Ryan Musselman

Founder @ Coaches who Close

2 years ago, I was grinding out content, stacking sales calls, and wondering why my coaching business wasn’t moving forward.

I thought the answer was to push harder.

More calls.
More posts.
More funnels.

But the hustle wasn’t the problem (it was the trap).

My breakthrough didn’t come from doing more.
It came from doing less — a lot less.

So, I built my entire business around one simple system:

1 offer.
1 workshop.
Repeat it monthly.

This took me from stuck to scaling. 

It freed my mind from having to think of 10,000 different ways to convince potential clients I could help.

Fast forward to today and I've taught 800+ coaches my specific protocol for selling 1 offer with 1 repeatable workshop. 

I even eliminated:

1) Sales calls
2) Discovery calls
3) Chasing the "maybes" 

Because the right workshop, with the right offer sequence, creates a conversion opportunity so powerful that you can actually sell a mid-to-high ticket offer without having a big brand. 

If that feels like a relief to you, I run a free 60-minute live demonstration where I show you exactly how this system works. 

By the end, you’ll have a strategy you can use right away to start selling your coaching offer.

This strategy helped my clients launch $10K, $15K, $25K, $30K, and $50K+ events.

Save your spot for the next live training here: https://www.coacheswhoclose.com/

Founder | Coaches who Close

Equipping coaches to close, scale, and enterprise with new clients, content engines, and constant lead flow.

This builds your authority better than anything else.

It’s not just social media.
It’s not just interest media.
It’s personality-driven-interest-media.

This video will only help you if you watch until the end.

Helped 446+ actual clients get more views, leads, and sales with conversion content and premium offers.

Nat Berman

Creating Impactful Personal Brands for Founders

I never wanted a boss. Ever. 

Since a very young age I had a problem with authority.

→ I always wanted to do my own thing. 
→ It's not that I didn't like people. I love people.  
→ I love motivating, making people laugh, and all that other fun stuff....

I just never wanted anyone telling me what to do. 

I just couldn't shake it, no matter how hard I tried.  

For the first 6 years of my working career I did the best I could, but just couldn't ignore the feeling of not wanting to work for someone. 

One day I found a blogging platform and it changed my entire career and life forever.   

9 months later, I quit my job and never looked back.  Not once.  That was back in 2007. 

I began my journey in digital media with the creation of one website which turned into an entire career of both representing and owning websites. 

To date I've never taken any investment capital and have worked with thousands of people. 

→ I was also able to work only 3-4 hours a day.  
→ It was a consistent 7 figure business for nearly 18 years (and is still going).

So what do I do now?

While I'm still involved in that space, I only spend about 30 min a day on it.

Now I do one thing:

→ Help people leverage their personal brand to grow their business, attract clients, and grow their networks. 

This is done through a 3-step framework I call I.S.E. or "Ice"

I.S.E. stands for:

Identify, Strategize, Execute

The idea is to take:

→ 2-3 needle movers (Identify)
→ Create a strategy around them (Strategize), 
→ Execute on that strategy with the support of others (Execute)

It's through this strategy you can build a brand, forge amazing relationships, and sell your product or service. 

I teach this method in our community called Brand Built 

(https://joinbrandbuilt.com)

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https://natberman.com

Co-Founder

Co-Founder of a business and social community centered around growing your brand, building your network, scaling your business, and establishing trust for your customers and clients.

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