strategie

Social Media Marketing Manager

Booz Event Design

Als sales consultant was het mijn taak de klanten van Booz Event Design een goed en passend advies te geven over de inrichting van hun beurs stands, bars en evenementen op locatie.

Mijn werkzaamheden bestonden voornamelijk uit:
➤ Verkoop van producten en diensten aan opdrachtgevers 
➤ Advies, ontwerp en uitvoer van standbouw
➤ Uitvoer van field marketing campagnes tijdens evenementen 
➤ Evenenment manager op locatie voor opdrachtgevers

Sales Consultant

Bidfood (voorheen Deli XL)

Als accountmanager heb ik korte tijd de fast-service branche in een deel van midden Nederland beheerd. 

Door middel van (vooral) koude acquisitie en het bezoeken en adviseren van bestaande klanten in de FMCG markt behaalde ik de vastgestelde targets met betrekking tot omzet, klanttevredenheid en merkbeleving.

Accountmanager

Verschillende Horeca organisaties

Bij verschillende horeca ondernemingen heb ik de dagelijkse aansturing van personeel verzorgd. Daarnaast had ik verantwoordelijkheden rondom de inkoop en verkoop van producten en het uitbouwen van ondernemingen.

Bedrijfsleider | Hospitality Manager

Verschillende retail organisatie's

Bij diverse retail organisaties heb ik functies bekleed als commercieel verkoopadviseur en filiaal manager. In deze rollen heb ik mijn commerciële doelstellingen weten te behalen.

Sales representative & Shopmanager

Productivity tips to manage LinkedIn in 10 minutes a day or less | Actionable insights to harness your expertise for the recognition you seek | LinkedIn trainer & COO of Narify

My goal as a professional is to help you become THE expert in your network within 10 minutes every day. 

𝗤𝘂𝗶𝗰𝗸 𝗳𝗮𝗰𝘁𝘀:

• 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘁𝗿𝗮𝗶𝗻𝗲𝗿 𝘄𝗶𝘁𝗵 𝟭𝟰 𝘆𝗲𝗮𝗿𝘀 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 helping over 27000 professionals leverage this platform.

• 𝗪𝗵𝗮𝘁 𝗲𝘅𝗰𝗶𝘁𝗲𝘀 𝗺𝗲, is to help you and your organization become THE Expert in your network and industry   

• 𝗜 𝘄𝗼𝗿𝗸 𝘄𝗶𝘁𝗵 business leaders, marketers, sales professionals, consultants, and entrepreneurs.

• 𝗠𝘆 𝗼𝗳𝗳𝗲𝗿𝗶𝗻𝗴𝘀 𝗶𝗻𝗰𝗹𝘂𝗱𝗲 custom keynotes for organizations, hands-on team training, and personalized one-on-one consultancy.

• 𝗪𝗵𝗮𝘁 𝘀𝗲𝘁𝘀 𝗺𝘆 𝗮𝗽𝗽𝗿𝗼𝗮𝗰𝗵 𝗮𝗽𝗮𝗿𝘁 is the focus on your three core capitals, supercharged with practical productivity strategies.


𝗬𝗼𝘂𝗿 𝗣𝗲𝗿𝘀𝗼𝗻𝗮𝗹 𝗖𝗮𝗽𝗶𝘁𝗮𝗹
Leverage your unique skills and brand to create a distinct professional reputation that no one in the world can compete with, and that makes you much more effective at the same time!

𝗞𝗻𝗼𝘄𝗹𝗲𝗱𝗴𝗲 𝗖𝗮𝗽𝗶𝘁𝗮𝗹
In a knowledge-driven economy, it's crucial to leverage your expertise. But how? Let me show you how to transform your insights into influential content and establish yourself as a thought leader.

𝗡𝗲𝘁𝘄𝗼𝗿𝗸 𝗖𝗮𝗽𝗶𝘁𝗮𝗹
In the world of professional networking, especially on platforms like LinkedIn, connecting with the right people is key. It's not just about opportunities; it's about building long-term relationships, gaining industry insights, and future-proofing your business and career.



𝗜𝗻𝘃𝗲𝘀𝘁𝗶𝗻𝗴 𝗶𝗻 𝘁𝗵𝗲𝘀𝗲 𝗰𝗮𝗽𝗶𝘁𝗮𝗹𝘀 𝗹𝗲𝗮𝗱𝘀 𝘁𝗼:

✅ 𝗜𝗺𝗽𝗿𝗼𝘃𝗲𝗱 𝗯𝗿𝗮𝗻𝗱𝗶𝗻𝗴: Establish yourself as a trusted authority in your network and industry.
✅ 𝗜𝗻𝗰𝗿𝗲𝗮𝘀𝗲𝗱 𝘀𝗮𝗹𝗲𝘀: Boost your effectiveness in sales and marketing.
✅ 𝗔𝗱𝗮𝗽𝘁𝗮𝗯𝗶𝗹𝗶𝘁𝘆: Quickly adjust to market changes and trends
✅ 𝗕𝗼𝗼𝘀𝘁 𝗽𝗿𝗼𝗱𝘂𝗰𝘁𝗶𝘃𝗶𝘁𝘆: Use simpler, smarter ways of working to save time and get more done in less time.

𝗚𝗲𝘁 𝗶𝗻 𝗧𝗼𝘂𝗰𝗵:
Let’s explore how we can elevate your professional capital together. 
Feel free to connect with me or drop a message at martijn@martijnholtes.com

taplio

The Battle

Richard van der Blom

Martijn Holtes

Followers

Posts

Engagements

Likes

Performance ScoreRichard van der Blom's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Richard van der Blom

Martijn Holtes

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Richard van der Blom's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRichard van der Blom's LinkedIn Performance