Start With Hello Coaching

sarahingcoaching.com

WHAT IT'S LIKE TO WORK WITH ME:

"I left our session feeling hopeful and in control of my career for the first time in years. It was easy to be vulnerable with Sarah and she asked very thoughtful questions. She came up with a unique approach and several tools for navigating my career progression that removed a lot of the judgement and pressure I put on myself. For anyone struggling to see a way forward or feeling hopeless about their career, I highly recommend working with Sarah. You’re guaranteed to walk out with a fresh perspective and a feeling of agency.", Polina V


"What sets Sarah apart is her exceptional talent for asking thought-provoking questions. Through her skillful questioning, Sarah helped me gain fresh perspectives and uncover insights I hadn't considered before. Her guidance has been instrumental in my personal growth, enabling me to overcome obstacles and embrace new possibilities.", Shiva B

Executive Coach: I help leaders in tech fall back in love with their career

ZINC

I coach founders from Zinc's portfolio companies

Executive Coach

Zinc is a social impact venture builder based in London.

*Recipient of the Rose Acton Award for exceptional work as a technical founder
*Founded Berry, an AI companion for career reinvention

Entrepreneur in Residence

Leopard.FYI

I coach senior engineers and product managers + consult on community strategy.

Fractional Candidate & Community Advisor

Splice

Engineering leadership, led team building AI music production tool
Hiring manager
Created our internship program for underrepresented groups and career changers

Engineering Manager  

Feedback Loop

Senior Software Engineer

Entrepreneur First

Received pre-seed funding for entrepreneurial endeavor in creative technology.

Entrepreneur

Skillshare

Led technical initiatives around building community + running workshops for students learning new skills

Software Engineer II

Publicis Sapient

Frontend software engineering and user research at a consultancy. My projects involved clients in the government and finance.

Frontend Developer

Manchester International Festival (MIF)

Commissioned work for the Manchester International Festival using creative coding. 
The installation was called Not Another Mood Lamp and was a projection using sentiment analysis on tweets from the festival.  
* Work was featured on the BBC

Creative Technologist

OwnLocal

My first introduction to startup life. Woah. Talk about wearing multiple hats.

Software Engineer

𝐇𝐢! If you're a leader in tech ready to feel energized about your career again—whether in tech or beyond—let’s connect.

𝐃𝐨𝐞𝐬 𝐭𝐡𝐢𝐬 𝐬𝐨𝐮𝐧𝐝 𝐟𝐚𝐦𝐢𝐥𝐢𝐚𝐫?
- You find yourself scrolling LinkedIn, wondering why everyone else seems so happy and successful.
- Imposter syndrome is your constant (and unwelcome) companion.
- You crave 𝐟𝐫𝐞𝐞𝐝𝐨𝐦, 𝐚𝐮𝐭𝐨𝐧𝐨𝐦𝐲, and work that lights you up instead of burning you out.

I get it—I’ve been there.

After 10+ years in tech, I went from the brink of burnout to building a career I truly love. Now, I help women like you do the same.

𝐈𝐦𝐚𝐠𝐢𝐧𝐞 𝐭𝐡𝐢𝐬:

- Replacing “decision fatigue” with a crystal-clear sense of purpose.
- Trading self-doubt for resilient, unshakeable confidence.
- Finding freedom and fulfillment in work that truly lights you up.

𝐌𝐲 𝐜𝐥𝐢𝐞𝐧𝐭𝐬 𝐦𝐚𝐤𝐞 𝐰𝐚𝐯𝐞𝐬.

✨ Senior Engineer: Landed a robotics job with a $40k raise and a leadership track.  
✨ Tech Founder: Closed a multi-million dollar deal in his first year and built a values-driven business.  
✨ Senior Product Manager: Launched her coaching business and signed clients within 3 months.  
✨ Data Scientist: Landed her dream FemTech role and scored a Penguin book deal for spooky cocktails—all while exploring Spain.  

𝐇𝐨𝐰 𝐰𝐞 𝐜𝐚𝐧 𝐰𝐨𝐫𝐤 𝐭𝐨𝐠𝐞𝐭𝐡𝐞𝐫:

❤️ 1:1 𝐂𝐨𝐚𝐜𝐡𝐢𝐧𝐠: High-level, personalized support for leaders in tech 
⚡ 𝐀𝐮𝐭𝐡𝐞𝐧𝐓𝐞𝐜𝐡: Group coaching for senior women in tech who want to thrive authentically.

𝐖𝐡𝐚𝐭 𝐬𝐞𝐭𝐬 𝐦𝐞 𝐚𝐩𝐚𝐫𝐭?  
With 20+ roles in tech—from engineering manager to VC-backed founder—I know firsthand what it’s like to navigate burnout, underrepresentation, and the desire for something more. 

Over the past 4 years, I’ve helped 100+ leaders in tech (engineers, product managers, founders) create careers that feel both 𝐚𝐮𝐭𝐡𝐞𝐧𝐭𝐢𝐜 and 𝐞𝐧𝐞𝐫𝐠𝐢𝐳𝐢𝐧𝐠.

𝐋𝐞𝐭’𝐬 𝐜𝐡𝐚𝐭—𝐬𝐞𝐧𝐝 𝐦𝐞 𝐚 𝐦𝐞𝐬𝐬𝐚𝐠𝐞 𝐡𝐞𝐫𝐞 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧!  

📧 hello@sarahingcoaching.com  
🌐 sarahingcoaching.com
☎️ Book a chemistry call: calendly.com/sarahing/coachingcall

Sarah ❤️ Ing

twenty

Directing twenty’s marketing efforts, growing paid subscribers through brand and community engagement, partnerships, and IRL events.

Fractional Director of Marketing and Community

WIN: Women in Innovation

Leading WIN NY chapter's Community & Marketing efforts via partnerships, events, and content.
Putting on networking, educational, and empowering events for our growing, local community.

Head of Marketing & Community, New York Chapter

Led by Community

- Bringing LBC's efforts to NYC; organizing events & meetups, and promoting program engagement with global initiatives.
- Moderating and hosting panels & conversations at LBC's Community Everywhere summit and Community-led world conference in London, UK.

Director, New York Chapter

the old girls club

An invite-only, authentic and non-performative, and built to support real women doing real hard jobs in tech and venture. If you're interested in applying, visit www.jointheogc.com

Local Captain, New York

Yotpo

Established Community function and domain at Yotpo, growing team, securing cross-company, executive buy in, and launching digital customer community (6 weeks post platform procurement). Responsible for managing the C&BP team, leading the overall operational strategy, overseeing execution and growing the domains to support company OKRs. Manage domain budgets and strategic external relationships, as well as guide the team day-to-day operations. Define operational strategy and governance for brand programs & community expansion and optimization.  Promote community-led growth across the business.

Head of Community and Brand Programs 

Responsible for: Strategizing and building out the marketing team's quarterly plan with the SVP of Marketing. Creating the high-level team & individual working Gantt, allocating production resources, deciding on timelines, and monitoring plan execution throughout the quarter. Providing on-going project management support & coordination for all the marketing output and major campaigns. Streamlining processes for day-to-day production & working with both internal leadership and external stakeholders.

Senior Manager, Marketing Programs

Oversaw, built out, and streamlined processes and operations for quarterly planning and production on the Marketing team.

Marketing Operations and Program Manager

Lead high-profile cross-departmental marketing campaigns, including major product releases & top-of-funnel activities. Coordinated all the major marketing projects, streamlined production with design & content teams, and launched a large-scale Blog redesign initiative. Built processes for project management across the team and implemented new production standards for working with internal & external teams.

Marketing Project & Campaign Manager

Built relationships & opportunities for co-marketing activities with like-minded tech partners, platforms, and eCommerce agencies with mutual audiences. Created the top-of-funnel marketing content for all the co-branded eBooks, white papers & blog posts, and produced & presented the joint webinars.

Co-Marketing Manager

Amazing Women in eCommerce

Directing the program strategy, leading the full program and overseeing all activities & execution. Expanded from awards marketing campaign into 3.2K+ member community, 10K+ newsletter subscriber list, robust event and content calendar & program. Host and face of the program at owned and external events; moderating and housekeeping offline and online events.

Program Director

Commsor 🦕

Guild Member & Content Contributor

The Culture Trip

Managing a group of 30-50 writers at a time, editing and producing high-quality content related to Tel Aviv in Israel; responsible for the hub producing 50-100 articles a month
Managing a group of 3-6 changing Social Media and Editorial Interns
Writing and publishing Weekend and Monthly guides, as well as feature piece and listicle articles
Responsible for growing, maintaining and boosting social media channels: Twitter (Started with 1K and currently at 11K followers) and Facebook (started with 500, now at nearly 4K likes), as well as working on Social Media campaigns and competitions to foster a solid local community.
Organizing and conducting University partnerships with Tel Aviv University, Bar-Ilan University and IDC Herzliya, in order to engage and prepare students interested in writing and communications opportunities, through a 4-part workshop focusing on digital marketing, online journalism and creative writing.
Responsible for meeting tri-monthly KPIs across social media and editorial output of the TLV Hub.
Communicating and working remotely with the London-based headquarters.

Director of Culture in Tel Aviv, Israel

Tri-monthly published travel writer for The Culture Trip Tel Aviv and Certificate course participant.

Intern and Writer

Self-Employed

Provided high quality and comprehensive editorial and language-learning services to paying clients.

English Writing and Speaking Tutor

The Moshe Dayan Center for Middle Eastern and African Studies

Published as Editorial Assistant to Managing Editor of ‘Bustan’, Dr. Brandon Friedman, in various
volumes and acknowledged in print for writing assistance in ‘Inglorious Revolutions’ (2014).

Inglorious Revolutions: State Cohesion in the Middle East after the Arab Spring
By Brandon Friedman and Bruce Maddy-Weitzman (editors)
Published by The Moshe Dayan Center

Editorial Intern

I have over a decade of marketing experience, largely in B2B/B2B2C marketing, with a focus on integrated marketing, cross-functional program building, brand strategy and growth, community engagement, and digital campaign management. 

As the Head of Community and Brand Programs at Yotpo, I led a team of passionate and talented professionals dedicated to creating and nurturing authentic relationships with customers and partners. I established the Community function and domain at Yotpo, launching a digital customer community in six weeks and growing it to support the company's OKRs. I also directed the Amazing Women in eCommerce program, which has expanded from an awards marketing campaign into a thriving community of 3.7K+ members, 10K+ newsletter subscribers, and a robust event and content calendar. 

My mission is to empower and inspire community-led growth across the business and the industry, leveraging my expertise in community management, growth marketing, and branding.

taplio

The Battle

Sarah ❤️ Ing

Ruthie Berber

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