Serkan Ferah 🌈

Founder @ Native | Gamified Audience Engagement | Join the Waitlist

Building a behavioural technology company for sports that turns cultural capital into a commercial engine.

Clicks and views never tell you the real story.

Native defines behaviour as cultural signals — turning offline and online fan actions, taste profiles, and tone of voice into first‑party data. This helps right holders and media brands monetise fans directly and via sponsors, while hyper‑personalising journeys across apps and experiences.

Without needing a technical team...

Founder

Our mission from the start has been to enable people to communicate effectively and build meaningful relationships in business.

We launched our automated pitch builder in July 2021 as a gateway product for startups and now working on our actual product that will change the future of economic relationships using gamification.

👉 Gained 1800+ organic users as of March 2023

👉 Have been generating revenue since Dec'22

👉 98% organic growth, @2.5 CAC and 10% average MoM growth rate

👉 Partnered with Virgin Startups, Swoop Funding, Digital Catapult and BlockDojo

Teaching High Growth Potential Companies How to Raise Millions | Founder of FundingHero | Author of The Startup Fundraising MBA | x2 High Growth Exits | 20 Acquisitions | Millions Raised  

I don’t just teach founders how to raise investment — I show them how to raise to scale up to exit and make Angels or VCs desperate to invest in you! 

As a former CFO with two back-to-back exits for hundreds of millions, I’ve got the scars, the spreadsheets, and the “why is this so hard?” moments to prove it.

Now I spend my time helping ambitious, early-stage companies and spin-outs avoid the most common (and most expensive) fundraising mistakes. Whether it’s building a financial story investors actually understand, figuring out how much to raise without sweating buckets, or just finding where to start, I’m here for the reality check people need to make you investable, not just the nice fluffy words and back slapping.

🧠 I wrote The Startup Fundraising MBA to share the practical, no-fluff, simple to follow framework I call The 6 Pillars of Fundraising — a roadmap that’s helped thousands of founders learn how to become investor-ready and raise with confidence.

🚀 I also run FundingHero, our game-changing investment readiness platform that’s demystifying the overwhelming process of raising investment. We license our CPD-accredited e-learning and cohort management tools to incubators and accelerators and our clients into some of the top universities, councils, and growth hubs across the UK, helping them deliver high-impact founder support without burning out their teams. We like to say: less hand-holding, more founder wins to get funded faster.

I work closely with accelerators, enterprise educators, and startup support programmes — because brilliant founders are everywhere and lack quality strategic financial support. They just need the right roadmap.

If you’re an enterprise educator supporting early-stage businesses and need a masterclass or e-learning tool to enhance your support, or if you’re a founder wondering where to start for your first or second major funding round — feel free to connect. No pitch decks required.

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The Battle

Serkan Ferah 🌈

Jim Shirley

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