Salif S.

Direct Response Creative For eCommerce Brands | Clients Include Setu, eComm Scaling Secrets, True Classic, FitTrack, Laura Geller, Perk, Alpha Lion, Glow25, PetLab, KraveBeauty, and more...

Siba Consulting is a lean eCommerce agency that helps 7-9 figure brands scale their new customer acquisition through Meta and YouTube ads. 

Our partners include Omnilux, Laura Geller, True Classic, Obvi, FitTrack, Solawave, PetLab and more...

We specialise in end-to-end performance creative development, media buying and multi-funnel testing.

Check out our work -> https://www.sibaconsulting.com/

Book an intro call with me -> https://calendly.com/sibaconsulting/discoverycall

Founder

Founder of a boutique performance marketing and creative agency for high-growth eCommerce brands and info-products.

We specialise in direct response creative and landing page development.

Learn more here: sibaconsulting.com

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Which one will perform better? and why?

Salif S

Founder @ Siba Consulting | Lean creative agency for 7-9 figure DTC brands

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The only 6 AI tools you need to crush creative in 2026:

Gemini → Research & scripting 

Nano Banana → Image gen

ElevenLabs → Voiceovers

Veo/Sora → Video gen

Arcads → AI avatars

This week I had a look at 3 accounts spending $20k+/day

I keep seeing the same patterns

First, brands copying other brands

Even big ones do this

There's nothing wrong with copying

But if you're going to copy something, at least make sure it’s proven

Throwing money at copied ideas without knowing their actual performance 

Is one of the worse thing you can do

A brand I know tested 300 ads last month

Their ad account is in the worst shape it’s been in months

Volume means nothing if you're just launching random ads

If your brand is spending $250k+/mo, this is the ideal creative playbook you should follow:

Everyone knows this, but only a few are actually executing it well

Step 1: Run 3-5 min UGC and VSLs to cold audiences

Target unaware, problem aware ppl (even solution aware, depending how big the market is)

Find winning cold traffic frameworks that you can replicate

Focus on cracking scalable angles and mechanisms on those frameworks and acquire new traffic and eyeballs

Step 2: At the same time, run a ton of raw, organic creatives to warm audiences

TT style ads to convert skeptics and existing customers

Creators speaking to the camera with the product, minimal editing, etc..

Opposite of the first step

All the 8-9 figure brands we work that are crushing do this

Our clients are spending $15M/month on Meta

Here are winning hook frameworks I'm seeing work across different accounts

Test them out 👇

A killer script is nothing if the editing is dog shit

Video too fast? Confused viewers scroll away immediately

You need to make the video slow enough so viewers can follow the script and what you're showing them

(Unless you're deliberately trying to generate an 'information overload')

But it also needs to be fast enough so it doesn't get boring  

Attention spans are 3 seconds, lose momentum and you lose the viewer

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Kdos Digital

Centrados en poner tu producto frente a clientes que se sienten realmente identificados con tu marca, y por tanto, generan un mayor retorno. Lanzamos la facturación de tu E-commerce sin malgastar tu dinero.

Hoola

Seed Investor

Pablo Arija - Especialista en Facebook Ads

Ayudamos a negocios a conseguir un flujo continuo de clientes a través de anuncios en Facebook e Instagram.

Especialista en Facebook ads

Servicio Móvil

Empleado en prácticas

Creative production for Ecommerce Brands looking to scale in Spain | Founder of Kdos

En el pasado monte 2 Ecommerce con socios

Y descubrí que las métricas vanidosas solo engordan el ego

Lo que realmente preocupa a las marcas online es: margen y beneficio

Por ello en 2021, renuncie a la posibilidad de trabajar por cuenta ajena para iniciar KDos

Un equipo centrado en entregar las 2 ya mencionadas métricas clave 

Después de generar mas de 20 Millones de € para nuestros clientes

Descubrí algo nuevo:

Las marcas que entienden a sus clientes y desarrollan mensajes y ofertas que calan en ellos generan mas beneficio neto

Desde entonces, con nuestros clientes hemos:

-Testado mas de 1.000 creativos
-Reducido su CAC un 55%
-Aumentado su roas un 218%

Ayudar a mas marcas a escalar gracias a conocer a su cliente, sus números y desarrollar creatividades que resuenen es nuestro objetivo para los próximos años

Si eres una marca DTC y quieres saber mas, podemos conocernos en este enlace:

https://calendly.com/kdosdigital/descubrimienot

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The Battle

Salif S.

Pablo Arija Dominguez

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Salif S.'s LinkedIn Performance

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