Rob Maiale

Associate Creative Director

Precision For Medicine

Senior Manager, Digital, Content & Inbound Marketing

Manager, Digital, Content & Inbound Marketing

Premium Voice Overs

Voice Over Artist

Quadra App

Co-Founder

Iris

Head of Copywriting

Grey Healthcare Group

Senior Copywriter

Havas Life

Copywriter

McCann Health

Senior Editor

Editor

Content Strategist

WNYU Radio

Program Director

Creative Producer

Earthchild Productions

Production Manager

Creative marketing leader for brands tired of being invisible.

💡  Distilling complex concepts into simple human insights
📈 Crafting messages & strategies that drive sales
🏴‍☠️ Embracing the power of 'different'

My specialization spans B2B healthcare:

🧪 Clinical Trials and Translational Research
🧬 Molecular, Tissue and Point-of-care Diagnostics
💊 HCP and DTC Pharma, Devices, Education, and Tech

But my roots are in creative and strategy:

✍️ Copywriter, Creative Director, Journalist
📊 Brand Strategist, Content Marketer, AI Evangelist
🎙️  Broadcaster, Voice Actor, Subway Singer (Google it)

World-class brands who use my work:

⚕️ Roche, Siemens, Walgreens, Baxter, Bayer, Takeda, Amgen, Allergan, Alcon
💻 Samsung, PayPal, Bosch, BSH, Hewlett-Packard Enterprise, Infineon, Osram

Life-changing opportunities pursued:

✈️ Lived 6 years in Germany, visited 20+ countries
📰 First published at age 8 and first went viral at age 28
🏈 Former NFL press box announcer and radio talk show host

TL;DR: I develop, implement, and distribute needle-moving strategies and bold creative thinking.

Creative Director

Precision For Medicine's Biospecimen Solutions aims to streamline biospecimen acquisition for collaborators in Life Science through our inventory, Apheresis center, and, Prospective collection network! Our inventory includes FFPE Tissue (characterized too!), Cells, and Biofluids!

Manager, Business Development, Biospecimen Solutions

Precision For Medicine is a strategic collaborator in life science with our biomarker specialty labs, central lab services, biospecimen solutions, and full-service CRO.
Responsible for expanding within existing clients and seek new business across PFM.

Manager, Account Development, Translational Lab Services

Precision for Medicine has built one of the world's most extensive biobanks and sample collection networks, capable of meeting the stringent needs of any disease research program. Whether using specimens for assay development, bench research, or generating big data for your research or development studies, we deliver.

Associate, Business Development, Biospecimen Solutions

Precision for Medicine understands the intricacies of IVD and companion diagnostic (CDx) development and can help you prepare and integrate regulatory and market access strategies that facilitate market entry and uptake of both the test and associated drug.

Representative, Business Development, Diagnostic Solutions

demandDrive

Alongside my SDR duties and hitting goal for 18+ months straight, I was a team lead and served as a support system for 8 other SDRs at demandDrive. Guided them with outreach strategy from cold calling structure, sales enablement tools, email templates, A/B testing, and taught how to effectively nurture sales pipeline.

Team Lead & Sr. Sales Development Representative

Consistently hit goal for qualified meetings set a month and x2 MVP (Sept 2020, and Jan 2021)

Sr. Sales Development Representative

demandDrive is an industry leading demand generation firm offering customized sales development services and lead generation programs. Worked to effectively prospect, and uncover new business grounds for my client through various channels such as cold calling, email campaigns, and Linkedin outreach.

Sales Development Representative

Helping life science industry research & development teams streamline their sample acquisition.

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Rob Maiale

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