BitcoinOS

• Grew BitcoinOS's Twitter following from 0 to 25,000 in four months and drove 500,000+ impressions, leveraging expertise in Defi, ZK, DePIN, and GPU infrastructure.

• Spearheaded community engagement across X, Discord, Telegram, and YouTube, resulting in 30,000 active members, while applying knowledge of staking mechanisms, token utility, and decentralized governance.

• Developed a multi-channel content strategy focused on blockchain and smart contracts, enhancing visibility within the crypto community using tools like Addressable, Sprout Social, and Meltwater.

• Partnered with Bitcoin and Layer 2 ecosystems to promote BitcoinOS’s innovations, organizing Twitter Spaces and influencer partnerships for greater brand reach.

Social Media Specialist

Omni Digital Experience Agency

• Led community management for Web3 projects including Vulcan Forged, WAGMI Games, and Phantom Galaxies, engaging over 500,000 members across Discord, Reddit, Telegram, and Warpcast.

• Utilized social media management tools like Sprinklr and Hootsuite to streamline content publishing, community moderation, and real-time engagement, ensuring consistent cross-platform growth.

• Designed and executed influencer marketing campaigns that resulted in a 40% increase in engagement and active participation within Discord communities.

• Crafted brand narratives tailored on token ICO, staking incentives, and tokenomics, resulting in high engagement and participation.

Head of Marketing

• Managed communities for leading Web3 projects like Vulcan Forged, WAGMI Games, and Phantom Galaxies.
• Utilized Discord and Reddit to cultivate large, engaging communities, leading successful Web3 Q&A events with thousands of participants.
• Pioneered community engagement strategies, enhancing brand loyalty and online presence.

Head of Community

Liquid Death Mountain Water

• Pioneered Web 2.5 marketing initiatives, leading to a 400% increase in Twitter followers and driving 50,000 subscribers into Liquid Death’s Discord community.

• Directed a team of 8 in community building and social engagement, using Sprinklr for content scheduling and Meltwater for performance analytics, resulting in a 35% boost in campaign ROI.

• Orchestrated partnerships with Amazon, Live Nation, Roblox, and Dead Fellas, amplifying Liquid Death’s brand presence in Web3 spaces through influencer collaborations and NFT drops.

• Organized high-profile events, integrating Web3 marketing elements and leveraging social data to craft targeted narratives that resonated with crypto communities.

• Managed the brand’s digital narrative on social platforms, positioning Liquid Death as a forward-thinking leader in sustainable solutions within both the physical and metaverse worlds.

Social Media Strategy

Tastemade

• Led the development and optimization of Tastemade's paid media strategy across Google, Facebook, and X, focusing on maximizing ROI through targeted advertising campaigns.

• Directed a skilled team in executing data-driven campaigns, meticulously balancing content curation and distribution to engage a global audience through precise audience segmentation and retargeting strategies.

• Forged strategic partnerships and leveraged paid media channels to achieve an unprecedented weekly growth of 3,000 subscribers, substantially enhancing platform engagement and user acquisition costs.

• Delivered outstanding performance marketing results, evidenced by a significant uplift in conversion rates and a robust increase in platform visibility, firmly positioning Tastemade as a frontrunner in digital lifestyle and culinary content.

Partnerships Manager

GoPro

• Led social media strategy and execution for GoPro across key platforms, including Instagram, Twitter, Facebook, and YouTube, driving brand engagement and community growth.

• Grew GoPro’s Instagram following by 35%, adding 1.2 million new followers, with an average engagement rate increase of 15% through compelling visual content and user-generated campaigns.

• Developed and executed influencer and partnership strategies, resulting in a 25% increase in branded hashtag usage and a 20% boost in reach for key product launches.

• Managed paid social campaigns with a focus on maximizing ROI, achieving a 30% decrease in cost per acquisition while increasing overall engagement by 22%.

• Analyzed social media metrics, including follower growth, engagement rates, and video viewership, providing actionable insights that improved content performance by 18% quarter-over-quarter.

• Collaborated with cross-functional teams, including design and video production, to ensure cohesive brand messaging and optimize content for each platform.

Social Media Manager

The GCMG Agency

• Managed client accounts, specializing in CPG sector, delivering comprehensive marketing strategies and overseeing significant advertising campaigns.

• Achieved a 2500% increase in website traffic and a 350% rise in social media engagement over three years.

Marketing Account Manager

Former Liquid Death & Tastemade Marketing Strategist | MBA | Boosting socials, steering through Web3, and befriending AI 🤖

If you’re here, you’re probably looking to win. Let me help you do that.

With over 20 years of experience in the digital trenches, I’ve built brands from the ground up, scaled communities to thousands, and pushed businesses beyond their limits. From leading social strategies at BitcoinOS—where I grew a community of over 30,000 in just 3 months—to driving explosive growth for brands like Liquid Death, GoPro, and Tastemade, I know what it takes to make people pay attention.

Here's the deal:

🚀 I don’t just create strategies. I ignite movements.
💡 I don’t just build communities. I create tribes that believe in your brand as much as you do.
💥 I don’t just run campaigns. I make sure they leave an impact—one that resonates, drives growth, and positions you as a leader.

I’m all about results. No fluff, no excuses. Just smart, hard-hitting marketing that gets you where you need to go.

My skillset runs deep: Social media dominance. Community management that turns followers into fanatics. Paid and organic growth that drives real ROI. If you’re looking to be average, look somewhere else. If you want to dominate the digital landscape, we should talk.

This is your chance. Let's build something worth remembering.

—Shahab

Shahab Shirmohammadi

Leaders For Life Consulting

At Leaders For Life (L4L), we specialize in sales structure, sales foundation, and sales optimization tailored for small businesses seeking to establish a strong sales environment. We believe that with enhanced communication internally and externally, a solid sales process, and the will to win, you will be on the road to success! 
www.leadersforlifeconsulting.com

CEO & Founder

International LEAP Network

LEAP is a private exclusive network for members of the #LeapAcademy Program: executive leaders, entrepreneurs, and high achievers from around the world who inspire and drive growth and impact on themselves, their work and their communities.

Executive Member

Northwoods Consulting Partners

National Enterprise Sales Executive

Benefitfocus

Enterprise Software Sales Consultant

PlanSource

♦ #1 Rep in the country 3 years in a row
♦ Pinnacle Club 2021
          ♦ Producer of The Year 21'
          ♦ Salesperson of The Year 21'
♦ Pinnacle Club 2020
          ♦ Producer of The Year 20'
          ♦ Rising Star of The Year 20'
          ♦ Deal of The Year 20'
          ♦ Producer of The Year 20'
          ♦ Sold Most Premium 20'
♦ Pinnacle Club 2019
          ♦ Producer of The Year 19'
          ♦ Deal of The Year 19'
♦ Pinnacle Club 2018

Regional Sales Consultant

Paycor

Major Market Sales Consultant

Wolters Kluwer Tax & Accounting US

♦ Rep of the Month/Rep of the Quarter
♦ Developed and Serviced Over 250 Accounts
♦ Increased Market Share by 20% 
♦ Complex Solution Selling With Over 10 Products in Portfolio
♦ Multi-Market & Multi-State $60M Territory
♦ Mid-Market Specialization  
♦ Collaborate and Leverage Internal Partnerships 
♦ Execute Needs Analysis to Shareholders  and Managing Partners 
♦ Orchestrate Projects with in a Multi-Division Organization with Various Channels
♦ Scope of Delivery, Product Enhancements, and Functional Specifications 
♦ Focus on Critical Business Conversations & Industry Insights
♦ Enterprise Software Sales

Regional Solutions Consultant

Paychex

August 2010-May 2014 
HR Solutions Division
♦ Sales & Serviced $10M Territory
♦ Multi-Year Award Winner
♦ Rookie of the Year, Top Zone Rep, Fast Start Winner, Conference Rep
♦ Consistently in the top 5%
♦ Developed and Implemented Human Resource processes
♦ Orchestrated Business Development Along with Full Life Cycle of Solution Sales 
♦ Assisted Team Members in Uncovering Solution Opportunities & Increasing Solutions Revenue
♦ Maintained Internal Partnerships to Leverage More Revenue
♦ Executed Benefits Needs Analysis to Decision Makers Showing Tax Shelter 
♦ Spearheaded Conversations Regarding Human Capital 
♦ Consistently Exceeding Quota as a Conference Rep
♦ Expert in in Pre-Tax Options for Small Business 
♦ Human Capital Management

Human Resource Consultant

Pitney Bowes

Division of Consulting & Enterprise Solutions
♦ Discovered Opportunities to Implement Software Needs to Capitalize on ROI
♦ Developed and Implemented Project Management Characteristics Including SOW’s
♦ Orchestrated Business Development along With Full Life Cycle of Solution Sales 
♦ Assisted Team Members in Uncovering Solution Opportunities & Increasing Solutions Revenue
♦ Worked closely with third party IT Consulting Firms to fulfill client needs on SDLC
♦ Executed Benefits Needs Analysis to Decision Makers
♦ Analyzed the Scope of Solution Projects
♦ Exceeded $2.5 M Quota in Consulting services
♦ Channel Resources to Optimize Opportunities and Capitalized on $4M Quota

Technical Sales/Consultant

Eknowledge Concepts

Local Consulting & IT Training Provider
♦ Spearheaded Revenue Expansion by Executing Creative Marketing through Process Modeling
♦ Consistently Exceeded $1.5M Quota
♦ Uncovered and Capitalized on $46M Government Fund with $2M Retrieved First Year 
♦ Cultivated, developed, and implemented business development 
♦ Formed Partnerships to Maximize Resources and Increase Revenue Opportunities 
♦ Multi-Year Award Winner
♦ Integrated Sales Operations by Mentoring, Coaching, and All Aspects of Networking
♦ Implemented Cost Effective Plans for Clients Consulting, Training, and Other IT assessments

Senior Account Manager

🏆Transformative Business Growth Strategist | Empowering Businesses To Achieve Unparalleled Success | Sales Excellence | Transformative Coaching | Speaker | Author 🏆

➤ WHAT I DO:  I help business owners who are looking to transform and elevate by increasing revenue without additional marketing spend.   Establishing a strong foundation, orchestrating the structure of you or your team, and meticulously honing those sales strategies that deliver tangible results.

➤ SERVICES I PROVIDE: 
• As a transformative business growth strategist, I work with small businesses looking to elevate their careers and optimize performance, in their relationships, and open up another world of high performance. My focus is on developing strong partnerships with my clients with a balance of support and accountability necessary to help them achieve their desired outcomes.

•Transform and elevate small business owners in impact strategies.  Programs designed to boost their ability to overcome challenges with a more positive and impactful mindset.

• Executed High-Performance Sales Awards:
       • #1 Rep in the Country
       • Producer of The Year
       • Deal of The Year
       • Pinnacle Club
       • President's Club    

"Leaders For Life exceeded our expectations. Their tailored solutions delivered rapid results. With Sales Process Improvement, we saw a 20% boost in efficiency within months. Sales Process Automation increased productivity by 30%, allowing us to scale effortlessly. The Sales Leadership Development programs transformed our team, bringing a 15% increase in adaptability. Integrating CRM strategies led to a 25% rise in client satisfaction. Their commitment to our growth makes Leaders For Life an invaluable partner on our journey to sales excellence.”   Tiffany with RevEny

➤ HOW IT WORKS: 
• We start with a complimentary call for me to understand your goals, needs, and challenges: 
https://calendly.com/peggy-leadersforlife/30min

➤ READY TO TALK?
• Connect With Me Here
• Email Me: peggy@leadersforlifeconsulting.com
• Visit my website: https://www.leadersforlifeconsulting.com
• Call Me/Text Me: +1 (614)738-0169

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The Battle

Shahab Shirmohammadi

Peggy Adrian-Nagel, MBA

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