Shane Jamison

RELVNT

Leading the GTM execution to help B2B marketing and sales connect with their highest value targets.

Vice President Strategic Partnerships

Pavilion

Chapter Head - Denver Associates

Executive Member

Enterprise GTM School Graduate (June 2022). Learned how to build and execute effective Enterprise GTM strategies.

Associate

Shane Jamison Consulting

Hypergrowth Sales Leader | Sales Coach

sales redemption (free)

Co-Founder | Revenue Leader

J2 Group

Strategic Advisor

The DEC Network

The DEC is driving innovation and economic impact by helping entrepreneurs start, build and grow their businesses. With a number of innovation hubs across DFW, we provide expert education, access to knowledgeable mentors, and a vibrant community of like-minded entrepreneurs. We accelerate founder success through connections and collaboration from our work with investors, corporations, and public institutions.

Associate Board Member

GTM United

Member

Workato

Workato turns your manual, complex workflows into simple, powerful, intelligent automations.

Strategic Sales

Smartsheet

Over 83,000 brands and millions of information workers trust Smartsheet to help them accelerate business execution and address the volume and velocity of today’s collaborative work.

Sound hard? It’s not. In fact, according to Forrester, over 92% of our customers say that Smartsheet is easy to deploy and use, and 96% of them would recommend Smartsheet to a colleague.

Smartsheet is used by over 75% of the Fortune 500 and maintains rich data integrations with mission-critical applications from Microsoft, Google, Salesforce, Atlassian, and many others.

ReliaQuest

ReliaQuest fortifies the world’s most trusted brands against cyber threats with GreyMatter, its platform for proactive security model management. Acting as a force multiplier on an organization’s existing cybersecurity investments, only ReliaQuest’s GreyMatter integrates disparate technologies to provide a unified, actionable view that fills the gaps in enterprise security programs. GreyMatter uses a combination of machine learning and human analysis, so security operations teams can focus on increasing the speed and effectiveness of their threat responses, while also advancing strategic initiatives.

Enterprise Account Executive

High Performance Sales Coach | #1 Sales Coach | Helping Sellers Blow Past Quota (Click Link Below to Book 30 min With Me)

I am Shane Jamison, bringing 20+ years of GTM expertise to Relvnt, where we’re redefining B2B sales and marketing through strategic media. 

In today’s digital landscape, traditional methods often struggle to foster genuine connections with high-value prospects. 

Relvnt solves this by offering media partnerships that cultivate thought leadership, bolster ABM strategies, and provide sales teams with impactful content. 

Our services help businesses cut through the noise, positioning them as leaders and facilitating deeper prospect interactions. Thought leadership content is proven to influence sales decisions, with 90% of decision-makers being more receptive to companies that produce high-quality insights. 

Join me at Relvnt, and let’s explore how strategic media can propel your business forward.

Larisa Summers

Chief Marketing Officer

Gather AI

Head of Marketing

True Circle Marketing

Work with clients in a variety of industries including retail, supply chain, AI, renewable energy, healthcare, workforce innovation, fitness, wellness, hospitality, commercial real estate, and more. Create marketing plans to drive revenue, help manage and hire team members, and devise go-to-market strategies for each stage of business growth.

Convene

Revitalized Convene's commercial capability post-Covid.  Operated across 39 locations and 9 cities in the U.S and U.K.  Supported one capital raise, two acquisitions, and launched two new cities.  Led the company’s Recurring Revenue initiative.

Optoro

Promoted twice - from SVP, Online Marketing to SVP, Marketing to Chief Marketing Officer. Repositioned from a transactional, product resale company to a strategic, software technology. Named as one of WWD's Women Leaders in Business.

Zumba Fitness LLC

Led global demand generation and customer retention for B2B and D2C in North America, Latin America, Europe, and Asia.  Led global website overhaul which was translated into 6 languages and 17 currencies.

Vice President Marketing

Best Buy

Promoted from General Manager in June 2011.  Managed two branded websites (B2B and D2C) for Best Buy’s reverse logistics and resales solutions - driving $1 Billion GMV.

Senior Director

TheFind, Inc (acquired by Facebook)

First marketing hire and built the function from the ground up.  Company acquired by Facebook.

Buy.com (acquired by Rakuten)

Promoted three times, from Manager to Director to Vice President.    Grew new accounts by 80% and traffic by 70% year over year.  Company acquired by Rakuten.

Promoted within a year from Sales Associate to Account Executive.  Managed an advertising sales territory where clients included Hewlett Packard, Netscape, Novell, Goodby Silverstein & Partners and more.

Account Executive

Fractional CMO | Marketing Expert Advisor | Executive Ghostwriter | Attract buyers, grow sales✨

Marketing Executive with a proven track record of driving business growth and transformation.  Over two decades of progressive leadership in B2B, B2B2C, and D2C companies at the forefront of technology, retail, logistics, supply chain, sustainability, wellness, and workforce innovation.    

Led marketing at two venture-funded companies with successful exits - Buy.com (acquired by Rakuten) and TheFind (acquired by Facebook).  

Skilled at building and leading high-performance teams to achieve significant results.  

Hire, motivate, and support team members with a bias for mobilization and action.

An ability to juggle numerous roles and responsibilities while maintaining focus on overall goals. 

Deliver customer-centric, data-driven, demand generation and brand strategies that attract buyers and grow sales in service of overall business goals.

An ability to deliver on objectives and key results by effectively communicating goals and expectations across teams, roles and levels. 

At Convene, as Chief Marketing Officer, built a dynamic team and orchestrated a comprehensive overhaul of our global brand and digital strategy post-Covid. This period included a successful capital raise and acquisition and integration of two new brands (SaksWorks and etc.venues) and the launch of a new product (flex office membership). In the midst of the volatile return-to-work landscape, under my leadership we achieved a reduction in marketing acquisition costs and overall spending, all while generating higher demand pipeline revenue compared to the pre-Covid era.

As CMO of Optoro, grew this venture-backed firm specializing in B2B SaaS to enhance retail sales and sustainability throughout the returns process. Successfully repositioned the company from a transactional, product resale company to a strategic, B2B SaaS software provider.  Recognized as one of WWD's Women Leaders in Business. 
 
Held marketing leadership roles at globally loved brands including Best Buy and Zumba Fitness.  Launched and grew upstart brands including TheFind (acquired by Facebook) and Buy.com (acquired by Rakuten).

Consider myself a perpetual student, and love being on the forefront of new technologies, innovations, and productivity enhancements.  Enjoy leading and mentoring teams to achieve passion and excellence in their work.

Graduated cum laude with a B.A. in Psychology from the University of California, Los Angeles.

After 25 years in California, made the move to Florida. 

Let’s connect!  larisa@truecircle.marketing or visit truecircle.marketing and hit the Inquire button.

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Shane Jamison

Larisa Summers

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