Santhoshi Natarajan

Vue.ai

Senior Product Marketer

Mad Street Den

Peak Community

Member

Dataflo

• Manage cross-functional teams to create and implement innovative go-to-market strategies for Dataflo product
• Conduct extensive market research and competitive analysis to identify opportunities and refine positioning
• Develop compelling marketing collateral, including ebooks, and sales enablement materials
• Collaborate with sales, customer success, and product teams to ensure alignment and optimize marketing efforts
• Establish framework for tracking and measuring marketing KPIs, resulting in data-driven decision-making and improved campaign performance

Product Marketer

Hippo Video

• Secured a lateral promotion to Product Marketer based on outstanding performance as a Content Strategist
• Orchestrated product launches and managed webinars and promotional campaigns to increase user engagement and acquisition
• Worked closely with product and engineering teams to stay informed on product updates and ensure seamless communication to customers

• Crafted engaging and informative content, including blog posts, web copy, video scripts, ebooks, and case studies that drove brand visibility and customer engagement
• Developed a content calendar and managed the editorial process to ensure consistent messaging and timely publication
• Collaborated with the design team to create visually appealing and shareable content assets
• Analyzed content performance metrics and utilized data to optimize future content initiatives
• Implemented SEO best practices to increase organic search traffic by 35% and improve keyword rankings

Content Strategist

Manya - The Princeton Review

Sr. Verbal Faculty

RELX Group

Management of a Journal lifecycle by taking complete onus of journal workflow (online and print) starting from the editorial,production, planning to publication. Preparing and maintain reports, outline publication timeline, allocate and monitor journal publication within the specified budget.

Journal Manager

Amazon

Senior Catalog Specialist

Responsible for auditing website detail pages to fix data quality issues, sourcing, processing and uploading product information. Involved in smart, analytical execution of concepts to increase productivity. Directly interacting with the fulfillment centers and sellers to understand and fix customer issues and catalog errors. Write SOP’s and document other process improvements initiatives. 
Mentoring and guiding new team members and bring them up to speed with the new process and ensure quick ramp-up.

Catalog Specialist

Good Eastern Co.Pvt. Ltd

Assistant Manager

TDP Technologies Pvt.Ltd

Web Designing and Content Writing
Developing SOP
Research and Analysis on generic drugs
Retouching web layouts
Business development through vendor communication

Web Designer

Product Marketer | Passionate Narrator | Mom | Ex-Amazon

Creative Product Marketer with a knack for turning even the most mundane software features into a thrilling experience. 

My product narratives are a hearty blend of market analysis, customer empathy, and the occasional perfectly timed meme to pique customer curiosity. 

I strive to create user-centric content and campaigns that drive product adoption, put the "fun" in brand awareness, and fuel business growth faster than a caffeine-fueled startup team. 

Always in pursuit of understanding customer needs and showcasing product value, I'm on a quest to make the tech world a more engaging and delightful place, one product at a time.

👨🏻‍💻 Dipak Vadera

Hey YOU, yes YOU! 👋

Thanks for dropping by on my profile 😊

I'm on a mission to help B2B Companies make prospecting easy! In B2B, buying has changed, but selling hasn't. Most organisations are not evolving with the times and are still hung up on 'old school' methods that won't simply make the cut in this day and age.

--

👨🏻‍💻About Me 👨🏻‍💻

I help build companies. I was there when Uber first launched in the UK, when Hootsuite became the world's leading social media management platform and when Leadfeeder became the leader in website identification software. 

Self-proclaimed "Fulltime Backpacker", I am also an active ambassador for remote working, balancing work and travel by staying no longer than 3 weeks in one place!

📖 Read my story on: http://dipak.me/about

--

☕️ Always open for a chat over coffee: https://dipak.me/coffee

👉 If are interested in discussing any public speaking opportunities, please send me a direct message 💬

🔔 Enjoying my content? Click on the Bell icon below my LinkedIn Cover Photo to be notified when I post. Feel free to support me on: https://www.buymeacoffee.com/dipakvadera

Director of Content Marketing (Interim)

Get in touch with me to learn:

✅ How to get started with Social Selling
✅ How to create engaging content that helps you build credibility and thought leadership, leading to more conversions
✅ How to build a Personal Brand on LinkedIn
✅ How to successfully find and connect with your prospects
✅ How to influence buying decisions earlier
💰 How to harness the power of social media to generate real business leads

📩 Enquire about my LinkedIn Personal Branding and Social Selling workshops & seminars

I am not home often, but Birthdays always pull me back. This time for my Dad.

His advice for my sister and me as he begins his next trip around the sun was simple: Enjoy each moment.

So here we are as a family, doing exactly that ❤️

Grateful that remote work lets me be present for special days like this

Making Deals Happen! 😊 | Marketing Leader @ Dealfront | Full-time Backpacker 🎒 | International Speaker 🎤| Vibe Coding and Chill 👨🏻‍💻

Earlier this month, I was invited to attend another edition of World Travel Market (WTM) London. It was great to see familiar faces and sit down with several tourism boards to talk about my travels and the collabs I am working on as the fulltime backpacker. A few themes kept coming up in almost every conversation 👇

👉 Travel is shifting from ‘see more’ to ‘feel more’. People want slower and deeper, more meaningful trips that give them room to breathe, reflect and connect

👉 As AI-generated content floods the internet, travellers are becoming more selective about whom they trust. They are looking for sources that feel real and grounded

👉 Experiences now matter more than itineraries. Most people do not want a checklist of things to tick off. They want to feel something. The destinations that invest in honest storytelling are the ones that stand out

👉 Sustainability is still talked about everywhere, yet the gap between talk and action remains wide. Travellers are paying closer attention to their impact, and they can see through the green gloss. Places like Klinci Village Resort in Montenegro are showing what that looks like in practice, hosting stays that genuinely follow sustainable principles

👉 AI is becoming a helpful assistant in travel. Many companies are automating the heavy lifting, like data crunching and customer service, so their teams can focus on creativity, hospitality and genuine human connection

👉 In many developing destinations, only about a third of tourism revenue stays in the local community. The rest leaks out to foreign-owned hotels, airlines and tour operators. This raises a fair question about the blanket narrative that all tourism is good for locals. The challenge lies in finding a balance that supports both tourist comfort and local prosperity. My friend Safir Jamal, Founder of Global Nomad Pass, has been pushing this conversation for years. Take a look at what he's built: https://dipak.me/nomadpass

👉 Following on from the above, travellers want to support local people directly. The destinations that collaborate with residents rather than build over them are the ones that leave a lasting impact. A great example is the work Tanja Polegubic and Digital Nomad Association Croatia have done with regional tourism boards across the country

Thank you to the WTM London team for having me! 🙏

—
👋 I'm the fulltime backpacker, and I help tourism boards get their destinations noticed by digital nomads

#WTMLDN

🤏 I am this close to finishing ‘Social Proof Generator’, my new app for B2B Marketers

Paste customer reviews and get:

✅ Most mentioned features
✅ Best quotes sorted by impact
✅ Key value propositions
✅ Buying journey insights
✅ Messaging and positioning insights
✅ Objection handling
✅ Pain points analysis
✅ Use case patterns
✅ Competitive win reasons
✅ ROI metrics for sales decks
✅ Website testimonials (ready to paste)
✅ Social posts with hashtags

Who wants to try it out first?

#customermarketing #productmarketing #B2Bmarketing

My ears were burning this morning. I had no idea why until Iva Peršić sent me the photo below 😊

I couldn’t make it to Murska Sobota for 'Slow Festive Flow' because of a speaking slot in London and SaaStr.ai, but I know everyone there will have an amazing time. You’re in great hands with Laura Kopunovič and the Aurora Coworking Murska Sobota team. Enjoy it for me 🤗

As for when I’ll be back in Slovenia, I’m already talking with my friends at Digital Nomad Association Slovenia about making that a reality in 2026 😎

#fulltimebackpacker #visitSlovenia

‘Slow Festive Flow’ Ambassadors - December 2025

Scrolling through customer reviews manually? You miss the gold!

Social Proof Generator just went live and it turns raw customer feedback into ready-to-use marketing assets

Paste reviews from G2, Trustpilot, Reddit, Inc. or even support tickets. Hit 'Generate' and get:

Strategic intelligence:
👉 Most mentioned features (visual bar charts)
👉 Key value propositions (what actually wins customers)
👉 ROI quotes with hard metrics (for sales decks)
👉 Competitive intelligence (who you beat and why)
👉 Buying journey insights (what drives decisions)
👉 Pain points with severity ratings
👉 Objection handling scripts (sales enablement gold)

Ready-to-Use Outputs:
🎯 Website testimonials (copy-paste ready)
🎯 Case study snippets (with metrics)
🎯 Social media posts (with hashtags)

Not only does it extract quotes but it also analyses feedback like a senior B2B Product Marketer would, including:
💥 Decision factors
💥 Buying committee roles
💥 Exact customer language you should steal for your copy

I built it because turning 50 reviews into usable marketing content took hours. Now it takes seconds.

✅ Sort quotes by impact, length or ROI mentions 
✅ Upload CSVs for bulk processing
✅ One-click copy for everything

Check out the screens below with reviews from Dealfront's G2 profile

If you're in product marketing, customer marketing or sales enablement, this will change your workflow 😉

Free to use. Try it out and let me know:
https://lnkd.in/deSXBHVF

Happy Thanksgiving!

—
If you’d like to support me in building more free apps like this, you can do so here 👉 https://dipak.me/bmac

And if you can’t, just sharing this post helps a lot 💙

#appoftheday #B2Bmarketing #customermarketing #contentmarketing

Social Proof Generator - Dipak Vadera

Hello London 🇬🇧👋

Who’s in town for SaaStr.ai this week?

Glad I took this shot over the weekend instead of today 😅☔️

#SaaStr

This was a fun experiment 🧪

A few weeks ago, I met my friend Patrick Schüller for dinner. At some point, while discussing vibe coding, he asked if I knew how many people had viewed or were using the apps I built with Claude.

“Just north of 120 views and around 17 active users that I've heard from for the last one”, I said.

 “Nice. Have you thought about adding some ad space?”

 “That’s a good idea”, I replied as a lightbulb went off in my head.

So I went ahead and did it. The next app I launched was a UTM Link Generator, and I added a CTA at the bottom that linked to Leadfeeder’s (by Dealfront) landing page. It felt like an 'organic' inclusion because the app solves a problem that Dealfront’s marketing buyer persona runs into all the time.

I added UTM tags to the CTA so I could track everything in my own Leadfeeder dashboard. A few days later, conversions started rolling in 🙂

👋 I’m open to new app ideas for sales and marketers
🤝 I’m also offering ad space on upcoming apps. Reach out if you want to learn more 😉

#buildinpublic #B2Bmarketing #freetool

UTM Link Generator - Free Tool Experiment

What should we build today? 💡

P.S. Thank you for the coffee, George 🤗

#vibecoding

taplio

The Battle

Santhoshi Natarajan

👨🏻‍💻 Dipak Vadera

Followers

Posts

Engagements

Likes

Performance Score👨🏻‍💻 Dipak Vadera's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Santhoshi Natarajan

👨🏻‍💻 Dipak Vadera

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}👨🏻‍💻 Dipak Vadera's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance Score👨🏻‍💻 Dipak Vadera's LinkedIn Performance