Platts Business Solutions

Virtual Assistant | Business Support Services | Operational Support

Exmouth Chamber of Commerce

Membership & Communications

West London CVs

Owner / CV Writer

Finance Process Manager

Management Systems Analyst

Project Analyst & Process Consultant

Payroll/Billings Process Consultant

Bloomberg

Payroll Manager - UK, EMEA & Asia-Pac

Elan Computing Ltd

Head of Payroll

Beresford Blake Thomas Ltd

Group Payroll Manager

Lorne Stewart PLC

Payroll Manager

𝗝𝘂𝘀𝘁 𝗴𝗶𝘃𝗲 𝗶𝘁 𝘁𝗼 𝗺𝗲 𝗮𝗻𝗱 𝗜'𝗹𝗹 𝘀𝗼𝗿𝘁 𝗶𝘁 𝗼𝘂𝘁

That's pretty much what I do.

I’m Shannie, and I 𝗺𝗮𝗸𝗲 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀' 𝗹𝗶𝘃𝗲𝘀 𝗲𝗮𝘀𝗶𝗲𝗿 𝗮𝗻𝗱 𝘁𝗼 𝘀𝗮𝘃𝗲 𝘁𝗵𝗲𝗺 𝘁𝗶𝗺𝗲 𝗮𝗻𝗱 𝗺𝗼𝗻𝗲𝘆.

𝗧𝗵𝗲 𝘀𝗼𝗿𝘁 𝗼𝗳 𝘁𝗵𝗶𝗻𝗴 𝗜 𝗱𝗼 𝗳𝗼𝗿 𝗺𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀:

* Create and schedule content on social media platforms
* Create and post blogs on client websites
* Create and email newsletters and updates 
* Update client websites
* Design forms with easily accessible links and QR codes
* Document and map client processes, highlighting gaps and making recommendations 
* Build and fix Excel tools, and update and fix misbehaving Excel spreadsheets
* Build graphs, charts and mindmaps from data for inclusion in client-facing documents
* Update reports and PowerPoint process documents and presentations
* Assist with HR processes and build associated forms, tools, reports and trackers
* Deliver copywriting of various lengths on various topics within strict deadlines and criteria

𝗚𝗶𝘃𝗲 𝗺𝗲 𝘀𝗼𝗺𝗲𝘁𝗵𝗶𝗻𝗴 𝘁𝗼 𝗳𝗶𝗴𝘂𝗿𝗲 𝗼𝘂𝘁 𝗮𝗻𝗱 𝗜 𝘄𝗶𝗹𝗹. 𝗢𝗿 𝗜'𝗹𝗹 𝗳𝗶𝗻𝗱 𝘀𝗼𝗺𝗲𝗼𝗻𝗲 𝘄𝗵𝗼 𝗰𝗮𝗻.  

𝗪𝗵𝗮𝘁 𝘁𝗼 𝗳𝗶𝗻𝗱 𝗼𝘂𝘁 𝗺𝗼𝗿𝗲?
* Check out my website: 𝗵𝘁𝘁𝗽𝘀://𝗽𝗹𝗮𝘁𝘁𝘀𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀.𝗰𝗼𝗺/
* Check out 𝗺𝘆 𝗿𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱𝗮𝘁𝗶𝗼𝗻𝘀 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 to see what my clients think of me
* Email me at: 𝘀𝗵𝗮𝗻𝗻𝗶𝗲@𝗽𝗹𝗮𝘁𝘁𝘀𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀.𝗰𝗼𝗺

𝗪𝗵𝗮𝘁 𝗵𝗮𝗽𝗽𝗲𝗻𝘀 𝗻𝗲𝘅𝘁?
* We jump on a quick call to discuss what you need
* If we decide to go ahead I get the contract sent out
* We start working together

𝗣𝗲𝗼𝗽𝗹𝗲 𝗜 𝘄𝗼𝗿𝗸 𝗯𝗲𝘀𝘁 𝘄𝗶𝘁𝗵?
* Business owners in professional services
* Who are great at what they do, but have just run out of time for specific admin tasks or a project, or who need to bring in additional skills they don't have themselves
* Who are ready to outsource
* Who know what they need

𝗜𝗳 𝘁𝗵𝗶𝘀 𝘀𝗼𝘂𝗻𝗱𝘀 𝗹𝗶𝗸𝗲 𝘆𝗼𝘂, 𝗴𝗲𝘁 𝗶𝗻 𝘁𝗼𝘂𝗰𝗵 𝘁𝗼𝗱𝗮𝘆!

𝗧𝗮𝗸𝗲 𝗮 𝗹𝗼𝗼𝗸 𝗮𝘁 𝘁𝗵𝗲 𝗿𝗲𝗰𝗼𝗺𝗺𝗲𝗻𝗱𝗮𝘁𝗶𝗼𝗻𝘀 𝗜 𝗵𝗮𝘃𝗲 𝗿𝗲𝗰𝗲𝗶𝘃𝗲𝗱 𝗳𝗿𝗼𝗺 𝗵𝗮𝗽𝗽𝘆 𝗰𝗹𝗶𝗲𝗻𝘁𝘀!  𝗬𝗼𝘂 𝗰𝗮𝗻 𝗰𝗼𝗻𝘁𝗮𝗰𝘁 𝗺𝗲 𝘃𝗶𝗮 𝗗𝗶𝗿𝗲𝗰𝘁 𝗠𝗲𝘀𝘀𝗮𝗴𝗲 𝗼𝗻 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻, 𝗯𝘆 𝗲𝗺𝗮𝗶𝗹 𝘁𝗼 𝘀𝗵𝗮𝗻𝗻𝗶𝗲@𝗽𝗹𝗮𝘁𝘁𝘀𝘀𝗼𝗹𝘂𝘁𝗶𝗼𝗻𝘀.𝗰𝗼𝗺 𝗼𝗿 𝗯𝘆 𝗽𝗵𝗼𝗻𝗲 𝗼𝗻 𝟬𝟳𝟱𝟭𝟭 𝟯𝟬𝟯𝟳𝟬𝟰.

Shannie Platts

SchneiderB Media Inc.

SchneiderB Media helps schools get more inquiries. We accomplish that goal through our SEO consulting, Inbound Marketing consulting, Fractional Digital Marketing program, and our SchoolMakretingCRM school marketing software.

Founder and CEO

MarCom Society

The MarCom Society is a community created expressly for marketing and communications professionals as schools.

Founder

ChalkBooks

Advisor

ByDesign

Advisory Board Member

Teachers College, Columbia University

Guest Lecturer, Marketing Class

Sewickley Academy

Oversight for all external functions of the school including admission, alumni, development, marketing, and communications.

Director of Advancement

Director of Admission & Financial Aid

Assistant Boys' Varsity Lacrosse Coach

edsocialmedia

Contributing Blogger for edSocialMedia which explores the role of social media in education.

Contributor

AISAP: The Association of Independent School Admission Professionals

Board of Directors, Secretary

Hootsuite

- Advocate on behalf of the Hootsuite brand
- Amplify Hootsuite messages to their existing networks
- Provide feedback on the Hootsuite dashboard and regional insight
- Create a stronger presence for Hootsuite regionally through participation in events and online advocacy

Hootsuite Ambassador (Volunteer)

Western Reserve Academy

Director of Enrollment and Financial Aid

Head Boys Basketball Coach

Assistant Varsity Boys' Lacrosse Coach

Dean of Students

Director of Technology

Web Publishing

Faculty Member

Founder and CEO @ SchneiderB Media Inc. | K12 Digital Marketing Consultant

👋 Hi, I'm Brendan. 

A decade ago, I was immersed in traditional K12 school marketing, following the conventional playbook that everyone else used. After years of expensive advertising campaigns and diminishing returns, I discovered something transformative: inbound marketing—a methodology that would revolutionize how schools attract and enroll new families.

That revelation led me to pioneer a new approach to education marketing, helping schools move beyond outdated tactics to build sustainable enrollment systems.

In 2025, I captured these insights in my new book "School Marketing The Right Way," which became an instant Amazon bestseller in Education Marketing. The book reveals the system I've used to help schools transform their enrollment outcomes.

Today, I share what I've learned through:
→ My weekly newsletter read by 5,000+ education leaders
→ Speaking engagements at major education conferences
→ Consulting with K12 schools ready to use the Internet to drive inquiries
→ Training workshops and community through the MarCom Society
→ My Marketing automation software, School MarketingCRM

My mission is simple: help tuition-charging schools earn more inquiries and empower marketing, communication, and enrollment professionals with the tools and knowledge they need to thrive in the digital age.

Want to transform your school's marketing approach? 

→ Get my book: https://amzn.to/4hH0syP
→ Subscribe to my newsletter: https://schneiderb.com/subscribe-school-marketing-insider
→ Book a consultation: https://www.schneiderb.com/booking

The future of education marketing isn't about selling—it's about creating genuine connections through inbound strategies that showcase your school's true value and transform casual inquiries into lifelong community members.

Twitter: https://x.com/schneiderb
BlueSky: https://bsky.app/profile/schneiderb.com

Brendan Schneider

taplio

The Battle

Shannie Platts

Brendan Schneider

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