Mywebtechcare®

I help busy life sciences founders: 
✅ clearly communicate their expertise on social media, 
✅ turning complex science into compelling messages,
✅ get consistent visibility, 
✅ attract funding,
✅ build influence.
All without losing focus on their core mission.

Social media ghostwriter

1. Strategy & Planning
- Research target audiences (scientists, clinicians, investors, patients).
- Analyse competitors and industry benchmarks.
- Build platform-specific strategies (LinkedIn, X, YouTube, Instagram).
- Plan quarterly or monthly content calendars aligned with client goals.

2. Content Creation
- Write and edit posts tailored to life science audiences.
- Create visual assets (infographics, data visuals, short videos).
- Adapt technical/scientific content into accessible, engaging language.
- Ensure accuracy and compliance with industry regulations.

3. Campaign Management
- Set up and run paid campaigns targeting niche life science segments.
- Monitor performance and adjust targeting, creatives, or budgets.
- Test new formats (carousel posts, thought leadership articles, video snippets).
- Collaborate with clients on launch timelines for product updates or studies.

4. Community Engagement
- Respond to comments and messages on client accounts.
- Proactively engage with relevant hashtags, groups, and influencers.
- Build relationships with key opinion leaders (KOLs) and brand advocates.
- Flag scientific or regulatory questions to the client for approval

5. Analytics & Reporting
- Track KPIs like impressions, engagement rate, click-throughs, and conversions.
- Compile monthly reports with actionable insights.
- Spot content patterns that resonate with scientific audiences.
- Suggest strategy adjustments based on data.

6. Industry Awareness
- Stay updated on life science news, conferences, and publications.
- Follow regulatory updates affecting digital marketing in healthcare/biotech.
- Share relevant industry updates.

Social media Marketer

1. Strategic Direction
- Define agency vision, positioning, and unique value in the life science space.
- Identify target client segments (e.g., biotech startups, pharma, medtech, diagnostics).
- Approve service offerings (content, campaigns, LinkedIn strategy, thought leadership programs).
- Set annual growth goals and key performance indicators (KPIs).

2. Client Acquisition & Relationship Management
- Network with life science leaders, investors, and industry groups.
- Lead high-level sales meetings with key prospects.
- Negotiate contracts and retainers with large or strategic accounts.
- Maintain relationships with top clients and act as an escalation point.

3. Brand & Thought Leadership
- Represent the agency at conferences, panels, and webinars.
- Publish thought leadership content on LinkedIn and other platforms.
- Build partnerships with industry media, associations, and event organisers.
- Share case studies and success stories relevant to the sector.

4. Financial Oversight
- Approve budgets, monitor profitability, and manage cash flow.
- Decide on investments in tools, software, and research resources.
- Review financial performance monthly or quarterly.

5. Service Innovation
- Spot emerging social media trends that could benefit life science companies.
- Evaluate and test AI tools, analytics platforms, or niche channels.
- Oversee pilot programs before rolling out to all clients.

6. Compliance & Risk Management
- Ensure content strategies respect industry regulations (FDA, EMA, advertising rules).
- Manage reputational risks linked to client campaigns or public statements.
- Approve crisis communication protocols.

Chief Executive Officer

From the Lab to the Web

Podcaster

Resilient Collective

Social Media Marketing Consultant

IMA School - Institut de Management d'Aubervilliers

I teach apprentice digital marketers about:
👉 Marketing audit
👉 Marketing strategy
👉 Marketing projet 
👉 Marketing management

Professeur of Digital marketing & communication

Stilla Technologies

Management and support of many projects for Stilla Technologies:
👉 Creation of an internal website for the company communication.
👉 Management and support of events for the reception of customers, investors and partners, internal seminars and exhibitions.
👉 Support the Exec team, marketing and sales teams.
👉 Management of facilities and office work.

Office Manager

CIRAD

👉 Physical and phone receptionist.
👉 Organisation and support for meetings, seminars, and international events in the headquarter.
👉 Training and team management.

Host and assistant

Education nationale

👉 Substitute teacher in history & georgaphy.
👉 Help students in their homeworks.
👉 Support of teachers in projects with students.
👉 Administration work.

Substitute Teacher and student supervisor

CEO of Mywebtechcare │ Social media trainer and premium ghostwriter for life sciences founders │ I help them become remarkable and generate more opportunities 💶

If you're a CEO or founder in the life sciences, here's a question worth asking: Is LinkedIn working for you, or are you still trying to make it work?

You're not alone.
Even brilliant biotech founders struggle to make LinkedIn a growth lever.
World-class science, but lacking visibility, positioning, and clear messaging?
That’s where I come in.

I’m Sébastien Simoncelli.
I’ve spent the last 3+ years helping life science leaders (CEOs, scientists, marketers) turn LinkedIn into a source of visibility, positioning, and opportunity.
Over 250 professionals have participated in my programs, coaching, training, and ghostwriting. I help them get results.
Let me show you how 👇

1️⃣ BiologIn is your launchpad for building a credible, magnetic LinkedIn presence.
It’s more than just theory. It’s a complete system.
Here’s what you get:
✅ Strategic training tailored for life science companies
✅ 3 to 6 months of personalised follow-up
✅ Time-saving tools and resources
✅ Access to a growing, supportive community
✅ One-on-one guidance from someone who lives and breathes LinkedIn for biotech

2️⃣ Coaching
Don’t want a complete program?
Need precision help on a specific issue?
That’s where coaching comes in.
I work directly with CEOs, marketers, and scientists to tackle concrete problems like:
➡ Optimising your LinkedIn profile
➡ Building a content machine
➡ Finding your editorial voice
➡ Structuring a smart networking strategy

3️⃣ Ghostwriting
Too busy to post?
Let me do it for you without losing your voice.
I write LinkedIn posts for CEOs in life sciences who want:
🧠 To build personal credibility
🔬 To explain complex science with clarity
🚀 To create opportunities without spending hours writing
Each post sounds like you because I capture how you speak, think, and lead.

👇 𝐅𝐀𝐐
1️⃣ Do I need a big following for this to work?
No. My methods work even if you're starting from scratch. What matters is clarity and consistency.

2️⃣ How much time do I need to invest?
It depends on the service. Training takes a few hours weekly, coaching is tailored, and ghostwriting saves you time.

3️⃣ Will the content sound like me?
Yes. My speciality is capturing your voice so the posts feel 100% authentic.

4️⃣ Is this for sales or visibility?
Both. Visibility is step one. But everything I do is geared toward creating real-world business opportunities.

If you’re ready to turn your LinkedIn presence into a strategic asset:
↳ Let's connect.
↳ Send me a message at ssimoncelli@mywebtechcare.com
↳ Call me on WhatsApp: +337.67.23.26.78

Sébastien Simoncelli

Harsh truth for life sciences founders:
Strong science ≠ Strong positioning.
Bad positioning = generic company.

Here are 8 mistakes I noticed after auditing 73 life sciences companies on LinkedIn:

❌ Leading with claims instead of proof.
↳ "Revolutionary", "Next-gen", or "transformative.
Without evidence or a clear angle, those words blur together.

❌ Describing the technology instead of the problem.
↳ Describe platforms, mechanisms and modalities.
Without the problem you're solving, your message loses context and urgency.

❌ Using the same category labels as everyone else.
↳ "AI-driven drug discovery", "Novel delivery platform", or "Precision medicine"
Those terms lost meaning years ago.

❌ Positioning yourself around features instead of impact.
↳ Focusing on the capability isn't a position.
Focus on the change you create and who feels it first.

❌ Sounding too broad.
↳ When you talk to everyone, you talk to no one.
Clear position = clear customer (no -s).

❌ Ignoring what competitors claim.
↳ When you ignore what others sound like, and you accidentally copy their language.
Do a benchmark and find the gap to stand out.

❌ Hiding behind scientific accuracy.
↳ When technical precision becomes the whole message, you disappear into a haze of jargon.
Focus on the problem you solve and the impact you have on it.

❌ Avoiding a strong point of view.
↳ Most companies never say their point of view out loud.
Best position = conviction.
"What does the field get wrong, and what do you see differently?"

→ Which of these eight positioning mistakes do you see most often?

Founder of Mywebtechcare │ Helping biotech founders build credibility and generate opportunities online through clear, compelling content

English was a struggle for me.

But every week:
‣ I write around 60,000 words.
‣ I have many calls with customers and partners.
‣ I train and coach founders to have an impact on LinkedIn.

Everything in English.

No choice, this is the language to communicate in life sciences.

I messed up many times:
• I wrote or said sentences that made no sense.
• I misspelt words.
• I wrote English like people speak French.

People were really nice to me.
→ Some corrected my DMs.
→ Others didn't hesitate to ask me questions when I wasn't clear.
→ I never received any hateful comments or messages.

I understood a crucial truth:
No need to have perfect English to post on LinkedIn.

Instead:
✅ Be clear and simple.
✅ Show some personality and authenticity.
✅ Show a genuine interest in people and help them.

Why am I sharing this with you?

I've noticed that many in the life sciences hesitate to post on LinkedIn for the same reason.

You don't need to have perfect English to post on LinkedIn.
Be human, relevant and generous.
Opportunities will come.

→ What helped you feel more confident communicating in a language that isn’t yours?

Let me be direct,
Investor meetings are brutal.

A shaky pitch hurts.
A confused room feels even worse.

But the real damage?
Walking in without a clear story.

I’ve seen founders with strong science fall flat because they couldn’t explain what made their solution different.

→ “Our platform is innovative.”
→ “We use cutting-edge technology.”
→ “We’re like X, but better.”

Investors hear this every day.
They want clarity, not buzzwords.

Your data matters, but your message decides whether they stay engaged.
If you can’t spell out why your approach stands out, they won’t do the work for you.

A tough question from an investor stings for a moment, yet failing to define your uniqueness can cost you months of fundraising.

You might not leave every meeting with funding. 
But showing up without a sharp message almost always ends the same way.

So sharpen your story.
Say it clearly.
Make people understand why you’re the one worth betting on.

Do you agree?

Few founders trust a ghostwriter to delegate their voice.

"People will realise it's not me."
"It won't be authentic."
"I can lose my credibility if people know it's not me."

Much fear, but also opportunities lost because of it.

This is why I invited Shruti Bhide for a special episode of From the Lab to the Web about ghostwriting.

She works as a sales scientist, understands wet-lab work, and knows how to explain complex ideas. This mix makes her an effective ghostwriter who can turn founders' expertise into something that people can follow.

Shruti studies how founders talk, how they decide, and what shapes their stories. It makes the content feel personal, not like consultant copy. She can share real insight or stories behind their choice.

At this time, when so many founders bet on AI and seek a solution to simplify their work, she explains how ghostwriting makes a big difference.

This episode will demonstrate why ghostwriting is not about faking a voice. It's about giving founders the clarity, consistency, and visibility they never have time to build for themselves.

→ Do you think more life sciences leaders should use it?

Three LinkedIneers walk into a virtual room.
One from Canada. One from France. One from the UK.

No punchline. 
Just an hour of friendly chaos, with three people who love life sciences marketing talking shop together.

On 25 November at 15:00 GMT, I’m sitting down with Benjamin McLeod and Christopher Caudle for a session that blends practical tips with plenty of curiosity. 

We’ll compare what we’re seeing in our own corners of the world, share what’s actually working on LinkedIn, and call out the things that everyone keeps doing even though they don’t help your visibility.

If you like conversations that feel informal but leave you with ideas you can use the same day, this one is for you.

Link in the comments to sign up. 
Join us and enjoy the chaos. 😉

Hiring: A Ghostwriter for a Life Sciences Founder

If you recognise yourself in these situations, we are meant to work together. 

Key responsibilities:
• Translate voice notes recorded while you walk between meetings into clean, punchy posts.
• Decode every “I’ll send you the details later” and magically turn it into something coherent.
• Make you sound like the version of yourself you think you’ll be when you finally have time.
• Keep your posting consistent even when your week explodes, which is… every week.
• Turn obscure technical updates into stories people actually want to read.
• Protect you from posting at 1 a.m. after too much caffeine.

Nice-to-have:
• Extract insights from 90-second conversations.
• Strong tolerance for acronyms.
• Enjoys founders who start three sentences at once.

If this job description feels too accurate, skip the hiring process and send me a message. 
I already do all of this. 
I just need your ideas.

→ Send me a DM to talk about your needs and see how I can help you.

The reality about biotech differentiation:

It has nothing to do with louder claims or bigger budgets.

It comes from:
• a truth your competitors ignore, 
• a consequence they never followed through, 
• a piece of proof only you can show.

Here’s what actually sets you apart, and what to do if you feel lost in a crowded space:

1) Identify the "non-negotiable truth" behind your science.
↳ Most teams skip the hard part: calling out the overlooked insight that shapes everything you do.
↳ Fix this by identifying the belief your science proves that others underestimate.

2) Map the real-world consequences of that truth.
↳ If partners can’t link your insight to real-world outcomes, you stay “interesting” instead of essential.
↳ Fix this by mapping how your insight reshapes decisions, costs, timelines, or patient impact.

3) Connect it to proof only you can show.
↳ Without evidence or a capability that others can’t copy fast, you sound like everyone else.
↳ Fix this by highlighting the data, platform edge, or method that gives you a measurable lead.

High-performing biotechs don’t compete on buzzwords, but on earned positions.

Build a narrative that shows the truth you see, the impact it has, and the proof you own.

→ What is the most difficult for biotech companies: defining their non-negotiable truth or proving it?

Your LinkedIn strategy is basically a PCR cycle. 
Lots of repeats, no amplification. 
Fix it with training.

Egyptian Drug Authority

- Developing policies and strategies to support the local pharmaceutical industry.
- Development and Improvement project for a new Auditing System.
- I have been the project manager responsible for the accreditation of the inspection department from the E.G.A.C. for ISO/IEC 17020:2012 -Conformity assessment - Requirements for the operation of various types of bodies performing inspection.
- I was a member of the team responsible for WHO Global Benchmarking Tool (cGBT) assessment of Indicator 06. Regulatory Inspection (RI).


Skills: 
· Operations Management
-Project Management Professional 
-Strategic Planning 
· Corrective and Preventive Action (CAPA) · 
· Business Process Improvement | Quality Improvement ·
· Risk Management | Failure modes effects analysis (FMEA) | Failure mode, effects and criticality analysis (FMECA) | Hazard Analysis and Critical Control Points (HACCP)
· Team Leadership
· Decision-Making
. Problem Solving

Local Pharmaceutical Industry Development Unit Manager

Some of the tasks that I perform are:
- Conduct and report audits of pharmaceutical facilities, processes, systems, and documentation.
Evaluate the compliance of the audited areas with the applicable GMP regulations, guidelines, and standards.
-Identify and communicate any non-conformities, risks, or opportunities for improvement.
-Follow up on the implementation of corrective and preventive actions (CAPAs) resulting from the audits.
-Mentor and train other auditors or quality personnel on GMP auditing techniques and best practices.
-Maintain and update the audit records, schedules, and databases.

Skills: 
Knowledge of the Good Manufacturing Practice (GMP) regulations, guidelines, and standards applicable to the pharmaceutical sector, such as WHO, FDA (21 Code of Federal Regulations ), EMA, ICH, PIC/s, etc.
· Quality System 
· Operations Management
· Quality Auditing 
· Corrective and Preventive Action (CAPA) · 
· Business Process Improvement | Quality Improvement ·
· Risk Management | Failure modes effects analysis (FMEA) | Failure mode, effects and criticality analysis (FMECA) | Hazard Analysis and Critical Control Points (HACCP)
· Vendor Management
 · Document Management · Standard Operating Procedure (SOP) 
· Data Analysis · Microsoft Project · Microsoft Word 
· Team Leadership
· Decision-Making

Pharmaceutical GMP/ GSDP Lead Inspector/ Auditor 

→ Auditing of the Egyptian Active pharmaceutical ingredient API and finished pharmaceutical product (FPP) Manufacturers to assure their compliance with cGMP. 
→ Quality Assurance Documentation Review as Marketing Authorization and, Standard Operating Procedure (SOP) and others.
→ Sampling Products and Raw Materials for analysis in Egyptian Drug Authority Laboratories CADC.
→Approve Batch Production Record BPR for UPA and Market Release.

Pharmaceutical Factories Inspection Process Improvement
→ Team member of Improvement Project for the inspection directorate.
→ Prepare the Improvement Project Action Plan.

Audit Unit
→Prepare Audit and Follow up Plan.
→Issues and review the GMP certificate.
Skills: Quality Auditing as per 21 Code of Federal Regulations Part 210, 211, 820 | Quality Management  | Good Manufacturing Practice (GMP)
 Project Management Professional   Strategic Planning
 Ensuring compliance with GxP and regulatory requirements Risk Assessment based 
- Create, Review, and/or approve procedures, Master Batch Records, and any other relevant GMP documentation as per WHO Quality, ISO Standards 9001:2015, ISO 13485, and 21 CFR 820.
- Experienced with Qualification and Validation Plans, Activities, and Reports.
- Conducting internal and External audits, as Supplier site Audit to determine compliance with GMP/QMS and identify areas for continuous improvement.
- Review and Approval of Change Controls, Deviation, investigation, and Implementation of Corrective Action Preventative Actions (CAPA) management.
in GMP regulated Environments including Sterile /Non-Sterile settings such as pharmaceuticals / Biologicals/ medical devices/ Dietary Supplements

Pharmaceutical GMP Auditor & Inspector | Quality Auditing | Inspection Process Improvement

* Audit Raw material Stores and API Manufacturers to assure their compliance with GMP, GSP.
* key achievements as Section Head Assistant
1- Participate in the Planning and implementation of new systems and procedures for the new section (Raw Materials Inspection Department); as well as in the monitoring, controlling, and evaluation of processes; in compliance with existing policies.
2-Assist in the planning of the continuous improvement projects for API and Finished Product manufacturers as well as Stores.
3- Managed a team of 5 inspectors to deliver monthly business targets. and achieve their relevant duties.

Impact
- Development of (QMS procedures for the new section (Raw Materials Inspection Department); and KPI for  the monitoring, controlling, and evaluation of processes; in compliance with existing policies.)
-Modified customer service support system to reduce complaints by 25%.
Skills
Research and Development (R&D)
Communication
Teamwork
Product Development
Laboratory Skills
Lean Manufacturing

Raw Material Inspection, Section Head Assistant

→Ensure that all dietary supplement products adhere to science-based public standards for identity, strength, quality, and purity. and also
→Helps keep dietary supplements that are tainted with drugs and drug analogs off the market.
- Review, and/or approve procedures, Master Batch Records, and any other relevant GMP documentation as per WHO Quality, ISO Standards 9001:2015, and 21 CFR 820.
 - Conducting internal and External audits, such as Supplier site Audits to determine compliance with GMDP/GSP &QMS and identify areas for continuous improvement. 
- Review and Approval of Change Controls, Deviation, investigation, and Implementation of Corrective Action Preventative Actions (CAPA) management.
→ Sampling Products and Raw Materials for analysis in NODCAR Laboratories.
→ Approve Batch Production Record BPR for Market Release.

Dietary Supplement Inspector | Batch Record Reviewer for Approvals 

Upwork

• Managed a team of to deliver a new QMS System 
• Modified customer Quality system to reduce NCR by 20%.
• Modified customer service support system to reduce complaints by 10%.
Awards 🏅
• Received recognition for completing 20+ Successful projects with 5🌟 stars feedback, and for being customer focused in Solving their Problem.
✨My LinkedIn Page has 2.5 K+ Followers, and my Content has reached 1.25 M+ Impressions in 50 days.
** Ready to deliver;
-Pharmaceutical Quality System (PQS) & GMP FDA & European EMA Compliance | 
-Vendor Management / Supplier Qualification | 
-Validation [Process Validation, Cleaning Validation & Computer System Validation CSV]

Quality Management | Pharmaceutical Industry| FDA Regulatory Affairs| GxP Expert

Supplier Audit Program Manager-QHSE & Supplier Audit - On-demand Custom Instructor-led (in-person and virtually)

🔝Skills Used : 
Good Manufacturing Practice (GMP) & Quality Auditing 
Project Management Professional 
Supply Chain Management
Total Quality Management (TQM) Microsoft Project
Operations Management · Business Process Improvement · Operational Excellence 
Strategic Planning · Data Analysis · Business Strategy · Competitive Strategies  
Team Leadership · Public Speaking Decision-Making  
Training & Development · Team Management · Train the Trainer

Supplier Audit Program Manager-QHSE & Supplier Audit-On-demand Instructor-led (in-person virtually)

cGMP On-demand Custom Instructor-led (in-person and virtually) for regulatory Variation.

🔝Skills Used  in the Project : 
Good Manufacturing Practice (GMP) & Quality Auditing 
Project Management Professional 
Total Quality Management (TQM) & Supply Chain Management
Operations Management · Business Process Improvement · Operational Excellence 
Strategic Planning · Data Analysis · Business Strategy · Competitive Strategies  
Team Leadership · Public Speaking Decision-Making  
Training & Development · Team Management · Train the Trainer

cGMP On-demand Custom Instructor-led (in-person and virtually)

Bassem Tharwat Pharmacy

- Helping patients and the public, through assessing their conditions, and making
decisions about which medicines they should take.
- Offering patients advice and practical help in keeping healthy.
- Preparation of OTC Formulas.
- Order the required supplies for the pharmacy from Drug, Cosmetics, Devices.

Community Pharmacist

Egyptian Armed Forces

Officer  at The Medical Branch of Supply Chain Organization

As the Manager of the Local Pharmaceutical Industry Development Unit at the Egyptian Drug Authority, 
I am passionate about supporting and enhancing the local pharmaceutical industry. I develop and implement policies and strategies to ensure the quality, safety, and efficacy of pharmaceutical products, and to foster innovation and competitiveness in the sector.

With 8+ years of experience in the pharmaceutical industry, I have led and conducted comprehensive audits of pharmaceutical facilities and processes, upholding the highest quality standards and ensuring regulatory compliance with international standards (WHO, FDA, EMA). 
I have also managed and mitigated risks, reduced non-conformity rates by 80%, and improved the auditing system through process improvement methodologies (Lean, Six Sigma) and data analysis. Additionally, I have mentored and trained other auditors and quality personnel on GMP auditing techniques and best practices.

I have been the project manager responsible for the accreditation of the inspection department from the E.G.A.C. for ISO/IEC 17020:2012 -Conformity assessment - Requirements for the operation of various types of bodies performing inspection.
I was a team member responsible for the WHO Global Benchmarking Tool (cGBT) assessment of Indicator 06. Regulatory Inspection (RI)

I hold a Professional Diploma in Pharmaceutical Good Manufacturing Practice (GMP) from the Arab Academy for Science, Technology and Maritime Transport, and a bachelor's degree in Pharmaceutical Sciences from Al-Azhar University. 
I have also obtained certifications in the following:
✅Project management,
✅ Operational Excellence Work-Out and Kaizen Facilitator,
✅ Business Process Improvement,
✅productivity skills, 

I have been recognized as a LinkedIn Top Voice on the following collaborative articles:
✨ Good Manufacturing Practice
✨ Quality System
✨ Risk Management

My core competencies include quality management, risk management, project management, process improvement, data analysis, team leadership, communication, and training. 
I am fluent in English and Arabic and keenly interested in learning new skills and technologies. 
My goal is to contribute to the advancement and excellence of the pharmaceutical industry in gypt and beyond.
Mohammad Naiem

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Mohammad Naiem Salem

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The Battle

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sébastien Simoncelli's LinkedIn Performance

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