Evolving Strategies, LLC

Founded in 1999, Evolving Strategies helps leaders, teams and organizations learn, lead and change. Clients include Accenture, Ashland Inc., Bank of Oklahoma Financial, Blue Cross and Blue Shield, Burlington Northern Santa Fe (BNSF), East West Bank, Northern Trust Corporation, PriceWaterhouseCoopers, Spencer Stuart, Thomson Reuters, United Airlines, the United States federal government, and Zebra Technologies.

Founder

Forbes Coaches Council

Forbes Coaches Council is an invitation-only organization comprised of leading business coaches and career coaches. Members are hand-selected by the Council’s selection committee.

Official Member

PepsiCo

PepsiCo, Inc. is an American multinational food, snack, and beverage corporation headquartered in New York. PepsiCo's business encompasses all aspects of the food and beverage market. It oversees the manufacturing, distribution, and marketing of its products. 

As of January 2021, the company possesses 23 brands that have over US$1 billion in sales annually. PepsiCo has operations all around the world and its products are distributed across more than 200 countries, with annual net revenues of over US$70 billion. PepsiCo is the second-largest food and beverage business in the world based on net revenue, profit, and market capitalization, behind Nestlé.

As part of the CIO transition, I led a team of employees and consultants to build the initial change management office (CMO) to enable the global technology organization to support Pepsico's digital transformation journey.

Global Information Technology | Strategy & Transformation Team | Senior Director

Northwestern University

Served as faculty for 'Executing Strategic Change,' a core, graduate level course of the Master of Science, Learning and Organizational Change program. The Master's program is grounded in concepts of cognitive science, psychology and education, and focuses on the applied areas of strategic change, performance, knowledge management, and learning.

Adjunct Faculty

Corporate Executive Board

Every year, the Corporate Executive Board (CEB) equips over 20,000 senior leaders from more than 10,000 organizations across 110 countries with the intelligence they need to respond quickly to evolving business conditions. In doing so, CEB helps them more effectively manage their talent, customers and operations to exceed business objectives.

As an Associate Director, I sold of CEB's HR-related best practices research, decision support tools, and executive education to a membership of the world's leading corporations and not-for-profit institutions.

Associate Director

Lante Corporation

Lante Corporation, a technology consulting company, customizes core extended enterprise applications to provide clients with new features to enable them to benefit from the trend toward information that is more interactive, real-time, collaborative, extended, and private.

Client Relationship Manager

Accenture

Accenture is one of the world’s leading professional services companies, providing consulting and outsourcing services through its strategy, digital, technology and operations capabilities.

Transition/Transformation Manager

CA Technologies

CA Technologies software and solutions have been powering innovation for over 35 years. Founded in 1976, CA Technologies has over 11,500 employees in 45 countries helping businesses thrive in a new world where every business is in the software business. CA Technologies has been recognized as a value leader by industry analysts and has been hailed as one of the “World’s 100 Most Innovative Companies” by Forbes, as well as one of the greenest companies in the United States by Newsweek®.

Sales and Marketing Associate (Pansophic Systems, Inc.)

Strengthen Your Change Leadership with a Coach You Can Trust |Forbes Contributor |Accenture Alum |Former NU Adjunct Faculty

Clients partner with me to address three key areas of need:

1. EXPANDING YOUR LEADERSHIP IMPACT
 	• Elevate Your Leadership Potential with Personalized Coaching
	• Foster Your Inclusivity as a Leader
	• Amplify Your Leadership Presence
	• Deepen Your Leadership Self-Awareness
	• Hone Your Coaching and Mentoring Skills

2. USING CHANGE MANAGEMENT FOR STRATEGIC EXECUTION EXCELLENCE
	• Master the Six Levers of Change Leadership
	• Develop Resilience and Adaptability as a Leader of Change
	• Build High-Performance Teams

3.  COMMUNICATING FOR IMPACT
	• Communicate Effectively and Efficiently
	• Resolve Conflicts with Courage and Confidence
	• Engage Your Stakeholders 
	
Delivery method(s) are customized based on my client's preferences and needs. This may involve a combination of one-on-one in-person or virtual coaching sessions, team workshops, assessments, and ongoing support to ensure growth and development.

About me
I coach executives for swift, successful, impactful change in themselves, teams, companies, or industries. If this describes you and you're ready to make a transformative impact and lead with more confidence, let's go.

With over two decades of experience, I've had the privilege of guiding leaders and teams from diverse industries, functions, and locations to not just navigate, but truly excel in today's ever-evolving business landscape. Helping clients develop the change leadership skills to tackle complex challenges like digital transformations, process enhancements, and customer engagement strategies is what I do.

My proven approach fuses structure and adaptability. I tailor my approach to the distinct needs and objectives of each leader or team, using proven assessments, tools, and strategies as needed. 

My work is grounded in practical experience, having served as a leader and member of multiple high-performing teams (and some low-performing teams as well) with organizations such as Accenture and PepsiCo. By delving into and applying research on leadership, learning and change as an adjunct faculty member at Northwestern University, I co-created and delivered a course on executing strategic change in the Masters level program. 

I'm honored to have earned a spot on the Forbes Coaches Council. Serving as a mentor, most recently as part of D CEO's Emerging Women Leadership Network, is also a privilege.

Sandy Schwan

eBrandBuilders

eBrandBuilders, a Brand Consultancy company, was born – to be a conduit for knowledge transfer. 

We want you to achieve 3 things from our partnership:
1. For you to have a complete but memorable branding framework to develop your brand from inspiration to launch
2. For you to have a detailed brand model that differentiates you from competitors 
3. For you to have specific execution steps  to set and then grow your brand into a seven to nine figure businesses

And we achieve this by:
1. Leveraging our deep expertise with our teams engagements with brands such as Amazon, Starbucks, Porsche and Unilever
2. Conducting weekly brand breakdowns of world-class brands from Lululemon to Lego
3. Designing a a 7 week intensive, coaching program, based on our proprietary methodology
4. Providing free access to most of our content through LinkedIn, TikTok and YouTube

Author of CHECKOUT | The Step-by-Step, 7C Method to Build a Dominant Ecommerce Brand

RankMyAgent.com

Responsible for the client acquisition, developing partnerships, and enhancing product offering.

Chief Marketing Officer

Avera Inc.

Conceptualized, Developed, and Executing upon multiple online properties in the diverse realm of  Health & Beauty and Real Estate. Leveraging deep corporate marketing exposure to create strong brands in the online consumer space. Managing a core team of individuals including web developers, graphic designers, content writers, and suppliers to run a lean and efficient operation. Strong expertise in all online marketing initiatives, SMM, SEO, advertising, content creation, and monetization.

Skills: Digital Strategy, Brand Development, and Online Marketing.

Chubb

Progressed ACE insurance offerings in the affinity market through brokering partnerships  with Financial Institutions, Retailers, Credit Unions, and Telecoms.

Vice President, Affinity

Desjardins Financial Security

Formulated the overall strategy and thereafter led the overall business development efforts of marketing DFS's credit and direct insurance products to the Financial Institutions, Affinity Players and Credit Unions. Led the pitch of DFS' s insurance offering to potential clients. Prospected and developed partnerships to drive new product development, business results and contributed to generating profitable top line growth. Managed key existing account relationships.

Skills:
Business Development, New Product Development, Strategic Planning, Insurance Marketing, Client Management, Relationship Management, General Management.

Regional Vice President, Business Development

Canadian Tire Financial Services

Appointed to develop, execute, and implement  a comprehensive Digital Strategy for CTFS’ core SBU’s of Retail Banking, Credit Cards, and Insurance services. Developed of a comprehensive growth (core) & diversified strategy (new product development) for the Insurance, Warranty, and Memberships Services division. Constructed a suite of “Identity & Fraud Protection” products. Designed an enterprise-wide category Warranty concept for 470 Canadian Tire retail stores. 

Skills:
Strategic Planning, Brand Development, Product Development, Insurance Marketing, Online Marketing, B2C Marketing, General Management.

Insurance Strategy + Internet Strategy Roles

ICICI Bank Canada

Spearheaded the launch of ICICI Brand in Canada and devised the overall marketing strategy for ICICI Bank. Developed a range of innovative retail banking products including a high rate savings account, GIC’s, and mortgages. Being a start-up opportunity, oversaw complete marketing campaigns and managed relationships with external vendors.

Skills:
Strategic Planning, General Management, Brand Development, Retail Banking Marketing, New Product Development.

Head, Marketing & Public Affairs

Citi

Assisted in the execution of the Live Richly brand in Canada. Implemented marketing plans and programs for Citi MasterCard products. Identified, analyzed and evaluated customer credit card usage behavior and competitive forces for new business-building prospects.

Skills:
Credit Card Marketing, Brand Development, Product Development, General Management, B2C Marketing, Revenue Enhancement.

Assistant Vice President

I deconstruct world-class brands to help build your brand. ✈️ Chief Brander @ eBrandBuilders | 📘 Amazon Best Seller | 🎙️  Host @ eBrandCast

Hi! I am Neil, founder of eBrandBuilders (eBB) with a mission to help young but successful companies into beloved brands.

After completing a BComm and an Ivey MBA in eLeadership, I progressed through the corporate ranks – worked on the Live Richly brand for Citibank, launched the ICICI Brand in Canada, managed a $100M insurance portfolio for Canadian Tire Financial Services, and extended the Desjardins banking brand nationally.

In 2012, I resigned to forge my own path in eCommerce. And quickly failed. Twice. It was then I reached back into my roots, and rigorously applied my corporate branding experience to analyze the top 200 DTC brands. 

From this, I distilled the 7C’s of branding, a process that helped me launch 3 DTC businesses in the health beauty space and had a bonafide exit.  

WHAT PEOPLE ARE SAYING ABOUT OUR BRANDING PROCESS:
🔷 "It gives you the tools you will need to dig deep and create an authentic brand that will stand out and stand the test of time”
🔷 "A tour de force on building ecommerce business(es) in the 2020s"
🔷 "In a space that can sometimes feel saturated where you see the same material from one person to another this was rare and brilliant"
🔷 "As an eCommerce consultant, I gained a much better understanding of how to convey the value of more intentional branding to clients!!!"

The exit further formed the cornerstone of my next venture, eBrandBuilders - where my mission is to deconstruct world class brands to help build your brand step-by-step. 

eBrandBuilders is for you if you are a:

◾ Product hustler. Day to day, you’re absorbed in chasing the magic-bullet solutions toted by gurus online
◾ New business owner. And want to build a solid foundation from the start
◾ Brick-and-mortar brand leader. You’d like to emulate the success of newer entrants into your space
◾ Go-getter. You crave the education, direction, and support to build a highly successful DTC business

Today with eBrandBuilders, I offer help in one of these ways:

➡️ Buy my book Checkout: The Step-by-Step Method to Build a Brand @ ebrandbook.com
➡️ Subscribe to my Free 2X Weekly Newsletter @ ebrandbreakdowns.com
➡️ Watch my 7C Masterclass with one of our clients @ ebrandclass.com
➡️ Book a 1:1 Coaching Call with me @ ebrandcall.com

taplio

The Battle

Sandy Schwan

Neil Verma

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