You've built something technically solid. People are happy to try your SaaS product, but they’re not quite sure what to do next. They get stuck, a bit confused, and many leave before seeing the value.

Then support tickets pile up with the same questions. Trials quickly drop off and demos don't quite land. Your product has everything users need, they just can't figure out how to actually use it.

Meanwhile, you're spending money on marketing to bring in new users, but UX is costing you customers on the other end.

And the longer you wait, the harder it gets to fix. Because now you have users, and a product that feels like a "Frankenstein," it's functional but clunky, with features bolted on as you've grown.

After 12 years working with 30+ B2B SaaS companies, here's what I've learned:Most engineering teams aren’t set up to solve UX problems. And when that gap exists, users get stuck, don't know what to do next, where to click, or why they should care.

The good news is fixing it doesn't take months of research or endless "what if we try..." cycles. It usually just needs someone who's seen this pattern before and knows what moves the needle.

Imagine your product working like this:

People try it and immediately just 'get it'. No hand-holding or confusion.

Trials turn into paid customers because users reach value fast. Customers stick around because your product is genuinely intuitive. And all those features you've built actually get used.

That's what I do for B2B SaaS companies.I partner with B2B SaaS founders and engineering teams (typically Seed to Series A) who've built something powerful but know it's UX hasn't kept up with the product.

I don't disappear for weeks and come back with a big reveal. I move fast, ship meaningful improvements in the first week, and focus on stuff that matters - better onboarding, higher conversions, and lower churn.

Here’s what that’s meant for some clients:

-  30% growth in revenue (SiteGuru)
-  25% lift in trial-to-paid conversions (SendX)
-  Faster time to market to win those first customers (Ring4, Ascend)

If your product’s confusing people and slowing down growth, let’s chat. Drop me a DM.

Simon McCade

Dribbble

Freelance Graphic Designer

Boost Your SAAS Startup's Acquisition Rate with Captivating Visuals | Expert in Visual Identity Design | Transform Your Brand into a Customer Magnet 🧲

You have built a problem-solving product for your ICP
You are spending a lot of money on marketing to get your product noticed

After putting in a lot of effort, you realize

It costs you so much

→ Money + Effort + Time

Just to acquire enough customers

And now, Your campaign isn’t acquiring the way you’d like to do it.

Your marketing isn't sparking interest in learning more about your offer

So you are not satisfied enough with your Marketing ROI

But...

What if I told you that Just having a Marketing strategy isn’t enough to get you there 

But also having a timeless Visual identity system?

That you’re a strategy away from:

Getting Attention fast

Building trust in your promises

Attracting more interested prospects

I know, the Acquisition game is filled with challenges.

But Imagine having a consistent Visual Identity System that helps you build trust and credibility and gets your ideal audience to reach out to you to learn more.

That's why 'Imran' is here to help SAAS owners who are looking for:

- Making the right impression that moves customers forward
- A visual identity that speaks for their product quality initially
- Improve marketing potential to drive positive ROI

And I could help you, too.

Remember, Your visual identity is a part of your Marketing

It's a powerful marketing tool  that gives you control over how you want customers to perceive your brand when they see you for the 1st time 

Timeless visual identity + Strategic marketing = $$$$
Poor visual identity + Strategic marketing = $$

If you also need a timeless visual identity for your brand

Just DM  me 👉🏼 “Design”

taplio

The Battle

Simon McCade

Md Imran Nazir

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