SCOTT TAYLOR - The Data Whisperer

MetaMeta Consulting

MetaMeta: "It's about what it's about"

We are a strategic marketing consultancy focused on partnering with innovative Tech Brands that seek to change the nature of enterprise data management - and want help to tell that story.  Our experience is rooted in helping countless business executives understand the strategic value of proper data management.  Data has never been hotter but Tech Brands can't always break through the clutter.  We are proponents of compelling messaging that is also technically accurate.

The Data Whisperer & Principal Consultant

DataVengers

Lead member of the DataVengers, a coordinated group of independent content creators amplifying and enhancing the data event experience

DataVenger

Technics Publications

NEW BOOK: TELLING YOUR DATA STORY - Data Storytelling for Data Management 

The Data Whisperer's practical guide to explaining and understanding the strategic value of data management.

Available directly from Technics Publications and also on Amazon

Author - TELLING YOUR DATA STORY - Data Storytelling for Data Management

Thinkers360

Top 10 Ranking Thought Leader & Influencer
Big Data 
Business Strategy
Digital Transformation

Top 10 Ranking Thought Leader & Influencer - Big Data | Digital Transformation | Business Strategy

DATAVERSITY

Very excited to be chosen for the Opening Keynote at Enterprise Data World in San Diego March. 
"Data Management as the Foundation of Digital Transformation"
For a discount on registrations use promo code DATAWHISPERER

Keynote Speaker - DGIQ

InfoCepts

Helping to Bridge the Story Gap Between the Business and Data - Events, blogs, videos and all sort of content.

InfoCepts Partner

ThinkLinkers

ONE WORLD. ONE PEOPLE. ONE DATA.

A collaboration between ThinkLinkers and Scott Taylor - The Data Whisperer, born out of love for #Data, #Storytelling and knowledge sharing, we’re excited to present:
M D M - Master Data Marathon

Host for the Data Marathon 5.0

Cloudera

Podcast Host

Dun & Bradstreet

Reimagined, redefined and repositioned Dun & Bradstreet’s global market position for data management solutions supporting Master Data resulting in a common set of vocabulary, a clear consistent voice in the marketplace and a visionary business accessible narrative.

D&B Master Data Evangelist : Market Development & Innovation

InfoCommerce Group Inc.

Specialized Consultant - Master Data Productization Opportunities

Let me help you TELL YOUR DATA STORY 

I can be your voice for Data Management 

Partnering with Enterprises and innovative Data Brands that want to change the nature of data management - and help them tell their story!

As **The Data Whisperer** I help "calm data down" 

I am a firm believer in “making your data do the work,” and have enlightened countless business executives to the value of proper data management by focusing on the strategic rationale and business alignment rather than technical implementation and system integration. 

I'm more of the strategic WHY than the technical HOW. 

I have spent over two decades solving master data challenges with large global enterprises as well as guiding Tech Brand owners to leverage their reference data and taxonomy assets.  

In a variety of strategic marketing, GTM, innovation and consulting roles, I have worked with some of the world’s most iconic business data brands including Dun & Bradstreet, Nielsen, Microsoft, Kantar, NPD as well as start-ups such as Qoints and Spiceworks.  

I'm an avid business evangelist and original thinker, and continually share my passion for the strategic value of foundational data through public speaking opportunities, blogs, videos, whitepapers, podcasts and all forms of marketing content. 

Highly effective strategic Subject Matter Expert/SME working directly with sales and alliances to reinforce the value of data management.

If you are an innovative Tech Brand looking to change the very nature of data management let me help you tell a better story!

MetaMeta: "It's about what it's about"

We are a strategic marketing consultancy focused on partnering with innovative Tech Brands that seek to change the nature of enterprise data management - and want help to tell that story.  Our experience is rooted in helping countless business executives understand the strategic value of proper data management.  Data has never been hotter but Tech Brands can't always break through the clutter.  We are proponents of compelling messaging that is also technically accurate. 

Malcolm Hawker

Profisee

Chief Data Officer

Head of Data Strategy

Forbes

As a member of the Forbes Technology Council, I provide written content and industry insights to Forbes.com on the role of the CDO and other data management-related topics.

Member - Forbes Technology Council

Enterprise Knowledge, LLC

As an Advisory Board member I provide insights on data strategy and data management best practices to select Enterprise Knowledge clients

Advisory Board Member

Blue Street Data

I am providing strategic advisory support to the next generation of data leaders actively working to disrupt the market for external data sharing.

Advisor

Gartner

As a Senior Director Analyst at Gartner, I provide thought leadership and strategic guidance to C-level and senior business executives looking to overcome their biggest data and analytics challenges with a focus on Master Data Management (MDM) and Data Governance.

My research and client consulting at Gartner focuses on the overlap between academic approaches to data and analytics problems and the realities of today's fast-paced, budget-constrained, and regulatory-driven environments that CDOs and CIOs navigate every day.  I apply the insights gleaned from years of hands-on experience in data and analytics with wealth of knowledge gained through the Gartner client and analyst network to provide clients actionable and practical advice on all aspects of their top data priorities:  from strategy to execution.

Senior Director Analyst

Dun and Bradstreet

As a Distinguished Architect I provided consulting and advisory services to D&B customers looking to optimize their investments in the data, systems, and business processes used to support their enterprise Data Governance, Data Quality, and Master Data Management programs.  I provided thought leadership, industry expertise, and demonstrated best practices to Senior Executives around the globe who were looking to transform their organizations to become truly data-driven.  I provided customer input and strategic guidance on the development of the long-term roadmaps for the D&B suite of Master Data products.

Distinguished Architect

Neustar

As the acting Sr. Director of I.T. at Neustar, I lead a team of over 50 professionals responsible for the corporate IT functions of the company, including the Network Security, Enterprise Applications, Corporate Network, Unified Communications/Telecom, and Business Intelligence teams.  I managed all aspects of Neustar's I.T. budget and their 1/3/5 year Operational roadmaps.  I was also responsible for defining team annual goals and performance metrics; internal and external SLA's & customer requirements. 

Prior to my interim role leading Neustar's IT organization, I held a Program Leadership position where I was responsible for multiple high visibility IT transformation initiatives spanning all aspects of the IT landscape.

Sr. Director of I.T.

Pivotal IT

Responsible for all product development, business development, resource management, and client relationship management for a leader in IT Services recognized for delivering innovative and effective solutions for it's clients.  Subject matter expert and industry speaker on Master Data Management (MDM), Data Integration, and Data Quality - particularly within the context of CRM systems, including salesforce.com.  Winner of the "Most Innovative Solution" at Pervasive Software's IntegratioNext conference in 2010.  Delivered significant revenue growth through focus on client satisfaction and successful project execution.  Built new consulting practice from the ground-up.

General Manager

QuickArrow

As the VP of Product Management I defined the product and process changes required to transform QuickArrow from a low-growth to high-growth company.  This included the implementation of a new market strategy which repositioned the product from a single offer to a tiered set of offers based on the needs of multiple customer segments.  This transformation included migrating the product from a seat-based pricing model to a value and customer-based pricing model.  I successfully transformed all Product Management processes to support an Agile development model utilizing offshore engineering resources.  Included in this transformation was the integration of real-time client feedback from a user community / networking site.  As the product leader I drove consensus on the long and short term product strategies and roadmaps with top customers, internal stakeholders & management, and company's investors and Board of Directors.

Vice President, Product Management

Hoovers Inc.

At Hoover's I led a team of Product Managers and business Analysts responsible for defining and executing the product strategies and annual product roadmaps for www.hoovers.com and other B2B sites generating in excess of $100MM in annual subscription revenues.  My team worked cross-departmentally to document all functional and UI specifications, go to market plans, and end-user research and usability studies.  In this role I also served as the Product Management interface to the Sales & Account Management organizations and attended tradeshows and industry events to represent and speak on behalf of Hoover’s and its products.  I successfully managed all aspects of the launch of  'Access Hoover's', an entirely new product that integrated Hoover's functionality within salesforce.com and generated over $3MM in subscription revenue in it's first year.

Director, Product Management

Thought Leader | CDO | Data Strategy | Master Data Management | Data Governance | Host of the CDO Matters Podcast

With over 25 years of experience in data and analytics, I am a recognized thought leader and advisor in the fields of Master Data Management (MDM) and Data Governance. I have helped some of the world's largest businesses to improve their enterprise information management strategies, and I enjoy sharing practical and actionable insights on how to leverage data as a strategic asset.

As the CDO for Profisee, I lead the global field MDM and Data Governance practice, and I am the host of the CDO Matters podcast, where I interview senior data leaders from various industries and domains. My mission is to raise the awareness and value of MDM and Data Governance to companies across the globe, and to empower them with the best practices and solutions to overcome their data quality challenges and achieve their business goals.

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The Battle

SCOTT TAYLOR - The Data Whisperer

Malcolm Hawker

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