Most people think thought leadership is just putting out content.

A blog here, a whitepaper there – maybe even a webinar.

But, insight-led thought leadership doesn’t just add to the noise. 

It shapes the conversation. 

↳ It influences how people think, make decisions & the action they take.

That’s why I started iResearch Services in 2008, and TechInformed in 2021.

Today, we’ve helped companies like KPMG, Accenture, and Visa create bold B2B Thought Leadership content that blends deep research, data science, and human imagination – turning insights into influence. 

At iResearch Services, our thought leadership follows the 4Rs framework:

✔️ Revenue: Does it drive measurable results?
✔️ Relationships: Are your peers quoting it?
✔️ Reputation: Does it elevate your brand?
✔️ Real-world impact: Does it spark change or action?

Because if your content isn’t doing this, it’s not thought leadership. 

It’s just more noise.

We help our clients generate demand, build influence & enhance credibility. 

Our process simplifies the heavy lifting for B2B leaders & top-tier companies with our five pillars of reporting:

Ideation. Advisory. Insights. Storytelling. And Activation.

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I’m also the CEO of TechInformed.

↳ TechInformed was born out of a simple idea:

✔️ Tech buyers don’t just need news – they need insights that drive decisions.
✔️ Engagement & lead generation – connecting tech decision-makers with the right solutions.
✔️ Research-driven content – uncovering the latest industry trends.
✔️ Strategic insights – helping brands position themselves with authority.

—

As well as a Founding member of Giving for Good Foundation.

↳ A not-for-profit on a mission to ‘Empower through giving’ by providing equal opportunities to children and women from low-income communities since 2018.

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📩 Drop me a message if you’re interested in how we can transform your business or want to learn more.

Yogesh Shah

Over 17 years of experience in International Business Development and Customer Success, I drive a progressive mindset dedicated to driving revenue growth and foster client relationships. 

My expertise spans multiple industries, including IT and services, Market Research, Real Estate, Advertising, and Professional Services. I love to engage with revenue teams and collaborating with partners to achieve ambitious goals.

Successfully foster relationships with senior stakeholders in organizations of all sizes, from startups to Enterprises.

Key Skills: Demand Generation, ABM Marketing, GTM, SaaS, Enterprise Sales, Customer Success, Channel Partnerships, Sales Leadership, Team Coaching & Training.

Key Responsibilities include:

1. Revenue Growth: Implement strategic initiatives to boost revenue in the B2B SaaS market, particularly in the CCaaS and Cloud Telephony sectors.
2. Sales Strategies: Formulate and execute comprehensive sales strategies targeting large enterprise customers to achieve revenue objectives.
3. Expanding Market Reach: Identify and capitalize on new market opportunities to enhance our footprint in the cloud telephony domain.
4. Customer Retention: Focus on customer satisfaction and loyalty programs to ensure long-term retention and growth.
5. Building Strategic Partnerships: Cultivate and maintain key alliances to drive business expansion and open new opportunities.
6. Leading High-Performance Teams: Lead, mentor, and inspire a top-performing sales and marketing team to reach collective goals.
7. Data-Driven Decision Making: Utilize data analytics and insights to inform and refine strategic decisions.
8. Optimizing Product Positioning: Ensure our product positioning aligns with market needs, emphasizing value for large-scale enterprise clients.
9. Team Budgets: Oversee and manage revenue-related budgets to ensure efficient resource allocation and maximum ROI.
10. Cross-Functional Collaboration: Collaborate with cross-functional teams to align strategies and drive overall company growth in the B2B SaaS landscape.

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Yogesh Shah

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