Lava Metrics

LavaMetrics, your new fav reporting tool, is relaunching soon!

Co-Founder

Sudmant

Sudmant helps B2B businesses use marketing in order to reach their next revenue goal. Specialising in an inbound approach that sustains long-term growth and builds the IP of your business. 

P.s. If you are guessing – yes, it's named after me!

Fractional CMO to Startups

Blame it on Marketing

Season 11 is NOW OUT! Listen to us discuss marketing clichés on your favourite podcast platform.
Visit store.blameitonmarketing.com for your marketing gifts this Christmas!

Podcast Co-Host

OneWorkout

Find your perfect personal trainer in a location you love!

Clear Review

Marketing Director

Head of Marketing

Marketing Manager

Clear Review is an award-winning continuous performance management SaaS platform. A true rocketship going from Series A funding in Summer 2019 to a successful exit in Oct 2020 with 95% revenue attributed to inbound marketing.

Senior Digital Marketing Executive

PatSnap

Founded in 2007, PatSnap is the Unicorn company behind the world’s leading innovation intelligence platform.

Digital Marketing Executive

Mynewsdesk

The all-in-one PR platform makes it easy to create and distribute stories, monitor what's being said in the industry and the media as well as track and measure results.

Digital Marketing Consultant

As a fractional CMO at Sudmant, I help B2B businesses reach their next revenue goal with inbound marketing strategies that build their brand and generate leads. I have worked with clients ranging from small tech startups to unicorns and public companies, using my experience and passion for marketing to create impactful campaigns and content.

I am also a co-founder of Lava Metrics, a software solution that gives HubSpot users new reporting powers to set and track their pipeline goals, conversion rates, and historical snapshots. We are currently on pre-sale and offering a 50% discount for data pioneers. Additionally, I co-host the 'Blame it on Marketing' podcast, where we discuss and debunk marketing clichés and myths. I enjoy learning and sharing my insights on marketing, technology, and people.

Ruta Sudmantaite

Boxcar Agency

Lead conversion copywriter and messaging strategist for internal and client projects.

Developed the messaging hierarchy and copy for a PPC landing page for a B2B SaaS, resulting in a 53% increase in MRR for new accounts.

Directed the customer research and messaging strategy used to roll out a new PLG trial-to-paid onboarding sequence for a B2B SaaS.

Quickly identified and resolved a ~$30K/month revenue leak in a Series D startup’s post-purchase process.

Head of Creative Strategy, Founder

Copyhackers

Directed and authored a long-form sales page for a Black Friday Cyber Monday (BFCM) winback offer. This campaign successfully generated multiple six figures in revenue.

Featured as a recurring guest on the live weekly copy Q&A show, 'Copy Talk,' showcasing recognized expertise and thought leadership in customer research, conversion rate optimization and copywriting.

Featured instructor in several Copy School training programs, including 'Master of Web Copy Validation,' 'Master of Seasonal Sales SMS,' 'Master of Thank You Pages,' 'Master of Delivery Emails,' and the lead generation training roadmap.

Conversion Rate Optimization (CRO) Lead

Developed the messaging strategy and wrote a lead generation page and nurturing email funnel for an enterprise SaaS, achieving a 60% conversion rate with high-quality leads.

Managed the complete strategic messaging and copy development of triggered onboarding sequences for several new-to-market PLG SaaS products.

Set the strategic direction and supervised the creation of segmented long-form sales pages for a time-limited online training program launch. This launch resulted in a 6-figure MRR increase for the business.

Senior Conversion Copywriter

Carolyn Beaudoin

Worked with B2B and B2C clients as their strategic partner to research, plan and create data-driven copy that attracts and converts their perfect customers. While capturing their unique brand voice and personality.

Conversion Copywriter

Cofounder + Head of Strategy at Boxcar Agency | Conversion Copywriter | Data-driven email marketing and in-app messaging.

Your website and emails should deliver continuous ROI. 

If they're not, Boxcar can help. Just like when we helped:

🏆 A sales-led B2B SaaS get a 52% MRR uplift on newly converted accounts. (We optimized the messaging on their top-performing PPC landing pages.)

🏆 A tech-driven B2E company fix a $60K revenue leak. (We analyzed the performance of just one of their email marketing flows and recommended a fast fix.)

🏆 A product-led B2B SaaS get a 63% lift in trial-to-paid conversions. (We maximized their freemium onboarding flow structure and messaging.)

Want similar results? 

Drop me a DM. Let's chat.

taplio

The Battle

Ruta Sudmantaite

Carolyn Beaudoin

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