Weedmaps

Senior AI Product Manager, Search and Personalization

Systems of Impact

AI Product Management Consultant

Product Manager Accelerator

Product Mentor

Mozilla

Achievements:
•	Led a 5-person cross-functional team to implement the first experimental design with AI/ML experimental capabilities at Pocket, a B2C social bookmarking product for storing, sharing and discovering web bookmarks.
•	$3M revenue growth by expanding Pocket Recommended content to international markets.
•	Managed the Go-to-Market (GTM) strategy for the B2C AI/ML home surface product, impacting 600k monthly active users (MAU), leading to an 8.18.% increase in customer engagement.

Responsibilities:
•	Managed 3 B2C AI/ML products, including a B2C AI/ML content delivery product, a cross-platform B2C AI/ML home surface product, and a B2C AI/ML international expansion product.
•	Led Product Roadmap, design, and MVP of B2C AI/ML platform in order to decrease machine learning model time to production.
•	Led the Product Roadmap for the B2C AI/ML content delivery product in order to decrease the bounce rate on the Home page.
•	Prioritized requirements for B2C product user onboarding by completing user interviews (Voice of Customer) to decrease Home bounce rate.
•	Wrote and prioritized User Stories, requirements, enhancements, and issues for a B2C AI/ML Pocket recommended content based on strategic, product, and business goals.
•	Set data-driven OKRs and KPIs in order to drive prioritization and roadmap decisions.
•	Collaborated cross-functionally to deliver B2C AI/ML Pocket-recommended content to new markets via Firefox New Tab (France, Italy, & Spain).

Staff Product Manager, Data Products & Machine Learning at Pocket

GameStop

Achievements:
•	Collaborated with the Product Details Page (PDP) team to increase and improve the recommendations shown on the page, leading to a 30% increase in average order value.
•	Led a 12-person team to implement in-house recommendations using Google Cloud Platform (GCP) across the entire product catalog, leading to increased recommendation placement by 75%, engagement by 11%, and overall rec revenue by 10%.

Responsibilities:
•	Led the Product Roadmap for a B2C AI/ML personalization product in order to increase average order value (AOV).
•	Collaborated cross-organization to re-platform the pricing engine MVP and its go-to-market (GTM) rollout across 3500 stores, leading to an estimated 75% reduction in manual pricing and pricing exceptions.
•	Interviewed 12+ customers and studied e-commerce market trends to understand customer needs and converted them into actionable engineering-focused user stories.
•	Set data-driven OKRs and KPIs in order to drive prioritization and roadmap decisions.
•	Organized and led agile ceremonies to prioritize user stories, provide guidance, and drive progress.

Senior Product Manager - Recommendations

MGM Resorts International

Achievements:
•	Launched the first personalized content within MGM in collaboration with Microsoft which resulted in $500k in net new revenue over a 90-day period.
•	Launched a Recommendation-as-a-Service Product (RaaS) serving both external and internal customers.

Responsibilities:
•	Wrote user stories, requirements, and prioritized for a B2C AI/ML product in Azure.
•	Conducted Voice of Customer Interviews and studied hospitality trends to understand customer needs, and converted them to actionable engineering-facing user stories.
•	Collaborated cross-functionally across 8 lines of business and engineering channel partners to scope, build requirements, develop, and deploy a RaaS Product.

Senior Product Manager - Personalization & Loyalty

Achievements: 
•	Led a 2-person team to launch a 0 to 1 MVP for restaurant recommendations via email, leading to $50k in net new revenue over 30 days.
•	Launched the first personalized content within MGM in collaboration with Microsoft which resulted in $500k in net new revenue over a 90-day period.

Responsibilities: 
•	Conducted Voice of Customer Interviews and studied hospitality trends to understand customer needs, and converted them to actionable engineering-facing user stories.

Product Manager - Customer Insights & Growth

Lender Toolkit, LLC

- Worked with customers to refine their processes and improve delivery times by up to 20%
- Created implementation analytics with Engineering team using PowerBI to track delivery times
- Worked with Ellie Mae to build and implement new cloud based software platform for next-gen experience

Product Manager / Implementation Project Manager

Reflex Media Inc

- Wrote user stories and Implemented ML-powered moderation techniques to manage messages and reduce customer support burden for a marketing agency, reducing support moderation by over 90% through ML image classification and natural language processing (NLP).
- Initiated work with Data Science to implement machine learning systems to improve user recommendations and increase user engagement
- Initiated work to understand the Google Ad Manager platform to work with Data Science and Digital Marketing to implement site-wide analytics and improve site ad conversion
- Initiated Ownership of Messaging and User Engagement of the Seeking site, increasing member engagement by 13%
- Worked within the Atlassian ecosystem (JIRA/Confluence) and managed feature backlog and spec creation for Dev, including prioritization

Associate Product Manager

Workfront

- Developed user interview strategy to improve Digital Asset Management (DAM) product offering
- Developed metadata reporting structure to understand user metrics and usage
- Owned product from Ideation through initial Growth phase
- Increased from 20 base customers to 132 customers in 6 months with no marketing, a 560% increase

Product Related:
- Part of core team to establish/test/deploy new Digital Asset Management (DAM) offering via agile product management methodology
- Initiated/Completed Market research of asset management competition
- Created insights, personas, user stories, and prioritization from interview process to establish an MVP
- Launched white label beta product to 20 businesses for testing and feedback
- Developed implementation methodology and initial KPI measurements to report to executive management
- Revised Digital Asset Management (DAM) process upon feedback and analytics of usage

Design Consultant Related:
- Created and tested new ways to deliver implementations using lean/agile methodology improving certain implementation tier delivery times down to 60 days from 4 to 6 months
- Process Mapped and streamlined customer processes thru Lean Six Sigma methodologies and worked with the customer to build into the Workfront tool

Associate Product Manager / CX Design Consultant

- Worked with “At Risk” clients to re-engage Executive management and increase Workfront usage
- In a year’s time, worked with nearly $5M worth of Annual Run Rate (ARR) At Risk clients and only had a $180k reduction in ARR
- Worked within our strategic team to develop product offerings whose end results were pushed out to the entire company, adding 10 additional products for Sales to generate revenue
- Worked with executive management on user adoption strategies and built process around it for additional product offerings for Customer Success to reduce overall cost center
- Subject Matter Expert (SME) for End-to-End solution for Workfront, Proof HQ, and Workfront DAM for Customer Success and Ops departments

Strategic Services Consultant

Primary Residential Mortgage

- Created and Developed a Project Management Office (PMO), creating a new department within the company
- Developed training programs to improve project management culture within the enterprise
- Head of the Project Review Committee, other members include C-Level and SVPs
- Managed projects with budgets of $250k up through $25M+
-- Cross-departmental collaboration of 24 different departments (inc vendors)
-- Timelines that spanned from a few months up to 1.5 years
- Researched and procured new PPM/Work Management solution (AtTask).
- Developed and Launched AtTask/Workfront to company of 2000 users over the course of 6 months

PMO Project Manager

- Project Management of new programs, initiatives and revenue channels.
- Contract Negotiation with External Vendors and Investors.
- Review and interpret Investor/Agency/MI memos and determine impact to the corporation.
- Identify/implement opportunities to leverage systems to reduce risk associated with programs.
- Research and gather business and/or financial information, perform ad hoc analysis to support business decisions and provide feedback to executive management regarding results.
- Develop a thorough understanding of the business and its functions, processes and operations.
- Keep abreast of business and market trends, which may affect the organization.
- Research new investors, establish any requirements, determine market need, build out program, launch to company

Program Administrator / Product Manager

- Facilitate and manage the lock pipeline for Secondary.
- Analyze existing reports used by the Secondary Marketing team to ensure accuracy and completeness of data. 
- Identify issues with current reporting mechanisms, determine cause and recommend solution to ensure accuracy and completeness.
- Analyze the delivery and transaction functions to identify opportunities to become more efficient.
- Assists in identifying and implementing process improvements for secondary marketing functions.
- Supports the Capital Market team as needed to assist in the fulfillment of trades.
- Supports the Program Admin team on the implementation of new products.

Secondary Marketing Analyst

I help non-technical product managers struggling with costly mistakes and burnout by using AI to streamline their work and save them a day per week.

Are you a product manager without a technical background, struggling to keep up with routine tasks? I help you use AI tools to make your workday more efficient, so you can focus on what really matters.

Here's how I can help:

- Actionable Roadmap: Clear steps to integrate AI into your daily workflow.

- Efficiency Boost: Learn to streamline half of your daily tasks with AI, without needing to code.

- Increased Impact: Spend less time on repetitive tasks and more on driving results.

I’m Sam, a Senior AI Product Manager with over 8 years of experience. I’ve helped manage over 12 AI products, generating more than $250M in revenue. Now, I’m focused on empowering product managers like you to achieve more with AI.

Want to learn more? Send me a DM with "Streamline" or join my free community: https://www.skool.com/systems-of-impact/about

Sam Montoya

FM:Systems

Enterprise Account Executive 

Limble CMMS

I was recruited into a senior sales role for an organization that created a user-friendly and mobile CMMS that was able to be implemented in minutes. In this role, I designed innovative and scalable sales strategies, identified potential customers within the market, and provided product education to both new and prospective customers on product use and benefits. Additionally, I conducted in-depth product demos, negotiated new customer contracts, and networked with applicable stakeholders within the SaaS industry.

➥ Consistently achieved a monthly quota of $66K ARR in addition to successfully identifying 115 new leads which led to 30 sales opportunities (October 2023).

Senior Account Executive

OfficeSpace Software

I joined a start-up organization that developed a workplace management platform that improved client’s efficiency in the areas of team planning, communication, and performance within remote and/or hybrid workplaces. In this senior role, I conducted significant client reach out, attended sales meetings, and provided guidance on all product specifications within the organization’s full produce line. I also utilized Salesforce to track and document client interactions, wrote individualized client proposals, and partnered closely with internal marketing teams to align brand messaging and create unique marketing content. 
 
➥ Successfully closed a deal with a large financial institution which accounted for over $350K in ARR. ➥
➥ Awarded the Top Producer designation in November 2021, March 2022, and October 2022.

Enterprise Account Executive

R-Zero

I held a hands-on role within a start-up bio-safety technology company that developed the market’s flagship continuous, automated disinfection ecosystem. In this hands-on position, I developed scalable and effective sales, business development, and account management strategies, provided training to new business development team members, and partnered with the Chief Revenue Officer to define organizational sales/revenue goals.

➥ Recognized as the organization’s leading account executive due to closing $630K in TCV in Q1 2021 while simultaneously building a robust pipeline of potential clients within the market.

SpaceIQ

I oversaw account management and sales operations within a successful organization that provided space planning tools to clients. I defined and tracked internal sales goals, determined customer demographics/profiles, and successfully built profitable relationships with multiple key customers. I also utilized exceptional communication acumen to negotiate new customer contracts, assisted with product launch activities, and identified opportunities to increase customer engagement.   
➥Played a lead role in training new sales team members both in mid-market and enterprise roles in addition to working closely with the customer success team on customer renewals. 
➥Built the organization’s largest pipeline of prospective clients in addition to being awarded the designation of Top-Performing Account Executive due to achieving 196% of quota in Q3 2020 and 126% of quota in Q4 2020.

SolarWinds

I was hired into a strategic role within a software development company focused on attracting new customers, conducting business development, and driving effective sales strategies. In this position, I conducted market trend research and analysis to determine appropriate sales and/or reach-out strategies, responded to escalated customer inquiries, and performed cold calling to generate a regular pipeline of new sales leads. I also gained significant experience in managing multi-faceted and complex sales cycles which required an ability to effectively manage priorities and adhere to specific timelines.  
➥Supported approximately 160 accounts across the United States which included key industry-leaders such as HP. 
➥Played a lead role in obtaining customer renewals from at-risk accounts (HP, Five9, Northwestern), resulting in saving over $300K in ARR and generating $120K in new ARR after renewal. 
➥Selected as Rookie of the Quarter due to attaining the most closed transactions and highest overall revenue creation out of 12 new accounts executives. 
➥Achieved 120% of quota in Q3 2018 and 110% of quota in Q4 2018.

Strategic Account Manager

inContact

I was hired in an account executive role within a leading provider of both on-site and cloud enterprise software solutions focused on supporting client’s ability to make decisions based on a range of structured and unstructured data. Due to high performance, I was promoted from a sales development in an account management role within six months and given ownership of small and medium-sized business accounts. I reviewed and qualified potential leads, performed customer outreach, followed up with past sales leads, and responded to inquiries from current customers. I was also instrumental in the creation of go-to-market strategies and general management of a robust sales pipeline which resulted in exceptional performance and efficiency.   
➥ Awarded Top Sales Developer (Q1 2017) due to attaining $440K in monthly recurring revenue. 
➥ Generated 120+ new leads over two days while attending the Call Center Week & Modern Customer Experience networking events. 
➥ Closed over $78K in annual recurring revenue (ARR) in Q1 2018.

Account Executive

As a results-driven Senior Leader and Account Executive, I thrive on creating opportunities and forging strategic partnerships that drive growth and success for organizations. With a proven track record of expanding market presence and revenue streams, I'm dedicated to delivering tangible results in a competitive business landscape.

My approach to sales strategy development is grounded in a deep understanding of market trends and client needs. I excel at identifying untapped markets, developing tailored strategies, and building relationships that open doors to new opportunities. I'm passionate about leveraging my expertise to drive business expansion and increase profitability.

Throughout my career, I've had the privilege of working with a wide range of clients across diverse industries. I've successfully developed and executed account management plans, negotiated deals, and delivered on key performance metrics.

I'm committed to staying at the forefront of industry advancements and embracing innovative technologies to stay ahead in a rapidly changing business landscape. Let's connect and discuss how we can work together to unlock new avenues for growth, create meaningful connections, and achieve your strategic business objectives. 

What Others Have Said About Me: 

“Justin is a mature, experienced account executive who understands the intricacies of complex sales. He has a fantastic personality that helps build rapport and keeps prospects engaged throughout the sales cycle.”
-John Clarkin – Sales Manager, Limble

“Justin Kramer is an excellent teammate, individual contributor, and added positive culture to our team when I worked with him. I would consider Justin for any software sales role in the future.”  -Lindsey Hawkes, Senior Account Executive

“I have worked with Justin at a past startup, and he exhibited the kind of moxie and focus required to thrive in that environment. A great teammate.”-Charlie Newell, Senior Account Executive

Key Skills  

✦ Strategic Planning & Execution
✦ Change Management
✦ Market/Industry Analysis
✦ Contract Negotiation 
✦ Growth Mindset
✦ SaaS Sales 
✦ Business Development
✦ Asset & Financial Analysis 
✦ Solution-Based Selling

taplio

The Battle

Sam Montoya

Justin Kramer

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?