CQ Ventures

Co-founder/Designer

New Commercial Arts.

CX Lead

IRIS Software Group

FinTech Experience Designer

Mindshare

Product Designer

Hugo & Cat

Associate UX Director

VMLY&R HEALTH

Experience Lead

Senior UX Designer

CQ Digital Ltd

User Experience Designer

IN-SYNC Group

Group Marketing Campaign Specialist

Olive Communications UK

UX/UI Design, Brand and Marketing Manager

MRS Digital

Experience Designer / Creative & Marketing Specialist

Experience Design Lead ✦ UX/UI Product Design ✦ A11Y Inclusive Design Advocate ✦ NO:CODE Ambassador ✦ 30K+ Followers 🎉

Over the past two decades, I have had the privilege of designing customer-centric applications and digital platforms, managing design and marketing functions, developing industry-leading brands across digital channels, and creating award-winning, high-ROI lead-generation campaigns. I bring a diverse and passionate approach to creativity and innovation for physical and digital experiences.

Shayne Cuffy

Ulula

Designing digital tools that empower businesses to build responsible and resilient supply chains by implementing sustainable grievance mechanisms for workers in labour-based industries around the world.

UX/UI Designer

Self-Employed

• Validated design solutions through design reviews based on visual design principles and industry best practices to ensure product effectiveness and adherence to modern web standards (WCAG)

• Provided constructive feedback on brand visuals, typography styles, colour theory, layout structure and content clarity, to maximize visual impact and user engagement

• Maintained a review quality score of 100% on UserCrowd for participation in 130+ remote usability testing sessions using a variety of research methods like 5-second tests, first click tests, A/B tests, card sorting and task analysis exercises

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Product Design Consultant

• Lead the product design process for 7+ customer insight solutions for global brands, generating continued business investment from international clients over a period of 5+ years

• Facilitated cross-department collaboration by documenting feedback to support all design decisions, resulting in increased transparency with project stakeholders and more efficient management of client expectations

• Collaborated seamlessly with project managers and product engineers using Agile Design workflows and Inclusive Design methodology, fostering a culture of Design Thinking within the company and establishing a routine of design iteration and testing before development

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User Experience Lead

• Designed and developed 10+ digital applications for marketing research, including responsive digital surveys and integrated feedback widgets that captured dynamic feedback and in-moment customer sentiment, enabling brands to better understand their audiences

• Created and built 7+ data analysis and reporting applications with complex dashboards and interactive visualizations that enabled C-suite users to track customer journey and measure brand performance across all brand touch points

• Iterated design solutions using sketches, wireframes, task flows and prototypes, and documented the design process, enabling cross-functional collaboration within the product team, and clear communication of project deliverables to clients

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eLUXE

Optimized retail operations for a luxury fashion boutique by managing inventory system and solving inefficiencies in back-office workflow.

• Doubled efficiency for product purchasing and order fulfillment by designing, testing and implementing custom applications that automated error-prone tasks

• Managed integration between webstore and ERP system, maintaining inventory count accuracy and reducing sales errors by 67%

• Enabled real-time tracking of sales volume by creating customized reports, dashboards and automated workflows, resulting in improved business forecasting and more efficient budgeting

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Service Designer

ClicData

Crafted visual identities and interface concepts for 5+ cloud-based applications, including 'Infinis', an innovative Business Intelligence tool that received award-winning recognition and business interest from international clients

• Designed modern user interfaces for phone, tablet and desktop applications following business objectives and technology requirements, leading to positive brand exposure at local industry events

• Re-launched company website and implemented Google Analytics tracking to monitor performance, increasing SEO visitor traffic by 80% 

• Managed and promoted brand presence across all digital channels, achieving email open rates of 17%, and SEM click-through rates of 6% with targeted campaigns in English and French

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User Interface Designer

I am a Digital Product Designer with strong Front-End Development skills, and 10+ years experience delivering innovative B2B digital products to global brands in the fields of marketing research, consumer technology, fintech, ecommerce and SaaS software services.

I specialize in User Experience (UX) and Information Design (ID) for Business Intelligence (BI) and data analytics solutions. I generate business value by helping Big Data brands to structure complex information, visualize & optimize processes, and test & refine design solutions to maximize information clarity and engagement potential for their digital products.

With a degree in Communications and Information Technology (IT), and certifications in User Experience Design (UED) and Responsive Web Design (RWD), I enjoy solving complex problems in business, design and technology using data visualization techniques and user-centred design principles and best practices.

See my latest design projects at apopescu.com

Andreea Popescu

taplio

The Battle

Shayne Cuffy

Andreea Popescu

Followers

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