SaaS marketing content | Freelance B2B SaaS writer | Bylines - Transifex

My portfolio above showcases exactly what I do and how I do it. But if you're curious about the person behind the words...

Ever notice how the most powerful SaaS websites don't just explain features, they tell stories that make you feel understood? That's what I create.

I'm a freelance content writer who specializes in long-form B2B content for SaaS and marketing companies that generate results. While the digital world is drowning in AI-generated fluff, I focus on creating content that connects with decision-makers and drives action.

The reason why my clients work with me is that I create conversion assets. My approach is simple: Create a unique angle for content, focus on finding points that showcase authority and generate a genuine curiosity about your customers' pain points.

"Be passionate about solving the problem, not proving your solution." - Nathan Furr

This quote guides my content philosophy. While your competitors are busy shouting about features, I can help you showcase a clear understanding of your prospects' challenges.

What I bring to your content strategy:

📍 Revenue-Generating Content: SEO-optimized pieces that convert visitors into qualified leads
📍 Research-Driven Approach: Every piece backed by industry stats, competitive analysis, and customer insights
📍 Strategic Content Planning: Keyword research aligned with your business goals and buyer journey
📍 SEO Consulting: Beyond writing, I'll help you build a content ecosystem that captures organic traffic

The attention economy is brutal.

In an age where AI can churn out mediocre content by the second, the bar for what captures and keeps attention has never been higher. Your prospects are overwhelmed with information but starving for insight.

That's the gap I help you fill. I want my content to resonate with decision-makers who are tired of being sold to but open to being helped.

Let's have a conversation about your content challenges. Schedule a free discovery call to explore how we can transform your content from a cost center into a revenue driver.

Siddharth Sharma

Espressive

As a Product Manager at Espressive, my primary focus is to drive the strategic vision, development & multi-client integration of our AI-powered employee support platform. I collaborate closely with cross-functional teams, including engineers, designers, data scientists, machine learning engineers and customer success experts, to create intuitive and impactful products that elevate employee experiences to new heights.

Product Manager

WFWA

Medzgo:
Led a 20-member team for PRD, design, and development of flagship MERN stack modules: MedzLab (booking lab tests with Thyrocare), MedzConsult (booking live video consultations with doctors), MedzBuy (B2C E-pharmacy), and B2B inventory management.
Executed scalable booking services with 40-50% component reusability and created roadmaps for modular development.
Coordinated product, dev, and design teams for robust product architecture and reduced dev time by 30% through seamless communication.

Oversaw social media campaigns aligned with product development, resulting in a 60% increase in user reachability. Conducted 50+ interviews for team building and hosted one-on-one calls for higher morale.

Decimal Mines:
Managed graphical assets with a 4-member team in a week (logos, banners, etc.).
Conceptualized a two-click ad model for monetization.

Boayi:
Oversaw IoT automation of aquaponics project, leading to +18% higher yield and +27% gross revenue in Q3 2021.

Hackveda

TrustingMind Project:
Led the development of a healthcare MERN application for TrustingMind.
Conducted in-person client interviews to gather requirements and created a PRD.
Translated PRDs into low and high fidelity mockups using Protopie.
Coordinated development with a team of 7 MERN developers and devops engineers.

Hackved's One2One:
Designed and developed a gamified MERN ed-tech application for Hackved.
Provided a one-stop solution for certified courses to early-stage developers.

User Testing and Revenue Growth:
Conducted user testing on diverse target audiences for One2One.
Evaluated results and rectified shortcomings in the platform.
Achieved a significant +45% increase in firm's gross revenue in Q4 2020.

Technical Product Manager

Spottabl

➡️Developed reusable components which facilitated smooth applicant & recruiter onboarding. Remodeled the frontend component library as well as 35% of the frontend architecture thus reducing the page load time by 30%. 

➡️Identified shortcomings in handoff process, between dev team and UI UX. Systematized the handoff process by inculcating Protopie & Whimsical which impacted in a reduced dev time of 20%.

Associate Product Manager

GirlScript Foundation

➡️Organized & oversaw 14 offline developer meetups in Delhi NCR. Moderated tech talks with various industry leaders in different domains and mediated tech workshops for novice members. 

➡️Consolidated an internal MERN application with a team of 10 members composed of developers, UI&UX, graphic designers and devops engineers, for community management and monitoring. It monitored different parameters of chapter leaders performance via meetup attendees feedback. 

➡️Decreased load times of the communities web application by 20% by enabling text compression on servers. Streamlined ad revenue pages for the main wordpress website resulting in an uptick of 30% in ad revenue.

Chapter Leader

United Nations Volunteers

➡️ Derived from the data of sanitation conditions of 418 villages of Delhi NCR, initiated & communicated to the leadership a MERN(mobile first) test application which would provide accurate location & the shortest path of the nearby Government washrooms to the user. Engineered and Delivered the application in 90 days. It later went on to impact the sanitary conditions of  50-80K people across Delhi NCR.   

➡️ Led a team of 4 developers for end to end delivery of  UNV awards in collaboration with UNESCO, MASH Foundation and Red Cross. The MERN (desktop first) application helped the organization to screen suitable candidates for facilitation. Automated the screening process thus reducing the previous process time by 78%.
  
➡️Spearheaded an internal MERN (desktop first) task management application for the leadership, which monitored inefficiencies in project deliveries, provided real time data of segmented project tasks  and helped increase workforce efficiency by 40%. The same was later used to monitor & track relief material logistics resulting in quarterly savings of 6.8 million / 30% of expenses.

Full Stack MERN Developer

MASH Project Foundation

➡️Developed “Ashoka Changemakers” MERN application in collaboration with 5 developers from Ashoka Foundation. It provided a portal of affordable good schooling within tier 2 & tier 3 cities to parents. It facilitated real time data sharing between schools for admissions, the application had a speed index of ~0.9s on Google PageSpeed insights.
 
➡️Increased the overall performance of the company website by 8%. Optimized performance of the wordpress site by 16% and  implemented revenue generating ad pages which increased Google page performance from 55 to 98 for desktop and 20 to 75 for mobile. Maintained project documentation throughout the project development cycle.

➡️ Developed the UI/UX mockups on Figma based on the design guidelines provided by the Ashoka Foundation

➡️ Managed AWS hosting on EC2 and S3.

Associate Full Stack MERN Developer

As a Product Manager at Espressive, I collaborate with cross-functional teams to create and integrate AI-powered employee support solutions. With my expertise in MERN stack, UI/UX design, and market research, I deliver intuitive and impactful products that enhance employee experiences and satisfaction. 

Previously, I led several successful MERN projects for various sectors, such as Medzgo, a healthcare platform that offers online lab tests, consultations, and pharmacy services, and One2One, a gamified ed-tech application that provides certified courses to early-stage developers. Through user testing, feedback analysis, and social media campaigns, I increased user retention, reachability, and revenue growth for these products. I hold a Bachelor of Technology in Computer Science from K.R. Mangalam University, and multiple certifications in UX design and web development. 

I am passionate about leveraging technology to solve real-world problems and create positive social change. I am eager to contribute my skills and expertise to a dynamic, forward-thinking company that values innovation, collaboration, and customer satisfaction.

taplio

The Battle

Siddharth Sharma

Arman M.

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?