Startup Consultant & Mentor | Funding Advisory | Founder - IndusTreeBiz | Strategy & Innovation | Business Consultant | Entrepreneur | MOC at NITI AAYOG | JITO JBN |

Empowering 100,000+ Large Businesses, Exporters, Manufacturers & MSMEs to Thrive
Transforming India’s Business Landscape with Strategic Expertise, Global Vision, and Execution-Driven Approach

I’m Shweta Raka, a business strategist, mentor, and founder of IndusTreeBiz, with over 15 years of hands-on experience across business consulting, marketing strategy, exports, and global business development. I specialize in helping manufacturers, exporters, MSMEs, and large organizations scale their operations, optimize processes, and build powerful brands — both in India and internationally.

My journey is rooted in one mission: to drive real growth through action-oriented strategies. I believe in building business empires by combining deep market knowledge, strategic planning, and performance-driven execution.

🔹 IndusTreeBiz – Your Dedicated Success Partner

At IndusTreeBiz - we build businesses.
Our clients include Fortune companies, National  & International brands, Large manufacturers, B2B exporters, and Growth-stage enterprises.

We deliver results through:

* Business Growth Strategy & Execution
* Export Market Development & International Business Consulting
* Sales Process Optimization & Channel Partner Setup
* GTM Planning – India & Global
* Brand Building, Product Placement & Market Entry
* Sales Training, Lead Generation & Strategic Alliances
* Pre-IPO Marketing & Sales Readiness for Large Enterprises

Whether you're looking to expand to global markets, modernize your B2B operations, increase domestic distribution, or structure your brand for sustained growth — IndusTreeBiz is your execution ally.

🔹 Delhi Angels Den – A Trusted Knowledge & Network Platform

While my core focus remains on large-scale businesses, through Delhi Angels Den we also offer select high-value opportunities for businesses and investors to connect, scale, and grow through curated mentorship and deal networks.

🔹 Driving National & Global Growth Initiatives

I am honored to contribute to India’s economic transformation as:
* Regional Mentor of Change - Niti Aayog
* Member, Investment Task Force – G20 Brazil 2024
* Business Mentor – Startup India & Startup Tamil Nadu
* Global Mentor – MassChallenge & Startup Bootcamp (International VC Platforms)

If you're a manufacturer, exporter, business leader, or enterprise looking to scale with strategy and speed, I’d love to connect for Guest Speaker session.
Reach me at : [ceo@industreebiz.com] [www.industreebiz.com]
[ceo@delhiangelsden.com] | [www.delhiangelsden.com]

Let’s drive business impact — in India and across the globe. 🌍

Shweta Raka 🇮🇳

JECRC Incubation Centre, Foundation

Incubation Manager

Coffic Coworking Cafes

Co-Founder & Alliance Head- Coffic Coworking

Vowels Ads - Design and Branding Strategy

Manager

BYJU'S

Academic Counselor for K 12 Products at Byjus

Sales Manager

NerdyTurtlez.com

Technical Research | Team Lead | Content Strategist

Senior Research Manager

Satin Creditcare Network Limited

Key Responsibilities:

•	Involved with International events (global summits) in Singapore and South Korea with key responsibilities.
•	Responsible for on boarding international partners, clients, associations, vendors, barter alliances, etc. for every event.
•	Responsible for on-ground event operations, with involvement in end-to-end process, from venue management, delegate stay & logistics to event registrations, delegate management and servicing.
•	Involved in Key Decision Making with the Top Management for each summit on Event Scheduling, Itinerary, Revenue Management & Cost Handling, Venue Selection, Vendor Selection, etc. 
•	Responsible for Independent Client Presentations, Interactions, Servicing, Negotiations, Agreements & Proposal Drafting along with Assuring Deliverables of each alliance are met on both ends.
•	Responsible for extensive networking during domestic business conferences and events to expand client base.
•	Responsible for Content Generation and Designing of event marketing collaterals, like Event Overview Documents & Presentations, Industry Researches (Client Specific), Sponsorship Presentations, Event Mails, Concept Notes, Event Brochures and other event related documents.
•	Responsible for Social Media Posts, like Facebook updates, Facebook Banner Designs, Facebook Ad designs, LinkedIn Posts & Blogs, etc.
•	Solely responsible for Event App And Related Event Page in Content and Creative Designing of each event section, including Mobile & Laptop Banners, Splash Screen, Event Icons and Event Related Content / Information.
•	Responsible for initiating sponsorship marketing opportunities for Mega Business Events of the company organized at various Domestic & International Locations.
•	Responsible for planning and implementation of end to end promotional and branding activities (online & offline) by coordinating with respective agencies.
•	Representing company and its plan at various business platform like seminar, conferences

Sales Marketing Manager

Housing.com

Active resource of the Revenue team with responsibilities ranging from lead prospecting to deal closures as well post sales client servicing with eminent corporate builder clients in Mumbai.
 Owner of 50+ corporate accounts with an expected Revenue pipeline of Rs 80 lacs. 
 Close coordination with the Business Strategy, the Marketing team and the client when a listing goes live in order to document and track various client requirements and ensure that his transition on to the portal is smooth 
360 degree Developer Relationship Maintenance in terms of deliverables and client servicing. 
 Daily coordination with the Marketing, Product, Finance, Campaigns and Business Strategy team to optimize client deliverables.
 Understanding & streamlining business processes of online campaigns to increase recall for the user. Regular analysis of sales trends & coming up with sales techniques that target the right market with the right tools.

Area Sales Manager

Highbrow

Business Head for Highbrow Production- Highbrow AV Services, which specializes in Audio Visuals turnkey services for Convention Centers, specializing in Audio Visual Technology. Key responsibilities include MIS, strategy, design, business planning, operational efficiency, process flow designs.

MARKET COMMUNICATION
Development of various catalogs and methods to reach the end clients, and designing of various tools for sales.

SALES
Responsible for securing the leads and then finally converting them to end customers , involved in the entire sales process ,starting from basic such as prospecting , need analysis & entire pre sales process.

Also responsible for doing a service recovery at times and ensuring customer delight.

MARKET INTELLIGENCE
Business Development : Analysing the market and finding out various opportunities in the market, where there is a potential of Professional AV.
Market Analysis : Analysing the market in terms of upcoming convention centers, revenue potential, scope and opportunity. 
Customer Relationship Management : Ensuring proper communication and control of various operations in the partner properties from the corporate office.
Competition Analysis : Studying various competitors in the AV industry in India and overseas in order to be at par with the international standards which maintaining adequate competitive advantage in domestic market. 

SERVICE DESIGN
My assignment includes designing and documentation of services- service blueprint design, physical evidences, support process, responsibility allocation, escalation matrix. 

MANAGEMENT INFORMATION SYSTEM
Development of various reports for financial, HR and marketing reporting.

MARKET COMMUNICATION
Development of various catalogs and methods to reach the end clients, and designing of various tools for sales.

Hindustan Times

As a Trainee in HT media solutions my job ws concerned with brainstorming sessions regarding promotional strategies for the clients , had learnt in great depth about all the social media and various digital media channels at our disposal along with first hand exposure on how the business prevails and the revenue models for the organisation

Trainee

Convergys

Dealt with customers based in Glasgow , Liverpool , Scotland , regarding the difficulties faced by them with their mobile connections . Worked for "Orange"

As an Incubation Manager at JECRC Foundation, I have the opportunity to leverage my 7+ years of sales and marketing experience and my MBA in Marketing to support, guide, and empower aspiring entrepreneurs and students. I work with a diverse and talented team of mentors, investors, and partners to create an ecosystem that fosters innovation, collaboration, and growth.

My passion for entrepreneurship stems from my own journey as a co-founder and alliance head of Coffic Coworking, a network of coworking cafes that provides affordable and flexible workspaces for freelancers, startups, and professionals. I also have experience in design and branding strategy, having managed multiple projects for clients across various industries and sectors. I am an avid admirer of Jeff Bezos and his leadership principles, and I strive to apply them in my own work and life. I believe in the power of connecting the dots, trusting your intuition, and making decisions that align with your vision and values.

taplio

The Battle

Shweta Raka 🇮🇳

Tarun Saraswat

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