Mt. Bachelor

Senior Human Resources Manager

HR Manager

Shelley Kay Coaching, LLC

Career & leadership coaching specializing in changing the way women work, so they can expand their leadership and maximize their impact — without burning out.

Career & Leadership Coach

Google

People Consultant (HR Business Partner)

PepsiCo

Associate Manager Human Resources - Global Supply/Global Operations

Senior Human Resources Representative - Global Supply

GE Capital

- Provide full function HR Generalist support for Treasury IT and Finance client groups of ~300	
- Partner with the internal staffing organization to develop a candidate pipeline and extend offers, including filling 20+ open roles in 6 month period
- Execute workforce restructurings to adapt to new company strategy
- Brought new leaders up to speed and owned engagement plan during functional transformation 
- Drive HR processes, annual HR review (People Review), organizational effectiveness and performance management
- Partner with management and compensation team to define salary and bonus planning

Human Resources Generalist – Treasury

- Led program operations for global population of 125 employees
- Managed $14 MM program budget, liaising closely with FP&A
- Planned 3 global training conferences for 100+ attendees and managed $500k event budget
- Interviewed, tracked, and managed communications for Summer Associate and Full-time candidates filling 57 positions over 2 years 
- Served as Summer Associate program leader for 13 interns including managing the on boarding, exit, and performance management processes
- Served as interim CLP Leader over four months managing 65 program members, rotation placement, off program placement, performance management, and the talent review process

ECLP and CLS Program Operations Manager

- Completed four, six month rotations providing diverse experiences in FP&A, Pricing, Controllership, Regulatory Reporting, and Human Resources
- Exposure to a variety of GE Capital’s businesses and financial products through roles across GE Equity, GE Commercial Bank, Healthcare Financial Services, and GE Capital HQ
- Completed coursework led by GE Finance professionals in business strategy, business operations, financial management, and Controllership

Financial Management Program

Carlson Companies

Intern

Shelley Kay

yet2

Responsible for day-to-day marketing, web presence, & social media
Boost company's marketing presence through targeted marketing campaigns, social media outreach, blog posts, conferences, webinars, and more
Work closely with all team members across sales, account management, and project delivery
Lead social media marketing and  B2B engagement strategy, webinars, and conferences
Manage a monthly newsletter
Contribute to content including blog posts/SEO (on WordPress) and other technical publications
Design marketing collateral such as infographics, flyers, and presentations as well as in content development

Digital Marketing Consultant

Guide to Wholeness

I help ambitious, sensitive women who:
* Lack confidence in themselves & suffer from imposter syndrome
* Feel unclear in what they need in life and a career to be fulfilled or how to create this
* Struggle to process their emotions and the past that hold them back

To find:
* An aligned relationship to themselves & their emotions
* Self respect and full authentic expression
* Freedom from the past, subconscious limiting beliefs and behaviors

Through the use of feminine embodiment coaching, nervous system healing, psychology, neurobiology, breathwork, somatic tools and a partnered approach.

Leadership & Career Coach | Corporate Workshop Facilitator | Speaker | Author

To have fulfillment and motivation in your life, you must have a deep connection to who you are, a sense of self trust, and clarity on your vision for your work and life. Integrating all of ourselves to reach a place of wholeness is the goal and this podcast is a guide. We discuss topics on embodiment, life transitions, spirituality, career, and more. Includes solo episodes with Emily Smith, author and coach, and interviews with experts all over the world working with spirituality, alternative medicine, and self development for leading a conscious life.

Podcast Host

Reach Out and Read

Implement multi-channel communications strategies for a national nonprofit that champions the positive effects of reading daily with young children, impacting 4.2 million children nation-wide - two thirds of whom come from low-income families.

- Partner with national staff, network leaders and their respective teams, consultants, and other key stakeholders to support the overall national marketing and communications strategy
- Organize, coordinate, produce, edit, and proof external facing content that ensures brand consistency, adheres to tone and voice, speaks to defined audiences
- Assist with podcasts and videos: ideation, production, promotion
- Lead communications strategy for record-breaking donation from the MacKenzie Scott Foundation, including press release, social media, email campaign, and website updates
- Craft campaign performance reports and analysis, and follow brand guidelines
- Implement complex objectives/projects and break into simplified/executable tasks
- Work closely with Senior Director of External Affairs to spearhead digital marketing campaigns

Digital Content Consultant

Safety Partners, Inc.

- Manage the development of marketing plans, creating an effective and efficient marketing strategy focused on growing audiences
- Maintain editorial calendar with monthly themes
- Manage annual budget
- Expand on the development of blogging strategy and continually manage for improvement
- Plan, create and execute e-marketing campaigns, including web, SEO/SEM, podcast, video, social media (Facebook, LinkedIn, Twitter, Instagram and GlassDoor), and email (monthly newsletter, bi-weekly events update, quarterly round up, quarterly internal newsletter)
- Maintain and update website content and social media designs
- Ownership of Incidents, Accidents and Near Misses publication including development of future strategy and opportunities for annual white papers
- Manage the New Hire Connections program in conjunction with talent acquisition, with monthly programming, meeting, and results tracking to support a positive employee experience in the first year at SP
- Manage marketing internship experience
- Manage the strategic and tactical execution of marketing campaigns, including tracking, results reporting, analysis, and recommendations
- Identification of areas for optimization by analyzing statistical data and executing on improvements in the areas of marketing campaigns, feedback loops and employer branding
- Support of employee retention initiatives by cross functionally managing a Teams Chat Campaign fostering collaboration & connection across the company enhancing the employee experience
- Collaborate with HR on planning and execution of digital aspects in support of Employer Branding and Talent Acquisition strategy
- Manage Monthly Marketing Meeting in coordination with other department leaders
- Manage event strategy and calendar identifying events for SP to participate in
- Manage digital and print collateral updates and designs in InDesign
- Manage design and production of branded swag

Senior Manager, Marketing & Brand

- Creating Employer Branding Strategy based on corporate goals and executing strategy, working closely with talent acquisition team to promote SP as a career opportunity and drive culture initiatives
- Creating PR strategy to establish the company as thought leaders and a reputable brand
- Managing digital marketing for social media campaigns, digital outreach, brand positioning and awareness for prospective clients, support of sales and lead generations efforts to increase brand awareness and engagement
- Creating and managing multi-media strategy (video, photo, copy)
- Using content management systems to schedule and post including Hootsuite and WordPress
- Increasing email marketing engagement by creating a monthly lead magnet, A/B segmenting, and Subject Line strategy
- Creating and maintaining editorial calendars for annual content plans
- Managing the development of blogging strategy including managing guest posting and staff writers
- Planning, creating, and executing e-marketing campaigns, including website, SEO/SEM, social media  and email (monthly newsletter monthly employee newsletter, bi-weekly events update, quarterly round-up, quarterly internal newsletter)
- Maintaining and updating website content and social media designs/content including, Facebook, YouTube, Instagram, Twitter, LinkedIn, and Glassdoor
- Supporting employer branding efforts by creating strategy and executing messaging using data from internal survey and branding assessment 
- Analyzing statistical data in order to identify areas for optimization, recommend and execute on improvements using web and social analytics (using Google Analytics)

Digital Marketing Manager / Employer Brand

Multiple

- Researching then reporting, blogging and writing articles and social media posts on news, trends and developments in the field of international education and e-learning.
- Utilizing strong editorial judgment to recognize news and trends and conceptualizing relevant posts and stories.
- Developing and maintaining relationships with reporting sources in the U.S. and around the world.
- Wrote long-form articles on personal finance topics for Investor Junkie, a well-known financial education publication.
- Wrote and generated content for blogs including event promotions, album reviews, up and coming artist coverage for The Nocturnal Times.

Freelance Writer

Tramontozzi Law 

- Generated topics, selected images, researched and wrote blog articles in WordPress using SEO with focus on legal topics to convert web visitors. 
- Developed and maintained communications calendar ensuring effective digital marketing updates to website and social media accounts.

Content Marketing Manager

The Syndicate

- Assist in execution of grassroots marketing strategies from distributing promotional materials on-site, and setting up unique displays at music, comedy and lifestyle events
- Part of 2017 SXSW Street Team in Austin, TX

Marketing Representative

My-Take

- Wrote compliant business copy for emails reflecting client’s brand standards for voice and tone.
- Managed client email campaign processes to ensure effectiveness, efficiency, and accuracy.
- Worked cross-functionally with internal team, client, and customer stakeholders to manage projects.

Marketing Communications Manager

Meg Michaels

- Supported a real estate agent with business marketing needs and social media channel content creation to provoke conversion
- Generated creative ideas for email promotions and maintained communications calendar

Marketing Content Manager

Epsilon

- Directed email campaigns for Marriott Hotel’s $13 billion acquisition of Starwood.
- Supported campaign execution for company’s largest email marketing clients; communicated frequently by phone, email and in person, with executives, clients, and staff to ensure effective daily operations. 
- Analyzed monthly results of email programs and recommended improvements for future performance.

Account Executive

I'm an author, speaker, podcast host of Guide to Wholeness, and 1:1 nervous system and leadership coach for ambitious, highly sensitive & empathic women, at my company Guide to Wholeness. I've been featured in Thrive Global, Bustle, Authority Magazine, Medium, and Thought Catalog.

I help career-driven women who:

Are in misaligned careers & suffer from imposter syndrome + burnout
Want to intentionally create fulfillment and joy
Ready to process their emotions in a healthy way, moving towards post-traumatic growth

To create:

Fulfilling, aligned work & a healthier relationship to work by embracing their femininity
Self respect, personal power, clarity on next steps, and unshakeable self trust
A joy-filled life through authentic expression & freedom from limiting beliefs and behaviors

I support through the use of somatic coaching, books, retreats, courses, and other somatic tools. 

Learn more: https://www.guidetowholeness.com/

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