90K+ I Top Voice I HR Leader I Top 100 HR Influencers I DE&I I Global Speaker I Corporate Mentor I Happiness Coach I Career Coach I LinkedIn Influencer I President-WICCI KA HR Council I ★The TOP Person Ambassador★

For Brand Collaborations & Partnerships - Please reach out at gshikha80@gmail.com

With a thriving and engaged LinkedIn network of 200K+ professionals, I am committed to inspiring, empowering, and amplifying brand influence through high-impact collaborations and strategic content initiatives. Having cultivated 50+ influential partnerships, I specialize in orchestrating dynamic and results-driven content strategies that enable individuals and businesses to enhance their digital authority and command industry recognition. By leveraging persuasive storytelling and data-backed insights, I help brands forge meaningful connections and leave a lasting, influential impact in their space.

As a visionary LinkedIn growth strategist, I focus on accelerating visibility, engagement, and influence for professionals and brands striving to dominate the digital landscape. Through refined branding techniques and audience-focused content, I empower individuals and organizations to strengthen their credibility, expand their influence, and seize transformative opportunities. Whether it’s elevating personal brands, amplifying corporate influence, or engineering high-performing content, my approach is designed to drive measurable growth and long-term success in a competitive marketplace.

Beyond branding and content strategy, I am an impact-driven HR Leader and Career Coach, passionate about redefining careers and unlocking untapped potential. By mentoring ambitious professionals in sharpening their presence, articulating their value, and positioning themselves for long-term success, I help them navigate career transitions, establish industry authority, and embrace new leadership opportunities. If you're looking to elevate your brand, accelerate your influence, or cultivate game-changing collaborations, let’s connect—DM to start the conversation! 🚀

Shikha Gupta

𝐒𝐨𝐦𝐞 𝐬𝐭𝐨𝐫𝐢𝐞𝐬 𝐛𝐫𝐞𝐚𝐤 𝐲𝐨𝐮𝐫 𝐡𝐞𝐚𝐫𝐭.
𝐒𝐨𝐦𝐞 𝐫𝐞𝐬𝐭𝐨𝐫𝐞 𝐲𝐨𝐮𝐫 𝐟𝐚𝐢𝐭𝐡 𝐢𝐧 𝐡𝐮𝐦𝐚𝐧𝐢𝐭𝐲.
𝐊𝐚𝐧𝐢𝐬𝐡𝐤𝐚 𝐆𝐚𝐮𝐝’𝐬 𝐝𝐨𝐞𝐬 𝐛𝐨𝐭𝐡.

Sixteen-year-old Kanishka Gaud had one dream — to wear the uniform and join the National Defence Academy.

But life took a tragic turn on November 12 when she met with an accident and was later declared brain-dead.

In their most painful moment, her parents made a decision that only the bravest hearts can make —
they donated her organs, allowing her to live on by saving five people at AIIMS Jodhpur.

✨ Her liver and kidneys saved three lives.
✨ Her eyes gave sight to two people.
✨ Her courage and spirit now live through them.

Kanishka may not have joined the NDA, but she still served the nation — in the most profound way possible.

A salute to her.
A salute to her parents.
And a salute to every family that chooses hope in the face of loss.

Few lessons and learnnings for makind:
🔹 Legacy isn’t defined by age — it’s defined by impact.
🔹 Courage isn’t only on the battlefield; sometimes it’s in a hospital hallway.
🔹 Organ donation is the greatest gift one human can give another.
🔹 Heroes don’t always wear uniforms — sometimes they are 16-year-olds with a dream.
🔹 Even in tragedy, humanity can shine its brightest.

Did this resonate with you? Share your thoughts / story in the comments — let’s inspire each other. 👇

(Repost♻️ to spark a fire in someone’s heart!)🔥

Image credit: Respective owner 

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#OrganDonation #RealLifeHeroes #Inspiration #HumanityFirst #AIIMSJodhpur #NDA #Courage #PrideOfIndia #Impact #Hope #DonateOrgansSaveLives #Salute #StoryThatMatters #India #RealHeroes #InspiringStories #Respect #LifeSaver #DonateOrgans #Gratitude #CompassionInAction #IndianYouth #MakeADifference #HeroicLegacy #GoneButNotForgotten #PositiveImpact #LifeLessons #LifeAdvice #WhatInspiresMe #Motivation #Inspiration #Repost #Reshare

Shikha Gupta (L.I.O.N)

🚀 Inspiring 200K+ I Ampilfying Brand Influence I 100+ Strategic Partnerships I Content Strategist | Elevating Personal Brands | Accelerating Growth I HR Leader Ex-BirlaSoft, Wipro, Oracle, WinWire, Onmobile I DM -Collab

Payomatix

Spearhead end-to-end marketing strategy across digital, content, and branding for global fintech solutions including Cashier, APMs, and Card solutions.

Lead a cross-functional team handling content creation, social media marketing, video production, UI/UX, and campaign execution.

Plan and manage high-impact branding campaigns for white-label services, partnerships, product launches, and fintech events.

Oversee the development of static posts, reels, blogs, emailers, and digital ad campaigns to ensure brand consistency and engagement.

Strategize SEO, LinkedIn growth, YouTube, and influencer collaborations to maximize reach and generate leads.

Conduct market research and competitor analysis to identify trends and opportunities in digital payment ecosystems.

Drive thought leadership through podcast content, founder storytelling, CSR initiatives, and award ceremonies like EmpowerHer.

Coordinate with internal teams including Tech, Sales, and Client Relations for campaign alignment and messaging accuracy.

Represent the brand at major events including Global Fintech Fest, networking with potential partners and clients.

Track KPIs and optimize campaigns based on performance data to ensure maximum ROI.

Head of Marketing

Developed and executed digital marketing strategies for Payomatix services including global payment solutions, APMs, UPI, and payout systems.

Managed the content calendar and led the creation of high-performing campaigns across platforms like LinkedIn, Facebook, Instagram, YouTube, and Medium.

Collaborated closely with design and tech teams to launch engaging static creatives, explainer videos, and emailers for brand communication.

Strengthened brand visibility by aligning messaging with fintech trends, industry updates, and customer pain points.

Supported PR, influencer outreach, and CSR initiatives to position Payomatix as a trusted name in fintech innovation.

Conducted performance analysis using marketing tools and dashboards to refine targeting and improve conversion rates.

Helped coordinate online events, webinars, and promotional drives to foster customer engagement and business growth.

Acted as a bridge between marketing and sales teams for campaign alignment and lead nurturing.

Contributed to product storytelling and branding for services like PaycardZ and PayXBorder during their initial rollout phases.

Ensured consistent tone, branding, and design across all communication channels and marketing materials.

Marketing Manager

Pay Agency

Designed and executed digital marketing strategies for high-risk verticals including crypto, forex, gaming, and adult industries.

Promoted global Alternative Payment Methods (APMs) and cross-border payment solutions through targeted B2B campaigns.

Created trust-driven content to educate merchants on compliance, chargebacks, and high-risk payment processing.

Aligned closely with sales and legal teams to ensure marketing strategies adhered to evolving regulations.

Strengthened brand visibility on LinkedIn, Google, and industry forums to generate quality merchant leads.

NT&MC

Handled and optimized 7 LinkedIn accounts simultaneously for both recruitment and marketing purposes.

Created and scheduled engaging content to build employer brand visibility and attract talent across different verticals.

Collaborated with HR and marketing teams to align content with hiring goals and brand voice.

Managed DMs, comments, and inbound inquiries to boost engagement and generate relevant leads.

Monitored performance analytics to refine posting strategy and improve account growth and reach.

Technical Specialist

GENSYS INTERNATIONAL

Production Executive

Marketing Manager | Building Personal Brand | SMM | Content Creator

🎯 Marketing Extraordinaire | MBA Graduate | LinkedIn Guru 🌟

With a passion for driving results and a knack for captivating audiences, I'm a Marketing Head at Payomatix, leading the charge in elevating our company's LinkedIn presence. From content creation to engaging with industry influencers, I thrive on building a stellar reputation for our brand.

🌐 LinkedIn Account Mastermind | Social Media Maven 💼

During my tenure as a Technical Specialist at Northern Technology & Management Consulting, I honed my expertise in managing LinkedIn accounts for marketing and IT recruitment. Collaborating with a dynamic team, I crafted compelling content, devised social media strategies, and curated captivating presentations.

🌍 GIS Project Maestro | Quality Control Virtuoso 📊

In my role as a Production Executive at Genesys International Pvt Ltd, I meticulously ensured the quality and precision of a groundbreaking GIS project for Telangana, India. My attention to detail and commitment to excellence earned me accolades in the field.

🔮 Unlocking Business Potential | Marketing Maven 💥

Equipped with a successful MBA journey, I possess a powerful combination of marketing acumen and analytical prowess. My goal is to leverage these skills to add exceptional value to your business's growth trajectory.

Ready to take your marketing game to the next level? Let's connect and create a captivating digital presence together!"

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