Shushant Lakhyani

Freelance marketer building TechnoBizzVault, where I help professionals discover modern tools so they can be productive without burning out.

Highly skilled content creator with a strong track record in newsletter growth, social media growth, and social media content creation. 

Proven success in building an audience on LinkedIn and Twitter/X and creating engaging content for newsletters. 

Experienced in creating content for LinkedIn, Twitter/X, and newsletters. 

Proficient in content creation and AI, no-code, and automation tools. 

Achievements:
✅ 150,000+ followers on LinkedIn and Twitter/X combined. 
✅ Helped Horizon AI reach 46,000+ newsletter subscribers from 1,800 subscribers in 6 months 
✅ Sold information products to more than 20,000 customers on Gumroad. 
✅ Worked with 5+ clients for ghostwriting 
✅ Gained 100M+ impressions on LinkedIn, Twitter/X, and Medium combined. 

Passionate about technology, content creation, and online business. 

Currently, working on building and growing TechnoBizzVault, an email newsletter where you discover hidden digital gems for free. 

Also, working as a freelance social media growth manager for a leading media brand in AI.

ClickUp Micro-Product Builder

Stop wasting hours on manual data analysis. 

Here are 10 AI tools that will help you get more data analysis work done in less time. 

🔖 Save this post for later 

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1. Quadratic 

Chat with your data and get insights in seconds.

Link: https://lnkd.in/dKHMmQtW  

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2. Rows 

Access the power of AI to analyze, summarize, and transform data. Build better spreadsheets, faster.

Link: rows.com/ai 

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3. SheetAI

Describe what you want in plain English, and watch the magic happen in your spreadsheet with hours of analysis work get done in minutes.

Link: https://www.sheetai.app/ 

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4. ChatCSV

Your new personal data analyst. Upload a CSV and start asking questions. It is an Ask Me Anything for Spreadsheets.

Link: https://www.chatcsv.co/ 

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5. Genius Sheets

Use natural language to connect to internal data and run analysis never before.

Link: https://lnkd.in/dVtyX7xb  

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6. Equals

Go from blank sheet to insight by just prompting.

Link: equals.com/ai 

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7. Numerous AI

It provides the simplest, most powerful and cost-effective solution for using ChatGPT inside Google Sheets.

Link: https://numerous.ai/ 

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8. Gigasheet

Leverage the simplicity of spreadsheet functions to seamlessly manage and analyze vast datasets in their entirety.

Link: https://www.gigasheet.com/ 

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9. ChartPixel

Get AI-assisted charts, presentations slides and actionable insights.

Link: https://chartpixel.com/ 

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10. Arcwise

Use AI with your business context built in, and a model you own, all from your spreadsheet. 

Link: https://arcwise.app/ 

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What other AI analysis tools would you like to recommend?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use the best AI analysis tools 

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Stop wasting hours on manual data analysis. 

Here are 10 AI tools that will help you get more data analysis work done in less time. 

🔖 Save this post for later 

1.  Quadratic 

Chat with your data and get insights in seconds.

Link: https://www.quadratichq.com/   

1. Rows 

Access the power of AI to analyze, summarize, and transform data. Build better spreadsheets, faster.

Link: [rows.com/ai](http://rows.com/ai) 

1. SheetAI

Describe what you want in plain English, and watch the magic happen in your spreadsheet with hours of analysis work get done in minutes.

Link: https://www.sheetai.app/ 

1. ChatCSV

Your new personal data analyst. Upload a CSV and start asking questions. It is an Ask Me Anything for Spreadsheets.

Link: https://www.chatcsv.co/ 

1. Genius Sheets

Use natural language to connect to internal data and run analysis never before.

Link: https://www.geniussheets.us/  

1. Equals

Go from blank sheet to insight by just prompting.

Perplexity Deep Research is a game changer. 

You get a top tier business consultant in your pocket. 

Here are 10 Perplexity Deep Research prompts to turn you into a superhuman.

🔖 Save this post for later 

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10 types of prompts you’ll get in the carousel: 

1. Market Analysis for a Specific Industry 
2. Competitor Benchmarking 
3. Investment Opportunity Evaluation 
4. Technology Trends Report 
5. Marketing Strategy Development 
6. Health Research Summary 
7. Sustainability Practices in Business 
8. Travel Planning Guide 
9. Policy Impact Analysis 
10. Startup Feasibility Study 

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Additional Tip-1: Click on the nexus symbol to activate Deep Research before submitting your prompt.

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Additional Tip-2: I’ve not added roles to these prompts, because role prompting doesn’t matter a lot in 2025. But if you think they help you, feel free to add roles to these prompts.

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Additional Tip-3: These are prompt templates, you need to fill in the blanks to make these prompts personalized to your use case. 

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Additional Tip-4: You can also try these prompts on ChatGPT Deep Research.

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Additional Tip-5: Download the PDF and get it transcribed by AI to use these prompts. 

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Why I like Perplexity Deep Research?
✅ Saves hours by automating in-depth research and analysis.
✅ Delivers expert-level, comprehensive reports in just 2–4 minutes.
✅ Synthesizes information from hundreds of credible sources for accuracy.
✅ Enables easy export and sharing of research as PDFs or Perplexity Pages.
✅ Ideal for complex tasks in fields like finance, marketing, and technology.

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Do’s of using Perplexity Deep Research:
✅ Define your research goal.
✅ Use clear, detailed queries.
✅ Check all citations.
✅ Export and share results.
✅ Refine with follow-up questions. 

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Don’ts of using Perplexity Deep Research:
❎ Don’t skip fact-checking results.
❎ Don’t use vague prompts.
❎ Don’t ignore source quality.
❎ Don’t exceed prompting limits.
❎ Don’t assume full coverage.

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Have you tried to use Perplexity Deep Research?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use Perplexity Deep Research 

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Perplexity Deep Research Prompts

I’m sad to see you’re still stuck on ChatGPT.

You gotta try other AI models/LLMs too. 
And you gotta try Gemini. 

Here’s the ultimate Google Gemini Guide to help you use Gemini to its full potential. 

🔖 Save this post for later 

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How often do you use Gemini?

Let me know in the comments 👇  

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network master using Gemini 

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Ultimate Google Gemini Guide

Here’s a quick short summary of everything that happened in AI last week.

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What do you think will happen in AI this week?

Let me know in the comments 👇  

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost this post to help your network stay updated 

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AI Updates: Oct 27 - Nov 2, 2025

You’re not lazy. 

You’re just not using AI enough.

Here are 12 new AI hacks you can’t miss. 

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What other new AI hacks would you recommend adding here?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use AI better 

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12 New AI Hacks

You think ChatGPT is just ok for resume creation. You’re wrong. 

ChatGPT is much better than you think.

Here are 10 ChatGPT prompts that help you with resume creation.

🔖 Save this post for later

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10 types of ChatGPT prompts covered here:

1. Crafting a Professional Summary 
2. Listing Key Skills 
3. Detailing Work Experience 
4. Education Section 
5. Creating a Technical Skills Section 
6. Highlighting Certifications and Training 
7. Showcasing Achievements 
8. Formatting for Different Industries 
9. Crafting a Cover Letter 
10. Proofreading and Polishing

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Note: 

You should use ChatGPT to create a better resume, 
But always add your human touch to your resume. 
That still matters a lot.

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What do you think of using ChatGPT for resume creation?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network create better resume with AI 

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ChatGPT Prompts For Resume Creation

AI skills aren’t built overnight.

They’re built project by project.

Here are 15 AI projects that will help you level up your AI tool skills.

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Have you started to work with AI?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network master working with AI 

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AI Projects

Before: Spend hours solving problems manually.

Now: Use AI to solve problems faster. 

Here are 20 ChatGPT prompt templates that will help you with problem-solving.

🔖 Save this post for later 

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Tip-1: You can transcribe this PDF on Mistral.

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Tip-2: All these prompts are prompt templates. You can customize them to your use case. 

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Tip-3: You can use these prompts on different ChatGPT models, but it is best to use them on ChatGPT 5.1 in Auto mode. 

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For what other problem solving use cases do you recommend using ChatGPT?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost this to help your network use AI for problem-solving 

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ChatGPT Prompt Templates For Problem-Solving

You’ve used ChatGPT. 

But I'm sad to see you don’t really know how it works.

What happens behind the scenes will blow your mind.

Here’s how ChatGPT works.

🔖 Save this post for later 

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What more do you want to know about how ChatGPT works?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network learn how ChatGPT works 

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How ChatGPT Works Made Easy

ChatGPT is insanely helpful for freelancing. 

Sadly, many freelancers don’t use it the best way.

Here are 10 ChatGPT prompts for freelancing.

🔖 Save this post for later 

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Tip-1: All these are prompt templates, so you can customize them to your use case while using them. 

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Tip-2: You can transcribe this doc using Mistral. 

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Tip-3: I’ve not added role prompting to these prompts because it is not really necessary in 2025. But you can add roles to these prompts if you think they work for you. 

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What do you think about using ChatGPT for freelancing?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use AI for freelancing 

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ChatGPT Prompts For Freelancers

You don’t need a PhD to master AI.

I’m sad to see you still think it’s too technical for you.

Here’s the zero to hero AI generalist roadmap. 

🔖 Save this post for later 

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I’m an AI generalist IRL.

I try prompts for different use cases and use them for freelance work, my content brainstorming, and also share them on LinkedIn. 

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I try different AI tools and stick to the ones that help me in the long term and I also keep switching to new and more powerful tools. 

I have to build and use GPTs and prompts for various use cases of my freelance work.

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I use various AI tools to help me not only at work, but in daily life too. 

Like getting help with fitness, relationship management, life design, and personal growth.

--- 

What more would you like to add to this AI generalist roadmap?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network be an AI generalist 

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Complete AI Generalist Roadmap

You’re not slow your system is.

But AI systems help you fix that real quick. 

Here are 10 new AI hacks you can’t miss👇 

🔖 Save this post for later 

---

What other new AI hacks would you recommend adding here? 

Let me know in the comments  👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use AI 

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New AI Hacks

Everyone wants a personal coach. 

You already have one.

Here are 10 ChatGPT prompts that will help you use ChatGPT as your personal coach.

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Here are the 10 use cases covered in the carousel:

1. Goal-Setting & Strategy Coach
2. Accountability & Habit Coach 
3. Productivity & Time-Blocking Coach
4. Career Strategy & Job Search Coach 
5. Public Speaking & Communication Coach 
6. Writing & Content Coach
7. Learning & Skill Mastery Coach
8. Fitness & Nutrition Coach
9. Negotiation & Difficult Conversations Coach
10. Interview & Mock Practice Coach 

--- 

For what other coaching use case do you use ChatGPT?

Let me know in the comments 👇

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost this to help your network use AI 

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ChatGPT Prompts To Use ChatGPT As Your Coach

Here are 10 new AI hacks that will help you get more work done in less time. 

🔖 Save this post for later 

---

What other new AI hacks would you recommend adding here?

Let me know in the comments 👇 

---

Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use AI 

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Your brain isn’t slow.

You’re just using outdated learning hacks.

Here are 10 techniques to supercharge your learning.

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What other new learning techniques would you recommend adding here?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network learn efficiently 

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Best Learning Techniques

AI isn't taking your job.

But someone with these skills might.

These are the 10 AI skills you need in 2025 to stay ahead.

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What other AI skill would you like to add here?

Comment below 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network work on their AI skills 

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AI Skills To Master

Your competition has a secret assistant.

It never sleeps and never complains.

Steal these 10 ChatGPT prompts and beat them at their game.

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I use ChatGPT every day for personal assistance.

And I save my personal assistance chats in projects.

This helps me keep a track too.

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Tip-1: These are prompt templates, so you’ll have to fill in the blanks to create prompts for your situation.

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Tip-2: I’ve not included roles in these prompts, because they don’t matter much in 2025. But you can feel free to add roles to these prompts if role prompting works well for you. 

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Tip-3: To get these prompts in text format, upload this PDF document on Mistral and ask it to transcribe the PDF. I chose Mistral because I think it is the best for PDF transcription. 

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Do you use ChatGPT as your personal assistant?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

♻️ Repost to help your network use ChatGPT as their personal assistant 

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ChatGPT Prompts To Use ChatGPT As Your Personal Assistant

Perplexity isn’t another regular AI tool. 

It’s your 24/7 working brainstorming and productivity assistant. 

Here’s the ultimate Perplexity guide you can’t miss. 

🔖 Save this post for later 

---

Do you use Perplexity regularly?

Let me know in the comments 👇 

---

Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost this post to help your network master using Perplexity AI 

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Ultimate Perplexity Guide

More than 150,000 custom GPTs are available in ChatGPT. 

Sadly, most people waste their time on the bad ones.  

Here are 10 GPTs you must use to save hours of work.

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1. Data Analyst 

Drop in any files and it can help analyze and visualize your data. 

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2. VideoGPT by VEED 

Type a description, set your style, and create full videos with subtitles and voiceovers. 

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3. Presentation and Slides GPT: PowerPoints, PDFs 

Make PowerPoints with a Slides AI PowerPoint Generator. 

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4. AI PDF Drive 

Upload and chat with all your files, create polished PDFs (presentations, reports, resumes, letters) right from the GPT. 

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5. Consensus 

Search references, get simple explanations, write articles backed by academic papers. 

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6. TutorMe 

Your personal AI tutor by Khan Academy. 

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7. Code Copilot 

It helps you code smarter and build faster. 

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8. Form and Survey Maker By Outgrow 

Build and share live surveys. 

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9. Whimsical Diagrams 

Explains and visualizes concepts with flowcharts, mindmaps and sequence diagrams. 

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10. Write for Me 

Write tailored, engaging content with a focus on quality, relevance and precise word count. 

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You can find all these GPTs in ChatGPT. 
But don’t limit yourself to it.
You can build your own GPTs too.

All you need to do is share your knowledge.

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Test and work on making the outputs of GPTs only limited to your knowledge.
And use it in the long term.

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And yes, you can build GPTs to use at work too.
You can share it with your team and let them use it.

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This is not it.
If you want to share your GPT with the world,
You can share it for free.

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And if you want to monetize your GPT, 
You can use a platform like Chipp or CalStudio.

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And don’t worry, you don’t need to learn coding to build GPTs.
You can build them from just prompts.

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Apart from that,
If you need to search a new GPT,
Use the search bar in the GPT store.
Write the keyword.
You’ll get the GPTs for the problem you’re facing.
It’s that easy.

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What other GPTs would you like to recommend?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost to help your network use the best GPTs 

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You’re still using ChatGPT like a search bar.

No wonder your workload keeps piling up.

Here are 10 ChatGPT prompts that will help you use ChatGPT as your personal assistant. 

🔖 Save this post for later 

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Here are all the 10 types of prompts you’ll get in the carousel.

1. Daily Executive Assistant
2. Inbox and Message Manager
3. Decision Making and Tradeoff Analysis
4. Research and Insight Synthesizer
5. Project Planning and Execution Assistant
6. Learning Accelerator and Skill Builder
7. Writing and Editing Assistant
8. Personal Productivity Optimizer
9. Meeting Preparation and Debrief Assistant
10. Personal Strategy and Goal Execution Assistant 

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For what other personal consulting related use cases do you use ChatGPT?

Let me know in the comments 👇 

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Discover hidden digital gems for free: https://lnkd.in/daKFh4Gr 

🔁 Repost this to help your network use AI as their personal consultant 

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ChatGPT Prompts To Use ChatGPT As A Personal Assistant

Let AI do the heavy lifting for your Revenue.

Your sales team is drowning in manual tasks: prospecting, lead research, CRM hygiene. 
They’re busy, but not productive. And your pipeline shows it.

Every hour wasted on boring and tedious tasks is a deal not closed.
You’re paying top talent to do what AI could handle in seconds. 

Meanwhile, your competitors are already automating and scaling with precision. 
Fall behind, and it’s game over.

TC9 builds AI-powered GTM engines that do the heavy lifting, so your team can focus on closing, not clicking. 

We blend strategy, automation, and intent signals to unlock growth at scale.
No fluff. Just efficiency at every level.

Ready to join the modern sales, without burning out your team?

Jérémy Grandillon

What a blast!
Yesterday, we hosted the last event of Varun's European tour.
 
2 years ago I was playing around with my first Clay tables, feeling like I was onto something special.
 
Yesterday, Paris was the center of the GTM world for a few hours.
 
Let's start with our star for the night: Varun.
 
I teased him for being late, he teased me back saying my questions were too prepared.
 
We ended up having a smooth fireside chat, dropping gem after gem.
 
BREAKING: Something new is coming out next week from Clay.
First time you heard it was in Paris! 😄
 
Next were two great panels:
 
→ Valentin and Pierre-Baptiste sharing insights about data enrichment, a.k.a the fuel of any GTM initiative.
 
→ Charles and Frank have blown our minds with the latest trends in outbound and sales prospecting.
 
I feel like I'm the luckiest guy in France today.
This event was such a great experience.
 
I want to thank Bill for hosting this event with me, it was an absolute pleasure to share the stage with you, man!
 
And special thanks to the team who worked behind the scenes to make it happen: Theo, Julia, Siya, Tess 🙏
 
And of course, thanks to everybody who was there yesterday! 

You gave us the energy 🔥

Varun, cofounder at Clay, extended his European tour to add Paris.
The call for French croissants was too strong.

Or it's the incredible French Clay community that got him excited.

Probably both.

Anyway, we had to make it count!

So we decided to go big, and to involve some major actors in the GTM industry!

Here are the (amazing) speakers:

​- Varun Anand (ofc) - CEO and Cofounder Clay
- ​Charles Tenot - CEO lemlist
- ​Frank Sondors 🥓 - CEO Salesforge 🔥
- ​Pierre-Baptiste Landoin - CEO Icypeas
- ​Valentin W. - Founder Findymail

I'll be honored to host this event with the Clay Club Paris 🇫🇷 and with Bill Stathopoulos from SalesCaptain.

Two years ago, I was playing around with my first Clay tables.

Next week, I’m co-hosting an event that would’ve blown my mind.

This is happening next week, Dec 4th at 6:00 pm, in Paris.

Agenda, details, and registration, here: https://luma.com/tq2hsysp

Don't miss out!

The SDR role isn’t dying. It’s transforming fast.
Humans doing robot work is how you fail.

Working in Sales is tough.
I know, I've been doing it for years.

But sales reps lives don't have to be miserable.
Same as your growth.

The GTM Engine changes the game.
I know that too, first hand!

Here's how your SDRs lives should look in 2026:

9:00 AM
❌ Open tabs? Manual scraping? No bueno.
✅ You log in to warm leads, ready to work.

10:30 AM
❌ No more LinkedIn + Google combo searches.
✅ Intent data is enriched, sorted, and waiting.

1:00 PM
❌ You’re not writing from scratch anymore.
✅ Smart outreach is queued. You fine-tune, not rebuild.

3:00 PM
❌ Manual follow-ups are over.
✅ Behavior triggers everything. CRM stays in sync.

5:30 PM
❌ 40 touchpoints, 1 good convo? Brutal.
✅ Fewer hours, better volume, actual momentum.

Same role. Different reality.

AI isn’t replacing SDRs.

It’s deleting the noise that was killing them.

Follow Jérémy Grandillon. Reshare to help others!

How SDRs Will Work In 2026

AI isn’t the future anymore. It’s today’s top priority.
Adoption is now the real challenge.

After the discovery phase comes the adoption one.

Most teams are still figuring out how to use AI.

Last week, NVIDIA invited me to join the biggest event about AI adoption, in Paris!

Here are my takeaways:

1 - It's adoption time
AI isn't R&D anymore. We need it in action.
And this was the core message at Adopt AI Paris.

2 - The ecosystem is evolving at lightning speed
Structure. Investment. Deployment.
And NVIDIA is playing a central role in this acceleration.

3 - Startups are closing the gap in sales workflows
I've seen many innovations you can actually use.
Not nice to have, real must-have.

Adoption isn’t optional anymore.

The winners are the teams building with AI now.

Not experimenting. Not waiting.
Implementing.

Follow Jérémy Grandillon. Reshare to help others!

Stop treating your prospects like a mass audience.
They’ll notice.

Shift from a "1 to many" mindset to genuine 1-1 communication.

Your emails should feel like they were crafted specifically for each recipient

Not just another mass outreach attempt.

Here are 9 ways to improve your cold emails:

1️⃣ Research the prospect’s industry

Understand the specific challenges and trends in their industry.

Mention these in your email to show you’ve done your homework.

2️⃣ Address their pain points

Identify what keeps them up at night.

Tailor your message to address these issues directly
Offering a solution that fits their needs.

3️⃣ Highlight common interests

Find common ground.

Whether you went to the same school or have a mutual connection.

Mentioning this can make your email stand out.

4️⃣ Reference their work

Mention a recent project or achievement of theirs.

This shows you’re genuinely interested in them.
Not just looking to sell something.

5️⃣ Keep it short and sweet

No one has time to read a novel.
Be concise and get to the point quickly.
Respect their time.

6️⃣ Follow up thoughtfully

If you don’t get a response, send a follow-up email.
Reference your previous email.

Add something new to keep the conversation going.

7️⃣ Be authentic

People can sense when you’re not being genuine.
Let your personality shine in your emails.
Be yourself.

8️⃣ Offer value

Give them a reason to respond.
Offer something of value to them.

Whether it’s a free resource, advice, or some work you did.

9️⃣ End with a clear Call to Action

Tell them exactly what you want them to do next.
Make it clear and easy for them to respond.

Today's outbound isn't about mass anymore. 

We have the skills and tools to do 1-to-1 email, at scale. 

And that's how you should do it too 👌

How To Quit The Spray And Pray Approach

Generating leads isn't enough.
You need to seal the deal 🤝

But, handling objections and fierce competition can be overwhelming.

So what should you do?
As always → Build trust 

Here are 24 advanced ChatGPT prompts that can turn your leads into loyal customers 👇

24 ChatGPT Prompts to Finish Strong and Close Deals

How to fail your cold email campaigns:
(and what to do instead)

In cold email, your opening lines are crucial.

Besides your subject line, this is what will make your prospect read your email (or not).

Some of the best lines to be sure to fail:

→ "Let me introduce myself."
→ "I am sorry to disturb you."
→ "Did you enjoy your weekend?"
→ "I hope this email finds you well."
→ "Did you know that [random fact]?"
→ “I saw your page and decided to reach out."
→ "Would you be interested in [your services]?"

Now, instead of these clichés, here are a few tips so you are relevant to your prospects:

→ Do thorough research (or let AI do it for you)
→ Include a clear and low-commitment CTA
→ Demonstrate industry knowledge
→ Offer a free (and good) resource
→ Highlight unique selling points
→ Be a teacher, not a preacher
→ Personalize your approach
→ Focus on their pain points
→ Provide value upfront
→ Be concise and clear
→ Use social proof
→ Be human

I hope this helps! 🙌

Winning campaigns start with boring fundamentals.
Most skip the basics.
 
Your campaigns fail to connect.
It feels like wasted time, no replies.
 
Here's how to fix your approach with 6 steps:
 
Step 1: Define target criteria.
Industry, size, role, and ICP alignment.
Sell only to who actually matters.
 
Step 2: Find and verify contacts.
Use data sources and clean your list.
Remove duplicates and bad emails.
 
Step 3: Research for relevance.
Look at activity, job changes, or news.
Detect warm signals from interactions.
 
Step 4: Write the message.
Use triggers, tone, and personalization.
Problem → Value → Clear CTA.
 
Step 5: Send outreach.
Sequence across email, LinkedIn, or phone.
Log campaigns and sync with CRM.
 
Step 6: Refine with feedback.
Track replies and test subject lines.
Feed learnings back into research.
 
Strong campaigns are not creative stunts.
They are disciplined systems repeated daily.
 
This is how you build real pipeline.
 
Follow Jérémy Grandillon. Reshare to help others!

Sales teams are quietly splitting into two very different worlds.
And one of them is dying.
 
Old habits block growth.
Leading your Sales reps to burn out fast.
 
Now is the time for smart systems to scale better.
 
The old school way:
→ Reps get stuck with long, costly contracts.
→ Rely on massive SDR teams to hit impossible targets.
→ Churn explodes when exhaustion sets in.
 
The new way:
→ GTM engineers choose flexible, usage-based tools.
→ They build lean sales engines powered by automation.
→ Satisfaction soars with performance that scales.
 
Manual work doesn’t make you valuable.
Automation makes you unstoppable.
 
The best sales pros don’t fear tech.

They design it.

I’ve been doing cold email for the last 7 years.
Many things changed, but not these 3 key principles.

Cold email still works incredibly well.
But most people still do it wrong.

Master these 3 key principles, and you will be future-proof:

(no matter the latest changes from Gmail)

1️⃣ - Get your targeting right

If you’re not sure who you’re talking to, you’re not doing cold email.

You’re spamming.

A clear ICP means reputation saved, easier list building, and relevance.

2️⃣ - Get your technical infrastructure right

Technical setup was always important.
It’s now non-negotiable.

Fix your deliverability or be invisible, no matter how good your offer is.

I used to deal with the technical setup manually.
(and it wasn’t fun)

Today, tools like Zapmail.ai handle everything for me.
I definitely recommend you do the same!

3️⃣ - Get your messages right

A.k.a. being relevant.
Not clever. Not cute. Not vague.

Just real, researched, and resonant.
Anything less gets ignored.

Cold email isn’t dead, it just grew up.

The rules changed. But these principles didn’t.

And today is your chance to upgrade your infrastructure for a ridiculously low price!

Zapmail.ai is going crazy on Black Friday promotions:

→ Super cheap pre-warmed domains + mailboxes
→ $9.99 .COM domains (cheapest anywhere)
→ ZapShield domain protection → lifetime
→ Inbox placement tests → lifetime
→ Zapbox (unified inbox) → free

I rarely promote tools like this, but this one is too good to be ignored!

3 Key Principles After 7 Years Of Cold Email

In case you missed it, I'm proudly hosting an exclusive Clay event on Thursday!

Varun Anand, cofounder of Clay, added Paris to his European tour.

He’s going to drop GTM gems for 2026 and beyond.

And he won't be alone on stage!

The top outbound tools are joining him.
lemlist and Salesforge.ai 🔥 will share the stage.

Two killer data providers are here too.
Icypeas and Findymail are ready to drop insights.

This is the future of GTM, all in one room.

If you’re around, this is the room to be in.

The guest list is almost full. Don't miss out!
It's happening in two days!

Dec 4th at 6:00 pm, in Paris 🇫🇷

Agenda, details, and registration, here: https://luma.com/tq2hsysp

Relationships are powerful, sometimes even gold mines.
But push too hard, and you risk losing them.

Warm outreach feels easier and more natural. Until it isn’t.

One wrong message can turn things awkward fast.

So play it smart! 

Here are 24 prompts to help you navigate warm outreach the right way 👇

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The Battle

Shushant Lakhyani

Jérémy Grandillon

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The Battle

Shushant Lakhyani

Jérémy Grandillon

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Shushant Lakhyani's LinkedIn Performance

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Performance ScoreShushant Lakhyani's LinkedIn Performance