Advertify

We’re an expert Paid Advertising and SEO firm for professional service businesses.

Advertify is the type of agency that focuses on getting results and building long term relationships. Many of our clients have worked with us for years.

 - I oversee our expert team - focusing on the commercial and strategic ecommerce growth offering at Advertify. 
- After 10+ years of working in the digital agency world, with hundreds of ecommerce B2C and Lead generation B2B businesses across a range of industry vertical & digital services. I've decided to focusing on what I'm exceptionally good at: paid social advertising & SEO with a focus on return on investment.
- Commercially motivated and technically capable paid advertising & SEO Specialist working on a range of digital advertising projects.
 - With a legal and professional background in law, I understand the professional services sector + have the marketing expertise over the last 10 years to help firms grow in the professional services sector.
- Overseeing the execution and creation of profitable advertising/marketing campaigns
- Creating briefs and recommendations for new funnels as well as improvements to existing sales funnels that are profitable within a short time frame.

Founder

Joy Raj Indian Restaurant

- Director at the Joy Raj Restaurant in Clifton, Bristol 
- Overseeing the management and brand direction of Joy Raj Restaurant and JR Catering
- Constant increase in year on year footfall with a strategically based promotional calendar
- Created better projection of food and drink offers
- Increased Food sales year on year
- Look after finance,accounting, customer and media relations
- Controlled operational costs and labour percentage to maximise profit 
- Undertake development of the Joy Raj Group which includes our catering arm - JR Catering
- Reduced overall expenditure year on year
- Managing suppliers and delivery process to retain our sustainable business model 
- Network to create as many business relations in order to both grow and learn from others
- Handle various budgets to support and sustain the growth of the business
- Liaising with various businesses to see how we can expand further

Co-Owner

Kiddie Kart

KiddieKart is a marketplace for all parents to BUY or SELL pre-loved baby & toddler items.

Bigg

- Inspiring and motivating a cross-functional team, helping to drive positive culture & a strong working environment with a focus on paid advertising & SEO
 - Manage & develop team members to help them increase their portfolio of clients + identify growth opportunities
 - Relay the strategic direction of the business so that is it widely communicated internally
 - Ownership of forecasting and P&L management
 - In expectations with the wider business, ensure timeline + successful delivery of our solutions mapped to customer needs & objectives.
 - Looking at processes, current structures and how we can make workloads, output more efficient & of a higher quality

 - Develop a detailed understanding of our clients’ businesses objectives & incorporate this thinking into our strategic approach to leading & growing the account. 
 - Generating new business opportunities & driving the growth of the agency
 - Build key influential relationships whereby clients trust and value our opinions, and seek advice on their business and marketing issues. 
 - Continually monitor client relationships and satisfaction, ensuring quick resolutions and transparency
 - Maintaining & growing client relationships commensurate with the strategic and commercial importance of the relationship 

 - Overseeing the strategy, upsells & development of 100+ clients
 - Demonstrate a strong ability to communicate, present, pitch and influence key stakeholders at all levels of the organisation including executive and C-Level
 - Solid experience with SEO, Google Ads and Facebook Ads campaigns & strategies and understand the requirements, set up, workings of these to a high level
 - Strong track-record of B2B account management and new business sales
 - Negotiate contracts and close agreements to maximise profits for the business
 - Identifying new markets to penetrate where digital needs may be required
 - Ambitious with a consistent track record - heavily experienced in consultative sales approach

Head Of Commercial

- Able to develop effective commercial online / SEM strategies to grow client's businesses, ensuring ROI is maximised
- Creating new business relationships and growing the client base via networking
- Understanding the effectiveness and importance of Analytics and utilising this information to communicate insights and drive strategy
- Developing SEO, AdWords, Social Media and Social Advertising Strategies to bring ROI and ensure profitability to businesses
- Worked with one of the fastest growing chains in the UK on their online strategy - they have grown 400% in the last 4 years
- Strong commercial awareness and budgeting skills - Have increased online revenue and lead generation for multiple clients consistently
- Conducting gap analysis - identifying missing or weak areas to establish development areas
- Managing a diverse portfolio of clients, building strong client relationships at all levels of the business 
- Advising on Digital Advertising (AdWords/ Bing Ads & Social Adverting)
- Smart Traffic re-branded as Bigg Media Limited

Account Director

Smart Traffic

Senior Digital Consultant (November 2015 - Aug 2016)

- Building effective SEM Strategies for all types of businesses online
- Managing a range of portfolio of clients 
- Advising on Digital Advertising (PPC/ Bing & Social Adverting)
- Enhancing and developing current relationships with business clients as well as creating new business relationships - Networking with local businesses 

Digital Marketing & Partner Services Consultant (April 2014 - October 2015)

- Building relationships with new agency partners - providing white label Blogger Outreach and Content services
- Creating new business relations for those looking to undertake digital marketing
- Manage a large portfolio of clients undertaking SEO campaigns
- Working within a team of digital consultants
- Part of a large group of digital consultants, SEO/digital marketing technical experts and campaign specialists
- Assisting clients in getting businesses onto page one of Google for the brand, product or service, drive relevant traffic to their website, raising brand awareness and generating more enquiries and sales
- Building on best SEO practices, PPC knowledge, natural link building, and outreach programmes
- Creating bespoke proposals for clients to create the most efficient digital strategy
- Undertaking and creating presentations to present to prospects and clients
- Building relationships with partners looking to utilise our white label blogger outreach services

Senior Digital Consultant

Houkara

- Opened a Shisha lounge business in Bristol
- Business development
- Managing suppliers and delivery process to create sustainable business model 
- Overlook dealing with management of staff, stock and the overall running of the business
- Ensuring that all processes were in place when the business opened 
- Networked to create suppliers, local support and a solid customer base
- Utilising seo marketing techniques to create an effective online presence

Partner - Sales/Marketing & Business Development

Lebara Mobile Ltd

- Undertaking the management, mentoring and supervision of 5 Business Developments Executive’s and 6 promotional and merchandising staff - choosing promotional locations and maximizing Lebara visibility across the Southwest
- Looking after 450+ varying businesses and institutions across the South West for Lebara including universities, retail shops, language schools and ports to create a successful portfolio of businesses using Lebara products
- Making sure that the team deliver on a range of KPI's on a monthly and quarterly basis
- Have increased the percentage of Lebara business in this area by over 110% since taking on the position
- Managing various budgets to support the performance of the team
- Undertake the analysis of call rates/productivity and visibility by members of the team to maintain the required standard
- Growing the South West for Lebara as an instrumental force over competing MVNO's: This has been completed by enhancing and developing current relationships with business clients as well as creating new business relationships and leads
- Assisting with issues/queries that Lebara BDE's encounter that need further assistance
- Looking after promotional and marketing activities within this region and subsequently co-ordination and monitoring of staff to execute such relevant activities
- Liaising with various departments to conduct audits of business who utilise the Lebara brand and products
- Supervising the branding of retailers with Lebara shop fronts and merchandise- looking after the contracts to conduct these activities as well as ensuring they are carried through to a high standard

Area Manager/Business Development

Heat Recruitment

- Speaking to law firms and legal institutions to create business to business relations
- Conducting business development when cold calling clients
- Retaining existing clients through careful client management, understanding the business and  commercial awareness
- Keeping up to date with Employment Law
- Sourcing new clients and candidates to develop new business leads
- Marketing, creating adverts and developing awareness of the firm
- Keeping up to date with legal reforms and practices in order to understand and appreciate the  current legal market

Legal Consultant - Sales and Consultancy

Lyons Davidson Solicitors

Paralegal

- Management of own caseload, taking sole responsibility for conduct of approximately 200 client files from implementation to completion
- Responsible for drafting Counsel Briefs, trial bundles, negotiating with third party solicitors, insurers and client's
- Dealt with MOJ cases
- Have dealt with litigation up to trial and settlement and non-litigated cases
- Undertaking legal research utilising internal resources, precedents and external research tools

Lidverts

- Business development manager in a advertising and marketing firm
- Creating business relations with direct marketing by email shots and cold calling to create leads
- Built up and maintained a portfolio of clients whilst developing strong relationships
- Door to door business to business selling
- Liaising with clients and suppliers to manage sale cycle
- Have exceeded targets and managed sustained growth of sales aspect of the business
- Time management and organisational skills were key to managing clients

Founder/Business Development Manager

Are you running a law firm or and accountancy practice & facing challenges in:

  - Consistently generating leads?
  - Getting traffic to convert?
  - Ensuring profitable client acquisition?

If so, you're in the right place.

I've worked with over 500+ businesses in the last 10 years, helping professional firms like yours to:

- Continuously place yourself in front of new clients
- Helping people get in contact once they have discovered you
- Optimise the client acquisition process for scalable growth

Interested in transforming the way you attract and convert clients? Drop me a DM. 

Speak soon.

Salim

Salim Ahmed

Imperial Brands PLC

Responsibilities and achievement gained:  
-Implementing, updating content and SEO strategies to improve traffic and revenue by 30% to blu.com/en-GB (FY20-21)
-Reporting to head of Digital and digital marketing director 
-Lead and delivered the CMS platform migration and lead in the launch of blu 2.0 online
-Created a new dashboard to monitor SEO activities (collab with local and global SEO agency)
-Supervised the content and SEO strategy for the launch of rizla.co.uk (collab with external Agency)
-Optimised landing pages, banners, copy and created new pages to improve conversion by 10% for Zone x UK (Oral nicotine product)

Search Engine Optimisation Manager

Jax Digital LTD

Freelancing and helping SME's on creating websites and doing social media campaigns.

Completed contract 29 May for Royal bank of Scotland Group/NatWest group

Responsibilities and achievements gained: 
• Clean up project - working with stakeholders to create a new navigation and restructure for the public business website for RBS business and Natwest business. 
• Responsive build - creating over 800 newly built responsive pages for RBS and Natwest public business website. 
• Business as usual work across RBS, NatWest, Ulster Bank Northern Ireland & Republic of Ireland.

Web Content Manager

freelance

Responsibilities and achievements gained: 
• Maintain and monitor social media channels and campaigns for small/medium size local businesses to achieve their marketing goals.
• Helped local marketing managers set up social media and provide training as required.
• Influence content for social media, publishing of posts and monitoring of replies for local businesses.
• Responsible for developing paid digital marketing activities such as Google ads, re-marketing, social media ads, etc
• Regular stats reports to extract learning/best practices, monitoring open rates/click rates, ROI reports from all digital activities for each business. 
• As a result, I was able to get businesses to sign up for subscriptions, earning between £500-£1000 a month. Up to 4–5 businesses sign up during my venture.

Freelance Digital Marketing consultant 

Computershare UK

This role sits within the Communications Delivery team, a Centre of Excellence for the production of direct communications to share plan participants as part of the share plans service that Computershare Plan Managers provides to its clients.

My day to day activities include: 
- Producing email broadcasts, statements and other communications for plans participants, delivering a ‘best in class’ customer service within agreed SLAs and quality standards.
- Defining and manage data requirements for email broadcasts and statements to ensure 100% accuracy is achieved.
- Updating content and functionality on the Employee Online website.
- Develop good working relationships with stakeholders, to ensure that deadlines and scope are clearly 
understood.
- Working closely with clients to produce communication plans, agreeing the communications deliverables as part of larger projects.
- Provide written and verbal guidance and support on best practice for participant communications, to both internal and external clients.
- Highlighting and escalate issues and risks, to ensure that SLAs are met and regulatory requirements are not breached.
- Attending client meetings and conference calls, ensuring that you add value to all interactions.

Digital Communications Delivery Specialist

TSB Bank

September 2014 – May 2018
• Making over 1000+ change requests for www.tsb.co.uk for internet banking on personal and business. Which includes blog edits, savings rates, mortgage rate changes and news releases and many other changes. 
• Changes in specialised areas consisting of internet banking, international payments, business banking and copies to the mobile application. 
• Completed 44+ business pages for public site migration project moving from Lloyds banking group.
• 2nd Migration project I created new user journeys, defining interaction models, user task flows, and UI user interface specifications
• Accomplished training for Oracle CMS and completed 600 test cases for user accessibility testing on new applications, software and websites then reporting to external stakeholders over in Spain. 
• Ensuring new TSB mobile app is not affected, by risk assessing content changes with internal stakeholders for internet banking

Digital Content Editor

Bristol City Council

• Reviewed the financial aspects of product development, such as budgets, expenditures and
research and development appropriations for parking services
• Developed pricing strategies while balancing firm objectives with customer satisfaction for
the next year
• Analysed business developments and monitored market trends for million pound projects
for residential parking schemes and refurbishment of Trenchard St car park
• Completed quarterly forecasting and monthly financial reviews internally and externally for
parking services
• Analysed usage patterns to understand ways in which customers used on street car park
machines within the council

Working with different financial systems such as: 
-Aggresso Business World (ABW)
-Si-dem ( Debt Management system)  
-Insight - MyRingo

Business Analyst

Empire of India Ltd

• Responsible for managing the marketing and advertisement for the restaurant
• Enabled the business to gain the trip advisor excellence award via implementing customer
reviews online
• Designed the menu, leaflets, posters, business card and other promotions offers for the
business
• Created the website www.empireofindia.com and responsible for the social hub online i.e:
Google+, Twitter, Facebook; set up account, page and cost per click adverts and using
Google analytics to provide the business to stay on top of competition
• Search engine optimisation to make the restaurant become the top searched Indian restaurant within the Keynsham and surrounding area

Business Content and Social media Manager

I am an accomplished digital content and marketing manager with an IT Management for Business degree and over 7+ years of experience in digital banking and financial services. I have spent the past 2.5+ years focusing on consumer marketing and championing the needs of the customer.

In my role as a digital marketing professional, I have managed and implemented content and SEO strategies for a range of high-profile clients, including TSB, RBS, NatWest, and Imperial Tobacco, as well as numerous small and medium-sized businesses in Bristol and London. My expertise in managing these campaigns has earned me a reputation as a skilled SME marketing specialist.

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Salim Ahmed

Jakir M.

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