Acquire and expand customers quicker, cheaper, and for longer | Coaches B2B scale-ups scale more efficiently and effectively through proven frameworks | Organizing the MarTech World Forum London 2024

If your board or investors ask simple revenue questions and three people disappear into Excel, we need to talk.

Your forecast sounds confident on Monday. By Thursday, reality disagrees, and no one can explain why.
You spend more time arguing about stages than coaching deals. 
Deals do not die in your CRM. They just quietly age out while everyone watches.

The heroics that got you here are now the bottleneck. You have 15 dashboards, forecast theatre instead of truth, and a revenue engine leaking cash at invisible handoff points.

You are not bad at this. The system is.

I help €20 to 100M B2B SaaS scale-ups turn scattered data and forecast theatre into a revenue engine you can actually steer. Within 90 days. Without a reorg, new tools, or hiring a full-time VP RevOps.

Your RevOps team owns the system when I leave. I bring the pattern. They keep it running.

We start with a fast 4-part maturity scan to find the real constraint. Then we install three structures:
→ One-page strategy linking goals to the programs that actually move pipeline, win rates, and NRR.
→ One Revenue Room where metrics, risks, and decisions live in one view. No more "marketing numbers" vs "sales numbers." Just the number.
→ One operating cadence that replaces updates with decisions. If we are not making decisions, we are just having expensive coffee.

When it works, you explain where pipeline is healthy, where it is leaking, and how you are fixing it in 10 minutes flat. You get the headspace to think 3 years ahead, not 3 hours behind.

I am Rutger Katz, Fractional VP of RevOps.
Most RevOps people grew up in the growth bubble. They know how to spend money. I spent 15 years architecting efficient growth, so I know how to stop wasting money.

At one tech company, I uncovered €1M in unseen upsell opportunities. 
At Relay42, I rebuilt onboarding and adoption to move NRR.

Stop drifting. Start steering.
Revenue Engine Checkup in Featured. 10 minutes.
Or DM me "CHECKUP" for the questions directly.

I also speak/podcast guest on strategic RevOps, neurodivergence in leadership, and scaling to 100M ARR. 
Check www.neontriforce.com/speaking for more

Rutger Katz

Sales Navigator Consultant | Helping Sales Teams Hit Their Quotas with Sales Navigator Campaign Setup + Execution | Driven £100M+ in New Revenue | Free Sales Navigator Guide, Newsletter & Webinar ↓

◉ 𝐖𝐢𝐧 𝐦𝐨𝐫𝐞 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧

Many salespeople struggle with lead generation, prospecting, and filling their pipeline with the right leads on LinkedIn.

What I do is help them resolve these by providing them with knowledge, systems and strategies so they know what to do, when to do it, and how to do it. 

Following our 𝐒𝐚𝐥𝐞𝐬 𝐍𝐚𝐯𝐢𝐠𝐚𝐭𝐨𝐫 𝐁𝐥𝐮𝐞𝐩𝐫𝐢𝐧𝐭 structured approach helps them to consistently start warm conversations with their ideal audience, leading to more meetings and client wins.

◉ 𝐖𝐡𝐨 𝐚𝐦 𝐈?

Since 2000, I've worked in digital marketing. 

In 2014, I moved into LinkedIn marketing and specialise in Sales Navigator. 

I'm very structured and love helping clients use LinkedIn and Sales Navigator effectively to achieve and exceed their sales targets. 

◉ 𝐖𝐡𝐨𝐦 𝐝𝐨 𝐈 𝐡𝐞𝐥𝐩?

𝐒𝐚𝐥𝐞𝐬𝐩𝐞𝐨𝐩𝐥𝐞: Sales Leaders get in touch with me because they are frustrated that their salespeople aren’t generating enough quality leads from using Sales Navigator. 

𝐅𝐨𝐮𝐧𝐝𝐞𝐫𝐬: Founders get in touch because they have heard LinkedIn is the best platform for B2B businesses, but they don’t know where to start.

◉ 𝐇𝐨𝐰 𝐜𝐚𝐧 𝐰𝐞 𝐰𝐨𝐫𝐤 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫?

𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐧𝐜𝐲: I can help clients with defining all or parts of the campaign from the identification of ideal buyers, profile optimisation, setting up and using Sales Navigator, as well as campaign execution strategies. 

𝐓𝐫𝐚𝐢𝐧𝐢𝐧𝐠: Deep-dive training in using LinkedIn and Sales Navigator for effective outbound and inbound lead generation and prospecting. 

𝐂𝐚𝐦𝐩𝐚𝐢𝐠𝐧𝐬: For those who want to maximise their time, we can even help with elements of campaign execution. 

All solutions can be delivered in person or remotely.

◉ 𝐑𝐞𝐬𝐮𝐥𝐭𝐬 𝐨𝐟 𝐰𝐨𝐫𝐤𝐢𝐧𝐠 𝐰𝐢𝐭𝐡 𝐮𝐬

→ A top 10 largest software company in the world achieved 1983% ROI
→ Online training company reduced client acquisition costs by 82%
→ “Consistently saving 1 day per week to focus on closing deals”
→ Midsize tech company achieves 5500% ROI
→ Auditing firm secured a £2 billion audit for an “ideal target company”

👉 Scroll to my services section for videos about our services, client testimonials and case studies.

◉ 𝐆𝐞𝐭 𝐢𝐧 𝐭𝐨𝐮𝐜𝐡

Message me on LinkedIn
Phil@LinkedIntoSales.com
07790 539566

◉ 𝐎𝐮𝐭𝐬𝐢𝐝𝐞 𝐨𝐟 𝐰𝐨𝐫𝐤 

I love keeping fit. Golf, rugby, football, hill walking, weights, running, cycling and kayaking.

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Rutger Katz

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