Brian Ouellette

9:07 AM Tuesday. Two advisors. Same message from a top client: “Told a friend about you.” One had an ODP™ link. One did not. 1:18 PM Friday. One closed dream client. The other? Crickets. Why’d one win?👇Click below

"The best clients come from referrals, there is no exception."

Brian Ouellette, a University of Washington graduate, began his career on the Chicago Board of Trade (CBOT) as a runner before returning to Seattle to build his private client practice at PaineWebber. In 2000, he became the Market Commentator for Q13 FOX News This Morning, reporting live daily for over 3 ½ years and making more than 3,000 live TV appearances during one of the most significant boom-and-bust cycles in stock market history.

In 2004, he sold his book of business and founded Shoewallet Active Gear, a product featured on NBC's Today Show, CNN, NY1, and over 250 radio stations, as well as in publications like Shape and Runner's World. Shoewallet produced private label versions for Boeing, the Department of Defense, Skechers, and more across the U.S. and Canada.

In 2010, after reading Sports Illustrated’s "How & Why Athletes Go Broke," Brian recognized the urgent need for athletes to have better advisors. This led him to create Pro Athlete Direct™, an education-based marketing service for advisors to help athletes manage their finances, taxes, legal matters, and real estate needs. His experience helped him develop a system that allowed advisors to build strong connections with sports agents and their athlete clients, guiding them in making strategic financial decisions.

Brian has coached a range of trusted advisors across the U.S. and internationally, including former pro athletes, Barron's Top 100 advisors, Forbes Top Wealth Advisors, and top-producing realtors.

After over 20,000 hours of coaching and R&D, the AskMyAdvisor® referral app was born. This software provides trusted advisors—financial advisors, attorneys, realtors—with a simple way for their top clients to connect them with the people in their lives, making recurring referrals effortless.

“Let’s get straight to the point. After a career as a financial advisor and a coach to the industry’s best, I turned to software for one reason: I discovered how to increase referrals by 800%. The secret? Strip away the complexities that kill referrals. Focus on one thing—a single, exclusive pathway for referrals, accessible only by the top 20% of your client and COI relationships. This approach isn’t just a shift from the old way; it’s revolutionary. And it led directly to the creation of the AskMyAdvisor® Method & OS. Once you see it, you won’t just use it—you’ll wonder how you ever managed without it.” – Brian Ouellette

Learn more at tip.askmyadvisor.co/webinar

Founder

After 10 years & +20,000 hours of R&D, we have built the first Q&A app for you (accountants, attorneys, financial advisors, realtors) to share with your top 25 clients to strengthen those relationships & tap into new ones, quickly. 

How does it work? AskMyAdvisor Referral Method Software provides client-facing accountants, attorneys, financial advisors, realtors, venture capitalists, and other trusted advisors with a frictionless method of retaining and growing their best clients. By using the software, they can avoid tech overwhelm, resulting in 5-10 times more referrals on a recurring basis, while working only with clients they love.

It's a simple solution to the problem, "Oh, you've got to call my guy!" Or,  "My financial advisor's great, email her." 

Instead you just share your dedicated URL (format follows: askmyadvisor.app/YOURNAMEOFCHOICE) as a dedicated channel to Q&A where your top clients & the people in their lives can easily ask their questions, get second opinions, etc. 

Members also receive the Phone App (for instant notifications allowing our members to reply to questions within minutes) & get access to The Network. 

This is our private community of our advisor members, who are elite accountants, attorneys, financial advisors, realtors from the US & abroad, to come together. 

This is a private think tank.

Think of it as a Facebook Group  on steroids (BTW, it's our community built from the ground up, so no FB login).

ATTN: Established (3+ yrs) accountants, attorneys, consultants, financial advisors, realtors, and other trusted advisors.

You agree that referrals are king, yes?
(If that is not an emphatic yes, skip this post.)

So why do “good referrals” die?
Not because people are lazy.

Because the handoff process to refer is a mess.
Email intro?
Phone number swap.
Who contacts who?
Advisor taking referrals?
Can non client ask a question?
Endless back and forth...

All of it is confusion wrapped in different ways.
 
Which leads the referral to...
Dead on arrival from one 🤬dirty word: delay.

The good news, we found the fix.
Fix: Have a standard for all referrals.

Have One Direct Path (ODP) for all referrals.
One path to you. One standard.
One link. One controlled flow.
One thing to remember instead of 10.

In an emergency, how many options are there? One.
You call 911. That's a standard.

Referrals should be no different, but they're are.

What happens with one direct path?
One link replaces the steps, questions and confusion that cause delay.

Fixing this one killer, what happens?
More referrals. Faster. Cleaner. No chasing.

Want the full One-Page PDF Blueprint based on this (image)?

Comment PDF and I will send it.
Just had coffee with Nate Short about this exact topic (I'll send PDF your way!)


P.S. Per this post, who is the first person who comes to mind? 
Using the toolbar to share makes it easy to send their way. 
Worse case, you let them know you're thinking of them. 
Better case, you help them remove this referral killer.

Founder, The AskMyAdvisor® OS. 🔐SOC 2 compliant software. Advisor built for Advisors. “Referrals are king. Delay is the killer. One link removes delay. That is all.”

𝐈𝐟 911 𝐰𝐨𝐫𝐤𝐞𝐝 𝐥𝐢𝐤𝐞 𝐚𝐝𝐯𝐢𝐬𝐨𝐫* 𝐫𝐞𝐟𝐞𝐫𝐫𝐚𝐥𝐬, people would die. Seriously.

𝐈𝐦𝐚𝐠𝐢𝐧𝐞 𝐭𝐡𝐢𝐬:
You have an emergency.

But instead of dialing 911, you have to:

→ Dig through contacts
→ Guess which number to call
→ Wonder who reaches out to who
→ Leave a voicemail
→ Hope someone responds

Absurd, right?

911 𝐰𝐨𝐫𝐤𝐬 𝐛𝐞𝐜𝐚𝐮𝐬𝐞 𝐢𝐭 𝐢𝐬 𝐚 𝐬𝐭𝐚𝐧𝐝𝐚𝐫𝐝.

One number.
No thinking.
No delay.
Lives saved.

𝐍𝐨𝐰 𝐥𝐨𝐨𝐤 𝐚𝐭 𝐫𝐞𝐟𝐞𝐫𝐫𝐚𝐥𝐬.
Client polls show 90% say they would refer their advisor.
But only 10% actually do.

That missing 80%?
They do not forget you.
They get stuck.

Confusion = delay.

𝐃𝐞𝐥𝐚𝐲 𝐤𝐢𝐥𝐥𝐬 𝐫𝐞𝐟𝐞𝐫𝐫𝐚𝐥𝐬.

No clear process.
No single path.
Too many options.
Too much friction.

𝐌𝐮𝐥𝐭𝐢𝐩𝐥𝐞 "𝐰𝐚𝐲𝐬 𝐭𝐨 𝐫𝐞𝐟𝐞𝐫" 𝐢𝐬 𝐧𝐨𝐭 𝐛𝐞𝐭𝐭𝐞𝐫.

It is worse.

Two paths split attention 50%.

Ten paths kill it completely.

We found the fix.

𝐖𝐞 𝐜𝐚𝐥𝐥 𝐢𝐭 𝐨𝐧𝐞 𝐝𝐢𝐫𝐞𝐜𝐭 𝐩𝐚𝐭𝐡 𝐎𝐃𝐏™

It is one standard.
One clear referral path.
Not two. Not ten. One.

𝐓𝐨 𝐫𝐞𝐟𝐞𝐫 𝐲𝐨𝐮:
Clients and advisor friends share one link.
Zip their lips.
That's it.

No confusion. No delay.

Standards create action.

Clarity converts.

𝐅𝐮𝐧 𝐟𝐚𝐜𝐭
Referral are King.
Advisors spend over $50B/yr. on sales and marketing.
Yet, still miss the king killer: Delay.

Remove delay with one direct path the game changes.

Not in weeks or months.

In about 10 minutes.

𝐓𝐨 𝐭𝐡𝐞 𝐚𝐝𝐯𝐢𝐬𝐨𝐫𝐬 𝐭𝐡𝐚𝐭 𝐠𝐞𝐭 𝐢𝐭, 𝐫𝐞𝐬𝐞𝐫𝐯𝐞 𝐲𝐨𝐮𝐫 𝐟𝐫𝐞𝐞 𝐎𝐃𝐏™
DM me or comment below: "one link"


P.S. While reading this, who is that one advisor friend who came to mind?
Before sharing it, here’s what happens when you ping them...
𝐖𝐨𝐫𝐬𝐭 𝐜𝐚𝐬𝐞: you show you're thinking of them.
𝐁𝐞𝐭𝐭𝐞𝐫 𝐜𝐚𝐬𝐞: you help them.
𝐁𝐨𝐧𝐮𝐬: you’re the one who put the AskMyAdvisor® Method on their radar first.
Either way, it’s worth a ping.

*𝘈𝘥𝘷𝘪𝘴𝘰𝘳𝘴 𝘸𝘩𝘰 𝘢𝘳𝘦 𝘢𝘤𝘤𝘰𝘶𝘯𝘵𝘢𝘯𝘵𝘴, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺𝘴, 𝘤𝘰𝘯𝘴𝘶𝘭𝘵𝘢𝘯𝘵𝘴, 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳𝘴, 𝘳𝘦𝘢𝘭𝘵𝘰𝘳𝘴, 𝘢𝘯𝘥 𝘰𝘵𝘩𝘦𝘳 𝘵𝘳𝘶𝘴𝘵𝘦𝘥 𝘢𝘥𝘷𝘪𝘴𝘰𝘳𝘴.

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Most SaaS companies need days or weeks of work to earn one sales call.

Ads. Posts. DMs. Emails. Webinars.
Then the call.
Then maybe a customer.

We flipped that.

None of the above. 

Instead it’s one self serve path in 90 seconds.

First value lands at 37 seconds.

Steve Gordon  Bill Cates, Unlocking Exponential Growth  Pierre Herubel Wes Bush … a few simplifiers who understand this. 

We release in less than 72 hours.
Message me, or comment VIP to get on the early list.


P.S. Reserve your private AdvisorOneLink🔑 when you get on the list. Format is:
askmyadvisor.app/your-name
One link. No delay. More referrals.

The avg. COI (per person) is now 600+. This is a combo of Facebook, x, Instagram, LinkedIn, Substack;)

So think about this…
10 clients, advisors, friends of yours have a reach of 6,000
25 a reach of 15,000+

That’s there size of an arena!Birds of a feather flock together.

Moral of the story… if you want to replicate your top 10 client and advisor relationships? Get more intros/referrals from them.

Easiest path to do this. Standardize how referrals get to you. 

Like 911 is the standard for emergencies. Have one standard path all referrals reach you. 

Not two. Not 10. Just one. We call it one direct path.

Open article: Brian Ouellette (@askmyadvisor) by substack.com

CEO and Founder at Huecco Incubator | Making international growth seamless for E-commerce brands 🚀 | +11,500,000 $ generated for brands all around the world | 🌍 Ecommerce | Growth Hacking | Entrepreneurship

I used to help E-commerce brands manage their social media

But I realized they don't care about likes or impressions

They care about the real numbers: revenue and profits.

So in 2021, I decided to leave everything behind to start Huecco Incubator

An agency that focuses solely on getting real results

After making brands over 20.000.000$ in revenue, testing over 5000 creatives and +1000 landing pages

I had a new discovery.

DTC brands can cut the cost of their marketing campaigns by over 50% simply by expanding internationally.

Since then, we have scaled brands in over 30 countries and are currently operating across 4 continents.

In the upcoming years we aim help more brand realise their true potential through international expansion of their marketing efforts

If you’re a DTC brand looking to scale to 8 figures and want to learn more book in quick call using this link:

https://calendly.com/huecoagency/consultation-call

Eugenio Zabell

You can now create pro-level video ads in 2 minutes.

No editors. No expensive agencies.

Most brands still pay $5,000+ per video ad because they don't know this AI method exists.

I just cracked the code on turning Google Nano Banana Pro and Kling AI into a video ad factory.

Here's how it works:

→ Start with a clean product shot (coffee cup, espresso, white background)
→ Create an exploded view showing ingredients floating in layers (crema, espresso, beans, sugar crystals)
→ Feed both images into Kling AI with a motion prompt
→ AI generates smooth product rotation with ingredients separating precisely
→ Export a studio-quality video ad in under 2 minutes

The results are insane:

• Professional product videos without filming
• Multiple ad variations in minutes, not weeks
• Zero video editing skills required
• Works for any physical product brand

I've documented the exact prompts, image specs, and motion settings I use.

This is the same process top DTC brands pay thousands for.

You can access the full breakdown for free.

Perfect for eComm brands scaling ad creative.

Want the complete AI video ad guide?

Comment "VIDEO" and I'll send it to you

(We need to be connected for me to DM you)

AI & Creative Strategy // Powering the next generation of E-commerce brands through viral creatives and new client acquisition.

You can now create luxury video ads in under 2 minutes.

No studios.
No editors.
No $5,000+ agency retainers.

Most brands are still overpaying for product videos because they don’t know this AI combo exists.

I just cracked a repeatable system using Google Nano Banana Pro + Kling AI to turn static product images into high-end chocolate ads on demand.

Here’s exactly how it works:
→ Start with a premium chocolate product shot (milk chocolate bar, white studio background)
 → Create an exploded visual showing ingredients floating in layers (cocoa powder, milk splash, cocoa beans, chocolate squares, wrapper)
 → Feed both images into Kling AI
 → Apply a precise motion prompt for smooth rotation and controlled separation
 → Export a studio-quality video ad in under 2 minutes

The results are wild:
• Cinematic food ads without filming
• Multiple creative variations in minutes
• Zero video editing skills required
• Perfect for DTC, confectionery, and CPG brands

This is the same type of visual execution brands pay thousands for through agencies.

I documented the exact image prompts, specs, and motion settings so you can replicate it instantly.

If you’re scaling paid ads or organic content for physical products, this is a cheat code.

Want the complete AI luxury video ad guide?

Comment “VIDEO” and I’ll send it to you.

(We need to be connected for me to DM you)

This is going to BREAK the internet.

(And it's perfect for anyone creating brand ads)

Most marketers struggle with generic AI outputs that look nothing like real ads.

They get:
- Wrong brand colors
- Fake-looking logos
- Zero creative direction
- Generic visuals that convert nobody

I've been testing a Nano Banana Pro prompt that changes everything.

Type ANY product name and instantly get:

→ Cinematic print ad quality
→ Real logo placement
→ Accurate brand colors
→ Premium material rendering
→ Surreal creative twist that actually fits the product
→ A killer 3-word slogan

This prompt has helped me create hundreds of concept ads in minutes instead of days.

No more briefing designers for initial concepts.
No more waiting 48 hours for first drafts.
No more "that's not quite what I meant."

The Nano-Banana-Pro prompt does it all.

Perfect for:
- Brand managers testing campaign ideas
- Agencies pitching concepts faster
- Marketers building mood boards
- Creators exploring visual directions

Want the exact prompt?

Connect with me and comment "PROMPT"

I'll send you the full copy-paste version.

It's over for ad agencies.

This AI studio just killed the entire creative production process.

Most brands pay $5K-$20K per month for ad creatives.

And wait 2-3 weeks for delivery.

This node-based system generates hundreds of product ads in minutes:

→ Upload one product photo
→ Choose any actor, any outfit, any location
→ Generate static images or full videos with voiceover
→ Create 20+ variations simultaneously
→ Upscale to 4K with one click
→ Swap products/outfits instantly

No design team. No video crew. No agency retainers.

I just documented the entire step-by-step workflow:

• How to set up the Flora node system
• Product ad image generation process
• One-click variation creation
• 4K upscaling with Magnific Precision
• Video generation with sound using Veo 3.1 and Sora 2 Pro
• How to generate 20 ads at once

This is the same system e-commerce brands are using to cut production costs by 90%.

Want the full tutorial and workflow?

1. Connect with me
2. Comment "ADS"
3. Like & repost for priority

I'll DM you the complete guide.

I'm going to regret sharing this...

I just cracked the code to create realistic AI videos that are converting 3x better than stock footage ads.

(and I'm giving you the entire cheat sheet)

Most brands are still using terrible AI videos that scream "FAKE."

Meanwhile, my clients are generating 8-figure ROAS with AI actors that look 100% real.

The difference? It's not the AI tools. It's the technique.

I just created a step-by-step breakdown of my exact process:

→ How to generate studio-quality 4K character frames that stay consistent
→ The "driving video" technique for lifelike movement
→ Fusing image + motion with AI puppeteering
→ Audio tricks that make people think it's a real human
→ Final polish techniques to remove the "AI look"

This is the same system we use to create scroll-stopping ads for 7-figure e-commerce brands.

No more generic stock footage.
No more expensive video shoots.
No more post-production teams.

The tech stack includes Nano Banana Pro, Kling 2.6, Adobe Podcast, and CapCut.

But the real value is in knowing HOW to use them together.

I've seen people spend $10K+ trying to figure this out.

You can have it for free.

Connect with me & comment "AI" and I'll send you the full cheat sheet.

P.S. - Repost this for priority access

Influencers are in SERIOUS trouble...

I just made 57 high-quality UGC videos in 10 minutes:

Most marketers get AI UGC completely wrong. 

They waste time on poor-quality avatars or spend $1000s on real creators.

For the past 6 months, I've been silently testing different AI platforms to see what actually moves the needle for e-commerce brands.

The results were shocking:

- 72% higher conversion rate vs. static images
- 2.8x more engagement than stock footage
- 94% of viewers couldn't tell it was AI-generated

I've compiled everything into "The Complete AI UGC Playbook" - the exact framework we use for clients who pay us $5k-$10K/month for this service.

Inside you'll find:
1. The secret AI tool we found to mass-generate UGC
2. My step-by-step creation workflow
3. 15 proven AI avatar templates
4. The exact script formulas that convert
5. My content distribution strategy

This isn't theory - these are the exact processes we use daily for clients!

Comment "UGC" below and I'll send you the complete playbook.

PS: I'm taking this down in 48 hours when we repackage it for our client offering.

taplio

The Battle

Brian Ouellette

Eugenio Zabell

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taplio

The Battle

Brian Ouellette

Eugenio Zabell

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Brian Ouellette's LinkedIn Performance

Performance ScoreEugenio Zabell's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreBrian Ouellette's LinkedIn Performance