Sabeeka Ashraf

The Client Acquisition Club

Community Manager

Ghostwriter 

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Social Media Manager

Birmingham City University

Accepted into the pilot scheme which paired me with 1st year students who were also studying Law but failing to pass modules. I opted for 1:1 sessions and organised: sessions, resources and was responsible for reporting back to the faculty. 
 
• Created specialised action plans for 3 under-achieving students setting objectives via 5 monthly targets, resulting in 100% progression into 2nd year.

Student Academic Mentor

I was responsible for holding our 7 elected Executive Officers to account, evaluating their actions and results in quarterly meetings. 

• Analysed and annotated submitted quarterly reports attaching detailed constructive feedback

• Initiated discussions regarding EO decisions ensuring proposals aligned with the 3 year strategic plan for the 23,000 student members

• Made recommendations regarding: Marketing/Engagement/Awareness/Campaigns

• Resolved conflict between EO, providing practical solutions to allow for more transparent communication and cooperation

• Streamlined evaluation process, increasing time in meetings to gain further insight and provide recommendations to Officers’

Scrutiny Group Panel 

Client Manager at Pivot | Mischief Maker | Copywriter

On January 8th my "one day" became DAY ONE ...

7 days earlier I downgraded my life into a suitcase. 
Hugged my family goodbye. 
Rushed into an Uber. 

Brain and body in overdrive. 

*Frick. I need to write a linky post about this* 

That afternoon I boarded my one-way flight to bangkok. 

No plan. No return. No looking back. 

We all reach a breaking point where we don't want to die wtih regret,  We know that we deserve more. That it's now or never. 

They say fear kills more dreams than failure ever will. 

I used to relate to that. Not anymore. 

I'm typing this live from Georgetown, Penang (A UNESCO world heritage site) 

Staying true to my vision I never looked back. Leaving an easy life FOR the struggles, growth, challenges. (David Goggins is my spirit animal hehe)

In the last 2+months I've shed dream killing identities. 

- fear of failing (reframed what I view as 'failure')
- fear of success (worked though my self sabotage streak etc)
- fear of being seen (started creating & posting content on socials)

It hasn't been easy... 

Doubts. Fears. Getting over the cringe haha. 

But action + exposure = small wins that grow your confidence. 

And this season is all about building AND winning. 

At this current time I'm obsessed with telling my own story on my socials. (We all have something to share right?) but we convince ourselves no one will listen. 

That's false. 

You just need to know HOW to deliver it. 

Anyways enough life story from me lolz

Here's how I fund my dream$ + help you build yours : 

I'm incredible at building relationships. 

And I can lend my top tier unmatched skills to you (DM me yourself to see it in action)

If you've launched a membership/community but it's turned into a retirement home instead then you need me to bring it back to life. 

Community management is time heavy and you need to keep on top of your members wants and needs. Oh and injecting vibrancy into it too! 

Thankfully for you, I love all that stuff!! (

DM if you need a hand. 

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Client Manager

Isobel Cowell

Tropic Skincare

Leading the social media strategy (Instagram, TikTok, Pinterest, TikTok, LinkedIn, YouTube) for a large UK based skincare brand 

Strategy, content creation, reporting, event content management

LinkedIn

Invited by LinkedIn UK to be part of their creator management programme.

Working with the team to provide feedback on the platform (plus testing out some of their beta features!).

I also get updated with the newest insights into trends on the platform and any upcoming key events.

Creator Management Programme

Luxe Collective Fashion

Leading the strategy, content creation and community management across TikTok, Instagram, LinkedIn and Pinterest for an audience of over 2million followers

Social Media Lead

Kurogo

Overseeing all content and strategy for our 50+ personal branding clients at Kurogo.

Head of Social

Curating personal brand strategies and content for CEOs and founders to increase lead generation and revenue for their business.

Personal Brand Manager

Dear Future Marketer

An Instagram page teaching you how to grow your personal brands and LinkedIn accounts

Founder

Lightbox Digital

• Management of multiple client accounts to create organic social media content based on the desired goals of their business.
• Completed social media account audits to produce strategised changes to increase engagement, working with Instagram, LinkedIn, Facebook and Twitter.
• Produced design briefs and copy for paid social ads, creating ad sets relating to both lead and traffic generation as well as conversion campaigns.
• Researched, proposed and wrote blog and website copy for both general traffic generation and SEO purposes.

Content/Marketing Executive

Pretty Little Marketer

Creating brand strategies and initiatives to increase engagement within social platforms.
Content creation (copy and graphics)

University of Birmingham

Leading tours, speaking at UCAS fairs, aiding coordination of open days 
• Individually guiding tours of up to 30 people of the university campus
• Answering questions about the university experience and courses to prospective students, up to 200 different students in one day

Student ambassador

Glamour

Worked alongside editorial and social media team, sourcing imagery for social platforms and pitching and producing articles with 24 hour turnover

Editorial and Social Media Intern

Avado

Fast Futures Business and Marketing Internship

Head of Social @Kurogo | Creating Thought Leaders Through Personal Branding | Founder of Dear Future Marketer | LinkedIn Top Voice: Next Gen

Building engaged communities in-house at fashion and beauty brands.

Hi, I'm Isobel, Social Media Manager at Tropic Skincare.

At 21, I joined a personal branding start-up as 1 of 3 full-time employees. 6 months in, we'd grown to 8 and I was quickly promoted to Head of Social, growing our clients brands whilst managing my incredible team of content writers and account managers.

But as much as I loved start-up life, fashion and beauty was my calling.

I joined a growing luxury fashion reseller as Social Media Lead, leading the strategy and content for an audience of over 2 million on TikTok, and 600K on Instagram, averaging 1 million views on TikTok weekly. I also assisted in the launch of the #1 TikTok Live Shop in the UK, hosting and moderating shows weekly.

I now work at a growing luxury beauty brand, leading the strategy on all social platforms, working amongst an incredible brand team of 25 to bring the brand vision to life.

So follow along for all things career growth, and fashion and beauty marketing insights.

taplio

The Battle

Sabeeka Ashraf

Isobel Cowell

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Ready to grow your LinkedIn presence?