Rik Renzenbrink

1 LinkedIn strategy involving everyone at the company | All our knowledge available for Free @ academy.wildbos.com | Co-Founder

Ever scrolled past a LinkedIn post and felt an immediate connection with the brand? 

That could be YOUR company. 

The challenge? 

You've mastered your product, you're conquering your industry, but the digital noise on LinkedIn is drowning out your voice. 

Isn't it frustrating, knowing the power of LinkedIn, yet being hamstrung by limited resources and time?

Imagine for a moment, if you could bypass this obstacle. Visualize your brand with an expansive, engaged audience—a sea of industry professionals, hanging onto your every word, eager to become your clients.

Enter Wildbos. 

We're more than just content creators; 

We're your bridge to that dream. 

With our expertly crafted branded content for LinkedIn, we take businesses like yours from 'just another company' to 'THE company' everyone's talking about. 

We've empowered B2B organizations, illuminating their brand stories, enhancing their employer branding, and most importantly—turning passive readers into loyal, paying clients.

Ready to make that leap? It's simple. Schedule an intake with us and let's unveil the potential your brand has been waiting for.

Co-Founder

By creating branded content for LinkedIn, we help companies increase their brand awareness, improve their employer branding and convert readers into paying clients.

Ownership is a feature. 

Add it to your offer.

People value what they help build. 
So give buyers a real role before they buy.

Three simple plays:

1. Let them choose a path. 
(use case A/B, onboarding style, or pricing track).

2. Give one “build” step. 
(upload data sample, pick constraints, rank priorities).

3. Co-create a proof asset. 
(name the goal together, publish the result, credit them).

Make it real, not gimmicky:

The choice must change the solution.
The step must survive into delivery.
The proof must ship in public.

Operator test (two weeks):

Add one meaningful choice to your demo. 
One tiny build step to onboarding. 
and one co-created proof post.

Track qualified replies, pilot acceptances, and time-to-yes.

If they rise. 
Standardise it.

When buyers leave fingerprints on the solution. 
urgency and perceived value go up. 

So does the chance they choose you.

Ikea_effect_carousel

Content isn’t your closer.

It’s your runway.

People try to sell in the comments.
Or post content that sounds like a pitch deck.

But that’s not how trust works.
The best content doesn’t push.

It prepares.

It helps future buyers name their problem
before they even realise they have one.

It earns attention before intent.
Familiarity before the DM.
Trust before timing.

The mistake is waiting until someone’s “ready to buy” to start showing up.
By then, someone else already earned the trust you should’ve been building.

The real strategy behind high-ticket content is not urgency.

It’s patience, consistency, and showing up early.

You’ll pay thousands for ads. 

But not €200 to make your people visible.

That’s backwards.

Your reps already have the distribution you want: 

Relevant networks that trust them more than your logo.

Pay them to use it.

Run a 30-day pilot: 

Ten reps, €200/month each for three posts a week.

You’ll spend €2,000 and typically earn ~140,000 impressions. 

About a €14 CPM - plus warmer replies. 
And name recognition your ads can’t buy.

Meanwhile, reps learn the product from a new angle, tighten their POV, and start getting industry feedback you can use.

If you’re worried they’ll build a following and leave…

Investment is retention. 
People stay where their voice grows.

Set simple guardrails: 

Headline says who they help and how. 
One proof-driven post per workday. 

Thoughtful daily comments in your market.

Measure impressions, saves, and qualified replies. 

Not vanity likes.

If this pilot doesn’t beat your current acquisition cost. 

Kill it.

But if it does. 
And it usually does. 

Make it policy. 

Your cheapest distribution is already on payroll.

Creative testing isn’t guessing. 

It’s operations.

Most teams swap formats and call it a test.

Winners test the message against awareness. 
Then scale what moves numbers.

Run this 7-day sprint:

Day 1: Lock your pillars
(secret sauce, who it’s for, the offer).

Day 2: Pick one audience stage to hit this week 
(unaware → most aware).

Days 3–5: Ship two variations of the same idea 
(bold vs subtle) and let the data choose.

Days 6–7: Keep the winner, retire the loser, and extract the story for your next angle.

One metric only: 

Replies (or qualified leads).

Two variants only: 

More than that and you’re guessing again.

Name every test clearly so the team can repeat what works across profiles.

The carousel shows the map: 

Pillars, awareness, angles, and frameworks to choose from. 

Use it and run the sprint above.

How_To_Beat

Your DM isn’t ignored. 
It’s under review.

They click your name.
They skim your last few posts.
They decide - in seconds - if you’re worth a reply.

Automation used to get you meetings.
Today it gets you researched.

Win the research.

Make your profile a landing page, not a CV.
Lead with a headline that says who you help and how - not “Sales Manager.”
Show proof in public - one valuable post a week beats seven forgettable ones.

Then send a DM that feels like an invitation, not a pitch.

Do this and your outreach isn’t “cold.”

It’s familiar.
It’s earned.

We’ve watched teams get recognised at trade shows because their content did the introduction.

That’s the bar now.

In the video, I break down the checkpoints.

Set this as policy, not preference.

If your replies die at the research step, rebuild the path - now.

Everyone obsesses over new client acquisition.

But the smartest growth often comes from three overlooked levers:

1. Retention → Staying visible reminds current clients why they picked you.
2. Expansion → Content educates them on services they didn’t even know you offered.
3. Reactivation → Dormant followers re-engage when they see proof you’re still solving relevant problems.

The best part : 

These levers reduce your cost of acquisition and increase lifetime value - without adding a single cold lead.

Ask yourself:

What’s one capability your current clients don’t know about that you should be posting this week?

A brilliant engineer ≠ a brilliant company.

Premium parts ≠ the best phone.

Top universities ≠ a top-tier team.

We love shortcuts.
But shortcuts kill strategy.

Don’t confuse the part with the whole.

Or the whole with the part.

Nuance is where the smart decisions get made.

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Same bottle of water.

At the shop: €0,99.
On a plane: €4,99.

What changed?

Not the product.

The context.

Your positioning matters more than your offer.

Sell from the wrong place, and you’re a commodity.
Sell from the right place, and you’re a premium.

Stop obsessing over “what you sell.”

Start focusing on where and how you sell it.

That’s the real multiplier.

Trust is built before the shortlist. 

Not on it.

No one wakes up ready to sign a $50K contract.

They wake up with symptoms.

Win them early.

Name the problem in their words.
Show the cost of doing nothing.

Offer one small fix they can try without you.

Prove it with a named example.

Repeat until your solution feels inevitable.

Do that.

And “decision stage” isn’t a chase.

It’s a graduation.

One-week test: 

Publish one problem-aware post → one proof → one “try this” tip.

Track profile views, saves, and qualified replies.

If they rise → Keep the cadence. 

If not. 

Tighten the problem language and the example.

A lot of smart CEOs think:

"Everyone already knows me in this industry."

And maybe that’s true.

But being known
isn’t the same as being remembered.

Or respected.
Or relevant.

Familiarity doesn’t close deals.
Trust, clarity, and repetition do.

That’s what consistent content builds
Not vanity. Not reach.

Strategic visibility.

In a small industry, it’s not about making noise.

It’s about being the first name they think of when it matters.

Everyone wants LinkedIn to work yesterday.

But you can’t rush trust.

For most businesses, it takes months before content turns into clients.

Sure, you’ll occasionally land someone fast. But most of your ideal buyers?

They’ll watch you quietly.

• They’ll see your posts explain something they care about.
• You’ll end up on their shortlist without even knowing it.
• They’ll remember your examples because they relate.

And when their timing and budget line up
you’re the first call they make.

That’s the game.

Not : 

“How do I close this week?”. 

But : 

“How do I get on the shortlist for when they’re ready?”.

Reelin

We find you amazing employees that cost 60-80% less than EU, AUS & US equivalents. We're a headhunter agency for finding top overseas talent in the Philippines for your company.

Founder, CEO

Remote Video Marketing

Remote Video Marketing (RVM) is a remote video & graphic design agency that works for brands like PostNL, PON, Mijndomein, FD Mediagroep and more. Our creative team in the Philippines transforms your text and ideas into amazing videos, animations, and more. Get expert editing and animation for all your short & long-form videos - ads, explainers, launches, and social media. Without having to film a thing.

Founder

Cell4Pharma

We empower Pharma, biotech, and CRO researchers. By using our human renal ciPTEC cell lines to accurately identify and eliminate toxic compounds for the human kidney during pre-clinical stages of drug development. This leads to a significant reduction in financial losses, getting more drugs to market and less animal experiments. We envision a world without a risk for renal toxicity for drug compounds entering clinical stages of drug development.

Chief Commercial Officer (CCO)

SysteemWinst

I help ambitious companies and individuals become better, smarter salespeople and marketers, improve their skills and grow their business now and for the long term by applying systematic sales and marketing.

Sales & Marketing Consultant

Euronize

Wij helpen zorginstellingen met het oplossen van hun personeelstekort door middel van het inzetten van Europese verpleegkundigen die Nederlands spreken. Waardoor zij hun vaste teams kunnen vergroten en uiteindelijke de werkdruk en onnodige personeelskosten kunnen verlagen.

We help healthcare organizations with solving their personnel shortages by deploying qualified Dutch-speaking European nurses. So that they can grow their permanent staff and eventually decrease employee's workload and employee turnover.

ONDURO

Business Developer

3 Day Startup 

The idea of 3 Day Startup is simple: start a technology company over the course of three days. We rent work space for an entire weekend, recruit 40 students with a wide range of backgrounds, cater food and drinks, invite top-notch entrepreneurs and investors, pick the best idea for a software startup during the Friday brainstorming session, and release a minimal prototype by Sunday night. The goal is to build enough momentum among a network of motivated people to sustain the company beyond the weekend.

Participant

At Reelin we find you amazing employees in the Philippines that cost 60 to 80% less than EU, AUS & US equivalents. We're a headhunter agency for finding top overseas talent for your company.

Together with my team at Remote Video Marketing we help marketing teams to stand out by transforming their text and ideas into amazing videos, ads, graphics, and more. 

So if you're looking for amazing talent and/or want to create more high quality marketing videos. Contact me or one of my colleagues.

More about me:
- I like sports, mostly tennis and football. (Federer fan)
- Why don't they make movies like Role Models & Step Brothers anymore!?
- Love talking about business and discussing big ideas.

Interested in working together? Text, call or email me.

📞 +31 6 81 20 90 85
✉️ errol@reelintalent.com / errol@remotevideomarketing.com 
💻 www.reelintalent.com / www.remotevideomarketing.com

Errol Byron

This is why more and more Dutch entrepreneurs hire globally. 👀

28 days per year!? Crazy!

I help Dutch companies scale profit by hiring amazing remote talent from the Philippines | Offshore Head Hunting

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The Battle

Rik Renzenbrink

Errol Byron

Followers

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Performance ScoreRik Renzenbrink's LinkedIn Performance

Performance ScoreErrol Byron's LinkedIn Performance

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The Battle

Rik Renzenbrink

Errol Byron

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rik Renzenbrink's LinkedIn Performance

Performance ScoreErrol Byron's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRik Renzenbrink's LinkedIn Performance