Simform

Director of Marketing

Senior Marketing Manager

Marketing Manager

Maruti Techlabs Pvt. Ltd.

★ Maruti Techlabs is a team of software professionals experienced in delivering solutions related to mobile platforms, cloud systems, web analytics, and application development.

Adani Power Limited

★ To operate and maintain the 660MW super-critical unit at Adani Power Ltd., Mundra

★ Key Responsibilities:
► Understanding the operation of India’s first super-critical thermal power plant.
► Being an Electrical Engineer, I was responsible for the proper functioning and operation of electrical equipment on the turbine floor.
► Supervising the commissioning and maintenance of equipment in switch-yard.

Senior Engineer

I help B2B marketers with career growth | Director of Marketing@Simform

Experienced marketing professional. I am dedicated to assist businesses in building high performing software products using scalable architectures and latest technologies.

Working on projects of varied scope and across different sectors would keep me motivated to deliver my best as well as continuously enhance my worth as a professional.

I love to make professional acquaintances. Reach out if you want to talk fitness, soccer and TV series.

Rohit Akiwatkar

Just 8 strategic pieces of content can drive significant marketing results.

The problem is, most marketers don't know what those are.

Here are the 8 pieces of content that truly move the needle:

[1] Home Page: 
- The first impression matters. Your home page should clearly articulate your unique value proposition and compel visitors to take action.

[2] About Us Page: 
- Share your brand story, values, and mission in a way that resonates with your audience.

[3] How-To Long-Form Blogs: 
- Educate your audience with in-depth, actionable content that solves their problems. 
- This builds authority and keeps visitors coming back.

[4] Original Research or Survey: 
- Conducting and sharing original research positions you as a thought leader in your industry and creates brand awareness.

[5] Whitepaper or eBook: 
- Offer a comprehensive guide or resource that dives deep into a specific topic. 
- This not only educates but also generates leads through gated content.
- I'm PRO - GATED content if it's truly valuable and provides unique insights which not your generic 5 blog compilation + Cover page branded doc.

[6] Case Studies: 
- Showcase success stories that demonstrate the impact of your product or service. 
- Nothing builds credibility like proven results.

[7] Testimonials: 
- Let your satisfied customers speak for you. 
- Testimonials add social proof and help to overcome objections.

[8] Nurture Email Sequence: 
- Keep your leads engaged and moving through the funnel with a series of targeted, value-driven emails.

Remember, it’s not about QUANTITY.

It about the RIGHT CONTENT that speaks directly to your audience and drives action.

Director of Marketing @ Simform | Building marketing strategy for B2B tech companies

Content Marketing Lead

Senior Content Writer

Content Writer

Self-employed

Freelance Writer

Contezy

Sr. Content Writer

Outreach Specialist

 Writer

Creating content is easy (thanks ChatGPT), but creating content that drives revenue is still tricky.

I’m talking about 

- SEO content that ranks well and brings the more prospects to your website.

- MoFu content that engages your ICPs and imprints your business in their minds

- BoFu content that shatters customer objections and turns your prospects into customers when they are ready to buy.

- Thought leadership content that isn’t simply reiterating what everyone’s already saying and makes your brand credible voice in the niche

And then you also need a solid content distribution strategy to make all that content visible to prospects.

If you are a growing **B2B tech** brand trying to piece together a content marketing strategy that works, then I can help.

I will:

✅ build you a content marketing strategy that facilitates sales
✅ help you generate high-intent organic traffic to the website.
✅ ensure your content is geared towards the right audience guided by a strategic narrative
✅ efficiently distribute and repurpose content to make the most out of it
✅ help you manage a team of writers and build workflows to streamline content production

and more.

Let’s talk. 

A bit about me

I started as an accidental content writer writing SaaS reviews for a website. 

The engineering background gave me some edge over other writers when reviewing very technical SaaS products.

However, I enjoyed the most working on B2B content marketing SaaS products. 

The genuine curiosity for why everything is the way it is helped me understand the nuances of B2B content marketing.

The same curiosity helped me move from a writer to a content marketing lead position, managing a team of writers and editors, in my next organization.

Worked with a few other brands along the way and learned even more about content marketing.

Generative AI + content marketing is what keeps me excited these days.

I enjoy cooking, road trips, and watching MMA for leisure.

taplio

The Battle

Rohit Akiwatkar

Deepak Dwivedi

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taplio

The Battle

Rohit Akiwatkar

Deepak Dwivedi

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rohit Akiwatkar's LinkedIn Performance

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