Payomatix

Spearhead end-to-end marketing strategy across digital, content, and branding for global fintech solutions including Cashier, APMs, and Card solutions.

Lead a cross-functional team handling content creation, social media marketing, video production, UI/UX, and campaign execution.

Plan and manage high-impact branding campaigns for white-label services, partnerships, product launches, and fintech events.

Oversee the development of static posts, reels, blogs, emailers, and digital ad campaigns to ensure brand consistency and engagement.

Strategize SEO, LinkedIn growth, YouTube, and influencer collaborations to maximize reach and generate leads.

Conduct market research and competitor analysis to identify trends and opportunities in digital payment ecosystems.

Drive thought leadership through podcast content, founder storytelling, CSR initiatives, and award ceremonies like EmpowerHer.

Coordinate with internal teams including Tech, Sales, and Client Relations for campaign alignment and messaging accuracy.

Represent the brand at major events including Global Fintech Fest, networking with potential partners and clients.

Track KPIs and optimize campaigns based on performance data to ensure maximum ROI.

Head of Marketing

Developed and executed digital marketing strategies for Payomatix services including global payment solutions, APMs, UPI, and payout systems.

Managed the content calendar and led the creation of high-performing campaigns across platforms like LinkedIn, Facebook, Instagram, YouTube, and Medium.

Collaborated closely with design and tech teams to launch engaging static creatives, explainer videos, and emailers for brand communication.

Strengthened brand visibility by aligning messaging with fintech trends, industry updates, and customer pain points.

Supported PR, influencer outreach, and CSR initiatives to position Payomatix as a trusted name in fintech innovation.

Conducted performance analysis using marketing tools and dashboards to refine targeting and improve conversion rates.

Helped coordinate online events, webinars, and promotional drives to foster customer engagement and business growth.

Acted as a bridge between marketing and sales teams for campaign alignment and lead nurturing.

Contributed to product storytelling and branding for services like PaycardZ and PayXBorder during their initial rollout phases.

Ensured consistent tone, branding, and design across all communication channels and marketing materials.

Marketing Manager

Pay Agency

Designed and executed digital marketing strategies for high-risk verticals including crypto, forex, gaming, and adult industries.

Promoted global Alternative Payment Methods (APMs) and cross-border payment solutions through targeted B2B campaigns.

Created trust-driven content to educate merchants on compliance, chargebacks, and high-risk payment processing.

Aligned closely with sales and legal teams to ensure marketing strategies adhered to evolving regulations.

Strengthened brand visibility on LinkedIn, Google, and industry forums to generate quality merchant leads.

NT&MC

Handled and optimized 7 LinkedIn accounts simultaneously for both recruitment and marketing purposes.

Created and scheduled engaging content to build employer brand visibility and attract talent across different verticals.

Collaborated with HR and marketing teams to align content with hiring goals and brand voice.

Managed DMs, comments, and inbound inquiries to boost engagement and generate relevant leads.

Monitored performance analytics to refine posting strategy and improve account growth and reach.

Technical Specialist

GENSYS INTERNATIONAL

Production Executive

Marketing Manager | Building Personal Brand | SMM | Content Creator

🎯 Marketing Extraordinaire | MBA Graduate | LinkedIn Guru 🌟

With a passion for driving results and a knack for captivating audiences, I'm a Marketing Head at Payomatix, leading the charge in elevating our company's LinkedIn presence. From content creation to engaging with industry influencers, I thrive on building a stellar reputation for our brand.

🌐 LinkedIn Account Mastermind | Social Media Maven 💼

During my tenure as a Technical Specialist at Northern Technology & Management Consulting, I honed my expertise in managing LinkedIn accounts for marketing and IT recruitment. Collaborating with a dynamic team, I crafted compelling content, devised social media strategies, and curated captivating presentations.

🌍 GIS Project Maestro | Quality Control Virtuoso 📊

In my role as a Production Executive at Genesys International Pvt Ltd, I meticulously ensured the quality and precision of a groundbreaking GIS project for Telangana, India. My attention to detail and commitment to excellence earned me accolades in the field.

🔮 Unlocking Business Potential | Marketing Maven 💥

Equipped with a successful MBA journey, I possess a powerful combination of marketing acumen and analytical prowess. My goal is to leverage these skills to add exceptional value to your business's growth trajectory.

Ready to take your marketing game to the next level? Let's connect and create a captivating digital presence together!"

Ritika Thapa

Alan See CMO Temps, LLC

I've retired as a Chief Marketing Officer. I am available for board advisory, marketing consulting, or social media influencer roles.
I make it possible for organizations to develop sales leads and punch above their brand weight by leveraging content marketing through engaging social media profiles.

Areas of Experience
Applications:
Software as a Service (SaaS)
Customer Relationship Management (CRM)
Business Intelligence / Analytics
Data Warehouse
Learning Management / eLearning
Application Lifecycle Management
Marketing Resource Management
Social Media (LinkedIn, Twitter, Facebook, YouTube, Instagram)
Video applications
Personal Brand Building
Financial Account Processing
Financial Item Processing
Financial Branch Automation

Sales Channels:
Direct Sales
Telesales
Indirect Sales
Value Added Reseller (VAR)
Independent Software Vendor (ISV)
Original Equipment Manufacturer (OEM)

Roles:
Management Consultant 
Business Intelligence Analyst
Ad Agency Executive
Associate Faculty
Sales Vice President
Chief Marketing Officer (CMO)

Industries:
High tech
Financial Services
Education
Oil & Gas / Energy
Entertainment
Hospitality
Health Care
CPG
Retail
Telecommunications
Construction
Nonprofit

View Portfolio Sample:
https://www.slideshare.net/alansee
https://www.youtube.com/@RetiredNotExpiredinDayton/videos

Chief Marketing Officer | Retired

Ohio Society Sons of the American Revolution

National Society of the Sons of the American Revolution is a non-profit, non-partisan organization dedicated to promoting patriotism, preserving American history and teaching American history to future generations.

Social Media PR Chairman - Ohio SAR

MindLeaders | SkillSoft Corp

Key Initiative: One-year assignment with a focus on transitioning  MindLeaders into a social media marketing lead generation machine. In October 2012 MindLeaders was acquired by Skillsoft ( www.skillsoft.com ).

Overall Accountabilities / Strategic Challenges
* Responsible for the company's national marketing organization, including; social media marketing, advertising, public and analyst relations, and corporate communications.

Actions & Results
* Designed and implemented the MindLeaders Talent-Ready Assessment (http://mindleaders.com/talent-ready/ ), Learning-Ready Assessment and Leadership-Ready Assessment. These assessments are high-level lead generation tools that create credibility, generate interest and provide better access to senior-level decision makers (see projects).

* Created over 3,000 sales leads in 3 months at a cost per lead of less than $40.

* Successfully designed and implemented new digital media marketing strategy.

* Improved Search Engine Optimization (SEO) and Search Engine Marketing (SEM) results through the use of social media; including, LinkedIn, Facebook, Twitter, YouTube, corporate blogs and video.
** Increased Twitter followers over 500% in < 10 months.
** Increased Klout score over 54% in < 10 months.
** Increased LinkedIn Group members over 220% in < 10 months.

Chief Marketing Officer | Learning Management | SaaS

Berry Network Inc., an AT&T Company

* Responsible for the company's national marketing organization, including: social media marketing, product marketing, market research, advertising, creative services, public and analyst relations, and corporate communications.

* Member of AT&T Social Media Council, AT&T Twitter Ambassador Group and featured blogger on the AT&T Networking Exchange Blog.

* Designed and implemented the Berry Network Social-Ready Assessment (http://www.berrynetwork.com/marketing_socialready.aspx). The SRA is a high-level assessment tool that creates credibility, generates interest and provides better access to senior-level decision makers.

* Designed and implemented the Berry Network Amplifying Media Performance (AMP) Assessment. The AMP Assessment is a high-level measurement tool that provides a comprehensive view of how well an organization is marketing across the four stages (Awareness - Search - Evaluation - Purchase & After Sales Support) of the consumer buying process.

* Designed and implemented the Berry Network YP Deals (Daily Deals) program on Twitter through funding secured through the AT&T Innovation Pipeline process.

Chief Marketing Officer | Advertising Executive | Demand Generation

University of Phoenix

Associate Faculty, Cincinnati Campus
College of Undergraduate Business and Management / College of Graduate Business and Management.  Certified to facilitate courses in Marketing, eBusiness, Management Theory, Critical Thinking and Business Ethics.

* Authored and published thought- leadership articles and blogs focused on Marketing, Business Intelligence, CRM Strategy & Transformation, and Software Quality through Application Lifecycle Management.

* Proven knowledge of adult education principles and practices, curriculum development, and academic content.

Associate Faculty | Marketing Professor

Seapine Software

One-year management consulting engagement serving as Vice President of Marketing. Responsible for the company's worldwide marketing (including budget), advertising, public and analyst relations, corporate communications, and worldwide alliances.

* Designed and implemented the Seapine Software Quality-Ready Assessment (http://www.seapine.com/qualityready.php). The QRA is a high-level assessment tool that creates credibility, generates interest (lead generation) and provides better access to senior-level decision makers.

* Successfully implemented new social media marketing strategy including the Seapine Software User Group on LinkedIn, Facebook and Twitter, corporate blogs and podcasts.

Vice President of Marketing | Application Lifecycle Management

Aberdeen Group, a Harte-Hanks Company

Tapped by CEO for a short-term consulting engagement to build a fact-based research practice and solidify Aberdeen’s presence in the Business Intelligence (BI) market space.

* Secured quick ROI and market credibility by publishing first benchmark report within 90 days of practice start-up. Acquired new company sponsors who had never before engaged in business with Aberdeen.

Senior Vice President | Research Director | Business Intelligence

Teradata, a division of NCR Corporation

Recruited back to NCR to leverage the alliance channel to increase sales of Teradata solutions by introducing new partner applications that increase the size of data warehouses. Create alliances with partner companies to bring solutions to market that convert unstructured data into structured information.

Senior Director | Global Alliances

Establish credibility and generate interest in SAS Customer Intelligence-related solutions.

* Conceptualized and launched "The CMO's Strategic Agenda: Building the Marketing-Ready Enterprise."

Marketing Director | Customer Intelligence Solutions | Analytics

Cap Gemini Ernst & Young | CGE&Y

Recruited to provide expertise and thought leadership in driving growth for the High Growth Customer Relationship Management (CRM) consulting practice. Developed business strategies for wide variety of projects and companies, including sales, sales management, product management, product marketing, strategic alliance and sales process improvement.

* Devised new CRM solution offers around CGEY's point-of-view on Intelligent Customer Growth through Customer Analytics (featuring Hyperion Solutions) and Channel Collaboration (featuring Siebel PRM).

* Launched and managed CGEY's CRM Index campaign for the High Growth business unit resulting in over $1 million in incremental sales.

Management Consultant | High-Growth Startup Practice

With over 16 years of experience as a gig CMO, I've helped organizations develop sales leads and punch above their brand weight through effective content marketing and social media strategies. I have been recognized by Forbes, Marquis Who's Who, Brand Quarterly, and the American Marketing Association for my influence, thought leadership, and innovation in marketing.

I have a passion for learning and sharing my knowledge with others. I have authored and co-authored multiple articles for several publications concerning platforms like X (Twitter), LinkedIn, and Facebook, as well as topics covering organizational learning and management strategy. I have also served as an associate professor of marketing teaching at both the undergraduate and graduate levels. I work with various clients, ranging from global brands to startups. I aim to empower them to reach their full potential and achieve profitable growth.

I have retired as a Chief Marketing Officer. However, I am available for board advisory, marketing consulting, or short social media influencer roles.

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Ritika Thapa

Alan See

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