WrittenlyHub | Boutique Content Marketing Agency

B2B founders, listen up:  
Your content isn't converting.   
Your organic growth is stagnant.   

Your competitors? They're dominating the digital space.  

Sound familiar? 

Stop throwing money at ads. Your content has the potential to turn readers into revenue.  

I'm Saksham, content marketing founder and B2B growth strategist.  

After months in the corporate grind,  
I broke free to rewrite the rules of B2B content.  

I launched WrittenlyHub - a boutique content marketing agency redefining organic growth strategies.  

In just 4 years of B2B content marketing experience, we’ve: 

→ Increased organic traffic by 319% on average for our clients  
→ Generated $37M+ in revenue for our clients through content marketing  
→ Boosted lead conversion rates by 40% through targeted content strategies  
→ Secured top 5 SERP positions for over 193 high-impact content pieces (2024)   

We're not just another content marketing agency.   
We're your strategic B2B growth partners.

✅ Content that outranks, outperforms and outlasts your competition  
✅ Thought leadership content positioning you as an industry expert  
✅ SEO strategies that turn Google into your 24/7 salesperson  
✅ Social branding that turns conversations into conversions  
✅ Social media that sparks conversations, not just likes  
✅ High-converting landing pages and B2B sales copy   

Organic growth. Industry authority. Skyrocketing revenue.  
All through strategic content marketing. Zero ad spend.  

Ready to supercharge your B2B content strategy?  
  
Book a free content strategy session now (check my featured section).  

Let's turn your content into your most powerful business asset.

Founder

Cerner 

Software Engineer

B2B founders, listen up: 
Your content isn't converting.  
Your organic growth is stagnant.  

Your competitors? They're dominating the digital space. 

Sound familiar? 
 
Stop throwing money at ads. Your content has the potential to turn readers into revenue. 

I'm Saksham, content marketing founder and B2B growth strategist. 

After months in the corporate grind, 
I broke free to rewrite the rules of B2B content. 

I launched WrittenlyHub - a boutique content marketing agency redefining organic growth strategies. 

In just 4 years of B2B content marketing experience, we’ve:

→ Increased organic traffic by 319% on average for our clients 
→ Generated $37M+ in revenue for our clients through content marketing 
→ Boosted lead conversion rates by 40% through targeted content strategies 
→ Secured top 5 SERP positions for over 193 high-impact content pieces (2024) 

 
We're not just another content marketing agency.  
We're your strategic B2B growth partners:  

✅ Content that outranks, outperforms and outlasts your competition 
✅ Thought leadership content positioning you as an industry expert 
✅ SEO strategies that turn Google into your 24/7 salesperson 
✅ Social branding that turns conversations into conversions 
✅ Social media that sparks conversations, not just likes 
✅ High-converting landing pages and B2B sales copy  

Organic growth. Industry authority. Skyrocketing revenue. 
All through strategic content marketing. Zero ad spend. 

Ready to supercharge your B2B content strategy? 

Book a free content strategy session now (check my featured section). 

Let's turn your content into your most powerful business asset.

Saksham Gogia

Systems are important for marketing – here’s why you need one. 

Ever feel like your campaigns are a chaotic mix of tactics with uneven results? 
Without a system, you’ll keep spinning your wheels – and budgets burn.

Systems give you:

↳ Clarity & Accountability
• Living OS over dusty decks: Audience → Offer → Channel Playbook → Feedback Loop
• Everyone knows their play, every week.

↳ Waste Elimination
• Map every dollar, spot leaks
• ROI‑First audit slashed $50K waste in 30 days and doubled results.

↳ Velocity & Optimization
• 72‑hour health check for quick wins
• Rapid A/B tests on high‑impact elements
• Real‑time ROI dashboards for smarter pivots.

↳ Scalable Growth
• 3× pipeline growth in 90 days, no extra hires
• Consistent sprints instead of random fire drills

A repeatable marketing system turns founder‑led chaos into predictable wins. 
Drop a “yes” below, DM me, or let’s set up a quick chat to build your marketing OS.
----------------------------------------------------
Hi! I go by the name Saksham, and I talk about all things content and team building.
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Founder @WrittenlyHub | I help SaaS founders to dominate search engines and LLMs within 60 days | $5+ bn raised for 30+ SaaS tools

You don’t need more people in your network.
You need the right ones.

Most people confuse visibility with relevance 
But if your connections aren’t aligned with your goals, you’re not building a pipeline. 
You’re building noise.

Here’s the part most founders miss:
Your content, offers, and positioning only work if they reach people who care.

If your network is full of peers, past colleagues, or random followers with no real link to your ICP You're getting engagement, not conversion.
Attention, not revenue.

Optimizing your connections isn’t just a “nice-to-have.”
It’s a core growth lever.

Because when your audience is made up of the right people
Everything compounds faster – content lands, referrals happen, DMs convert, and inbound grows on its own.

I’ve broken down why connection quality > connection count.
 
Swipe through the carousel to learn how 👇
---------------------------------------
Hi! I go by the name Saksham Gogia, and I talk about all things content and team building.
Enjoyed this post?
Repost ♻️ to help 1 person take their first step.

Donors are not browsing websites anymore.
They are asking questions.
And AI is answering them.

The shift is silent but massive.

A donor used to search
“nonprofits for education”
scroll through links
open a few tabs
read descriptions
compare impact pages.

Now they ask one question inside an AI tool and get a verdict.

Here is what donors want today.

→ Fast clarity
They want to know who solves the problem without reading four pages of text.

→ Proof, not promises
AI pulls real data, reviews, impact metrics, and validations.
No fluff. No polished stories.

→ Context, not keywords
Donors care about alignment.
“Does this nonprofit fit what I want to support right now?”
AI answers that instantly.

→ A trusted guide
People trust AI to remove marketing bias.
They believe it shows the best option, not the loudest one.

And this is the real danger.

If your nonprofit focused platform is not understood by AI,
it is not recommended by AI.
And if it is not recommended,
you are invisible in the exact moment donors make decisions.

The future donor journey is one question long.
One answer long.
One recommendation long.

Visibility inside that answer is the new competition.

____________
If your platform wants to be the one AI suggests,
DM me YES and lets talk.

No alternative text description for this image

Nonprofits don’t lose visibility because of competition.
They lose it because AI search cannot read their content.

Most teams think visibility drops because
“we need more keywords”
or
“we should post more.”

The real reason is almost always simpler.

Their content has no structure.

Here is what happens when structure is missing.

→ Your pages look human, but unreadable to AI
Long paragraphs.
Vague headers.
No hierarchy.
Models cannot extract clear answers.

→ Your mission sounds inspiring, but unclear
If a donor asks
“Which nonprofit supports single mothers in Texas”
AI needs exact signals.
Not generic descriptions.

→ Your site has impact stories, but no format
LLMs need clean sections, labeled data, and scannable text.
Without that, nothing gets pulled into answers.

→ Your information sits everywhere
Programs in one corner.
Impact in another.
Donor data somewhere else.
AI engines fail to build a complete picture.

And here is the part no one wants to hear.

If an AI tool cannot understand you in three seconds,
it replaces you with someone it can.

Visibility is no longer about ranking.
It is about readability.

The nonprofits and fundraising tools that win are the ones whose content
• is structured
• is clear
• matches donor intent
• and can be extracted by both Google and LLMs

_________________________________________
If you want your nonprofit platform to stay visible instead of disappearing quietly, 
DM me YES and lets talk.

Great marketer. Gone in 4 months.
You didn't hire wrong. You onboarded wrong.
Watched this happen last year.

Founder hires a Head of Marketing. Sharp. Hungry. Strong portfolio. Crushed it at his last company.
Day 1 he walks in.
✕ No ICP document. 
✕ No messaging guide. 
✕ No past campaign data. 
✕ No clarity on what worked or flopped. 
✕ No budget conversation. 
✕ No access to customer calls. 
✕ No sales alignment.

Just a laptop and "figure it out."

Week 6, he’s guessing.
Week 12, he’s firefighting.
Week 16, he’s gone.

Founder calls me: 
"Marketing hire didn't work out. Need someone more senior."

No you don't.
You need to stop strangling your hires before they breathe.

This is the pattern I see over and over:
Expect the pipeline in 30 days. Won't commit to 90.
Want brand building. Measure by leads this week.
Hire them to lead. CC yourself on every decision.
Say "think big." Pull them into every fire drill.
Give them responsibility. No authority. No budget. No air cover.
Then blame the hire.

Here's the uncomfortable truth:
He didn't fail.
YOU failed him.

Before your next marketing hire, answer these:
Do they know exactly who you sell to and why people buy?
Do they have a real budget or just a title?
Will you give them 90 days before judging?
Are you hiring a leader or a scapegoat?

Fix the environment.
Then the hire works.

__________

Building this system with founders before they hire is exactly what I do. 
DM me "SYSTEM" if you want to talk.

Your nonprofits are invisible.
Not on Google. On the search that's replacing it.

Last month we took a nonprofit showing up in zero AI answers.
Within weeks they were visible in 50%+ of relevant queries.
1,600 daily mentions across ChatGPT , Gemini, Perplexity.

Nothing changed about their mission.
We just made them readable to machines.

Most fundraising SaaS founders struggle to answer…
When someone asks ChatGPT "best nonprofits helping homeless youth in Texas" -  it doesn't search like Google.
It fans out.

One query becomes five. Five become twenty.
The model pulls from multiple sources, cross-references everything, and picks whoever gives the cleanest signal.

Your users aren't competing for rankings anymore.
They're competing to be the answer the model says out loud.
Most are losing without knowing they're playing.

Here's why your nonprofits don't show up:

→ Their sites speak human but not machine. 
No schema. No structured FAQs. No direct answers.

→ Their content reads like a brochure.
 Emotional but vague. AI doesn't reward vague.

→ Their pages have no authority signals. 
No citations. No references. Nothing that says "trust this source."

So when a donor asks AI where to give?
Your users don't exist.

Here's the part that should keep you up at night.
Donor behavior is shifting fast.

Younger donors ask AI before they ask Google.
Every month your users stay invisible, their pipeline shrinks quietly.

And whoever helps them show up inside AI answers?
That's the platform they never leave.

Traditional SEO gives you traffic.
AEO and GEO give you discovery.

The fundraising tools that figure this out first own the next two years.

The ones that don't watch their users vanish from conversations that matter.

______________
DM me "VISIBLE" and let's fix this for your users.

Donors used to begin with search bars.
Now they begin with chat boxes.

When someone wants to support a cause today, 
They are not comparing websites or hopping between five tabs. 
They are opening an AI assistant and asking a single question that cuts through everything:

“Who is actually making an impact in this space?”

And the answer they get shapes the whole journey.

Here is what changed.

→ AI summarizes credibility faster than any human can
Instead of reading mission pages and annual reports, donors let AI compress thousands of signals into one clear response. They get clarity without effort.

→ AI reveals alignment
People want to know which organization matches their values, not just their donation amount. AI can surface fit based on mission focus, track record, and real outcomes.

→ AI filters noise
Most NPOs communicate with complexity. AI removes jargon and presents clean explanations that let donors understand what is happening on the ground.

→ AI reduces decision fatigue
The internet gives endless choices. AI narrows them to a handful of meaningful ones. Less overwhelm leads to faster giving.

The shift is already visible.
The first impression a donor forms is no longer on your website.
It forms in the answer the AI delivers about you.

If your organization or platform is not present, structured, and recognized inside these systems, you are invisible at the very moment donors are making up their minds.

The discovery path for giving has changed.
And it now begins inside LLM powered search.
____________________

If you want your product or the nonprofits you serve to appear inside these answers, 
DM me YES and lets talk.

Most founders think hiring a full-time CMO = “finally taking marketing seriously.”

But here’s the truth no one says out loud:

You don’t need a full-time CMO.
You need full-time clarity.

Let’s break it down.

→ Full-Time CMO: The Real Cost

$180K–$250K salary + bonuses + equity + onboarding + team hire pressure + 3–6 months ramp-up + internal politics + the expectation that they do everything

Total yearly cost?
$250K–$400K+

And you still don’t have documented systems or scalable processes on Day 1.

→ Fractional CMO: The Smart Alternative

You get:

✔ Senior-level strategy
✔ Positioning, ICP clarity, messaging
✔ A scalable content engine
✔ Lead-gen systems
✔ A marketing roadmap & execution structure
✔ Team structure + hiring recommendations
✔ All without the full-time cost or overhead

Annual cost?
~$36K–$80K
(Depending on stage & needs)

And here’s the part founders overlook:

A Fractional CMO is not a cheaper CMO.
It’s a focused, strategy-first leadership model built exactly for early-stage companies.

You pay for expertise.
Not overhead.

You get systems.
Not slides.

You get clarity.
Not complexity.

For most startups, it’s not even close -
Fractional wins until you hit $15M–$20M ARR or a 10+ person marketing team.

Until then?

Don’t over-hire.
Don’t burn runway.
Don’t pay for leadership you don’t have the infrastructure to support.

Build the system.
Then scale the team.

__________

If you're a founder and want the honest breakdown for your stage:

DM me "SYSTEM".

Google lost the donor.
AI won them. And your NPO isn't visible there.

They are not typing long queries on Google.
They are not scrolling through ten links.
They are going straight to AI search and asking one simple thing:

“Which NPO should I trust for this cause?”

Here is why donors are shifting to AI.

→ AI gives a direct answer.
Donors do not want to guess.
They want a shortlist they can trust.
AI tools give clean, filtered options without forcing them through a maze of pages.

→ AI feels safer.
When a donor types
“Best nonprofits working in disaster relief”
the AI engine uses data, credibility signals, and structured content.
That feels more reliable than random blog lists made for clicks.

→ AI cuts out confusion.
Most nonprofit websites overwhelm visitors.
AI takes the heavy lifting away and reduces everything to
“This is what they do, here is their impact, here is where they fit.”

→ AI removes bias.
Donors believe AI is neutral.
That alone pushes them to trust the answer more than a sponsored Google result or a paid article.

AI answers the real question donors have.
Not “ NPOs near me”
but
“Which NPO can I depend on for this mission?”
Search was never built for intent this deep.
AI is.

Here is the hard part.
If your NPO focused tool or platform is not visible inside AI answers, 
Someone else will capture that donor trust before you even show up.

The new donor journey starts inside LLMs.
Not Google.
Not social.
Not email.

AI search is now the discovery channel.

____________________

If you want your product or the nonprofits you serve to appear inside these answers, 
DM me YES and lets talk.

Startups don’t fail because they lack effort.
They fail because there’s no system to channel that effort.

Teams are working hard –
 But campaigns stall.
 Messaging feels off.
 Nobody knows what’s actually moving the needle.

Before we talk content, channels, or spend…
 I install this 3-layer execution system for every FCMO client.

Layer 1: Strategic Foundation
Without this, execution is just noise.
✔ Clear ICP
✔ Sharp positioning & messaging
✔ GTM plan aligned to business goals
This gives direction.

Layer 2: Marketing Ops Layer
Where strategy meets structure.
✔ Defined channels and ownership
✔ Content & campaign cadences
✔ Visibility dashboards for tracking impact
This gives control.

Layer 3: Weekly Execution System
Where velocity is built.
✔ Monday sprint planning
✔ Role-based accountability
✔ Weekly review + feedback loop
This gives momentum.

When these 3 layers are installed:
→ Teams move faster
→ Founders stop chasing updates
→ Campaigns compound over time
 → Execution runs without chaos

Where most startups break down:
↳ Great strategy, but no execution rhythm
↳ Great team, but no ownership clarity
↳ Great ideas, but zero follow-through

This system fixes that.
It turns scattered effort into a repeatable engine.

Don’t scale marketing.
Scale your system first.

----------------------------------------------------------------------------
Hi! I go by the name Saksham Gogia, and I talk about all things content and team building.
Enjoyed this post?
Repost ♻️ to help 1 person take their first step.

AI came free with your SIM.
That just rewrote marketing in India.

Something big just shifted in India’s marketing funnel.
And most brands have not noticed it yet.

airtel bundled Perplexity Pro.
Jio bundled Google AI Pro.
Both turned the assistant into the new entry point of every decision.

This changes everything.

AI will not show twenty choices.
It will show five.
Maybe six.
And if you are not one of them, you do not exist.

Your content now has a new job.
It must be easy for LLMs to read.
Easy to summarise.
Easy to recommend.

Regional language queries matter more than ever.
People will ask in Hinglish.
Tamil.
Punjabi.
Gujarati.
Whatever feels natural.
Your brand needs to show up in all of them.

This is a new discovery funnel in India.
One that sits inside the SIM card, not the search bar.

Most marketers are still chasing algorithms.
The smart ones are already preparing for AI first discovery.

We break down shifts like this every week.
How AI is changing discovery. What brands are doing about it. What's actually working.
If you want the next one, subscribe to our newsletter.

Link in comments

22k to 66k. Twelve months.
Here is the story behind that number.

When Zeffy first reached out, I almost said no.
We hadn’t taken a nonprofit client in over two years.

Then I saw what they were building.
The only truly free fundraising platform.
Zero fees. Twenty-five thousand plus nonprofits already using it.
A mission that actually meant something.

And I thought, if we are ever going to re-enter this space, this is the one.

The first few weeks were pure learning.
No assumptions.
Just understanding their positioning and the way nonprofits actually search and decide.

Then month three, everything changed.
The early wins started showing up.
SEO traction. AEO visibility.
Content that was actually ranking and converting.
They signed a longer contract.
And from there, we scaled fast.

The full breakdown is inside the carousel.
Every step. Every shift. Every outcome.

If you are building in nonprofit SaaS and want to see what this could look like for you,
DM me STORY and lets chat.

How we scaled Zeffy from 12.7k to 66k organic traffic

Ethum

You want to grow but you don’t have the resources, skills, experience to work on regional/International expansion and achieve your dreams ?

We got you covered !

We provide our Growth as a Service as an on-going SaaS-like support to CEOs, Founders, Co-Founders, Investors, Chief Commercial Officers, Chief Growth Officers, Chief Revenue Officers, VP Sales, VP Growth to tackle growth-related challenges (like growth Model, Customer Acquisition systems, tactical Cash Flow management, Hiring…) for the cost of a single full time-employee.

Not only we advise but we get Sh* done by implementing what we recommend and partnering with your team on the frontline to sell your product and Services.
 
𝐌𝐲 𝐜𝐨𝐦𝐦𝐢𝐭𝐦𝐞𝐧𝐭 𝐭𝐨 𝐲𝐨𝐮 : 𝐀𝐭 𝐥𝐞𝐚𝐬𝐭 𝐚 𝐬𝐮𝐬𝐭𝐚𝐢𝐧𝐚𝐛𝐥𝐞 𝐝𝐨𝐮𝐛𝐥𝐞-𝐝𝐢𝐠𝐢𝐭 𝐠𝐫𝐨𝐰 𝐫𝐚𝐭𝐞 𝐘𝐞𝐚𝐫 𝐨𝐧 𝐘𝐞𝐚𝐫 !

Chief Executive Officer & Founder  - Making the impossible look simple (We are hiring !)

ESS - Enterprise Software Solutions

Headquartered in Phoenix, Arizona, ESS stands as a worldwide cloud-services, entirely dedicated to the Microsoft platform. Our team comprises experienced, skilled, and knowledgeable professionals who embody the digital mindset, methodologies, and tools, applying them to every project.

One of the few Microsoft partners that focuses on Licensing and help companies reduce cloud spend

Chief Growth Officer

Wallex

•• Responsible for driving new direct sales client acquisition, recurring revenue and S$1XX+ million monthly volume of transaction across Singapore and Indonesia. Responsibilities includes Sales Strategy, Sales management, Hiring, budgeting, Sales forecasting, commission modeling. Managed a team of 11 Sales including 2 Sales Director.

Achievements:
 
• Operated a turnaround of within the organization leading to closing the largest Quarter End in company’s history hitting S$1XX million volume of transactions and generating a revenue of S$XXXK with an overall XX% margin in a highly price sensitive and very low margin Industry.

• Developed company's global sales strategy and execution roadmap with a focus on increasing volume, revenue and margin. As a result, generated an additional S$ 1X million in volume for the company from October 2019 (S$1X million in Indonesia and S$X million in Singapore) at an overall margin of XX% compare to the previous XX%. 

• Purchased, customized and implemented Freshsales CRM to support a fully automated Sales process and Pipeline management which help to grow the pipeline in volume from under S$ XXXK to S$ 1X million.

• Reorganized, re-trained and coached a sales force of 5 team members in Indonesia achieving the highest numbers in new client acquisition since the start of the operations (October S$ 1XXK, November S$ XXXK, December S$ X million)

• Built from the ground up a team of 6 Sales Managers in Singapore including 1 Sales director. With a clear vision I was able to attract Top performers from well established companies.

• Developed and implemented The Sales Playbook and best practices, Sales Analytic Dashboard, commission structure while implemented key Sales metrics (average size of deal, sales cycle, revenue and volume closed, conversion rate, pipeline velocity)

• Built the specification for the revenue management dashboard introducing the concepts of MRR, Churn rate, CLTV, CAC

Vice President of Sales and Revenue

Ascender HCM

•	Responsible for new client acquisition in Singapore, Philippines, Malaysia, China, Thailand, and Hong Kong. Collaboration with support teams of Legal, Finance, Operations, and Account Management to close new customer deals by leveraging and driving the sales process.  Development of strategies and tactics to grow sales pipeline and close complex multi-country deals, including lead generation, cold calling, social selling, referrals, and networking. 

Achievements: 
•	Successful positioning of the company’s payroll outsourcing managed services, SaaS, and Cloud HCM software by understanding the customer’s key strategies, business drivers, current micro, and macro-economic trends.
•	Achieved 83% YTD of the sales quota while building a sales pipeline from the ground. 
•	Finalised complex deals for both Cloud Payroll and HCM with multinational and local companies, (Firmenich, iQor, UOB, QBE, French School, Indeed) for a total ACV of SGD XXM and TCV of SGD XXM with an average gross margin of XX%.
•	Accomplished complex deals by utilising a clear sales strategy, creative pricing, and contract negotiation tactics.
•	Recognized as valuable salesperson in the company for contribution to the significant improvement of Asia revenue.

Regional Sales Manager

RP International

This role required the development and implementation of a business plan to diversify a revenue stream historically rooted in the Telecoms industry, affecting new sales and business development across the technology vertical (fintech, cloud, big data, analytics, and digital marketing). Developing prospection strategies to build a pipeline from the ground up with a focus on Singapore, while exploiting emerging opportunities in the Philippines, Indonesia, and Malaysian markets.   Development of strategies and tactics to grow sales pipeline and close complex multi-country deals, including lead generation, cold calling, social selling, referrals, and networking.

Achievements: 
•	Acquired ten new logos of digital and fintech companies (Transferwise, Grab Taxi), reactivated partnerships with largest consulting firms (Accenture, PWC, KPMG) and generated a sales pipeline of SGD XXM after only six months in the role. 
•	Achieved XX% generating XXK with an average margin of XX% with the conversion ratio of 30%. 
•	Significantly improved profitability by maintaining an average of 25% fees on assignments. 
•	Successfully negotiated a global agreement with the world’s largest fintech company (Alipay) for several locations including the US, the Middle East, and SE Asia.

Head of Business Development for Permanent Recruitment 	

K2 Partnering Solutions

Responsible for driving new sales and business development to onboard new logos within the technology industry (cloud, cybersecurity, mobility, social media, analytics) for both contracts and permanent assignments within APAC (Hong Kong, Singapore, Australia)

Achievements: 
•	Successfully built up a new revenue stream by implementing innovative services through partners ecosystems, leveraging the partnership between K2 and Salesforce.com. 
•	Established and nurtured C-level relationships within targeted accounts through many varied engagements (referrals, networking, warm and cold calling, social selling) to grow sales pipeline and close deals in the Singapore market. 
•	Acquired 10+ new logos in the first year from the ground up, generating a pipeline of SGD XXM. 
•	Accomplished direct annual sales turnover of SGD XXk with a conversion rate of 10% (XXk directly and SGD XXk indirectly) by cross-selling with the other business units across the Asia Pacific and Europe. 
•	Closed the largest deal across the Asia Pacific, generating a service fee of SGD 50k on one placement.

Technology Practice Director

Gemini Personel

•	Led teams comprising of 240+ employees across China (Shenzhen, Beijing, Shanghai, Guangzhou) and managed P&L for the group exceeding USD 10m revenue.  Managed a team of 11 directors across all functions, including Sales, Marketing, HR, Finance, Delivery, and Marketing and upheld complex relationships with the Board of Directors, shareholders, and Group Chairman. Managed effectiveness through performance management, recruitment, coaching, and mentoring

Achievements: 
•	Led transformational New Sales and Account Management culture change, initiating sales revenue increase.
•	Increase sales by 22% in the first year through a series of process changes that refocused sales and account management teams on quantifiable sales goals and performance. 
•	Leveraged web crawling technology to support the lead generation process, resulting in the creation of a USD 20m sales pipeline with a conversion rate of 11%.
•	Navigated intense internal politics, eradicating a dysfunctional and intimidating corporate culture, to restore employee morale, motivation, and a focus on performance and service excellence. 
•	Provided effective change leadership to increase employee retention across senior and middle management teams.

Managing Director

I-Technology Recruitment

Led diverse teams across China (Beijing, Shanghai, and Hong Kong) and managed P&L. 

Achievements: 
•	Revived a struggling operation from being on the verge of bankruptcy to turnaround success.  
•	Championed the development and implementation of strategic plans and innovative marketing ideas. 
•	Restructured company organization to focus on selling and built a team capable of delivering sustained organic growth. 
•	Credited for my part in growing sales 400% in 1.5 years and boosting the annual turnover to USD 4m+.
•	Leveraged technology and implemented and analytics-driven sales process. 
•	Implemented new accounting processes and robust financial discipline/monitoring processes (revenue, deals margin, cash flow) 
•	Increased gross margin from 30% to 77% and a net profit margin of 30+%. 
•	Recruited and trained Chinese teams across Sales, Human Resources, IT, Delivery, Marketing, and Accounting functions.

Chief Operating Officer

Groupe onePoint

•	Responsibility for XX+ employees, managing P&L exceeding USD XXm revenue and daily operations, focusing on sales and business development. 

Achievements: 
•	Increase sales by repositioning the subsidiary as the Group’s outsourcing platform while acquiring new customers locally. 
•	Led a quick turnaround in sales by leveraging the customer base of the group. 
•	Increased annual sales turnover from USD XXM to USD XXM.
•	Created new revenue streams through BPO services (Business Process Outsourcing).

Achievements: 
•	Successfully developed strategic and tactical sales plans to secure existing account and grow new markets. 
•	Established new business, customer acquisition and pre-sales in a complex sales environment. 
•	Promoted innovative technology revenue streams such as mobile technologies, augmented reality, enterprise architecture acting as sales, pre-sales, and technical subject matter.

IT Service Sales Manager

PS consulting

Responsible for 15 direct reports and USD XXM+ turnover.

Achievements: 
•	Improved sales growth by building new revenue streams through new markets and leveraging the existing base of customers.
•	Recruited, coached, and mentored the Sales Manager and an engineer to exceed business goals consistently.
•	Attained annual sales revenue of USD XXM +.
•	Managed 10+ key strategic accounts, including retail, banking, industry, telecommunication.

Business Development Director / Enterprise Architect / Solution & Technical Architect

Converting businesses into brands | Creating Insane marketing and sales systems for your brands to 10X your growth.

Is your brand not generating enough sales?

It sucks if your business goes downhill because of:

➤  Hiring issues
➤  Execution hurdles with over 25 employees
➤  Owner-led sales to system transition challenges
➤  Ineffective marketing by a profitable multinational
➤  Issues with financial modelling, pricing, and forecasting

LET ME HANDLE YOUR PROBLEMS!

I will embed my growth teams in your brand to ensure all the elements of growth including:

➤ Boosting Sales
➤ Managing Revenue
➤ Launching Products 
➤ Analyzing Competitors 
➤ Mastering Digital Marketing
➤ Gathering Market Intelligence
➤ Strengthening Human Resources 

In short - I can help you build a 7-figure brand in no time.

Your growth journey begins with the right partner.

Being your sales and marketing expert, I can guarantee:

➤  10X sales 
➤  10X lead generation
➤  Effective audience outreach
➤  Customer acquisition system
➤  Enhanced customer retention 
➤  Double digit year on year growth 
➤  Attract A-players for small and medium businesses

Just to let you know:

I'm not just about sales; I'm about building empires.

With 20 years of sales and marketing mastery,

I've transformed businesses into revenue powerhouses!

Still not sure?

My 15+ recommendations speak for themselves!

So, are you ready to turn your business into 7 figure brands?

I'm the guy you don't want your competition to hire! 

DM me “SALES” and transform your brand into a sales machine.

Pascal CALOC (Your Sales Guy)

I don’t use ChatGPT for my business ops but this morning, I asked ChatGPT to analyze all my sales conversations from the past 60 days.

I took all my sales data from the last 60 days.  Every lead, conversion, reply rate, and client touchpoint and asked ChatGPT to analyze it.

But didn’t tell it how much I’d earned.

It looked at the messages, timing, tone, and close rates. 

Then gave me this answer:

“Based on these patterns, you’re closing between $20K and $30K a month, but you’re leaving around 40% of potential revenue untouched.”

Close. But not quite.

So I told it the real number. 
And then it said something that made me pause:

“You’re not missing leads. You’re missing conversion signals. Most of your warm prospects don’t disappear… they just drift because your system doesn’t re-engage them at the right emotional point.”

Here’s what ChatGPT found after a deeper look:

26% of leads that ghosted opened follow-up messages within 72 hours. 9% replied after being re-engaged through a different channel (LinkedIn or Email). 

71% of closed deals used the same 3 trust triggers, clarity, authority, and timing.

In short:

→ You’re not underperforming.
→ You’re under-tracking.

So now I’m curious: What would happen if you let ChatGPT audit your last 30 sales conversations?

Would it tell you you’re bad at selling… or just blind to your signals? Only time will tell. 

P.S. Do you think ChatGPT will replace the CRMs as well?

Pascal Caloc

Yesterday my client accused me of using ChatGPT to run their sales ops. 😳

For a second, I thought my heart stopped.

I asked, “Why do you think that?”

He said:

“Because the follow-ups are too fast, 
too structured, and too much robotic.”

I laughed.

“No AI here,” I said. 
“Just a simple system that actually works.”

We checked the numbers together:

Zero bots involved
Replies up by 40%
2 deals closed that week

He laughed and said, “Well… whatever it is, keep doing it.”

Sometimes, great systems look like magic.

But it’s really just consistency backed up data and lots of testing. 

P.S. Would you take it as an insult or a compliment if someone said your work felt “too good to be human”?

The American dream isn’t the big title, business-class flights, or fancy office lunches anymore.

It’s having enough free time to actually be with your family.

Honestly… it took me years to understand that.

I used to think success meant working nonstop.
More calls. More clients. More hustle.

I was glued to my laptop like it was the only way to survive.

But one day, my daughter asked me why I was always on my laptop.

What’s the point of success if you’re too busy to enjoy it?

That’s when I stopped chasing “more work”…
and started building systems that gave me more life.

Systems that:

Bring leads without me being online all day
Keep follow-ups running even when I’m with my family
Turn LinkedIn, email, and CRM into a predictable engine

And suddenly… I got my time back.
Weekends felt like weekends again.
My business kept growing without the chaos.

So yeah, the dream isn’t the job or the title.
It’s the freedom.

More time for your kids.
More peace in your head.
More control over your day.

And you don’t get that from hustling harder.

You get it from building smarter.

Have a good weekend you all. 

P.S. What does “freedom” look like for you right now?

Every resignation letter starts with a moment your team feel unprotected.

A real leader protects their team. Always.

When things go wrong, real leaders don’t point fingers.

They step forward. They take the hit.
They protect their team from unnecessary blame.

1. Leading with empathy
2. Listening before deciding
3. Protecting your team means
4. Creating psychological safety
5. Advocating for fair opportunities

Because trust is built in those moments.
Not during performance reviews or team meetings.

If your team knows you’ve got their back,
they’ll move mountains for you.

Leadership isn’t about being in charge.
It’s about taking care of those in your charge.

Spreading motivation and positivity on Monday. 

P.S. What’s one thing your best leader did that made you feel protected?

I paid $40,000 for my MBA.

But it’s still sitting in my closet. 

After 13 years, 6 acquisitions, and crossing 7-figures in lifetime revenue…

Here are 16 business truths they’ll never teach you in business school:

--

1. Over 90% of startups fail. Instead of building from scratch. Buy one that’s already running, grow it, and repeat.

--

2. You don’t get rich by cutting costs. You get rich by using leverage, debt, and investors to buy assets that pay you back.

--

3. The real “American Dream” isn’t a 9–5, shiny title, or office perks. It’s time freedom and enough passive income to raise your family right.

--

4. You don’t need a degree for a 6-figure salary.
You can buy one by acquiring a small, cash-flowing business.

--

5. The wealthiest person on your street probably doesn’t work in tech. They likely own a plumbing, HVAC, or junk removal business. Unsexy > unstable.

--

6. That $40,000 MBA. It won’t teach you half as much as buying your first small business.

--

7. Marry a supportive partner. It’s the most underrated financial decision you’ll ever make.

--

8. I’m not leaving my kids cash. I’m leaving them a business portfolio and the knowledge to run (or sell) it.

--

9. 90% of “unique ideas” fail. The self-made millionaire you admire probably owns something simple and boring.

--

10. The best business model is not flashy.
Low risk. Proven market. Predictable income. That’s what builds wealth.

--

11. If my grandma can’t understand the business, I don’t buy it. Clarity > Complexity.

--

12. Don’t quit your job until your business income matches your paycheck. Dream big but don’t go broke chasing it.

--

13. Buy assets. Set up a trust. Make your kids beneficiaries. That’s real generational wealth.

--

14. 10,000 boomers retire every single day. 20% of small businesses are up for grabs. This is the biggest wealth transfer in history.

--

15. Don’t wait till you’re 60 to be “free.” Start buying cash-flowing assets now so you can enjoy life while it’s happening.

--

16. The myth: “Start small.” The truth: A $3M deal is often easier and safer than a $300K one. Better systems. Better books. Better team.

--

The majority of my business wins came from doing the opposite of what I was taught.

While everyone chases trends…
I chase boring, profitable businesses.

Because freedom isn’t built on hype, it’s built on cash flow.

P.S. Which point did you resonate with the most?

taplio

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Saksham Gogia

Pascal CALOC (Your Sales Guy)

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The Battle

Saksham Gogia

Pascal CALOC (Your Sales Guy)

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Saksham Gogia's LinkedIn Performance

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