thats good studio

Marketing Director

Ringers Western

+ Strategy across all leading e-commerce channels
+ Shooting campaigns, lifestyle & product
+ Increasing brand turnover (4x year on year) 
+ Implementing of Shopify Plus partnered platforms
++ Klaviyo
++ Okendo
++ Gorgias
++ SMS Bump
++ Push Owl

Marketing Manager

DHD Darren Handley Designs

+ Content Management 
+ EDM marketing 
+ Product management
+ Product quality control

Junior Marketing

Bond University

+	Use of problem-solving and critical thinking to raise money for the campaign
+	Representation of Bond University 
+	Interacting with Alumni and building rapport 
+	Answering queries, providing history and knowledge of Bond

Annual Fund Campaign Telephone Fundraising Consultant

Australia Post TravelSIM®

+ Analysing and processing refund requests
+ Managing customer accounts
+ Provide mobile technical support
+ Providing feedback on call performance
+ Completing other administrative tasks given by the supervisor

Customer Support Representative

Ever since uni, I wanted to build my own "thing", fortunately, I was given the best piece of advice I'd ever been given, period.

I'm always wary of advice given by others but this guy happened to be the CEO of America's 1st publicly traded furniture company so my ears pricked up.

He said, "Son, your missing 3 key components:

1. You've got no experience
2. You've got no money and
3.  You've got no business losses in the game"

I was DJ'ing at the timing working 12-hour weeks making $1,500, but honestly, he was right I had no clue what "work" was.

He said, "Go work for a start-up, where you control a large majority of the output. Make mistakes on their dime, get your reps. Once you've learned all that, then start your own journey."

And that's exactly what I did. For 2.5 years I worked for a clothing brand as the in-house marketing manager. In that time frame, I made countless mistakes, with countless all-nighters and stacked the chips in my favour. In the end, we took that brand from $503k to $10.8 million in 2.5 years.

From my experience working brand-side, we saw a complete breakdown of the advertising agencies. Their king of spin sales teams, promising the world and delivering sweet FA.

That left a sour taste in my mouth. With my love of brand, building solidified, I wanted the ability to partner with brand builders. People who defied conventionality and saw the "commercial agency" the same way I did broken and unable to provide the experience of a team tailored for their brand's growth.

That is the reason I co-founded thatsgood+ STUDIO and I now get to work with some of the most unique brands in Australia.

We ran all sides of paid marketing. We're a small team and always will be to keep impact high and 1-1 collaboration at the core of TGS.

These are just some of what brands have had to say so far:

“Working closely with the team at Thats Good Studio for over a 2 years has been a dream...Creating an omnichannel paid strategy, helping scale Merchants and implementing creative tech solutions. It’s a relationship that goes way beyond business; we’re glad they’re the team by our side.”

Merchants Of The Sun
★★★★★

"We've been able to grow from 6 figures to 8 figures, with Laura and Sabian's help and guidance far beyond driving and scaling our ads...”

Ringers Western
★★★★★

“We’ve worked with agencies in the past, they didn’t get our brand or the results we needed. TGS has decreased our CAC 5.8x from $162.28 to $27.98. Whilst showing us how to grow our brand for the long-term- guns.”

PlugHub
★★★★★

Like to get a free action plan? Link in bio.

SABIAN .

Hristina S.

eCommerce Manager

Eastwick Consulting

I work with merchants at every stage of their ecommerce journey, helping them reach their business goals through tailored strategies and support. My expertise covers everything from site design and optimisation to marketing automation and customer engagement. I specialise in email marketing using Klaviyo, creating data-driven campaigns that boost customer retention and growth. By understanding each client’s unique challenges, I develop customised solutions that deliver real results across Shopify and Shopify Plus.

Ecommerce Consultant | APAC Specialist

Meyer Cookware Australia

Meyer Cookware Australia is a leading distributor of iconic cookware brands like Essteele, Anolon, Circulon, and Raco. As eCommerce Manager, I navigated the complexities of the post-COVID retail environment, implementing innovative strategies to adapt to shifting consumer behavior and market conditions. My focus was on enhancing online store performance through data-driven decision-making, marketing automation, and conversion optimization, ensuring sustainable growth in a rapidly changing landscape.

InnovaDerma Pty Ltd

InnovaDerma is a publicly listed company managing a diverse portfolio of six lifestyle brands across 10 Shopify stores in three global regions. As eCommerce Manager, I led the day-to-day operations of these stores, focusing on strategic initiatives to enhance performance and scalability. My role involved driving platform development and implementing conversion rate optimization strategies to improve customer experience and maximize sales potential across multiple markets.

eCommerce Manager | Global Shopify Operations

The Working Party

The Working Party is a strategy, design, and development agency specializing in Shopify Plus. As a Digital Strategist, I focused on client relationship management and new business development. I collaborated with the CTO to define strategies for onboarding clients into support services and exploring new business opportunities.

Digital Strategist

Balance Internet

Balance Internet is an agency specialising in Magento development for enterprise-level brands. As Account Manager, I collaborated with solutions architects, developers, and the creative team to design custom eCommerce solutions tailored to client needs. I played a key role in new business development, creating detailed proposals and presenting to prospective clients. I also managed a portfolio of Australian retail clients, focusing on revenue growth and long-term relationship building.

Account Manager | Magento Ecommerce Solutions

The Just Group

The Just Group is home to several of Australia’s most recognisable retail brands. As Senior eCommerce & Content Manager, I oversaw the daily operations of Dotti & Portmans’ online stores, managing the WebSphere platform. My role involved leveraging business intelligence (BI) and analytics tools to optimise site performance and drive sales, ensuring alignment with business KPIs. I focused on enhancing user experience, online merchandising, and content management to support brand growth and customer engagement.

Senior eCommerce & Content Manager

roi.com.au

At roi.com.au, I served as a Client Services Specialist, developing and executing online marketing strategies to enhance my clients’ digital presence through targeted SEO. I conducted in-depth analysis of their current position, crafted tailored strategies, and provided regular progress reports. My efforts helped clients strengthen their online visibility and achieve business growth through improved search rankings.

Account Manager | SEO & Digital Marketing Specialist

adHub Limited

At adHub Limited, I launched my career in digital sales by managing a portfolio of local clients, providing tailored advertising solutions to meet their business needs. I focused on building strong relationships with agencies and clients, identifying growth opportunities, and expanding key accounts. My role involved integrating commercial content and promoting adHub’s advertising products to drive increased monthly spending and support client success.

Account Manager | Digital Advertising & Client Solutions

Netlink Distribution

At Netlink Distribution, I was responsible for developing circulation and marketing strategies, managing publisher accounts, and fostering relationships with local and international publishers. My role involved growing circulation portfolios, implementing promotional activities, and providing actionable insights through sales and marketing data analysis. I also supported retail representation and promotional planning, utilizing systems like Aztec, Nielsen, MJ, and Business Objects to drive strategic decisions and cross-promotional opportunities.

Circulation Executive | Publisher Relations & Data Analysis

Ecommerce Consultant with extensive experience in the APAC region, providing strategic, fractional, and project-based support to agencies and merchants. I specialise in Klaviyo, retention marketing, and crafting holistic ecommerce strategies that drive growth and elevate the customer experience.

🔹 Who I Help:

Agencies: Offering client support in Klaviyo, email marketing automation, and lifecycle strategies.

Merchants: Providing in-house support for ecommerce strategy, conversion optimisation, and project execution.

🔹 What I Offer:

Flexible support models: Fractional, contract, or project-based.

Deep expertise in Shopify, Klaviyo, and retention marketing strategies.

Proven track record of success in both B2C and B2B sectors.

Ecommerce Consultant

I work closely with merchants at every stage of their online journey, offering a range of services designed to help them achieve their business goals. My areas of specialisation include strategy, optimisation, and marketing automation. I offer a holistic approach that encompasses everything from site design and development to customer engagement and conversion optimisation. By working closely with clients to understand their unique challenges and goals, I'm able to develop customised solutions that deliver tangible results.

taplio

The Battle

SABIAN .

Hristina S.

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