Sitechecker

Brand Ambassador & Product Advisor

It Depends SEO

Founder

Semrush

Writing SEO & technical articles for Semrush's blog

Senior Content Writer

OSF Digital

Defining and implementing SEO and global traffic strategies for 8 to 9-figure e-commerce sites (D2C and B2C).

- Carrying out technical audits (crawls and log analysis) / editorials/linking and SMO
- Creation of strategic recommendations and SEO and traffic action plans
- Migration/redesign support
- Competitive benchmark
- Project monitoring (roadmap creation, construction and monitoring of projects, definition of KPIs, and monitoring of results, etc.)
- Management of international accounts (optimization of the visibility of sites on their market, support in the definition and implementation of the international SEO strategy)
- Implementation of editorial strategies (identification of growth opportunities, recommendations for optimization/content creation, adaptation of content to new display formats, management of content creation, monitoring)

Accounts:
Le Creuset, Micromania, Baccarat (LVMH), Vilebrequin, Tissot, Moleskine

Senior SEO & Traffic Strategist

Christie's International Real Estate

Helped my former CMO with a short-term project.

- Audited the site & suggested technical recommendations
- Created a pruning plan to get rid of irrelevant content
- Defined an updated plan to focus on quick wins and prevent content decay
- Oversaw the creation of useful tools for their audience and to attract backlinks (Tax & Mortgage calculator)
- Assisted the team with digital PR campaigns

SEO & Growth Advisor

KuCoin Exchange

KuCoin is a global crypto exchange for numerous digital assets and cryptocurrencies. Launched in September 2017,  KuCoin has grown into one of the most popular crypto exchanges and already has over 30 million registered users across 207 countries worldwide.​ 

KuCoin was valued at $10 Billion in 2022.

Key results: Ranked top 3 on our biggest money keywords like "BTC-USDT", "Crypto Exchange" & "LUNC Price" in French & Spanish.

I managed SEO in French and Spanish and contributed to the Italian and English languages. 
Main responsibilities:
- Onsite optimizations
- Guest posts and link-building campaigns
- Semantic analyses and content calendar
- Benchmark and competitor analysis
- Data analysis and reporting
- Roadmaps and sprint planning
- Budget planning
- Translations, proofreading, content upload
- Technical audits and recommendations: Schema, structure, speed, Javascript SEO...
- Sourcing + management of copywriters and link-building agencies
- ASO in French
- Content creation and optimization with AI in FR/ES/EN/IT
- BRDs and technical requirement documents
- Phishing websites: Monitoring and actions to take them down
- Candidate interviews + training of new teammates
- Managed a $350,000+ yearly budget

Senior SEO Manager

Teaching.com

Teaching.com is changing online education by building exciting products that equip students and teachers with the tools to succeed in the classroom and beyond.

Key results: 145% increase in traffic to reach 5 million organic visits/month for Typing.com

I was leading the international SEO for our digital products Typing.com (EN/ES) and Nitrotype.com (EN):
- On-site optimizations: Metas, Hx, Internal and external linking, Content pruning and update
- Technical SEO: Speed, Schema Markups, Indexability, Log file analysis, Hreflang, Canonicals
- Semantic analyses, Content planning, SOPs, and liaison with the writers
- Experiments and a/b tests with paid ads and G. Optimize
- Data scraping and enrichment for the sales team
- Technical project management and liaison with engineering
- Link building campaigns
- Google Ads and Facebook Ads management
- Hotjar analysis: Heatmaps and session recordings
- UX and Website architecture recommendations
- Day to day management of contractors and agencies
- Reporting and Analytics
- ASO & Apple Search Ads for Reading.com

Senior SEO & Growth Specialist 

Key results achieved include :
- 78% YOY increase in revenue (B2C) & 18% increase in CVR for a tea shop with SEO, Emailing, Facebook & Google Ads, Affiliation & UX optimizations
- 36% YOY increase in natural traffic & 27% increase in retention for a DIY subscription box website with SEO & Emailing
- 25% YOY increase in natural traffic after a one-shot SEO audit + content planning & technical corrections

 My day to day tasks consisted mainly of :

- Keyword research
- On-site & off-site audits
- Technical corrections & liaison with developers
- Speed optimizations
- Front-end integration
- Training key team members + creating SOPs
- Content planning 
- Campaign management
- Link building campaigns
- Growth marketing initiatives
- Monthly reporting & forecasting


See more results and references here: https://www.malt.fr/profile/samybensadok

SEO & Growth Consultant

Harmony

Key results: 400% increase in natural traffic & 300% increase in B2C Revenue in 18 months

Focus on B2C e-Commerce and SEO

- Day to day management of digital e-commerce platforms and channels: Wordpress/ Woo, Amazon, Magento, plugins
- Managed the development, release, and maintenance of systems, services, and plugins that supported the company's E-commerce business strategy
- Added, maintained and optimized product descriptions, fields, attributes, images, videos and other data on WP, Amazon, and Magento e-commerce platforms
- Reviewed emerging technologies and recommended changes that improved existing E-commerce efforts & improved the Conversion rate
- Optimized processes with a focus on impacting revenue via improved digital customer experience
- Created promotional content on site (banners, coupon codes, etc.) to support ongoing promotions
- Acted as a liaison with external vendors and agencies to proactively keep ahead of timelines, deliverables, and communications
- Helped the creation and execution of email and social media campaigns to support online store revenue initiatives
- Developed an affiliate network to drive incremental sales

Growth Marketer

P2B - The place to bicycle

Co-founded a marketplace with a friend to promote the use of bicycles in Paris. We were focusing on old /vintage French bikes. 

We hired a professional to repair bikes and started buying old bikes in bulk. That allowed us to restore and list them as the first products on the marketplace.

We were not profitable and closed the company two years after its creation.

Co-Founder

Seasoned SEO & Growth Strategist with over nine years of experience. I'm proficient in various growth marketing facets, including AI & Automation, e-Commerce, and Data Analytics. 

My track record includes leading over 150 projects, many within the most competitive industries.

taplio

The Battle

Samy Ben Sadok

Alan Hwan

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