Roméo Bancel

Full Funnel Growth

Growth.Talent

Member

lemlist

Growth:
- Product Launches
- Low Code Automation & Scraping 

Content Marketing: 
- Linkedin Lead Generation (1000+ leads, 5M Views in 2023, 1000% Target)
- Content for entrepreneurs (GTM, SEO, Product Hunt Launches...)

Growth Marketer

CapCar

Business Development Representative

SPVIE Assurances

• M&A analyst in the post-acquisition financial integration of
CGRM. Inbound sourcing and business model analysis of potential
potential new acquisitions.

• Financial accounting: input of invoices and bank statements in
ERP (Sage, Coala). In charge of the payroll transfer of the new subsidiary.

• Management control: analysis of expenses and costs. Presentation
monthly presentation of KPI to the board of directors

Financial analyst

Native Union

Business Analyst 

Sharing AI Guides & Startup Insights | Growth Marketer @lempire

AI/ML Enthusiast 

I built a few projects and moved to startups as a Growth. 
Occasionally share guides for entrepreneurs. 

Feel free to reach out via Inmail or Email for a quick chat!

PurpleOceans

Client results (B2B Tech/SaaS products only):

☑️ +60% MRR in 2 months
☑️ +15% reply rate in 48h
☑️ Merged 34 tools into 12 → cut sales cycle in half
☑️ Inbound leads: 5 → 30+ /mo
☑️ Content leads: 0 → 60+ /mo
☑️ Clear GTM → quoted by all competitors
☑️ Launched a new SaaS → 3 enterprise deals in 2 weeks
☑️ Successful GTM expansion to the US
☑️ Switched from SLG to PLG, without killing momentum

#demandgeneration #productmarketing #growth

Founder - B2B Product Marketing Consultant

ESSEC Business School

Experts in Residence - advising early-stage entrepreneurs from ESSEC startup incubator at Station F

Startup Advisor

Schoolab | Mission-driven company

Expert/Coach for early-stage startup founders

Powens Group

Revamping product messaging for customer acquisition, sales enablement, and go-to-market in EU & LATAM

Product Marketing Freelancer - 1st PMM

Unnax - A Powens Group Company

FrenchProduit

Member - Product Marketing Manager

Product Marketing Alliance

Bulldozer

Growth & Product Marketer

Germinal

Number 1 growth marketing agency in France. Ask any French growth marketer.

Growth

Spaag

75% of our clients doubled their income after working with us for only one year.
We boost profitable business growth using digital marketing and growth hacking.
Growth marketing consulting firm from Paris

Growth Marketer Analyst

B2B Product Marketing Consultant | Positioning​ =​> Demand

Got a few results for B2B SaaS clients:

☑️ +60% MRR in 2 months
☑️ +15% reply rate in 48h
☑️ Merged 34 tools into 12 → cut sales cycle in half
☑️ Inbound leads: 5 → 30+ /mo
☑️ Content leads: 0 → 60+ /mo
☑️ Clear GTM → quoted by all competitors
☑️ Launched a new SaaS → 3 enterprise deals in 2 weeks
☑️ Successful GTM expansion to the US
☑️ Switched from SLG to PLG, without killing momentum

To contact me:

→ DM me on LinkedIn
→ or write me at hello@gaspardpastural.com

Gaspard Pastural

"Contact forms were cool... in 1995."

How come B2B is 10 years late behind B2C?

Nick says it's from how we design the buying experience.

Amazon, Uber, and all main B2Cs, let you buy in one-click.

One. Click.

Whereas in B2B, buyers have to:

- fill a 2-page contact form
- pick a slot in sales people's agenda
- sit through a "qualification call"
- endure a generic demo

...until they finally get a conversation with someone who will try to understand their situation, and help them.

That's why Nick Tomic founded Face2Face.io

I interviewed him on the last episode of my podcast TractionStories

(Link to listen it is on my profile)


Did you ever enjoy a buying process in B2B?

I turn complex tech products into clear, differentiated offerings, so your messages finally land | Product Marketing Consultant | Narrative, Positioning & Messaging

Are humans still needed in the sales process?

Nick Tomic advocates they are.

Because nobody in B2B will sign a $100k annual contract without speaking to someone who can vet it's the right move to do.

I interviewed him on how he grew Face2Face.io - getting to $100k ARR in just 15-month, fully bootstrapped.

We talked about how "book a demo" forms should be dead, how to get users the quickest time-to-value, and increase conversion rates by doing non-scalable calls.

To listen to the episode:

1) Like this post for the reach
2) Head over to my profile

Enjoy - and thank you Nick for joining!


ps: I swear it's a coincidence Nick is the third guest in a row who speaks French 😂

Podcast TractionStories with Nick Tomic, founder of Face2Face

How do you 'Cross the Chasm' in Blue Oceans?

Nick Tomic illustrates the 1st step well here:

Understand what stage you're at - and what it means.

He's conscious Face2Face.io is a new kind of solution.
So his best ICP for now are: Early-Adopters.

Meaning, it's not time to try to convince everyone.

It's time to focus on this audience:
=> tech-savy buyers who are ready to try new things

Rest of the market will follow later
(if this bet works)


Listen to the full episode on TractionStories

Nick and I both help B2B teams differentiate their SaaS in competitive markets.

But Nick Tomic does it from the CX:

He removes all friction in buying+using your SaaS, by connecting your experts to buyers/users exactly when they need help.

(CX = Customer Experience)


Can you believe simply being accessible makes you standout?

When I see gated demos, hidden pricing, huge contact forms...

Somehow, I don't doubt it.


Listen to the full episode on TractionStories

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Roméo Bancel

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The Battle

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Gaspard Pastural

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Gaspard Pastural's LinkedIn Performance

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