They say B2B = boring2boring. I believe it’s wrong. I proved that B2B brand marketing can be as entertaining as a Nike ad.

I am a strategy leader with a focus on change. As a B2B Brand Marketing executive with over 15 years of experience leading global projects, I execute brand identity campaigns and promote product growth. I am a storyteller who aims to create bold work that strikes a chord with people and turns tech products into popular brands. I’m always driven by creativity but firmly rooted in strategy.

I have a unique experience working with hypergrowth companies, taking them to the next level and promoting tech products globally. I am especially strong in communicating complex, cutting-edge technologies (such as fintech and AI) to wider audiences using simple human insights.

Vast international experience: USA, Western Europe (UK, the Netherlands), Asia (China, Singapore).

My top collaborations:
•	Transformed brand identities for over 30 products across 15 categories in collaboration with top global communication giants, such as McCann, Leo Burnett, and Grey Group.
•	Synthesized marketing strategies for Mastercard, Microsoft, and Samsung.
•	Relaunched the Unlimint brand, introducing an innovative identity while executing the brand’s first global awareness campaign across eight markets (APAC, EMEA, LATAM, North America).
•	Launched Roundtrip, an online booking tool for business travel, including brand positioning, identity development, and video content creation.

Core skills:
•	Strategic thinking, ability to plan and execute marketing vision
•	Huge experience in the development of marketing campaigns from scratch/orchestrating brand launches
•	Strong experience managing company budgets and relationships with multiple suppliers (external creative agencies, production companies, etc.)
•	Experience in building in-house creative and production teams 
•	Proven ability to develop a creative and collaborative culture
•	Demonstrated success in a matrix organization by building and leveraging relationships across the company
•	The ability to attract, inspire, and nourish diverse talent
•	A strong storyteller and creative thinker
•	Highly skilled in consumer research, audience identification, segmentation studies, insights generation

More about me and my projects: http://sergeydenisov.tilda.ws

In my everyday life, outside of my professional career, I'm an avid movie enthusiast, a dedicated follower of MUBI and Netflix, and a music lover who enjoys walking with my  AirPods.

Sergey Denisov

0-1-9.99 | All things growth & demand | Ex-Schbang

Growth marketer passionate about deepening customer engagement and accelerating revenue growth while doing good as a growth marketer for B2B SaaS products. 

Highlights include having:

🛒 Successfully brought 2 tech-based products to market.

👥 Managed and grown teams of high-performing marketing strategists, copywriters, designers, developers, and CX specialists.

💻 Led strategy and messaging for 100+ digital marketing campaigns spanning 7 industries.

💸 Implemented a targeted marketing campaign that generated ₹9million in revenue.



𝗦𝗽𝗲𝗰𝗶𝗮𝗹𝘁𝗶𝗲𝘀: Product Marketing, Marketing Strategy, Creative Design Direction, Project Management, Strategic Branding, Digital Marketing, Business Development, Budgeting, Sales Forecasting, Marketing Analytics
𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽: Ability to Prioritize, Cross-Functional Collaboration, Balance Multiple Objectives, Coaching, Training
𝗧𝗲𝗰𝗵𝗻𝗼𝗹𝗼𝗴𝗶𝗲𝘀: MS Office, SQL, Adobe Photoshop, Google Ads & Analytics, Mixpanel, Google tag manager Meta Ads, Linkedin Ads, Canva, MailChimp, Klaviyo, WordPress, Figma, Webflow, Hubspot, Ahrefs, Retool

Reach out: me.shubumm@gmail.com

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Sergey Denisov

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