Rik Renzenbrink

1 LinkedIn strategy involving everyone at the company | All our knowledge available for Free @ academy.wildbos.com | Co-Founder

Ever scrolled past a LinkedIn post and felt an immediate connection with the brand? 

That could be YOUR company. 

The challenge? 

You've mastered your product, you're conquering your industry, but the digital noise on LinkedIn is drowning out your voice. 

Isn't it frustrating, knowing the power of LinkedIn, yet being hamstrung by limited resources and time?

Imagine for a moment, if you could bypass this obstacle. Visualize your brand with an expansive, engaged audience—a sea of industry professionals, hanging onto your every word, eager to become your clients.

Enter Wildbos. 

We're more than just content creators; 

We're your bridge to that dream. 

With our expertly crafted branded content for LinkedIn, we take businesses like yours from 'just another company' to 'THE company' everyone's talking about. 

We've empowered B2B organizations, illuminating their brand stories, enhancing their employer branding, and most importantly—turning passive readers into loyal, paying clients.

Ready to make that leap? It's simple. Schedule an intake with us and let's unveil the potential your brand has been waiting for.

Co-Founder

By creating branded content for LinkedIn, we help companies increase their brand awareness, improve their employer branding and convert readers into paying clients.

If people can’t recognise your content instantly,
you don’t have a brand.

You may have output.

Irregular posting.
Random visuals.
No signal.

That doesn’t build attention.

It resets it.

Consistency isn’t about volume.
Recognition isn’t about design.

Both exist to solve one thing: 

Memory.

If your content isn’t recognisable and repeatable,
every post starts from zero.

Show up.

Look the same.

Mean something.

The biggest shift for me wasn’t learning more tactics.

It was realising that LinkedIn Ads isn’t a lever you pull.

It’s a system you manage.

Budget, creative, measurement, funnel, journey.

If one breaks, performance degrades in other. 

The difference is running ads…
Vs running a growth engine.

This is where most LinkedIn posts should start.


Right after a conversation.

Before the next meeting.

While the thinking is still unfinished.

Most people wait for a “clear takeaway.”

That’s why their content sounds generic.

The value is in the decision pressure:

→ What didn’t land the way it should have
→ What stalled the conversation
→ What had to be reframed
→ What almost got agreed

That’s the post.

Not the meeting summary.
Not the lesson.

The friction.

If you can show how you think before the answer is obvious,
you don’t need frameworks.

People follow clarity under pressure.

Most LinkedIn profiles are neutral. 

And people treat profile optimisation like a checklist:

Banner.
Headline.
About section.
Posts.
CTA.

All technically correct.
All strategically empty.

All underperforming.

Because profiles don’t convert based on completeness.
They convert based on direction.

When someone lands on your profile, they’re unconsciously asking:

→ What is this person about?
→ Why should I care now?
→ Who is this for?

Every section either answers that 
or creates friction.

The checklist matters.

But only if every item points to the same idea:

“This person knows what they’re doing and who they do it for.”

If your banner, headline, about section, and content aren’t aligned

You don’t have a profile.

You have fragments.

Use the checklist to audit alignment.

Not to tick boxes.

That’s where profiles start working.

Linkedin_Checklist

Most B2B content fails before the first sentence is finished.

Because of 1 simple reason.

People don’t engage with “good messaging.”
They engage when something inside them gets activated.

Every action on LinkedIn is driven by a dominant emotion:

Gain.
Status.
Safety.
Control.
Belonging.

If your content doesn’t intentionally pull one of those levers
the rest of the post is irrelevant.

This is why most teams “fix” copy and see no lift.

They optimise words after the decision moment has already passed.

The job of content isn’t to explain.

It’s to create internal pressure.

To trigger a decision.

Once that pressure exists
logic does the cleanup.

This is not theory. 

It’s levers.

Dominant_Emotions

We spent a lot of time improving content.

Better hooks.
Clearer messaging.
Stronger positioning.

And it worked.

Engagement went up.
Traffic increased.

But then the same question kept coming back from clients:

“Why doesn’t this turn into pipeline?”

That’s when we stopped looking at posts…

and started looking at what happens after.

Most marketing budgets fail before the campaigns even start.

Bad campaigns are not the main issue.

The leak usually happens when:

Money gets pushed into campaigns
before anyone agrees on:

→ who it’s actually for. 
→ how success will be recognised. 
→ what needs to change in their head. 

So teams optimise tactics
while objectives stay fuzzy.

That’s how you get:

1. endless tests.
2. weekly reports.
3. no real learning.

High-ROI teams don’t start with campaigns.

They start with clarity.

One audience.
One objective.
One belief to shift.

Only then does spend compound.
Only then do experiments produce signal.

Everything else is just moving money around.

Alignment first.

Execution second.

Javier Llerena 🇺🇸🇪🇸

Distinguished Fellow Coach 

I empower leaders to cultivate team dialogues that foster confidence, collaboration, and psychological safety.

Is your team feeling disconnected, stuck in silos, or playing it too safe to innovate?

You’re not alone—and you don’t have to fix it alone.

I’m Javier Llerena, Executive Facilitator and Leadership Coach at Re-Invent Consulting. I help leaders like you build teams that trust each other, communicate openly, and innovate with purpose.

With 30+ years of executive leadership experience, I know how hard it is to align people, manage change, and keep teams engaged—especially in hybrid or high-growth environments. That’s why my workshops are designed with you and for you, blending proven frameworks, real connection, and powerful facilitation that move teams from friction to flow.

Here’s what we’ll achieve together:

🔹 Build trust and open communication
🔹 Strengthen collaboration and decision-making
🔹 Ignite creativity and innovation
🔹 Align your team around a shared vision and clear goals

From nonprofits to Fortune 500s, I’ve helped organizations transform their culture—creating spaces where people feel safe, heard, and motivated to lead boldly.

If you’re planning a leadership retreat, launching a new team, or need to reset your culture, let’s create a transformational experience that sticks.

📩 jllerena@re-invent.consulting
🌐 www.re-invent.consulting
📅 Book a Clarity Call: https://meetings.hubspot.com/llerena/discovery-call-

Professional Development Facilitator ►Leadership and Mental Fitness Coach► Workshop Creator

WHAT I DO: As a Transformational Leadership Development expert and a virtual facilitator experience maker, I help leaders and organizations create positive change! It’s that simple. My objective is to help leaders optimize their mission and maximize their growth by increasing profit, employee retention, ongoing sustainability while creating a positive company culture shift.

WHY IT MATTERS: 💥 Positive organizational change creates internal best practices, bringing together resources that initiate change within an organization. Improving these processes can be the key to unlocking the potential for your organization.

Such changes improve staff morale, levels of engagement, and communication, which all lends itself to a positive environment of productivity, effective processes, and higher retention of employees. This can be applied for the individual level all the way to the system (organization,)

 MY STORY: 👤 I am a passionate and resilient entrepreneur with 25 years of experience in bringing out the best in individuals and driving organizations to exponential growth. I thrive on coaching and facilitating inquiry-based conversations with individuals and groups that lead to endless positive changes in their organization. I am always learning new techniques and partnering with fellow consultants, coaches, and transformational facilitators to create a movement of cutting-edge organizations.

HOW IT WORKS: We start with a complimentary strategic session via Zoom to discuss your needs. We provide a detailed review of your current challenges, opportunities, and aspirations. We offer strategies for exponential outcomes regarding identity, resilience, and peer and systems change.

READY TO TALK? 

☎ Reach out to me directly on LinkedIn or email me at jllerena@re-invent.consulting

taplio

The Battle

Rik Renzenbrink

Javier Llerena 🪄

Followers

Posts

Engagements

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Performance ScoreRik Renzenbrink's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Rik Renzenbrink

Javier Llerena 🪄

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rik Renzenbrink's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRik Renzenbrink's LinkedIn Performance