As the Chief Marketing Officer at VoucherCart, I lead the marketing team and strategy for a platform that enables businesses to create, sell, and manage digital vouchers, gift cards, and loyalty cards. I have over 12 years of experience in marketing, with a focus on growth marketing, digital marketing, and hospitality marketing. My mission is to help hotels, spas, restaurants, and other businesses in the hospitality industry achieve revenue growth and customer loyalty through effective and innovative marketing strategies and campaigns.

Prior to joining VoucherCart, I co-founded and directed Xpro.ai, a company that provides AI-powered solutions for small and medium-sized businesses. I also served as the Chief Executive Officer at Green Apex Technolabs, a software development company, where I managed the P&L, operations, growth, and corporate development. I have developed skills in strategy, email marketing, small business marketing, coaching and developing employees, sales pipeline management, and managing email marketing lists and campaigns. I have also published a book on Angular JS, a popular web development framework. I am passionate about leveraging technology, data, and emotional intelligence to drive growth and create value for customers and stakeholders.

Smit Joshi

Ventures Middle East (VME)

Ventures Middle East (VME) is an international management consulting company providing strategic business advisory services across the GCC and the wider MENA region. 
Ventures ONSITE, a product by Ventures Middle East, has been a market leader in tracking construction projects across the MEA region. The platform offers comprehensive and accurate information on completed, on-going and future construction projects.

Account Manager MENA - Retention and Growth

SP Jain School of Global Management - Dubai, Mumbai, Singapore & Sydney

Gold Medalist ( Digital Transformation and Marketing) 
Dean’s lister 2023

Masters Student

PromptTech Solutions

PromptTech Solutions is a premier provider of business solutions, specializing in Software solutions, Website solutions, Mobile app solutions, and Digital Branding helping businesses optimise their operations, enhance their brand value, and grow their revenue.

Key Responsibilities: 

Researched and identified new business opportunities in the area of IT solutions including growth areas, trends, and customers, partnerships for reaching existing and new markets across Middle
East which instance gave a growth of 25% to the current business.
 Created a detailed project plans to track progress and managed changes in project scope, schedule, and costs by using different tools.
 Facilitated daily stand-up meetings, sprint planning, sprint reviews, and retrospectives, ensuring clear communication, transparency, and alignment within the development team.
 Brainstormed with a cross-functional team to successfully implement a new CRM system that enhanced customer relationship management efficiency by 66%.
 Worked with Dubai Economy to implement a new marketplace application for onboarding all the SME’s registered.
 Coached and mentored team members, and stakeholders on AgileScrum principles and best practices.
 Proven track record of leading cross-functional Agile teams to deliver high-quality software products on time and within budget.
 Conducted thorough risk assessments, mitigating potential roadblocks and ensuring projects were delivered on schedule.

Relationship Manager

Techbay Solutions

Techbay Solutions has been providing full-cycle app, and web development, systems integration, digital marketing and branding solutions using the next-generation tools, technologies and platforms to drive stability and scalability for clients around the globe.

Key Responsibilities:

Demonstrated proficiency in Technical product knowledge, customer needs analysis, and objection handling to identify customer needs and recommend appropriate products.
 Develop project scopes and objectives, involving relevant stakeholders and ensuring technical feasibility.
 Monitored, tracked, and controlled outcomes to resolve issues, conflicts, dependencies, and critical path deliverables.
 Maintain and update Agile project management tools following AgileScrum practices to track progress and report on key metrics.
 Conducted recurring phone or video conference meetings and ongoing email updates with teams to ensure they understand their goals and accomplish weekly milestones.
 Provided strategic account management for a portfolio of key clients, ensuring their satisfaction and loyalty.

Key Account Manager

ADROIT INCORPORATION

Adroit Incorporation is a modern-day direct sales and marketing firm with a traditional and sophisticated approach to Customer Acquisition, Customer Retention, and client servicing. We cater to a large array of clients like Banks, Non-profitable organizations. 
Key Responsibilities:

Providing exceptional services in the form of direct sales and launched new office and recruited and managed cross- functional team of 25 employees; grew office revenue by 110% in first nine
months.
 Collaborated with the marketing and product development teams to strategize the launch and promotion of various banking products, including savings accounts, credit cards, and loans.
 Managed cross-functional team of 12, ranging from entry-level under graduates to experienced and collaborated with business owners for training, data analysis and resourcing.
 Advised several clients on organizational restructuring and achieved a 72% increase in productivity and a 20% reduction in employee turnover.
 Conducted monthly performance reviews and established goals, increasing efficiency by 10%.-
 Drive continuous improvement through transparency, balance, flow, respect, customer focus, collaboration, and agreement.
 Guiding conversations, aiding in reaching conclusions, and managing conflicts.
 Communicated feedback, challenges, roadblocks, insights effectively and concisely to appropriate audiences and stakeholders.

Business Manager

Appco Group India

Key Responsibilities:

Initiated a business process reengineering initiative that improved customer satisfaction, streamlined operations, and reduced delivery time by 30%.
 Prepared regular sales reports and documentation including activity, pipeline, sales invoiced as well as monthly, quarterly and annual forecasts
 Collaborated with C-suite executives to identify organizational inefficiencies and opportunities for process optimization.
 Conducted data-driven analyses, providing actionable insights to clients for informed decision-making.

Management Consultant

As a Growth & Retention Manager, I focus on driving client success through strategic account management and fostering long-term relationships. With experience in managing diverse portfolios, I help clients maximize the value of their subscriptions, leading to stronger retention and business growth.

Key Areas of Expertise:

Client Retention & Growth Strategies
Subscription Management & Renewal Processes
Cross-functional Collaboration
Customer Engagement & Satisfaction
Market Analysis & Data-Driven Decision Making

Let’s connect to discuss growth opportunities and insights!

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The Battle

Smit Joshi

Jyothi Subramaniam

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