Grow Your Career 1% Daily - I’ll Show You How | Follow for Tips on Learning, Professional Development, and Productivity | Professor | MBA + JD

Is this the part where I talk about brand voice, distribution, and storytelling across the funnel? Or say we “help companies scale content that converts”?

𝗪𝗲 𝗱𝗼 𝗮𝗹𝗹 𝘁𝗵𝗮𝘁.

But what we really do is write content your team doesn’t have to worry about, so you can stay focused on strategy, not sentence structure.

𝗛𝗲𝘆, 𝗜’𝗺 𝗦𝘁𝗲𝗽𝗵𝗲𝗻. 👋

And my path here hasn’t exactly followed a playbook:
Banking → Law School → Teaching → L&D → Content

(Yeah… it’s been a ride.)

Today, I run a B2B content agency with my wife. We keep it lean and personal — just the two of us, plus our kids and a couple barky mini schnauzers. 

At Damn Smart Marketing, we give marketers writing they can trust and results they can stand behind.

✓ Content that sounds like you (not a template, not bland AI)
✓ Full support from idea to publication
✓ A partner who gets content
✓ Zero fluff, zero hand-holding
✓ More time to focus on what matters

In other words: you get to 🚀 while we handle the ✍️.

𝗟𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 𝘄𝗿𝗶𝘁𝗶𝗻𝗴 𝗽𝗮𝗿𝘁𝗻𝗲𝗿? 𝗧𝘄𝗼 𝘄𝗮𝘆𝘀 𝘄𝗲 𝘄𝗼𝗿𝗸:

1️⃣ 𝗗𝗼𝗻𝗲-𝗳𝗼𝗿-𝘆𝗼𝘂 𝘄𝗿𝗶𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝗰𝗼𝗻𝘁𝗲𝗻𝘁 𝘁𝗲𝗮𝗺𝘀.
Blogs, LinkedIn posts, newsletters, case studies. If it’s got words, we’ll write it. You get to run the show without sweating every sentence.

2️⃣ 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝘀𝘂𝗽𝗽𝗼𝗿𝘁 𝗳𝗼𝗿 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀.
We’ve built an AI-assisted workflow that makes posting easy, effective, and actually worth reading.

If you're curious, DM me. 

No cold, hard pitch, I promise. Just a real convo about where you’re headed and whether some damn smart content can help.

Stephen 😀

Stephen Mostrom

See you later, LinkedIn…

Donna and I are headed to Florence! 

It’s been a crazy busy year — energizing, exhausting, meaningful, relentless — and we made it through together.

Now it’s time to unplug.

We’re swapping client deadlines for slow mornings in Santo Spirito.

Zoom calls for Chianti pours.

Content calendars for Tuscan sunsets.

And yes, I fully plan to come back with a few extra pounds…
kilos, if you will.

See you soon!
Arrivederci!

Writer for B2B Tech & Finance ✍️ | Running a content agency with my wife (and yes, still married) | Human words, AI workflows | JD & MBA

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LinkedIn organic reach is ☠️... right?

I synced up with my favorite career coach, Julia Korn, to share 5 pro tips from the 1000+ LinkedIn posts I wrote for execs this year. 

And the 10M+ impressions and 20K+ followers they drove. 
... Organically. 

1. Write like you talk
2. Get real
3. Subtract
4. Where's the proof?
5. Post, adapt, repeat

The article is LIVE (!)

If you're looking to grow on LinkedIn, don't miss this.
→ https://lnkd.in/eZj-25AS

Donna (extrovert): Let's be room hosts at MarketingProfs B2B Forum!
Me (introvert): ahahaha cool cool cool 😅 😱 ☠️

But where else can you hang with hundreds of B2B diehards?

Where else can you get a front-row seat to the sharpest voices in marketing and walk away with a dozen lines you wish you’d written?

Where else can you see Ann Handley dance alongside a marching band?

So yeah… 
This guy’s a room host. 

If you need me, I’ll be by the door acting like I didn’t rehearse my “welcome everyone!” a dozen or more times. 

And apparently I’m doing it again tomorrow. 🤷

Insideletter

2025 is the year of newsletters.

Newsletters are no longer just a side project. 
They’re at the centre of the media business. 
They build loyal audiences, create new revenue streams, and give creators full control over their distribution.

I work at the intersection of content, audience, and business. 

My focus is on helping you to grow through clear strategy, strong writing, and a deep understanding of what makes people subscribe. 

I’m building Insideletter, world's biggest newsletter community.

Are you with me?

Newsletter coach

Trimmerly

"Anirban, can you help me grow my podcast?"
"Anirban, I need someone to market my reels."
"Anirban, I need help promoting my episodes."

Well, I hear you.

So, I’ve brought a solution.

Say hi to Trimmerly, your podcast marketing partner.

We take your raw podcast, edit it, create high-performing reels, design eye-catching thumbnails, and then market it to the right audience.

From post-production to promotion, we handle it all. 

So you can focus on the conversation.

So, in Dr. Max Goodwin’s words, “How can I help you?”

Founder

Contentanirban

Do you have an email list?

And as usual, here are the scenarios:

- You’re not sending any emails.
- You’re sending emails, but not enough.
- You’re sending enough emails, but not getting any conversions.

Well, it’s not just you. A lot of coaches and consultants are facing the same issue.

That’s where I come in.

I provide done-for-you email marketing services for coaches & consultants, helping you with:

- Building a strategy that brings results
- Setting up the automation
- Analytics and reporting
- Writing email copy
- Doing A/B testing

Book a call from my featured section or simply DM me using “Email” we’ll take it from there.

Email Marketing Specialist

"Copywriting is so easy, it's all about copying and pasting."

This is what Mr. Anirban Das said when he was young.

If you're not the young Anirban Das, then it's good, but if you're then, listen to me:

Most people think copywriting is just "writing."

Well, it's like saying cow milk and goat milk are the same.

Copywriting is an art, an art to persuade your ICP with just a few words.

Does that mean you can write anything and everything?

Nah! That doesn’t work that way.

You’ve got to write something that:

- Evokes curiosity
- Creates the intent to buy
- Triggers the feeling of scarcity

Well, it’s not as easy as it seems.

That’s why I’m here for you!

I write copy that persuades your audience and sells like crazy!

Copywriter

The Growth Flywheel

World's first creatopreneur podcast. Where I invite amazing folks to talk about how they built an audience, system and monetise. 

When I say top people, I really mean it. 

The industry leaders come and they deliver with their best insights. 

Please find the podcast here: https://www.youtube.com/@growthflywheel

Podcast Host

alivewithad

Travel content creator

Adeptd

My LinkedIn connection, Soumili, referred me to Adeptd. She highlighted my expertise in Email Marketing, and I joined the Adeptd team as a freelancer.

Here, I will be assisting the team with overall Digital strategy and Email Campaigns.

Digital Strategist

Uniquirk 🏹

I am taking care of the Email Marketing affairs of Uniquirk

Email Marketing Manager

Chasing Clouds

I used to chase comfort but only two things in my life, I have never compromised with.

I never compromised with mountains and daydreams.

Back in 2023, I saw Chasing Clouds on Facebook and reached out to the founder voluntarily, I said "I want to work for Chasing Clouds, for free" 

I had $0 in my pocket, I was about to start working for them for $0. 

Why?

Because of the dreams of the mountain, I can't make money with my dreams.

So I jumped without thinking twice. This is how a beautiful journey started. 

Trust me, I helped them with 

- Website Design 
- Paid Ads
- Marketing 
- SMM 
- Email Marketing 

Which are out of my scope, still I did them all because this brand is a trekking brand. Close to my heart.

Again, the dream of mountains led me to the journey. 

Chasing Clouds is thriving, and so me.

Better together.

Digital Marketing Manager

10X Spotlight

We bring the best people in the business and help you to learn from their expertise

Co Host

10X You

I lost two of my clients

Just because of poor hiring.

Last year, when it happened, I learnt a crucial lesson.

No, it's not:

Skill.
Experience.
Values and culture.

But, It was accountability.

Take responsibility for the work.

Very few do what they preach.
Very few are worthy of trust.
Very few take ownership.

I was so disappointed and pledged to make everyone in my network accountable for their work.

So, I started my community "Hustle with AD" with Shagufta S. 

Where we make our community members accountable.

Every morning, I ask everyone to share their goals.

At the end of the day, they come up with what they have achieved.

This is how I am growing myself and others.

We organize amazing events too.

Want to be a part of this community? Comment "me"

Community Co-admin 

I help high-ticket coaches and consultants monetise their email list | Subscribe to get one email daily to learn the strategies | Book my email coaching (1-1 or for teams) | Building Insideletter

Tired of chasing algorithms that change every month? 

Posting daily on social media but still struggling to monetise? 

Building your audience on rented land while platforms control your reach?

Two years ago, I was trapped in the same cycle. 

Creating content for platforms that could disappear my audience overnight. 

My LinkedIn got banned for 6 times without any reason) 

Then I realised something game-changing.

What if you owned your audience instead?

What if I told you there was a way to: 

• Build direct relationships with your audience (no algorithm between you) 
• Create consistent revenue without worrying about platform changes 
• Own your distribution channel completely 
• Turn your expertise into recurring income that compounds monthly

I teach you to escape the algorithm trap with profitable newsletters.

Here's my approach: → The audience-ownership strategy, I used to build and sell my newsletter → How to transition from algorithm dependency to direct monetisation → Step-by-step system that 26+ creators have used to generate consistent revenue

Stop building someone else's empire. Start building your own.

Ready to own your audience and build a newsletter business? 

Apply to work with me for 8 weeks. 

You can also join my community.

Anirban Das

I've read many books, but this one changed my life:

(And it’s not Ikigai or the Alchemist)

→ Don't Sweat the Small Stuff by Richard Carlson.

Here's how to apply his 6 principles in your life.

1. Don't sweat the small stuff

Most of us stress over every small thing.
Just ask, 'Will it matter in the next 10 years?'
If the answer is no, then stop stressing over these.

2. Choose peace over being right

Insisting on being right costs you your inner peace.
And your relationships, too, so learn to let it go.
You don't need to win every argument.

3. Practice living in the present moment

Stress comes from worrying about the past/future.
If you focus on the present moment, then...
It reduces anxiety and increases clarity.

4. Lower your tolerance to stress

Stop accepting stress as something good.
Your life is at great risk, don't ignore it.
Slow down, be kind to yourself.

5. Be kind first, right second

Kindness costs you $0 and comes with mental peace.
Don't try to be right everywhere, you don't need to.
Stop feeding your ego & work on mental peace.

This book taught me more than formal education.

I re-read it every 3 weeks. Its lessons are timeless.

Master these principles → you'll become unstoppable.
---
Liked this? You can grab my private letters here: https://lnkd.in/dQVhBAGv

(No, this has no sponsorships, nor do I sell at all)

Building Insideletter from £0 to £10K/month as a one-person newsletter business | Email marketer | Podcast host | Join my paid community (link below👇🏻)

The biggest red flag in the newsletter industry?

AI copy-paste emails.

Email is the best channel to build a relationship.
With your potential customers /collaborators
Or, with your general subscribers.

Now, let's say you send them an AI copy-paste.

What would happen?
They will eventually lose interest
And if they lose interest, they will unsubscribe.

I'm seeing it a lot nowadays. As a newsletter operator:

I've subscribed to 100s of newsletters.
I (read &) study their entire system.
But your content is the king.

If your content is not appealing. Nothing will work.

That's why I'm unsubscribing from a lot of newsletters on a regular basis. It's ridiculous.

So stop writing AI copy-pasted emails.

I'd rather go to Claude and generate responses.

P.S. Do you use AI to write your newsletters? 

-----

Subscribe to Insideletter to build a 1-person newsletter business.

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The Battle

Stephen Mostrom

Anirban Das

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taplio

The Battle

Stephen Mostrom

Anirban Das

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Stephen Mostrom's LinkedIn Performance

Performance ScoreAnirban Das's LinkedIn Performance

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