B2B Catalyst

7 years of B2B consulting experience lead to B2B Catalyst. We build revenue engines that work.

CEO/Founder

SB Builders, LLC

Changed invoicing process to dramatically reduce AR and contributed in doubling revenue, passing 80k in monthly revenue

Implemented time tracking, invoicing, project management, basic CRM, contract creation, esigning system.

Developed SOP for all of the above & trained team in SOP.

Weekly checkins on project progress and invoices

Marketing and Operations

AutoVitals

-Analyzed current sales strategy, proposed changes, and implemented
-Developed and implemented channel strategies
-Managed and trained sales development team
-Developed hiring and training process
-Hired 5+ New SDRs
-Refined sales process
-Reimplemented CRM
-Managed CRM, users, and ensured CRM data quality
-Developed initiative tracking methodology to track result of sales and marketing initiatives
-Tracked sales and marketing KPIs & developed tracking tools for team use
-Set sales development team goals
-Refined team management process

Sales Strategist

Sales Development Representative

This Side Up Global

I helped develop and improve core operating processes and procedures in This Side Up Global using Scrum, JIRA, Confluence, Lastpass, and other industry standard processes and software.

I led and/or documented meetings in the company, including Sprint Planning & Review meetings, Process Retrospectives, Daily Stand-up's, and Client Meetings. I partnered with the CEO and other team members to improve operations, processes, and other business elements.

I administrated company SaaS products, adding, removing, and editing users, accounts, and other entries. I researched new software products, tested them, and if beneficial implemented them in the company. I explored existing software and found ways to use them more efficiently.

I developed, refined, and recorded company processes and procedures. I researched cutting edge business processes and concepts and worked with the CEO to implement them in the company.

I received training in content marketing, email marketing, and exposure to Facebook Ads, Google Ads, SEO, Social Marketing, and other kinds of digital marketing.

I initiated a content marketing campaign on a Facebook group, the first article of which got 25 likes, 11 comments, 1 share, and over 100 people added to a pixel.

Process Specialist

Founder | B2B GTM | Scale without headcount by mapping your playbooks into an AI revenue engine

Be honest - how many Linkedin posts have you seen this year saying that XYZ tech/playbook/widget is absolutely essential to your GTM this year?

Probably a lot

We now have thousands of sales and marketing technologies on the market

And all of them are pitching their solution as best in class

With playbooks, agencies, influencers to sell them

And yes, we have preferred tech vendors

Here's the difference

We don't throw you in canned playbook, we actually look at your Go to Market model before making recommendations

Let me tell you a funny story

I talked with an SDR team that was booking 80 meetings a month with parallel dialers and 10k emails per SDR per month

But 60% of their meetings got disqualified

Why?

They didn't qualify target accounts before doing outreach

Tech and playbooks don't save you deploy the wrong one at the wrong time

So what do we do different?

When you work with us, we start with an assessment

We look at your funnel metrics, your best customers, your messaging/copy, and get input from your team on detailed attributes that make up a great customer

That you CAN'T find in an off the shelf tool

After that we use our knowledge of best practices and tooling to identify the biggest opportunities to unlock more revenue per headcount in your team

This could look like

> Customer analysis
> Serviceable Addressable Market Mapping (because TAM is where you lose deals not win them)
> Target Account Lists
> Automated Contact Prospecting & Enrichment
> Pipeline Validation (we build out a script, test it to book meetings for you, help you take the meetings through completed discovery with next steps, then give you a completed call framework, email sequence, and discovery framework)
> Outbound Sales Team Coaching (Phone first)
> Sales Process Optimization
> Managed Cold Emails & Cold Calling
> Inbound Lead Flow Optimization
> AI Business Case Building (which we used to open a $300k+ opp at UPS)
> Implementation of Nooks, Clay, Evergrowth, and other sales tooling

Yes, we do that under one roof

Yes, it was very hard to find a team good enough to do all of this in one place

If you want to learn more, book a time here: https://calendly.com/b2bcatalyst/your-gtm-system-audit-linkedin
> Cold Email Infrastructure

Scott Martinis

So 6sense released a surprisingly great article embracing the move from intent to signals - but they missed one critical category of signal with serious consequences

Ironically, this effectively admits that their intent data didn’t actually show purchase intent... 

Buuut I won’t knock them for telling the truth even if it's late

Why this missing category matters:

Missing it...

Kills marketing / sales alignment

Makes actual intent modeling extremely hard to scale

Removes the most reliable and scalable form of signals

And is ultimately the reason why I think intent platforms failed in the first place

6sense talks about 2 paths to get signals

“Created/Received Signals come from your own digital properties and systems. Web traffic, product usage, email engagement, CRM data, and more.”

I call these first party signals because you own the data

“Acquired Signals come from outside providers. They give you visibility into activity you wouldn’t otherwise see: content syndication, review sites, publisher networks, etc.”

I call these second party signals because you can’t independently verify the data

The most important category?

Third party signals

Public signals you acquire through structured research

Job posts, news articles, new hires, social content engagement

This category is mostly driven by growth/demand teams reinventing ABM with Clay workflows

5 reasons it’s the best category

1. Anyone can verify the signals

Sales reps trust signals they can see with their own eyeballs more

2. It tends to predict behaviour better

Public content engagement shows greater commitment

News articles either force or show company action

Job posts and hiring demonstrate a willingness to spend money on a problem

3. You can personalize off public signals without being creepy

In fact, you look thoughtful when you do

4. Lack of data isn’t a problem, it’s a signal

No hire = smaller problem

5. It’s already an account-based sales best practice

Adem Manderovic was researching job posts in 2010 to identify in market companies

Christopher Curtis was helping SDR teams overattain when the rest of their company missed… 2-3 years ago

Jacob Karp uses third party signals to build account POVs that guide all of his outbound

Put simply - 3rd party signals make sales and marketing ABM alignment possible by aligning the team around visible signals you can easily act on

If I were 6sense (or Clay) I would find a way to structure 3rd party signal data to combine with 1st and 2nd party data for profile/readiness/interest signals (another great section of the article)

Build modeling against won/loss data

While also figuring out how to surface the data in a way sellers can action in prospecting and discovery calls

Get that right… you finally live up to the promise of being a GTM crystal ball

Founder | GTM Architect | We build revenue engines that work

DataBees

Account Executive

Outsellify

Outsellify was born out of the idea of improving outbound practices. Our method opposes the negative effects that are flooding the market and hindering the possibility of building genuine relationships with prospects.

The Outsellify method focuses on relevant, personal email copy. We are not afraid to do our research and manually write an email if that’s what it takes. On the other hand, we are not strangers to multiple email inboxes and domains, Clay, and AI enrichment but never at the cost of losing credibility in front of the client.

Our approach to LinkedIn is carefully crafted and tested. We use collaboration, engagement with thought leader content, posting, and DMs to build a network of valuable information around your ICPs.

Big part of Outsellify is everything related to video: prospecting, client updates, multithreading, feature walk-throughs. If you are a sales leader we can help you introduce video practices seamlessly into your existing workflows.

Founder

Insightful

▪️ Involved in the sales process with our Enterprise level clients - helping to increase employee 
     productivity, process improvement, and KPI achievement
▪️ Providing support and guidance to Account Executives in the Enterprise Sales Team
▪️ Working with the Sales Manager on reporting, forecasting, and sharing insights with our C-level 
     executives
▪️ Cross-team cooperation 
▪️ Building procedures, setting up mechanisms to monitor their fulfillment, and measuring their 
     impact

Enterprise Sales Team Lead

Enterprise Account Executive

IntellRocket - WordPress Agency

Business Development Executive

Mitto AG

Sales Executive

Silver Bell Group

Account Manager

PwC Serbia

Intern in the Tax Service Department

𝗜𝘀 𝗮𝗻𝘆 𝗼𝗳 𝘁𝗵𝗶𝘀 𝘆𝗼𝘂?

👉 You're a tech Founder in a B2B SaaS or software development agency considering outbound growth. 

👉 You are a VP of Sales and your outbound sales efforts are not bringing results or the results are not aligned with your GTM strategy.

👉  You have low email reply rates (less than 5%) and you are thinking of giving up LinkedIn because it doesn’t work.

𝗜𝗳 𝘆𝗲𝘀, 𝗜 𝗰𝗮𝗻 𝗵𝗲𝗹𝗽 𝘄𝗶𝘁𝗵:

🟪 Setting up an 𝗲𝗺𝗮𝗶𝗹 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 by leveraging multiple inboxes and domains, spintax, and multitier email campaigns. Building workflows using 𝗦𝗮𝗹𝗲𝘀 𝗧𝗿𝗶𝗴𝗴𝗲𝗿𝘀 to pinpoint Buyer Persona with 10 or more types of criteria which increases the relevancy and personalisation. I'm having campaigns with 𝟭𝟳% 𝗿𝗲𝗽𝗹𝘆 𝗿𝗮𝘁𝗲.

🟪 Building your 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆 and clear procedures that you and your team will be able to execute fast: Posts aimed at your ICP, leverage genuine relationships that lead to sales, engaging with other thought leaders, collaborating through newsletters and podcasts.

🟪 Introducing 𝘃𝗶𝗱𝗲𝗼 𝗽𝗿𝗼𝘀𝗽𝗲𝗰𝘁𝗶𝗻𝗴 into your existing workflow: educating your team on how to use video to get referrals, expansion, share feature updates, multi-thread, guide the POC forward, and prospect for new leads.

𝗪𝗵𝘆 𝗺𝗲?

I spent more than 6 years in B2B Sales.

𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰

• During 3 years in Insightful  I was involved in building the GTM strategy. I had the chance to collaborate with our C-level, Head of Sales, Head of Product, Head of Marketing, and Head of CSM every week. I had a strong influence on the direction of product development.

• I had the chance to consult two companies (DocsCube and IntellRocket) in the area of Outbound sales. We had excellent results and great cooperation, and I provided similar services as described above.

𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽

• I was leading a team of 10 people covering different countries and time zones. 
• Setting up a process to handle enterprise deals based on the priority levels and helping close a top 25 USA banks and one of the biggest mortgage companies in the USA.

𝗔𝗰𝗰𝗼𝘂𝗻𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗶𝘃𝗲 

-For a large part of my career I worked as an Account Executive.
-I closed subsidiaries of Uber, Delivery Hero, and big USA retailers. I have experience with ACV between 60.000 USD - 300.000 USD ARR on multi-year agreements.

𝗠𝘆 𝗯𝗿𝗼𝗮𝗱𝗲𝗿 𝗕𝟮𝗕 𝗶𝗻𝘁𝗲𝗿𝗲𝘀𝘁𝘀

-I have a newsletter in which I provide weekly updates on topics covered by the community in the area of B2B Growth: https://www.outsellify.io/newsletter

Radisa Radisic

You spent more than 6 months actively posting on LinkedIn, and your results are still unpredictable - read this. 👇

Expectations around LinkedIn need to be set based on the goals you want to accomplish on this platform.

And related to that, here is a hard pill to swallow:

• LinkedIn is best used for building awareness.
• Systems outside of LinkedIn are for nurturing. 

You are making a mistake because you want to nurture people with your LinkedIn content. 

Sure, an argument can be made that you can get in front of a similar audience with:

• Co-creation
• DMs
• LinkedIn ads

But this is still a huge gamble on the LinkedIn algorithm.

People need to know you first, before buying from you.

And how will people know you when LinkedIn shows them 2 out of 50 posts you created in the last 2 months?  

So instead of posting into the abyss, do this:

• be creative to draw attention and awareness
• make people go from your post/comment on your profile
• have a strong lead magnet on your profile
• push visitors from LinkedIn to your landing page and get their email

This is the recipe.

LinkedIn needs to be done fast. 
In and out. 

Make them curious, make them click, make them leave the email. 

This should be the ultimate goal on LinkedIn.

Are you doing this?

Radisa Radisic 🐘

Social selling for Founders: build your brand, win new clients, just 1 hour a week. PS: Marketing people love my service.

This is the ultimate Clay and Instantly.ai campaign planner that revolutionised the outbound process in elefante RevOps 🐘, and now we have 5-10 qualified meetings per week. 

Before this planner: 

• I was always in a hurry to find new leads for existing campaigns and start new campaigns. 
• I would get my domains burned, which would interrupt the business continuity. 
• I would get outbound campaign ideas, but then forget them.
• Everything was inconsistent.

With this planner:

• I have an overview of my email infrastructure with plans to ramp up the number of emails sent per day.
• I built an overview of backup mailboxes, in case the existing ones get burned.
• There is a clear overview of all campaigns.
• Backlog of campaign ideas.

I spent hours building this through trial and error. 

Comment "Planner" and I'll send this your way together with 5 outbound campaign ideas that had the best results for me!

We have to be connected - Radisa Radisic 🐘.

I did more than 50 LinkedIn profile reviews in the last 3 months, and this is a question I get very often:

𝘏𝘰𝘸 𝘥𝘰 𝘐 𝘮𝘢𝘪𝘯𝘵𝘢𝘪𝘯 𝘮𝘺 𝘱𝘦𝘳𝘴𝘰𝘯𝘢𝘭 𝘪𝘥𝘦𝘯𝘵𝘪𝘵𝘺 𝘰𝘯 𝘓𝘪𝘯𝘬𝘦𝘥𝘐𝘯 𝘸𝘩𝘪𝘭𝘦 𝘢𝘭𝘴𝘰 𝘶𝘴𝘪𝘯𝘨 𝘪𝘵 𝘢𝘴 𝘢 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘵𝘰𝘰𝘭 𝘧𝘰𝘳 𝘮𝘺 𝘸𝘰𝘳𝘬? 

This question also shows up when:

• You are a Founder with multiple companies.
• You have a single company but target multiple ICPs.
• You are an employee, but also building something yourself. 

It's true that for LinkedIn, the best case scenario is to have 1 company, 1 pain you resolve, 1 ICP, and 1 core value proposition. 

But for many people and companies out there, this is not possible for a variety of reasons. 

The second best thing is this.

Transparency. 

If your story is that you are currently divided between different projects, ICPs, and value propositions - share that. 

It will only add to your authenticity. People will remember you easier and the benefits can only be net positive.

In the image below, you can see my creative solution for the  cover photo, which is a crucial LinkedIn real estate that people look at first when they visit your profile. 

I was inspired by the old cover photo from Matthew Putnam 🔵. 

You also have the slider option, which LinkedIn developed recently, but this is not my cup of tea. 

It either moves too fast or too slow, and the visitor is expected to toggle through 2-4 cover photos, reading through the fine print. 

In all honesty, I don't think anyone is doing that, and this is why I suggest a divided single static cover photo for this use case.

Tell me about you, have you experienced something similar, and what do you think about this creative solution?

PS: LinkedIn Optimisation Checklist is coming soon! 😉

I pre-planned the remaining 2 months of 2025 with fun activities by using Perplexity.

We all need to remember to put joy in the calendar before work fills it. 

If not, the time passes fast, and you'll look back and catch yourself sitting behind a computer screen for 80% of the year. 

Use this Perplexity prompt:

𝘚𝘤𝘳𝘢𝘱𝘦 𝘵𝘩𝘦 𝘸𝘦𝘣 𝘢𝘯𝘥 𝘮𝘢𝘬𝘦 𝘵𝘩𝘦 𝘮𝘰𝘴𝘵 𝘤𝘰𝘮𝘱𝘳𝘦𝘩𝘦𝘯𝘴𝘪𝘷𝘦 𝘢𝘯𝘥 𝘥𝘦𝘵𝘢𝘪𝘭𝘦𝘥 𝘭𝘪𝘴𝘵 𝘰𝘧 𝘢𝘭𝘭 𝘦𝘷𝘦𝘯𝘵𝘴 𝘩𝘢𝘱𝘱𝘦𝘯𝘪𝘯𝘨 𝘪𝘯 𝘕𝘰𝘷𝘦𝘮𝘣𝘦𝘳 𝘢𝘯𝘥 𝘋𝘦𝘤𝘦𝘮𝘣𝘦𝘳 𝘪𝘯 {{𝘊𝘪𝘵𝘺}}. 𝘌𝘷𝘦𝘳𝘺𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘺𝘰𝘶 𝘤𝘢𝘯 𝘧𝘪𝘯𝘥 𝘢𝘯𝘥 𝘴𝘤𝘳𝘢𝘱𝘦 𝘪𝘯 𝘢𝘭𝘭 𝘢𝘳𝘦𝘢𝘴, 𝘧𝘰𝘳 𝘦𝘹𝘢𝘮𝘱𝘭𝘦:

𝘚𝘶𝘳𝘧𝘪𝘯𝘨, 𝘊𝘭𝘪𝘮𝘣𝘪𝘯𝘨, 𝘗𝘢𝘥𝘦𝘭, 𝘏𝘪𝘬𝘪𝘯𝘨, 𝘉𝘪𝘤𝘺𝘤𝘭𝘦 𝘳𝘪𝘥𝘪𝘯𝘨, 𝘞𝘢𝘭𝘬𝘪𝘯𝘨, 𝘗𝘪𝘭𝘢𝘵𝘦𝘴, 𝘠𝘰𝘨𝘢, 𝘉𝘢𝘥𝘮𝘪𝘯𝘨𝘩𝘵𝘰𝘯, 𝘚𝘜𝘗 𝘣𝘰𝘢𝘳𝘥𝘴, 𝘙𝘰𝘸𝘪𝘯𝘨, 𝘒𝘢𝘺𝘢𝘬𝘪𝘯𝘨, 𝘕𝘢𝘵𝘶𝘳𝘦 𝘰𝘳𝘨𝘢𝘯𝘪𝘴𝘦𝘥 𝘩𝘪𝘬𝘦𝘴, 𝘛𝘩𝘦𝘢𝘵𝘦𝘳, 𝘑𝘢𝘻𝘻, 𝘊𝘰𝘯𝘤𝘦𝘳𝘵𝘴, 𝘜𝘯𝘪𝘲𝘶𝘦 𝘥𝘪𝘯𝘯𝘦𝘳 𝘱𝘭𝘢𝘤𝘦𝘴, 𝘊𝘪𝘯𝘦𝘮𝘢, 𝘗𝘰𝘰𝘭 𝘢𝘯𝘥 𝘣𝘦𝘦𝘳, 𝘋𝘢𝘳𝘵𝘴, 𝘈𝘹𝘦 𝘵𝘳𝘰𝘸𝘪𝘯𝘨, 𝘚𝘰𝘤𝘪𝘢𝘭 𝘢𝘤𝘵𝘪𝘷𝘪𝘵𝘪𝘦𝘴: 𝘨𝘢𝘮𝘦𝘴, 𝘱𝘢𝘪𝘯𝘵𝘪𝘯𝘨, 𝘲𝘶𝘪𝘻𝘻𝘦𝘴, 𝘚𝘱𝘢, 𝘚𝘩𝘰𝘳𝘵 𝘵𝘳𝘢𝘷𝘦𝘭𝘴, 𝘉𝘳𝘶𝘯𝘤𝘩 𝘪𝘯 𝘶𝘯𝘪𝘲𝘶𝘦 𝘱𝘭𝘢𝘤𝘦𝘴, 𝘏𝘦𝘢𝘭𝘵𝘩 𝘢𝘯𝘥 𝘵𝘩𝘳𝘦𝘢𝘵𝘮𝘦𝘯𝘵𝘴.

𝘈𝘭𝘴𝘰, 𝘣𝘳𝘢𝘪𝘯𝘴𝘵𝘰𝘳𝘮 𝘰𝘵𝘩𝘦𝘳 𝘴𝘵𝘶𝘧𝘧 𝘵𝘰 𝘥𝘰 𝘣𝘦𝘴𝘪𝘥𝘦𝘴 𝘵𝘩𝘪𝘴 𝘭𝘪𝘴𝘵, 𝘢𝘥𝘥 𝘵𝘩𝘦𝘮 𝘵𝘰 𝘵𝘩𝘦 𝘭𝘪𝘴𝘵 𝘢𝘭𝘴𝘰, 𝘴𝘰 𝘐 𝘩𝘢𝘷𝘦 𝘮𝘰𝘳𝘦 𝘪𝘥𝘦𝘢𝘴 𝘢𝘣𝘰𝘶𝘵 𝘵𝘩𝘦 𝘵𝘩𝘪𝘯𝘨𝘴 𝘐 𝘤𝘰𝘶𝘭𝘥 𝘥𝘰 𝘪𝘯 {{𝘊𝘪𝘵𝘺}}.
--
𝘔𝘢𝘬𝘦 𝘮𝘦 𝘢 𝘤𝘰𝘮𝘱𝘳𝘦𝘩𝘦𝘯𝘴𝘪𝘷𝘦 𝘊𝘚𝘝 𝘥𝘰𝘸𝘯𝘭𝘰𝘢𝘥𝘢𝘣𝘭𝘦 𝘵𝘢𝘣𝘭𝘦 𝘸𝘪𝘵𝘩 𝘢𝘭𝘭 𝘰𝘧 𝘵𝘩𝘦𝘴𝘦 𝘦𝘷𝘦𝘯𝘵𝘴, 𝘵𝘩𝘦𝘪𝘳 𝘥𝘢𝘵𝘦𝘴, 𝘷𝘦𝘯𝘶𝘦 𝘯𝘢𝘮𝘦𝘴, 𝘢𝘯𝘥 𝘱𝘳𝘪𝘤𝘦𝘴 𝘰𝘧 𝘵𝘩𝘦 𝘵𝘪𝘤𝘬𝘦𝘵𝘴, 𝘢𝘯𝘥 𝘭𝘪𝘯𝘬𝘴 𝘵𝘰 𝘵𝘩𝘦 𝘦𝘷𝘦𝘯𝘵𝘴.

𝘎𝘳𝘰𝘶𝘱 𝘵𝘩𝘦𝘮 𝘣𝘢𝘴𝘦𝘥 𝘰𝘯 𝘵𝘩𝘦 𝘷𝘦𝘯𝘶𝘦 𝘰𝘳 𝘤𝘢𝘵𝘦𝘨𝘰𝘳𝘺.

𝘛𝘳𝘺 𝘵𝘰 𝘴𝘵𝘢𝘯𝘥𝘢𝘳𝘥𝘪𝘴𝘦 𝘵𝘩𝘦 𝘤𝘢𝘵𝘦𝘨𝘰𝘳𝘺 𝘯𝘢𝘮𝘦𝘴 𝘴𝘰 𝘐 𝘤𝘢𝘯 𝘧𝘪𝘭𝘵𝘦𝘳 𝘵𝘩𝘦𝘮 𝘭𝘢𝘵𝘦𝘳.

You want to try this?

Tell me how it worked out?

With 7 years spent in B2B sales, I spoke with hundreds of VPs of Sales, and these are the 5 key priorities they'll think about in 2026.

1. 𝗔 𝗴𝗿𝗲𝗮𝘁 𝗼𝗳𝗳𝗲𝗿.
This means having a PMF with at least one product. It is a necessary foundation they can use to further develop the offer and repackage it to different market segments and audiences.

2. 𝗔𝘁 𝗹𝗲𝗮𝘀𝘁 𝗼𝗻𝗲 𝗿𝗲𝗽𝗲𝗮𝘁𝗮𝗯𝗹𝗲 𝗚𝗧𝗠 𝗺𝗼𝘁𝗶𝗼𝗻.
It can be either Inbound, Outbound, Partnerships, or Events. But a great VP of Sales will require at least a notion of predictability before joining a company. On top of that, they can then test different GTM experiments.

3. 𝗔 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝘁𝗵𝗮𝘁 𝘁𝗵𝗲 𝘀𝗮𝗹𝗲𝘀 𝗿𝗲𝗽𝘀 𝗰𝗮𝗻 𝗳𝗼𝗹𝗹𝗼𝘄.
Keeping the deal velocity high will be one of the biggest goals moving forward. This means having processes in place on the deal stage entry and exit criteria, key properties to be filled out, sales methodology enforcement, and multithreading procedures.

4. 𝗧𝗼𝗼𝗹𝘀 𝗮𝗻𝗱 𝗸𝗻𝗼𝘄-𝗵𝗼𝘄 𝘁𝗼 𝗳𝗮𝗰𝗶𝗹𝗶𝘁𝗮𝘁𝗲 𝘁𝗵𝗲 𝗲𝘅𝗲𝗰𝘂𝘁𝗶𝗼𝗻 𝗼𝗳 𝘁𝗵𝗶𝘀 𝗽𝗿𝗼𝗰𝗲𝘀𝘀.
Everything from CRMs, sales enablement tools, digital sales rooms, data aggregators for deduplication, enrichment, and sales context. Know-how on individual tool features and the development of tool ecosystems working together to help achieve these business goals.

5. 𝗧𝗿𝗮𝗶𝗻𝗶𝗻𝗴 𝘀𝗮𝗹𝗲𝘀 𝗿𝗲𝗽𝘀 𝘁𝗼 𝗺𝗮𝗸𝗲 𝘀𝘂𝗿𝗲 𝘁𝗵𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝗶𝘀 𝗰𝗼𝗻𝗱𝘂𝗰𝘁𝗲𝗱 𝘄𝗲𝗹𝗹.
This includes systems that train reps on how to do discovery, follow the selected sales methodology, fulfill the daily tasks, push deals through stages, multithread, and sell value. 

Since I joined elefante RevOps 🐘 I have had the chance to work with VPs of Sales and help them improve every priority listed above. 

We do it by implementing the Winning by Design methodology, and these tasks would fall right in the middle of the left side of the "bowtie" model.

Send me a DM if you are a VP of Sales, or if you want to set up your VP of Sales for success - Radisa Radisic 🐘

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