Penbrothers

The founders at Penbrothers recently brought me onboard with a special mission: to build a world-class sales team. With our eyes set on a bold growth target, and the backing of Mynavi, one of Japan's HR leaders, momentum's on our side.

Though our roots are in Manila, we embrace the global stage with our remote-first approach. We have a super diverse and entrepreneurial team with ample room to grow. If you're open to considering a new avenue for career growth you should get in touch.

Interim Head of Sales

500 Startups

As a resident mentor I've had the chance to mentor 100's of startups around the Globe, being part of the very exclusive group of mentors who got a perfect 5 out of 5 rating from both founders and 500's staff. Apart from mentoring I've also led the development of the curriculum and materials of 500's current Global Growth Program.

500 STARTUPS is the most active early stage global venture capital firm. Notable investments in the 500 portfolio include Twilio, Canva, The RealReal, Talkdesk, Udemy and Ipsy.

Resident mentor

Hone

Course Facilitator

Plug and Play Tech Center

Startup Mentor

MentorCruise

Mentor

GrowthMentor

RevGenius

Member

The Unicorn Playbook

🦄 90% of startups fail. We can do better.

I want to help more entrepreneurs beat the odds. I’ll be blogging weekly at The Unicorn Playbook, sharing some of the ‘secret’ frameworks, methodologies and templates I’ve learned from working at the top startup programs in the World.

Writer

Startupbootcamp

Startupbootcamp Scale Osaka is an equity-free opportunity for high-growth mature startups to accelerate their market entry into the world’s 3rd largest economy, with a focus on business development and running pilots with some of Japan’s largest corporates.

Tokyo Tech Startups

Tokyo Tech Startups is a group of entrepreneurs/engineers who have a strong interest in tech and startups. We share a common goal to grow Tokyo’s tech/startup ecosystem.

We identify Japanese startups with potential and provide them with the stage to connect with the two most critical resources: capital and talent. We run one event every month. By doing this we set the foundation for the Japanese startup ecosystem to flourish.

Advisor

💀 Tough to get customers and investors? I know why | 200+ Startup mentor @500Startups | 2x Founder | Japan nutcase 🇯🇵

I speak to fearless founders every day.
They all struggle with the same 5 things:


ººº FUNDRAISING
Raising funds is really hard and the survival of the company often depends on it.

ººº SALES
Low email and call conversion rates make it incredibly difficult to reach any significant revenue goals.

ººº TEAM PRODUCTIVITY
Difficulty in managing and communicating with people spread across time zones and geographies.

ººº PRODUCT-MARKET FIT
Uncertainty about the market fit of the product, too many pivots and little results.

ººº FOCUS
Drowned in work, grappling with priorities and lack of focus, feeling overwhelm and stress.

As a founder you need to fix these.
For a chance at crossing the Valley of D3ath.

_____

When I mentor founders, I give them a hard time. 
I challenge them. Push them to their limit. 
It's a painful process and it’s not for everyone.
That's often the cost of resurrection.

Get in touch if you feel I can help with any of my (ob)sessions:

*One Liner: From Zero to Hero.
*KPIs: Make it to cash, dodging the crash.
*High-Tempo Testing: Fail fast. Fail forward.
*Cold Calls: 20 hacks to ‘manipulate’ any conversation
*Early Research: Validate any idea with $5 (for Post-Its).
*Fundraising: 7 slides I stole from the #1 investor in the World
*Cold Emails: Beat 99% of the World at writing emails that convert
*Remote teams: How to avoid hiring amateurs (and keeping them working for you)

Rui Bom

Journicity, Inc

Leading Korea's bespoke travel company focused on premium inbound experiences for global business schools, corporate groups, and executive events. Specialized in curating exclusive journeys, cultural immersions, and high-profile events with clients including Google, Wharton, Harvard and YPO. Expert in premium travel, event planning, and strategic partnerships across Korea’s cultural and hospitality sectors.

Founder and CEO

Storicity Travel

Acquired by Vector Inc. (Tokyo Stock Exchange: 6058) in 2025.

Led Travelholic (2023-2025), South Korea’s largest travel-focused social media network and multi-channel network (MCN), amassing over 5 million followers across platforms. Collaborated with global travel creators to produce compelling content and foster communities, partnering with clients such as Visit USA, Samsung, Visa, Yanolja, and various local governments. 

Pioneered Yodatrip (2021-2023), an AI-driven travel planning service in Korea, delivering over 500,000 personalized itineraries. The app was recognized as a four-time Apple “App of the Day” and received multiple industry awards.

taplio

The Battle

Rui Bom

Andrew (Sanguk) Park

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