I lead growth at a US-based marketing agency as well help service businesses across North America generate more leads, close more deals, and scale sustainably.

At Optimized Marketing, I began life as a CRO expert and Client Advocate before quickly becoming the person responsible for:

- Driving expansion into new verticals 
- Designing lead gen frameworks that turn traffic into customers 
- Launching scalable CRM infrastructure (both in-house and for clients)
- Representing the agency publicly at major national conferences and vendor events
- Building internal systems that improve follow-up, client success, and brand stickiness
- Identifying 'gaps' and areas for growth - then creating the systems to make growth a reality

Before that, I built my career in high-stakes construction dispute resolution — being part of teams resolving complex, high-pressure claims where strategic thinking and sharp communication were essential. That background trained me to listen deeply, move fast, and keep people aligned when the stakes are high.

I’ve also launched and sold a restaurant brand from scratch in Hong Kong - the world's most competitive F&B market - with no outside funding or safety net. 

That business taught me the hard-earned lessons that only a business owner can understand as I brought to life something that was previously missing from the local market. 

It was lessons learned from growth that pulled me into marketing—and grounded my approach in commercial reality.

What I bring:

- Strategic thinking with a bias for clarity and momentum
- Deep expertise in CRO, lead generation, and system design
- A founder’s mindset—driven by results, not vanity metrics

If you're growing something ambitious and want a strategic partner who gets the whole picture — connect with me.

Rob Barratt

Jet Aviation

G550 Captain

JetSafe International LLC

Available June 9th, 2022 for G450/G550 Part 91 contracts.

Contract Corporate Pilot

Metrojet Limited

G650 Captain

Corporate Pilot

Lead Captain for charter and corporate operations in the G200.

Corporate and charter pilot

Lead Captain, G550

Jet Asia Limited

Private and Charter Jet operations based out of Macau (SAR) PR of China.  Experience in the Hawker 750/900XP and Challanger 601 3A/R.

Corporate and charter Pilot

Ameriflight

Provided training to new hire captains in the Chieftain and BE99 aircraft as well as simulator instruction.  Ended my time with Ameriflight as a first officer in their Lear 35 converted from cargo to passenger service for the last 12 months.  Was based in Burbank, CA.

Training Captain and Passenger Charter First Officer

Orion Aviation, Carlsbad, CA

Certified Flight Instructor, SEL, MEL, Instrument-Airplane

Certified Flight Instructor

Thank you for taking the time to review my profile.

I've been a corporate pilot in Asia since 2008.  Started my career in SoCal as an instructor and then a training captain at Ameriflight out of Burbank.  From there I took a position in Macau and then eventually Hong Kong, where I spent 10 years.  

Currently I am working full-time as a G550 captain and am occasionally available for contract trips.  I am based in the US and Hong Kong.

My goals for a potential employee are quite straightforward.  I would like to align with a company that has similar ethics, a strong affinity to the truth and values integrity.  I don't mind working hard if the previous criteria are met and I will gladly return the same.  

I look forward to chatting with anyone who would like to talk about a future with their company.  Please take a look at my resume and employment history to see if I meet the qualifications you are looking for.

Cheers,
Trapper

taplio

The Battle

Rob Barratt

Montgomery Trapper Sexton

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