Build right. Hire right. Rebel forever.

I'm a fractional Head of Talent for Series A-C startups and defense contractors. I build recruiting infrastructure companies own forever, ATS workflows, sourcing frameworks, scorecards, pipelines; then close critical hires in under 30 days.

My path wasn't traditional: TGI Fridays → booking bands → managing tours → 14 years in recruiting. It taught me to spot talent fast, sell with conviction, and treat every search like representation. I operate like an agent, take care of both sides, protect the brand, close the deal.

Currently: Fractional Head of Talent at EarthDaily Federal (geospatial intelligence, defense). Board member at Underground Admins.

Author: Head and Heart: Winning the AI Recruiting War

richie@rebeltalentsystems.com | rebeltalentsystems.com

Richie Lampani

I got recognized at Costco yesterday.


Guy walks up, points at me, and goes "You're that recruiter."

I said "Depends. Are you hiring or mad at me for ghosting you or something?"

He said "Neither. I just see you everywhere and wanted to make sure you were real."

Then he bought a 48-pack of paper towels and left.

No follow. No handshake. No "love your content." Just a man confirming my corporeal existence between the rotisserie chickens and the tire center.

I've never felt more seen and more invisible at the same time.

This is what 50,000 LinkedIn connections gets you.

A stranger in bulk goods aisle 7 performing a wellness check.

Anyway I'm still taking clients.

Also, who would tune in for the below podcast? I'm trying to talk Shaun Hervey into starting it back up. 

Richie

Fractional Head of Talent | Series A-C Startups & Defense | Author & Talent Strategist | Former TGI Fridays Flair Champ

When the hiring manager says ‘we need someone hungry’ and the team looks like they’ve been surviving on vibes and stale granola since 2023.

No alternative text description for this image

I get why people hate recruiting agencies. I’m Richie. I’ll go first.
I apologize for my part in it and for once being one of the idiot recruiters you all deal with. Candidates AND Decision Makers. 

Because the real problem with recruiting isn’t mysterious. It isn’t candidates. It isn’t even “bad actors.”

The real problem with recruiting is that there is zero barrier to entry.

Anyone can open a “firm” tomorrow.

No credentials. No licensing. No skill checks. Nothing.

Even if you get hired into an agency, the interview process isn’t about expertise for recruiters with 2 or less years experience. It’s about personality and enthusiasm.

Can you smile through rejection, handle being micromanaged, and agree to do more for less? Congratulations, you’re a recruiter now.

No wonder the industry looks the way it does.

What new recruiters actually get taught
It’s not recruiting. It’s volume mechanics.
Here’s the training plan at most shops:
-Here’s the template job description. Don’t think. Just post it.
-Here's the basics of the ATS. Not even how to search the database that exists within it.
-Here’s how to search for keywords. Don’t understand them. Just match them.
-Here’s the call quota. Hit it.
-Here’s the email quota. Hit it.
-Here’s the “submit” quota. Hit it.
AND INVARIABLY and INEVITABLY at EVERY shop I've worked at, there is a minimum of 1 meeting a month about candidate ownership that 100% will devolve into a battle of how to decide who talked to Joe that has a very basic skillset but always answers every outreach.

If I’m finding .NET developers but I don’t know what .NET is, that’s not recruiting.

That’s scavenger hunting.
Volume is the skill.
Quality is the accident.


When you hand anyone a LinkedIn seat and tell them “go find talent,” this is what happens:
-Bad outreach floods good candidates
-Bad screening wastes hiring managers’ time
-Bad job descriptions repel the people you actually want
-Bad incentives encourage speed over accuracy

Candidates think we’re clowns(and a LARGE % of the time, they're right)

Hiring managers think we’re a tax.

And agencies keep doubling down on “more activity” instead of “more skill.”

If this industry took its job seriously, recruiter would mean something:
-Understanding the tech you’re sourcing for, not just the keywords
-Writing job descriptions that attract, not repel
-Market mapping, calibration, and diagnostics with hiring teams
-Measuring retention and quality of hire, not CV volume
-Training rooted in assessment, psychology, and labor market knowledge

It’s not complicated.
It’s just not how the industry is built.

If you run a recruiting team or an agency, ask yourself:
Are you training recruiters to understand the work or just search for words?
Would you trust your own career with the people your shop places?

If the answer makes you uncomfortable, that’s the point.

Zero barrier to entry is not changing.
The bar you set inside your own shop can.

We have several finalists on this. Holding for now. 

Remote - 10-99 - IT Admin role - part time! 
Pay is DOE but targeting 50-75/hour
Role: Part-Time IT Administrator
Engagement: 1099 Contractor
Time Commitment: Part-time, flexible

Location: Remote, EST Time zone preferred, must be US Citizen living in the US. 

Overview
EarthDaily Federal is looking for a part-time IT Administrator to support our internal systems and act as the primary liaison between our internal team and our external IT and security partner.

This role sits at the center of everything technical inside the company. You will own the day-to-day IT administration work while coordinating with ISI on security, compliance, and higher-level infrastructure items.

This is a startup-style environment. Many basic IT processes are either incomplete, undocumented, or need to be cleaned up. The right person is comfortable walking into a messy system and methodically making it better.
Some people love that. Some people hate it. We want the ones who love it.

Core Responsibilities
-Serve as the primary IT point of contact for EarthDaily Federal
-Act as the liaison between internal teams and ISI
-Coordinate requests, troubleshooting, and follow-ups with our external security provider.
-Manage internal user access, permissions, onboarding, and offboarding
-Administer Microsoft 365 environment including SharePoint and Teams
-Support employee endpoint setup and basic troubleshooting
-Maintain and improve internal IT documentation and processes
-Partner with engineering leadership to support basic IT needs as required

Environment and Tools
-Microsoft 365
-SharePoint
-Teams
-Internal SaaS tooling supporting engineering and operations

Preferred Background
-Experience working in small or early-stage environments
-Comfortable operating with limited documentation and evolving processes
-Prior exposure to secure or compliance-driven environments is a plus
-Awareness of CMMC concepts is a bonus but not required
-Strong communication skills and comfort acting as a bridge between vendors and internal teams

What Success Looks Like
-Internal IT issues are triaged quickly and resolved cleanly
-ISI communication is organized, tracked, and effective
-Users know exactly where to go for IT help
-Systems become cleaner, more documented, and easier to manage
-Leadership gains visibility and confidence in the IT function

Interview
Talk to me
Talk to COO
Talk to CTO

Rock and Roll. Looking to get someone in ASAP

Notes
This is not a maintenance-only role.
This role exists to stabilize, clean up, and bring order to foundational systems that grew faster than the structure supporting them.
If you enjoy building order from chaos, this will be a great fit.
If you need everything perfectly defined on day one, it will not be.

3 fully remote roles for Underground Admins clients. 2 Engineering and 1 sales. Please share.

🚂 Production Engineers (x2)
Stop. Don't send me your DevOps resume.
Two Production Engineer roles. Fully remote. $150K-$250K base.

But here's the filter:
If your day is CI/CD pipelines and Jira tickets, this isn't it. If you've never owned a production service end-to-end, this isn't it. If your incident response is "check the runbook," this isn't it.

This is for software engineers who moved into production because they gave a damn about how their code behaved in the wild.

The work:
60-70% hands-on C# on modern .NET, building and owning services
30-40% reliability, observability, SLOs, systems design
Zero L1 support. No on-call circus. No finger-pointing at infra.
Python for tooling. PostgreSQL on AWS. Legacy migrations that don't burn the house down.

Requirements:
3-7+ years owning production systems as a software engineer
Strong C# and Python
U.S. citizen, living in the U.S.

Interview process: Two technical rounds. One alignment conversation. Done.
DM me with the nastiest incident you've ever fixed and what you changed so it never happened again.

🪖 Head of Defense Sales
$200K base. Uncapped commission. And you're building this from zero.
One of my clients needs a Head of Defense Sales to own the entire DoD go-to-market. Not manage existing accounts. Build the function.

This is a closer role, not a farmer role.

What you're walking into:
Full ownership of defense sales strategy
Pipeline you build yourself
Direct line to executive leadership
Future team-build potential when you prove it works

The work:
Identify, qualify, close new DoD logos
Build relationships with primes, integrators, and program stakeholders
Translate complex tech into mission outcomes
Shape capture plans, proposals, pricing
Carry quota. Deliver.

Non-negotiables:
Proven track record selling software into DoD
Experience closing new logos, not just renewing contracts
You understand defense procurement, budgeting, acquisition cycles
Can build pipeline independently in a fast-moving environment

Preferred:
Active or recently lapsed clearance
Background in data, analytics, cyber, AI, or privacy tech
Startup or growth-stage experience
Network in Army, SOCOM, Space Force, Navy, Air Force, or COCOMs

Location: US based. East Coast or DMV preferred. Huntsville, Denver, Colorado Springs, Tampa, San Diego also work.

If you've opened doors and closed complex software deals in defense, DM me.

Underground Admins clients - NOT EDF. If you're interested hit up myself or Amy and we'll set you up with a screen.

Share this with all of the gritty, grindy, grimy hunters: You've sold into DoD. You know what it takes.

You don't live in SAM(dot)gov waiting for RFPs. You go find the opportunities before they exist. You build relationships that turn into requirements. You're in the room shaping the conversation, not responding to it.

The long cycles. The relationship game. The "no" that turns into "not yet" that turns into a $2M contract 18 months later.

You've carried a bag. Built pipeline from nothing. Sat through capability briefs that went nowhere and turned cold calls into warm intros into real money.

EarthDaily Federal is building something. Geospatial intelligence. AI-powered analytics. Real mission impact for Army, Navy, Air Force, Space Force.

We've got the tech. We've got the past performance. Now we need hunters who want to eat.

Remote. Competitive comp. No bureaucracy. Small team, big upside.
If you're tired of selling software to people who don't care, come sell something that matters to people who do.

I don't have a range on this yet but honestly, there's a solid base and you probably are more interested in the commission checks anyway. Bene's and remote.

DM me. Let's eat.

This is Chuck. Chuck charges 25% to send you ‘top-tier talent your internal team can’t find.’ 

Because apparently his LinkedIn recruiter seat works differently than yours 

Or his job posts are better because he changed your company name out for “our client” so candidates wouldn’t just apply direct. 


Stop renting Chucks. Hit me up about a better way.

Once you see it as a demonstration and not an audition, everything changes.

You’re not begging for approval.  

You’re showing how you actually work.

Candidates: You’re not “on stage.” You’re giving a preview. And finding alignment. 

Companies: You’re not “judging talent.”  Or “selling an opportunity”. You’re showing what it feels like to be on the inside. And finding fit.

The "trust your gut?" poll results are all in here. How people treat red flags in interviews.

When you've taken a job you already had doubts about, when did the gut feeling hit that it wasn't going to work out? I ran a poll. 442 people answered

Open article: The gut knew. You overruled it. by Richie Lampani • 3 min read

REMOTE - Production Engineer/SWE/SRE opening through Underground Administration Staffing and Recruiting! Share this please

6 month contract to hire - 160-200k+ DOE plus bene's and extras

Global SaaS platform. Zero bureaucracy. Actual engineering work, not ticket triage.

I am looking for someone who can write real backend code and also own reliability end to end.

 If you are a script-only SRE, this is not the role.

 If you are a heads-down SWE who avoids production, also not the role.
I need the rare breed who lives in the middle.

The Work:
 • Write production-grade backend code in Python, Go, or Java(plus C# chops)
 • Support modernization and migration of legacy .NET services into AWS
 • Build internal tools, APIs, and automation
 • Tune Postgres and improve service performance
 • Deploy, monitor, troubleshoot, improve
 • Own services independently with minimal supervision

Bonus Points:
 • Kubernetes experience
 • Rust exposure or willingness to learn
 • Strong observability stack experience with Datadog, Dynatrace, or New Relic

Requirements:
 • Must be a US Citizen
 • Must be physically located in the US
 • No visas or sponsorship
 • Contract to hire
 • Fully remote

Interview Process (fast and simple):
Engineering Manager
Peer interview
Engineering Manager again for final talk and offer

No marathon interview loops. No whiteboard theater. No pointless homework.

If you can build, ship, deploy, break, fix, and improve a service, you will get through this quickly.

If this sounds like you, or you know the complete STUD who can do both SWE and SRE at a high level, let's talk. 

Also have some fun stuff coming up at EDF and Rebel. 

Feels like motion. Let's get people hired.

You’re building a thriving business and are amazing at what you do.

But social media doesn’t seem to work for you. 
You struggle to communicate your impact and value online and attract the right clients. 

Wasting time and effort creating content and chasing prospects to only hear crickets. 

If this sounds familiar, I can help.

Through storytelling and content, I managed to turn my consulting side hustle into full-time from LinkedIn after only 3 months after starting.

Combining my experience working in marketing and sales within Meta and Pinterest with my passion for storytelling and content creation, I grew a community of 30,000 on social media 100% organically, built a consulting business on my own from scratch, and built authority.

💰Now I teach others how to get similar results and monetize their audience with proven systems.
💰With an average of 700K-1.1M monthly views, I help brands and products get more exposure and traffic through sponsored posts ➡️ DM “Partner” if interested

Some clients highlights:
🔥a Freelancer client started to attract inbound opportunities (including a job offer) within the first week of working together on their profile and marketing strategy.
🔥 Agency Founder brought 2 high-ticket clients from LinkedIn within the first two strategic sessions. 
🔥Business Strategist reduced their time on LinkedIn from +4 hours to +35 min daily while getting more results out of it following my systems.
🔥Bestseller author and Founder got new speaking gigs from LinkedIn within 3 weeks of working together on their networking and engagement strategies. 

Other facts about me:
✅ Featured and ranked 2# on LinkedIn Sales Stars 2021
✅ Ranking on Favikon, Spring 2023:
- 37th on Marketing & Sales LinkedIn Worldwide
- 57th Female LI Content Creator Worldwide
- 22nd Personal Branding & Audience Building Worldwide 
✅ Grown a community of 30K on LinkedIn in <10 months of intentional work
✅ Reached 700K-1M monthly content views and 1% SSI. 
✅ Monetised my online presence in < 4 months of creating content intentionally. Left my 9-5 to go full in with business after 6 months. 

If you want to start building a brand intentionally and drive impact and attract the RIGHT opportunities inbound

DM "Inbound" to learn more.

PS. I am a digital nomad, not in London right now

Debora Prossomariti

Executive Director & CEO @ Personal Branding Atelier | Helping you move from unknown to visible and credible online.

New bio coming soon. In the meantime, check out my content and follow me if my posts resonate ❤️

Personal Branding & Strategic Marketing Consultant | Content Creator | Influencer marketing

You don’t need to be a celebrity or an expert to build online.

Whether you’re a successful executive employed at a company or working for yourself establishing authority online and credibility will open up new doors and attract opportunities.

Having more options will give you more confidence and leverage, and with that, the freedom to choose and live the life on your own terms.

Get a more impactful personal brand. Here's why:
- You’ll attract your ideal clients inbound without chasing them
- You’ll save a ton of money on ads
- You’ll start getting life-changing opportunities coming directly to your Inbox
- You’ll stand out from the mass and get more credibility and authority
- You’ll stay top of mind and become the go-to person when they need the type of support you offer
- You’ll build leverage and with that you’ll have more options, more freedom and the possibility to charge more.

DM for strategic 1:1s or corporate training.

Debora Prossomariti, M.Sc.

6 thoughts to leave in 2025 (personal branding edition):

- “I’m not enough {adjective} to reach this goal”
You can still be a beginner and learn. But you need to drop your ego and freaking start somewhere.

- “the market is already saturated. My voice won’t be heard”
according to the internet everything is always already saturated or d3ad at least every other week, but you still see new people showing up and building successful online empires, so why not you? Your voice will never be heard if you keep silencing yourself. 

- “I’m scared of the competition”
having competition is a GOOD thing! It means there is interest and a market willing to pay. You can differentiate yourself without trying to reinvent the wheel. 

- “I’m too old/young to start”
That’s a lie. There’s no fixed timeline. You can always change your life and your career. And even upgrade your identity. 

- “they are ahead of me” 
It’s not a race, stop comparing yourself to a manufactured version of someone else. You know 1% of others’ life and you don’t even know if what is shared on social is real (>90% of it is not).

- “what if I am seen and.. I am exposed and I stop being safe and liked?” 
This has to do more with your limiting beliefs and fears than the actual truth. Being liked doesn’t equal being respected. Owing your voice and bringing the power back to yourself is in fact safer than outsourcing your authority and being miserable doing what you’re supposed to do but didn’t choose. 

Any of these resonating with you?

I spot the patterns and invisible loops affecting your brand and performance so you can move forward faster | Featured on Business Insider

Business is a game so you might as well play your cards too. 
Use your strengths and “unfair advantages”. 

Because here's the truth:
Life is not fair. If you are not resilient enough the world will eat you alive. 

You have a network from your previous job?
Use it.

You were born in a city full of opportunities?
Don’t take it for granted.

You have a pretty face people are naturally drawn to? 
Take advantage of it.

Look at successful people around you.
They're not waiting for permission to use their advantages.
They're not feeling guilty about their privileges.
They're not apologizing for their connections.
They're not downplaying their natural talents.

And you know what?
That's exactly what you should do too.

You don’t need to make things harder for yourself.
Stop believing success only counts if you struggle.
(Spoiler: it’s probably a limiting belief you inherited from your childhood) 

Your advantages are part of who you are.
They're your tools. Your stepping stones.

People will call you lucky regardless if you succeed and they are not putting in the work (they will project) but you know the truth and what it took, even with your privileges.

6 LinkedIn rules I am following in 2026: 

- protect my energy 
unfollow, mute and block accounts that drain my energy and don’t add any real value, chronic liars and “I make X and I am better than you” posts and pod users

- protect my time 
irrelevant cold outreaches from strangers don’t need my energy and time. No time wasters. Greater pre-qualification filters.  

- create more than I consume 
less time on the feed (not hard to do lately as the content is 90% AI, boring and soulless). No doomscrolling. 

- be way more selective with whom I work with 
No job or client is worth my mental health. Good money is not enough to justify an unhealthy work relationship.

- avoid comparisons
Everyone shares highlights and according to the feed it looks like your career and growth should be linear. Well, it’s not. Entrepreneurship is messy and there are nuances. 

- allow breaks
Hard to do as a high performer. this feels wrong but it’s right. Period. 

What are yours?

♻️repost if this resonates

The other day I had a conversation with a business owner who told me they want to be more visible online and build authority.

“I want to be a thought leader online and drive impact” they said.

But when I looked at their behavior, there was a gap: no original posting, a few reposts of quotes, "safe" comments without a real POV shown. 
 
"They lacked strategy" you might think.
Nope, strategy is the easiest part.

There was a mismatch between who they claim they are and who they internally believe they are (unconsciously or consciously).
 
When the two versions don't fully match there is cognitive dissonance and our self trust drops.

From a neuroscience perspective, behavior is driven by the brain’s internal model of “who I am” and “what someone like me does.”

The brain doesn't care about our success, it wants to keep us "safe"
It favors actions that are consistent with that model and resists those that contradict it.

This is why relying on motivation or inspiration is a gamble. 

Without an internal belief system that supports being seen, visibility remains a concept that can be performed for some time but it's often not sustainable as the foundations are missing. 

Your identity gets to upgrade.

A simple LinkedIn DM got me in front of the VP of a $1.76 billion American company as a student in my early 20s. 

I was a European postgraduate student with less than 1000 followers on social. No network in the US or Canada yet.

But I had a mission and I believed I could get whatever I wanted in life if I was delusional enough. 

So I sent a total of 3 DMs to the executive board of a business I respected oversea.
One of them landed. The VP replied. 

She suggested getting on the phone 1:1.

I run a 1-hour interview with them, virtually from Lisbon to their Toronto HQ, and got a strong case study for my Masters’ thesis out of it. 

How did I get a reply? 

I was a total stranger and looking just a little girl (some things never change😆) I was just a student. Why should a VP care and spend time with a random 20-something year girl from oversea?

Here’s why my outreach got a reply anyway. 

1. I was deeply delusional and I believed everything was possible 

2. The message was:
- Clear
- Relevant
- With context

3. And even as a student I built credibility and positioned myself as a top performer in marketing and strategy backing up my message (the topic was business strategy)

I focused more on the quality of the message and the targeting vs copy pasted low quality template to lots of people 

It was pre-AI but the rules are still the same today. 

People are going to ignore you if they don’t have any reason not to.

Do you give them a reason to reply to your DMs? But even more important, are you delusional enough to believe you can make it? 

-

Hi I’m Debbie, follow me for more stories about my entrepreneurial journey and marketing insights

Silence is leverage. Use it strategically

Build a brand that reflects the real you | neuroscience driven frameworks | Featured on Business Insider

I used to think money was evil because there are so many men in power doing terrible things for humanity. I changed my mind.

Last year I moved my business to Dubai and met extremely wealthy people who were also genuinely kind, real, and generous. Building legit businesses, taking a slow but sustainable and honest approach.

At the same time, I watched “colleagues” in the personal branding space hit seven figures by lying, faking friendships to exploit others, buying features, engagement and followers pretending they were earned.  

Using their fake social proof to become “big players” and sell more lies. 
Here’s what I realised: 
Money is not evil. Money is an amplifier.

It doesn’t change people. It reveals them.

People with low integrity often grow faster because they are willing to cut corners and exploit others. 

Their lack of ethics accelerates results in the short term. Money simply makes that visible.

On the other side, there are people who build wealth slowly, ethically, and honestly. When they get rich, their values scale too. Their generosity, fairness, and responsibility expand with their resources.

Money doesn’t make you a bad person.
It makes the mask fall.

It amplifies who you already are.

I opened doors for people who slammed them in my face.
And you know what? 

I don’t regret it. I did what I could with the information I had at that time.

I rise by lifting others. 

I don’t want to assume people always have opportunistic motives by default because if I start doing it, I cannot keep an open heart at the same time. 

If last year taught me anything, it is that nobody is coming to save you.

If you’re a giver, takers will take.

That’s how their operating system works. 

The solution is not to become like them or to close your heart.

It’s to keep your values and change your filters.

Not assuming bad intent by default does not require giving everyone the same level of access, energy, or benefit of the doubt. 
An open heart and strong boundaries are not opposites. 
They are different systems.

You can stay a giver and still:

- Give selectively, not reflexively
- Let people earn depth, access, and support over time
- Help without overextending
- Notice patterns instead of isolated stories
- Exit earlier when reciprocity is missing

So here’s the biggest lesson I learned the hard way: 
Not everyone deserves the same level of access to you

There's a cognitive bias that you need to be aware of (and once you see it you cannot unsee it):

It's called confirmation bias:

According to neuroscience, your brain does not process reality neutrally.

When you hold a belief, whether you are aware of it or not, your attention system prioritizes information that fits that belief and filters out much of what does not. 

As a result, you notice more evidence that confirms what you already think and miss or downplay evidence that challenges it.

In simple terms: your brain looks for proof of what it expects to be true, then treats that proof as reality.

So if you believe: "I cannot share my voice online, it's not safe."

Your brain will scan for anything confirming your belief.

Every troll. Every criticism. Every person who got canceled.

Ignoring the thousands who are thriving, dismissing the opportunities, overlooking the connections you could be making.

And six months later, you're still invisible online while complaining that "it doesn't work for people like me."

Your belief becomes your reality.

So if you want to change your reality, you get to reframe the narrative and the stories you’re telling yourself about who you are. 

PS. I don’t have capacity for new retainer projects (normally in the 5 figures) at the moment but I am reopening my calendar with 1:1 power sessions for a fraction of it for a small number of professionals who are ready to break through their limiting beliefs and finally show up online in 2026, after years of “I want to do this, but… ” and self sabotage. 
Check it out here:
https://lnkd.in/dSPsVvdJ

I went from selling €200 sessions on 1-hour calls to closing €42K deals in 20-minute casual conversations.

It took me about 6 months to learn this. These are the 8 rules I follow:

1. Disengage fast when needed
If your non-negotiables are not met, it’s okay to move on. Sometimes it’s simply not a match. Bad deals are often more harmful than no deals at all.

2. Cut the noise
Unsupportive people. Energy vampires. Dismissive friends. Anyone who laughs at your goals or subtly pulls you down.

3. Build a strong personal brand and clear positioning
Higher brand equity → higher trust → higher rates

4. Put in the real work
Not the aesthetic version. There will be trade-offs you need to accept. 

5. Be delusional AF
If you lack conviction and self-belief, it shows. People feel your energy before they analyze your offer.
If you doubt your value, the market will mirror that doubt back to you.

6. Do the math and create a no-brainer offer
ROI matters. It’s an exchange of value. Stop overexposing and justifying your standards 

7. Talk to the right people
You’ll always feel like “too much” with the wrong audience.
This rule applies to business and life.

8. Leverage relevant proof
Previous wins with a similar audience beat random awards every time.

Bonus rule: Treat rejection as data, not a personal attack
Feedback, not identity.

♻️repost if you found it helpful

- 

Hi I’m Debbie and I help executives and founders build a brand that stands out and drives real impact and revenue.

Let me deinfluencing you on how your life and business are “supposed” to look at your age.

We internalise beliefs about where we should be by now. 
That we should be having more, reaching certain milestones, scaling faster by some specific age.
The world we live now is not the same as it was 30 years ago. Not even 10 years ago. 

Success is not linear and I am tired of people pretending it is.

Because social media is an ongoing highlight but it doesn't show everything. 

Take some celebrities and public figures as an example.
Kristy Sarah, big influencer with 9M followers. Until a few months she looked like having the best family and life. 
This month, her divorce was all over the news. 

Liz Wizard before her. 
The Beckham family drama now. 

I don't care about celebrity drama and avoid the news but social media doesn't let me (lol) but these are clear examples. 

Everyone wants to protect their image and their reputation so we get into this comparison loop because we only see what is shown to us. 

Forgetting about the fact that we also do the same.
We hide our struggles. We curate our wins. We unknowingly feed the same cycle we feel trapped in.

And we end up chasing an invisible, unrealistic timeline and beating ourselves up for not matching it.

This is your friendly reminder to stop doing this to yourself.

Life is not fair and success is not linear.
Ups and downs are normal. 
Failures are part of the game.

Live your life your way. 

♻️repost if this resonates

Some time ago I had a new ghostwriting client who was hesitant to start working together.

Here’s why: 

He was burned in the past by an agency that made clear that they couldn’t care less about his results and reputation.

His story was disheartening. 

He wasted thousands of dollars for a mediocre job: 

- Soulless posts which were clearly copy-pasted templates written by AI without personality and even worse, without a strategy behind

- An increased engagement… coming from (probably fake) accounts in low income countries not filling his Ideal Client criteria

- An increased following base.. from other irrelevant accounts attracted to his profile as a result of the increase (irrelevant) traffic 

It turned out they were put in an engagement pod without them knowing about it (being relatively new on LinkedIn) 

Their reputation became at risk.

And their only fault was trusting a scammer, a very popular LinkedIn creator, with a lot of engagement and whose name was on the most popular “top 1%” lists.

And this client’ results? 
On the surface, they were doing great.

They had more followers, more likes, but the few inbound enquiries that came in where only from people who would never afford their services. 

They saw the red flags and canceled the contract, limiting the damage. 

But the lack of overall confidence remained. 

So I offered them my entry-level, low commitment offer first so they could have an idea of what it looked like working with me and have first-hand experience first before committing long-term. 

Reassured, they signed off on the core program and we continued working together. 

Sometimes it’s okay to take a step back and offer flexibility.

Show empathy and that you get them. 

In most cases, it’s not about you. 

But more about their history and experiences.

~

Ever been burned in the past? How did you overcome your skepticism?

taplio

The Battle

Richie Lampani

Debora Prossomariti, M.Sc.

Followers

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Performance ScoreRichie Lampani's LinkedIn Performance

Performance ScoreDebora Prossomariti, M.Sc.'s LinkedIn Performance

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taplio

The Battle

Richie Lampani

Debora Prossomariti, M.Sc.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Richie Lampani's LinkedIn Performance

Performance ScoreDebora Prossomariti, M.Sc.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRichie Lampani's LinkedIn Performance